How Gamification Strategy Can Drive Business? In the 21st century, gamification is among the most popular industry. Gamification means the application of video game factors and game design principles to things that are outside the game, especially in the process of business. The concepts used in gamification are similar to those used in making games. The idea is brilliant that use similar principles, but outside the entertainment of the gaming world. This is how gamification came into existence. It's a billion-dollar industry and now it is being used in multiple industries and even small companies are welcoming it with open hearts. It’s a new way to enhance your business results. Gamification in modern-day business The world is modernizing and so are their demands and gamification in the business is the new trend. It is so amazing that it has drawn a massive market, the interest of the practitioners and academics. Games are a part of our lives and the majority of people play them through their smartphones, consoles, and offline. It is a vital leisure activity for some adults. According to the research games, the global market grew up to 120 billion USD in 2019. These stats clearly show that the world loves gaming entertainment and looking for more. How gamification does drives business? The idea behind gamification is to use positive feedbacks like progression, status, points, and badges that build the motivation of the people. The next thing to do is to increase perceive which helps to simplify challenges. It can be done by lowering the activation threshold of the target behaviour. Motivated users are always triggered by the game dynamics and prompt them to action. Game dynamics are designed in a way that brings motivation convergence and ability; everything is triggered at the same time.
Gamification can give seven times boost to your business
Gamification also boost the work speed because people like working with it
Engagement leads also willingly sign up
Employees get better exercise for productivity
Survey answers are of high quality
Higher revenues from ads and increased page views
Gamification uses behavioural psychology to understand human behaviour. It gives freedom to the intensive rational part of your human brain from where decision-making comes. Instead of this challenge, modern techniques are used to influence decision-making. This can be done through badges, points, progress graphs, teams, and leader boards. If you are looking forward to boosting your business results then use gamification for marketing your product and services. You can also use it to motivate your employees. GReT helps you build proven gamification strategies for better user engagement. They have successful results working with their clients. For more e-commerce solutions approach the experts. For more information
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