READ & WIN
Get the latest Gerber info and a chance to win!
In this issue, we have hidden spring bunnies among the pages of the magazine. In order to play along:
1. Count the number of bunnies hidden throughout this issue
2. Enter to win in the Gerber toolbox by 11:59 p.m. CT on April 3, 2024
3. Gerber will reach out to three winners with a Gerber-branded hat
Have you ever heard of an Easter egg in books, movies, or TV? This refers to hidden messages or symbolic references. This issue, we have spring bunnies in the magazine as a symbol of the coming season.
Sit back, open your magazine, and happy searching!
Submit your answers here or in the Gerber Toolbox.
New Sales Leadership
THE PIPELINE TO SUCCESS
Derek Kirkpatrick has been promoted to Vice President of Sales - Wholesale and will oversee the plumbing wholesale side of the business and lead the customer care and sales teams for North America
In this leadership role, Derek will be responsible for guiding the internal sales team, as well as external manufacturers’ representatives, to further develop and execute the wholesale strategy for the Gerber brand
Derek joined the company in 2012 as a Regional Business Development Manager and in 2014 was promoted to Director of Sales for Gerber’s Canadian market Since joining the company Derek has demonstrated strong leadership skills, a passion for continuous improvement, and a proven track record of improving product mix and profitability
"I am thrilled to see Derek flourish in his new role," says Carmen Fiordirosa, North American President of Globe Union "His proven leadership at Gerber and within our industry will propel our partnerships and business to new heights "
Previously, Derek worked at Caroma as the North American General Manager/ President, where he developed sales and marketing strategies to create sustainable growth
The 2024 Price Book and Look Book
Our new Look Book and Price Book are now available Both great selling tools, the Look Book is a glossy guide that showcases the beauty of Gerber products in the home The Price Book offers a comprehensive listing of all products Gerber carries including feature descriptions and pricing information
If you are a customer, please reach out to your local manufacturers’ sales representative if you are interested in receiving copies of Gerber’s 2024 books
Gerber is producing these pieces of literature in French Please keep an eye on your inbox for updates on the timeline
Check out the Price Book and Look Book in the Gerber Toolbox
A Selection from Gerber’s Online Video Library
GET YOUR POPCORN
Cottage Kitchen Reveal
Gerber partnered with Yami of The Latina Next Door to build the cottage of her dreams
How to Replace a Universal Fill Valve in a Gerber Toilet
Replacing a universal fill valve on your Gerber toilet is easy This video provides a step-by-step guide for installing and testing your universal fill valve
The Northerly™ Kitchen Collection
With a stunning aesthetic that combines classic design with modern elements, the Northerly kitchen collection offers dependable performance and quality craftsmanship at an excellent value
In the Know – MARKETING
POPCORN READY
The Northerly™ Bathroom Collection
Blending timeless, classic style with contemporary embellishments, the Northerly bathroom collection brings beauty to any décor along with outstanding value
Laminar Flow Aeration
Discover the many benefits of laminar flow aeration, which comes standard with Gerber’s decorative bathroom sink faucets
Gerber QuietClean® Flushing System
A better flush with less noise? You get all this and more with Gerber’s QuietClean® flushing system
NickdaPlumber is a plumber who shares the ins and outs of his occupation with over 30k followers on Instagram While his channel generally focuses on pro tips, he took the time to explain what homeowners should consider to future proof their home
Focus on Function over Form
Buying from a no-name brand on Amazon might seem like a great deal, but often these products end up costing more later in either labor, damage, or constant replacements Instead, save some time and invest your money in products that have strong warranties, good reviews, and are from pro-recommended companies
HOW TO FUTURE PROOF
Your Home
In addition to a focus on quality, try to find products that adhere to conservation efforts, specifically, appliances marked as Energy Star and toilets and faucets marked as WaterSense certified Not only will this help save on your water and electric bills, but you will also target many younger potential homeowners who specifically look for sustainable homes
Bring Your Plumbing and Wiring Up to Date
Plumbing and wiring are both things that have the potential to cause major issues to your house That said, if you are already planning to renovate or looking for a way to make your home last, look at updating these
