
1 minute read
Get Into Email Marketing
Email marketing is one of the most powerful fitness industry marketing methods. You can stay top-of-mind by sending timely and relevant emails and encouraging customers to return. Here are a few tips to make your email marketing campaign a success:
Keep Your List Clean And Up-To-Date
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Make sure you have the correct contact information for your subscribers and remove any inactive or unengaged users from your list.
Personalize Your Messages
Your subscribers are likelier to engage with an email that feels like it's been written just for them. Use their name in the email's subject line and body, and include content relevant to their interests and needs.
Focus On Quality Over Quantity
It's better to send out a few well-crafted emails than generic ones. Take the time to create exciting and engaging content, and your subscribers will be likelier to stick around.