INDUSTRY NEWS

GOOD NEWS – SHEBEEN PERMITS EXTENDED! MEC COMES TO THE PARTY

By GLF General-Secretary Mlungisi Majola

The Gauteng Liquor Forum (GLF), which represents 21 trade associations comprising more than 15 000 liquor traders in Gauteng, is pleased to announce that the MEC for Economic Development, Lebohang Maile, has extended the shebeen permits until the current court case involving the Liquor Board and the rate-payers associations of Yeoville and Bellevue is finalised. The Yeoville and Bellevue residents are complaining about the decaying of their suburbs with the number of unruly shebeens in their midst; they claim to have submitted many complaints to local SAPS right up to the provincial and national level without success, and they’ve also complained to the Liquor Board, still without success. Now they are asking the High Court to stop the Liquor Board from converting the shebeen permits into shebeen licences and giving new applicants shebeen licences. The conversion would have brought relief to the thousands of permit holders in the province who are harassed by corrupt members of SAPS, who always claim that their permits have expired, and also to the many who cannot afford to meet the tavern licence requirements. The question we are asking ourselves is who is funding these associations? The obvious factor is that these are DAled constituencies. We are therefore all suffering because of petty politics. The GLF stands by and supports responsible trading and consumption of alcohol, which is why we’ve now embarked on forming an association in these areas to educate everyone there about the do’s and don’ts in the trade.

In the short time he’s been in office, the MEC has gone to more than 50 townships in Gauteng with the theme of “Revitalisation of the Township Economy” and he asked the GLF to assist with mobilising and informing communities to attend, which was done most willingly, especially where in some instances other people could not fit in certain halls. The MEC wanted to know from communities how the Government can help them start, maintain and expand their businesses. Some of the matters raised by communities were lack of land, small factories for engineering, bakeries, manufacturing, and so on. Shebeen permit holders were complaining about the continuous extension of Shebeen Permits and the Municipalities that harass them about consent letters, especially Ekurhuleni, which forces them to apply by means of court orders. The GLF had a meeting with the different Municipalities to no avail, and we believe that the whole matter is politically motivated. The industry lost another leader in Saint Madlala, who was the President of the South African Liquor Traders Association (SALTA). Many people from various stakeholders including the Liquor Board, SAPS, Liquor Associations, and the community at large came to pay their last respects to this fallen hero who was praised by all and sundry for his commitment to alleviating poverty and to the liquor traders out there, not forgetting the pivotal role played by the SAB’s Mr Vincent Maphai and his team led by the dynamic Millicent Maroga who were with the family from start to finish. This is the same support that we got as GLF on the passing of Ronald Qupe. We therefore want to take this opportunity as the GLF to thank Millicent for her continuous support for the industry. The GLF kick-started October (Liquor Month) with a well-attended meeting in Daveyton, which was graced by Mrs Cleo Bodibe-Lushaba from the Liquor Board and her team, SAPS Provincial Office, and SAPS Daveyton. The theme was compliance and responsible trading. Noted absentees were SAPS Putfontein, SAPS Etwatwa, and SAPS Benoni, though invites were sent and received. These are the police stations that people complained about as having corrupt policemen and their absence gave credibility to the claims.

The traders agreed that during the festive season they are going to close at midnight, not 02h00, as per their permits, to allow members of SAPS to combat crime. And traders also said that they are dedicated and determined to ensure that they will comply with their respective Code of Conducts that encourage responsible trading and alcohol consumption, and also prohibit the selling of alcohol to visibly pregnant women and to children under the age of 21, public servants and people in uniform such as police, soldiers, nurses and paramedics. Mrs. Bodibe-Lushaba asked that Gauliba should include a clause in their Code of Conduct to the effect that members refrain from using their outlets as brothels.

