Us i r i Geor ge
E xper i enc e Iam anAr tDi r ect orandMot i ondes i gnercur r ent l ybas edi nNai r obipas s i onat e aboutvi s ualdes i gnandcr eat i ngdi gi t alexper i encest hatevokeemot i on. Ihaveexper i enceacr os svar i ousmedi ums ( Di gi t al ,Pr i nt ,andVi deo) ,apr oven t r ackr ecor d ofmeet i ngdeadl i nesand wor ki ngef f ect i vel ywi t h ot hert eam member s .I ʼ m agener al i s t— wel lver s edi nt aki ngnotmuchmor et hanagood i deaandhel pi ngt ur nt hati nt oal i vi ngbr eat hi ngent i t y,f r om cr eat i veconcept t hr ought oexecut i on.Myat t ent i ont odet ai li spar amounti nmypr oces smaki ng s ur eI ' m al i gnedwi t hbus i nes sgoal sanddeci s i ons . WhenI ' m notdes i gni ngyoucanf i ndmebi ngewat chi nganyt hi ngMar vel r el at ed,dr i nki ngcopi ousamount sofcof f ee,ori ns ear chofs l eep.
MSKAwar ds–Bes tDi gi t i almar ket i ngcampai gn, Gol d2018 Twi t t erAwar ds–Cr eat i veCampai gn2018-St andar dchar t er ed Bes tMal eSt udentandBes tdes i gnpor t f ol i o2016-Nai r obi t sSchoolofDes i gn
Br ands
TheCadbur y Di gi t al I nvas i on Cadbur yDai r ymi l kanddr eam wer et heonl yper f or mi ngbr ands i nt hecat egor y.Cadbur yneededt odevel op awar enes sofi t s por t f ol i or anget hr oughi ncr eas i ngt hecons umpt i onf r equency t ar get i nga30% i ncr eas ei ns al es . Weneededt odevel opanaf f i ni t yf oral lt heexi s i t i ngCadbur y f l avour si nt hemar ket .However ,wewer er equi r edt ous et hei r gl obalbr andmas cot s ,t heMar t i ans . Tocommuni cat et heuni quenat ur eoft hei ndi vi dualf l avour s , wehumani z ed t heMar t i ansand madet hem al i t l ebi tmor e
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Dent s uAegi s
2018
SANL AM
Pr omi s es wor t hkeepi ng Sanl am acompanywel lknownt os el li ns ur ancewass eei nga decl i nei ni ns ur ancepol i cyupt akeandt heyneededt oas s ur et hei r exi s t i ngandnewcl i ent s .Thecampai gns eekedt opos i t i onSanl am aspr omi s ekeeper soft hei rcl i ent s Ęź dr eamsandambi t i onsbecaus e undereachs i gnat ur et her ewasanpl edge.
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SquadDi gi t al
2019
BUDWEI SER
AGr eenener gy i ns pec t i ongr ade Budwei s er was br ewi ng f or a bet er Amer i ca by donat i ng 175, 000mWhofcl eanel ect r i ci t yt heypr oducet hati sus edt opower al lt hei rpl ant sder i vedf r om t hei rownWi ndFar m.Buwei s erwant ed acampai gnt hatcomuni cat edt hi sbol di ni t i at i ve. Thes ol ut i on,cr eat eagr adi ngs ys t em s i mi l art ot hes ani t ar yi ns pect i ongr daus edacr os st hecount r ywi t ht hehi ghes tgr adebei nganE f orener gyandnotj us tanyener gyr enewabl eener gy.
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2019
KCBBANK
KCB2021 BRAND L OOK&F E E L Theai m oft hi sbr i efwascr eat i ngal ookandf eelf oral lofKCBĘź S as s et st ocement st hebr andi dent i t yacr os sal ls oci alchannel s .We t her ef or epr opos edavi br ant ,ener get i cr ebr andt hatwi l ls eet he br andl ever ageonbol dcol our sandt extt odr i vevi s uali nt er es ti n t hebr andandmes s agi ng.
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Dent s uAegi s
2020
BI DCO
Gent l eCar e Rebr and Gent alCar eFabr i cSof t enerandCondi t i oner ,hasal ongl as t i ng f r agr ancet hatal l owsyourcl ot hest os mel lgr eatf orext ended per i odsoft i me.I nf act ,Gent alCar eFabr i cSof t enerandCondi t i onermakesyouri r ongl i deoveryourcl ot hesef f or t l es s l y, keepi ngyourcl ot heswr i nkl ef r ee.I t Ęź sagr eatpr oductwi t han evengr eat erl ooki ngpackagi ng.
