1 minute read
She Elevates – more than just a name
She Elevates
– more than just a name
Cassandra Croucher and her business partner, Emma Fisher launched ‘She Elevates’ because they saw the need to connect with other women in business. They made it their mission to not just network but to ensure these women could form connections that were long standing. Georges River local Cassandra shares her journey to building ‘She Elevates’.
’When thinking about networking. I hated it. Anyone else? In my experience it was small talk, handing out business cards that I knew would never again to see the light of day, being asked “What do you do?” So that they can then tell you what they do. No thanks! UNTIL I discovered a group who did it differently on the other side of the city, I asked permission to recreate it in South Sydney and She Elevates was born.’
Cassandra and business partner Emma formed a group that works to women’s strengths. ‘Women don’t need to be shown how to connect or make friends – that’s WHAT WE DO,’ Cassandra shared.
’We just create and cultivate the perfect environment that breeds collaboration over competition, that celebrates women in all stages of their business and encourages REAL relationships over small talk!’ ‘She Elevates’ launched in early 2020, on the cusp of a global pandemic, but it was a now or never moment. Just like the entrepreneurs they bring together; they found a way to network even in lockdown. Happy Hour networking drinks and Hour of Power sessions on Zoom. These have brought motivation, light, brilliant ideas and momentum into an otherwise very challenging time for businesses everywhere.
Cassie explains, ‘We love getting together over a beautiful lunch and round table networking sessions. This is the key in building trust and working relationships. That consistent investment building your tribe of likeminded female entrepreneurs with a huge side dish of fun. The result of these gatherings are the most beautiful collaborations, deep friendships and amazing results formed from the women who invest in each other.’
The favourite saying at She Elevates… A woman alone has power, women together have impact.
Visit the event page at GeorgesRiverBusiness.com for more information.
She Elevates event (prior to Public Health Orders)