If you have an older home, make sure your plumbing system is not hosting any lead pipes Know that galvanized pipes are prone to internal corrosion and consider insulating your pipes if you live in a cold area
If you want to update your electrical system, include an extra conduit or buried trunking to support future upgrades, and plan for smart devices, including tablets, thermostats, home security, and TVs throughout your home
Renovations
Expand Your Space
Without building an addition onto your home, the best way you can add space is by using or redoing areas of your home that have not been previously used
For example, if you have an unfinished basement or attic, these spaces are ideal to add some extra square footage into your home
Consider adding a separate entrance onto these spaces so they can be more easily rented out or be ideal for a parent or grandparent to move in
Upgrade Your Technology
Adding tech features many homeowners now expect can be a benefit when selling or for your own benefit
Everything from security systems, video doorbells, smart thermostats, smart garage door openers, keypad doors, and automated lights can turn your home into a modern marvel
Even if the tech advances and needs to be updated, having the wiring in place often saves time in the future Often, these features are focused on giving the homeowner peace of mind and awareness that comes from knowing that you can check on your house or pets, even if you aren’t home Many also offer benefits of electricity and cost-savings
What to Take Away
Of course, no one can fully predict what homeowners will expect in the upcoming years Trends change and family needs shift However, focusing on building value by investing in quality and ease of mind never goes out of style Read
Northerly™
In the Know – PRODUCT Adds Modern Lines with Classic Looks for Kitchens
Just as Northerly Island joins Chicago’s rural, natural landscape with the city’s cutting-edge, modern, urban setting, the new Northerly kitchen collection fuses vintage details with modern lines to create a fresh, new look Incorporating delicate ring details and flared forms that meld with hints of industrial polish, the Northerly collection embraces old and new with style
The pull-down and pull-down prep faucets offer either stream or powerful spray with SnapBack® retraction that works with the Grip Lock® weight to easily pull the sprayhead back into place after use Ceramic disc valves ensure leak-free performance and smooth, easy operation while a 1 75 gpm flow rate offers water and utility savings Both faucets include integrated supply lines and all hardware for fast, easy installation Additionally, the full-size, pull-down faucet comes with a finish-matched cover plate for easy replacement For vintage with a touch of vogue, Northerly is a perfect addition to any kitchen, mud room, laundry area, and more
Northerly™
Bath Collection Blends Old and New with Style
Incorporating the perfect blend of architectural polish with classic detailing, the Northerly bath collection offers breathtaking, postmodern styling that’s right at home in any bathroom setting With arching spouts that flow into a flared bell form, each collection piece delivers functionality at its best, as do all Gerber products Bath faucets provide a water-saving 1 2 gpm flow rate with a clear, hygienic laminar flow stream Ceramic disc technology offers smooth turning action and leak-free performance
All faucets include a touch-down drain for installation ease This refreshing style can also be found in the tub & shower trim kits and Roman tub filler trim kit Each features traditional flowing edges that offer a stately appearance Showerheads incorporate easy clean softtouch nozzles that effortlessly wipe clean As with all of Gerber’s tub & shower trim kits, Northerly tub & shower trim kits come with a cartridge that is fully compatible with the Treysta® rough-in valve (sold separately) that adds installation ease, convenience, and dependability
In the Know – PRODUCT
Low Flow Viper® 0.8 gpf Line Gets an Upgrade with Side Lever Model
he Viper® 0 8 gpf 12" Rough-In Two-Piece Toilet is now offered with a side lever flush mechanism Using only 0 8 gpf, this ultra-high efficiency toilet (UHET) exceeds all WaterSense® performance requirements, while saving 33% more water over standard high efficiency toilets, and 50% over the national standard 1 6 gpf toilets
