Tobias Martens Schlagergasse 5/1 1090 Vienna Austria Phone: +49 176 6439 4596 Email: tobias.martens@30dna.com Skype: tbsmartens
Project Outline
Social Business Innovators Startup Camp
>>>TURNING SOCIAL INNOVATORS INTO SUSTAINABLE ENTREPRENEURS The Social Business Innovators Startup Camp is an event designed to turn social innovators from NGO, Startup and Web 2.0/3.0 environments into sustainable entrepreneurs. In September 2011 this project will create social business startups together with young generation people who commit to address social, environmental and economic threats like environmental deconstruction and pollution, gender and ethnical discrimination, economic exploration, destitution and social injustice. It will transform these social innovators through a holistic open source process to social business entrepreneurs. This process will be non-formal education based and supported by highclass mentors from science, business, environmental and society related environments to ensure a maximum of positive outcome and leveraged business model innovation. At this 6 day event, the newly generated social businesses will be directly connected to networks of support and collaboration: The closing investor´s day will be the starting point for the new startups to grow and evolve into social business networks of empowerment.
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The project is conceived as a startup and is open source-minded. It will close the gap between NGOs and social business environments while supporting volunteering people to adapt to new economic, environmental and social concepts and contexts while connecting them to networks that facilitate future perspectives. The project management of the Social Business Innovators Startup Camp is therefore designed to be open to potential partners and stakeholders, providing multiple opportunities to get involved in all parts of the process. Currently 30dna is pitching and developing the project concept in close dialogue with NGOs, organisations and businesses in the various fields targeted.
Potential Partners We are currently speaking to Generation Europe Foundation, Global Changemakers and Ashoka who are involved in sustainable entrepreneurship and the European Peer Training Organisation/CEJI, Amnesty International and the European NonGovernmental Sport Organisation amongst others from social change focused environments. In the startup and entrepreneur scene we are currently connecting to networks such as the Startup Weekend and a number of Web 2.0/3.0 relating serial entrepreneurs. Counselling in science and academic contexts is currently been acquired at the University of Vienna and the University of Applied Sciences Bremen. Further partnership negotiations in the cooperate sector as well as with the finance industries will be disclosed in the near future. Our approach is to realize scale effects while building a network of high potential social, environmental and economic change committed NGOs, foundations, sustainable entrepreneurship and social business aggregators, academic and research institutions as well as cooperate businesses, freelance professionals and Social Business Innovators Startup Camp like-minded organisations and individuals. Current opportunities to join in are especially considered in the fields of green industries and environmental protection, consulting and law as well as in the banking, finance and capital sector. We appreciate your input - please do not hesitate to contact us on your role in this context and process.
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Key Facts •
Social Business Startup Camp in September 2011; 5-6 days duration, location tbd
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60 - 100 participants from EU and neighbouring countries
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Target group: Social, environmental and economic change minded individuals, with background in the NGO, entrepreneurial, startup and web 2.0/3.0 scene
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Participants selected on the basis of their individual profile and experience – implemented with a pro-active diversity approach
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High-profile trainers and mentors that guide a highly demanding non-formal education process on social business development and sustainable entrepreneurship
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Sustainable business cases that address social, environmental and economic issues will be conceptualized and turned into social business startup companies
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Startups will be connected to social business aggregators, organisations, networks and capital firms to ensure long term feasibility
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Project is open to: social, environmental and economic change minded NGOs, cooperate business, freelance professionals – sectors of special interest are currently the green industries and environmental protection as well as consulting, law, banking, finance and capital industries
Initial Process Draft – developed at the GreEn Forum – Brussels 12/2010 Version: 12.02.11 – Author: Tobias Martens (tobias.martens@30dna.com) – Page 3 / 4
Benefits •
High recognition and visibility in highly positively-connoted environments
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Social and business model innovation to transfer, to adopt and to invest in
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First class dialogue on present and near future relevant topics
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Safe investment by open source project management to participate in
About 30dna web+people 30dna web+people is a digital native think tank and research organisation mediating between science, technology and social environments on future communication, collaboration and business trends. We understand our role as catalysor and facilitator of a collaborative process to realize the Social Innovators Startup Camp. We are linked to a huge number of NGOs and business networks which we will involve in high-class partnerships to make this important project happen. In 2011 the Social Business Innovators Startup Camp will be one of the first of its kind but being merely just the starting point for a movement to spread – a wave of long-term sustainability seeding in social businesses to address today´s issues Protecting natural resources and environments while networking societies and people
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Tobias Martens Schlagergasse 5/1 1090 Vienna Austria Phone: Email: Skype:
+49 176 6439 4596 tobias.martens@30dna.com tbsmartens
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