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2020
STANBI CBANK
Mwa mbaMi l e l e Knowi ngt hatRugbyi sagamewher et her ei sas t r ongs ens eof l oyal t y,l egacyandf ami l i albonds ,St anbi cs oughtoutawayt hat woul dact i vat et hes pons or s hi pt opus hbr andval ueandas s oci at i on. Awayt hatwoul ds how t hes uppor tf orKenyansandt hes por tt hat t heyl ovedear l y.St anbi cf oundt hatt heyneededt os howt heval uei n pas s i ngt het or cht ot henextgener at i on. That ʼ show MwambaMi l el ewasbor n.Mi l el emeansf or ever–and t hat ʼ swhatSt anbi cs etoutt odo.Tocr eat eawayf orMwambat obe s el f r el i antasanSMEaswel lasens ur el ongevi t ybyi nves t i ngi nt he yout h.
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SquadDi gi t al
2018
MUL TI CHOI CE
E ver ybodyi s Wat c hi ng
Z
Mul t i choi ceDs t vwass l as hi ngpr i cesal lacr os sEas taf r i caandt hey neededt ocommuni cat et hi si nacr eat i vecampai gn.Thei dea“ Ever ybodyi swat chi ng”t ocr eat eas ens eofFOMOandi ncr eas e adopt i on.
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2019
DAI L YNATI ON
THEOASI S MAGAZI NE Wer ecei venewsatf aceval ue.I ti sar ar eoccur r encef oryout oget i ndept hanal ys i sofwhati shappeni ngi nt hecount r yandwhatt hat woul dmeant oyouorhowi twoul daf f ectyou. Why? I nani ndus t r yf i l l edwi t hr at i ngsands ens at i onalheadl i nesi ti sdi f f i cul tt oover r i det hechancet os hockr at hert hangi vi ngas ens i bl e per s pect i ve.
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2019
Mot i onDes i gn
MOBI USMOTORS
Mobi usMot or s HMI Cl us t t er I ' vebeenexpl or i ngdi gi t alHMIcl us s t er si nt heaut omot i ve i ndus t r ywi t hmor eandmor ecarmanuf act ur er sopt i ngf orel ect r i c vehi cl es ,di gi t aldas hboar dswi l lbet henewnor m.
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N/ A
2019
SAFARI COM
Mai s hani Di gi t al Lever agi ngont heal r eadyexi s t i ngSaf ar i com br andt hati sal r eady wel lknown i nt he mar ket ,we l aunched ourown Neon phone power edbySaf ar i com.Thi swast ol endcr edi bi l i t yt ot hecampai gn ascomi ngf r om Saf ar i com,aswel lasl endi ngcr edi bi l i t yt ot he phonei t s el f .Gi vi ngmor er eas on f orbr andchoi ceandcons i der at i on. Thepl anwast odi gi t i z et hemor et han15M cons umer swhoar ecur r ent l yon2Gt omi gr at et o3/ 4Gandal s odemons t r at et hepowerof t heNeonPhonet hatt appedi nt ot he4Gexper i ence3Mi l l i onNEON devi ceswer et ober ol l edoutt hr ough
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2019
CONCEPT
Wi t ht heemer genceofanal ldi gi t als mar t wat chi ndus t r yandt he l i kesofAppl el eadi ngt hepack,anal oguewat cheswer er ender ed “ ol ds chool � .Butwhati ft heol dwasj us tass mar tast henewbut wi t ht hes amel ookandf eel ?
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N/ A
2018
ARI GATO
Ar i gat oCGI Pac kagi ngdes i gn Oncei nawhi l eIdel vei nt oper s onalpr oj ect st os t r et chmycr eat i ve mus cl eandnot hi nggi vesmej oyt hanexpl or i ngdi f r er entmedi ums t os howcas emyi deas .I nt hi scas eAr i gat oi saf unbeerbr ewedf or t heaver agej apanes ewi t hpackgai ngt hatbor r owsf r om amoder n cont empor ar yj apanes eaes t het i c.
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2019
CAPTAI N MORGAN
Capt ai nMor gan ARE xper i enc e Af t err unni ngas ucces s f ulcampai gnont wi t t ert hatpr ompt ed peopl et of i gur eoutwhi chcapt ai nt heywer et hr oughabot ,t he cl i entwant edt oel evat et heexper i encewi t ht heus eofARf orabi t mor ei nt er act i vi t i y.
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2019
Us i r i Geor ge