Implementing a fully glazed trapway design and 3" canister flush valve for virtually clog-free waste removal, these toilets are offered in both elongated ErgoHeight™ to comply with ADA requirements as well a standard height, round front Plus, Gerber’s exclusive multi-point mounting system and non-corrosive, brass tank-to-bowl bolts provide ease of installation and lasting stability, making it ideal for both new installations and replacement applications With Gerber’s industryleading, 15-year warranty on parts and components and a limited lifetime warranty on vitreous china, you’ll get Set-It-and-Forget-it™ assurance and leave toilet troubles behind with Viper Additionally, the Viper lineup boasts several 0 8 gpf, 1 0 gpf, and 0 9/1 1 gpf dual-flush options to support growing water conservation and utility cost saving efforts across North America
Gerber’ s Most Popular Trip Lever Drains Expand Finish Options
Now offered with trim in all of our finishes, Chrome, Brushed Bronze, Brushed Nickel, and Satin Black, our most popular tub drain is designed to match all of our faucet collection finishes for whole-room coordination
Gerber’s trip lever drains are made to perform Crafted of durable, 20-gauge brass, the all-tub drain in tee is designed to channel the flow of water from standard tubs 14” to 16” high It also features a heavy-duty cast red brass head, tee, and shoe, a cast brass shoe plug, and a lubricated cast brass plunger to ensure a long product life An extra-long plunger stroke with a sturdy rubber stopper provides a tight seal when engaged to retain water in the tub This drain comes partially assembled with a preadjustable linkage to ease installation
G0041818Team Wins and the GUMX Awards
GLOBE UNION MEXICO GOES
Above and Beyond
Globe Union Mexico (GUMX), a key division of Gerber's parent company Globe Union, celebrated several big wins at the close of 2023, showcasing a commitment to innovation and teamwork The successful incorporation of the Shop Floor Control (SFC) system has enhanced efficiency from production to shipping GUMX also launched the Generation 3 bowl for Glacier Bay, a result of collaborative efforts across Engineering, Quality, and Production departments, marking a significant improvement in product design, functionality, and
Culture & Kudos
manufacturability There has also been significant improvement on Gerber Maxwell™ bowl production regarding both quality control as well as increased throughput
In addition to celebrating operational milestones and product innovations, the GUMX awards spotlighted individual excellence, recognizing the exceptional
contributions of several team members Benjamín Lopez, IT Coordinator, was honored with the Promotion of the Year award Maribel Resendiz, HR Coordinator, and Jesus Herrera, Engineer Jr, received the Improvement of the Year awards for their significant contributions to enhancing company processes Furthermore, the awards celebrated new talent with Stephany Gil, Manager Assistant, and the HR duo of Daniela Mendiola and Ana Siller, receiving the Hire of the Year accolade, underlining the importance of strategic team expansion in driving GUMX's success
Good Clean Fun
Toilet Humor for the Win
If you’re not already following us on social media, you’re missing out! Not only can you be the first to learn about new products and Gerber news, but you can also be served a heaping dose of Gerber humor Don’t forget to like, subscribe, and laugh!
Gerber Does Good
A COMMUNITY OF SUPPORT
Together for Change Operation Christmas Child
In a heartwarming display of community spirit and generosity, Derek Kirkpatrick, Vice President of Sales – Wholesale, recently joined forces with "100 Guys that Care South Surrey," a group dedicated to making a significant impact in the local community The unique premise of this group involves each member contributing $400 each quarter, pooling their resources to make a substantial collective donation This fund, amounting to $10,000, is directed towards a worthy cause, such as supporting a family in need within the community Join us in thanking Derek for this generous contribution and effort!
For 15 years, Gerber Canada has been a proud supporter of
Operation Christmas Child, a project that has captured the generous spirit of its employees
This fun, hands-on initiative involves filling shoe boxes with gifts for children in less fortunate situations, proving that even a small box can bring immense joy Over the years, the enthusiasm and participation from the employees have grown, starting from 55 boxes in 2009 to reaching a milestone of 100 boxes donated by the end of 2023
Gerber Does Good
Globe Union Mexico Brings Attention to BREAST
CANCER
Globe Union Mexico (GUMX) showed their heart by joining the fight against breast cancer They made a generous donation to the Casa Rosa Foundation and brought the conversation into the workplace with some eye-opening awareness talks GUMX is connected to the community, helping out with research and care, and spreading a wave of understanding and support among their team
Read and Win
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2024 Price Book US-EN
2024 Look Book US-EN
2024 Price Book CA-EN
Northerly Kitchen
Northerly Bath
Viper 0 8
Gerber Classics Trip Lever Drain