Fig. 121: Google Map

sharing assists Google Maps users in planning their travel better, and aids traffic agencies to manage traffic on the roads.

Surfacing Speed Limit Data on Google Maps in Partnership with Traffic Authorities: To assist city traffic authorities to promote safe driving and mitigating overspeeding, Google worked with the local government to bring its “speed limit” feature to India. It collected speed limit information for all major roads and displayed it on the Google Maps screen while in Navigation mode. As of today, Google has been able to share speed limit data in two cities, Bangalore, and Chandigarh. In the coming months, it plans to work with other cities as well to raise the coverage of speed limit information on Google Maps.

Fig. 121: Google Map

Use of Geospatial Technologies

In its effort to help city authorities manage the traffic flow better by reducing traffic congestions, ensuring road safety, and sharing road disruption information, Google leveraged its proprietary geospatial technology to-

y Anonymize and aggregate the location/traffic data received from authorities y Organize the data and generate traffic trends at each intersection, for different times of the day y Collect and organize the real-time road disruption data at scale y Make the road disruption information easily accessible and useful for users Key Outputs

With the help of local authorities across 9+ cities, Google has been able to take steps toward mitigating mobility issues in a few of the busiest cities in India. Through this effort, Google was able to:

y Optimize traffic light efficiency, and share updated timings for traffic lights every hour at each of the five major intersections in Bengaluru y Ingest real-time road disruption data and share it with Google Maps users to aid their journey y Update and display speed limit information in Bengaluru and Chandigarh.

Outcomes Achieved

The initial results of this partnership have been promising and Google is confident that it will be able to scale these solutions across more cities in the coming months.

Optimizing traffic lights: Google has observed a reduction of 30% in affected movement, and a reduction of 59% in drivers who must wait for more than one green light to cross the intersection. According to Google’s

estimates, these reductions can translate into an estimated reduction of 300+ tons of GHG per year. These results have helped Google expand the pilot to all of Bangalore. It has also partnered with Hyderabad and Kolkata to adopt similar solutions and plans to increase coverage to more cities as the product matures over time.

Surfacing real-time disruption data on Google Maps in partnership with traffic authorities: Since Jan’2020, Google has surfaced information regarding 63,000+ road disruptions with users (~2K monthly disruptions reported) across multiple cities.

Surfacing speed limit data on Google Maps in partnership with traffic authorities: As of today, Google is sharing speed limit information in Bengaluru and Chandigarh, mitigating multiple potential accidents, and promoting road safety.

Name of Contact Person: Designation: Organization Name: Email: Telephone: Ujjwala Jeremiah

Manager, Government Affairs & Public Policy Google India ujeremiah@google.com +91 (91549) 52422

Alignment with the IGIF Strategic Pathways

S.no IGIF Strategic pathway Remarks

SP4 Data

SP5 Innovation The work done by Google for solving urban mobility challenges is based on innovative data curation and delivery systems helping city authorities better manage the traffic flow by reducing traffic congestions, ensuring road safety, and sharing road disruption information. Cities have been able to mitigate mobility issues using Google’s innovative services resulting in process improvements in the use and delivery of geospatial information.

SP7 Partnerships Multiple stakeholders were involved to deliver the solutions along with Google. It also highlights a good example of public-private collaboration for the delivery of citizen services.

SP9 Communication and Engagement Google engages the public in the curation of geospatial information. It also engages with the public in improving the efficiency of its platform by analysing usage patterns.