GLF CELEBRATES WOMEN’S MONTH BRINGING THE SPIRIT OF WOMEN TO LIFE

On 28 August, in celebration of Women’s Month, the spirit of women came alive in Meadowlands at the Chief’s house. The Gauteng Liquor Forum (GLF), together with the National Tourism and Hospitality Association (NTHA), hosted an outstanding event to celebrate the contribution and significance of women in the liquor and township trade. In attendance were many women leaders from the different branches of the GLF, NTHA and their supporting amenities. Represented were the Gauteng Liquor Board, SAB, Brandhouse, gay and lesbian activists, Cathsseta and Spotong magazine as their media partner. Different speakers shared pearls of wisdom and motivation with the ladies. Pinky Tiro, who is one of the longest trading female liquor traders, spoke about how women should continue to encourage and enforce responsible trading among themselves and fellow traders. Issues around not selling alcohol

to minors and pregnant women were discussed.

The main speaker, Mike Shamba, who is a motivational speaker, spoke of Women’s Month not only being about recognising women but capturing the spirit of women and keeping it alive in the trade.

Another speaker delved into the issue of acceptance for our gay, lesbian, bisexual and transgender children. She encouraged the women to learn more about these personalities to better understand them and in turn reduce prejudice against people with different sexual preferences. Female speakers gave words of appreciation to the women of 1976 who took to the streets to demand respect and equality for women. This, they felt, is the reason they are able to be accepted and respected female traders in the male-dominated industry that it is. The venue was filled with an air of gratitude, pride and absolute joy as the women continued on to a warm meal prepared by the local Ndofaya caterers. Next year GLF and Spotong magazine have vowed to take the event a step further by having more women present to come and celebrate the life they share as liquor traders, family heads and community leaders.

INDUSTRY NEWS

NATIONAL TOURISM AND HOSPITALITY ASSOCIATION LIQUOR TRADERS JOIN FORCES TO FIGHT CRIME

NTHA was formed in early 1999, in the location of Meadowlands, with the view of creating job opportunities within the Tourism and Hospitality industry. It formed an informal association for women who were trading in liquor and food. At that time things were difficult as the crime stats was very high in the area and that led to the station commissioner of Meadowlands police station to close down many liquor outlets. The women facilitated a lot of meetings to discuss the issues of crime and the closing down of liquor outlets. Mrs Fanny Mokoena, who was a very wellknown trader at that time, was one of the members present in the meetings. It is during these meetings, listening to the station commissioner’s intentions, that the women got really frustrated. Liquor trading was their source of income. They asked the commissioner to give them some time to see how else they could best resolve the problems and they were given 30 days.

During those 30 days, the women held numerous meetings and from those meetings NTHA was born. They came up with numerous ideas and solutions to curbing the crime and presented back to the commissioner. They eventually won the battle to keep their establishments running. One of the initiatives they came up with was a programme called “Liquor Traders Against Crime”. They worked hand in hand with the police, reporting and preventing crime. After a few months of the organisation running successfully, other police stations and liquor traders within Soweto saw the difference in Meadowlands as crime stats began to decline. A large number of liquor traders in Soweto and surrounding areas joined NTHA so they could see the same results in their establishments and areas. This was a Sowet-wide, successful initiative by NTHA. In 2001 NTHA was officially launched at an event held in Meadowlands. An executive team was appointed. The President was and still is Fanny Mokoena, Deputy Monde Dhladhla, and Secretary Mualusi Phosa.

Founder of Liquor Traders Against Crime and president of National Tourism and Hospitality Association, Fanny Mokoena

Today NTHA has 24 fully functional branches in Gauteng. They assist their members to comply with liquor trading acts and codes of conduct.

As a member of NTHA, you have access to information and training that the executive teams source for their members. Programmes available for members include business management, first aid and fire fighting skills and assistance with licensing. You also get regular updates of what is happening in the liquor, hospitality and tourism industry. In 2008 the NTHA was instrumental in the establishment of Meadowlands Tourism Development Centre (MTDC) as a non-profit tourism development and information centre. The centre was registered as a section 21 company in 2008.

MTDC has been working since then with the community of Meadowlands to develop and promote Meadowlands and surroundings as a tourism stop for the Soweto tourists.

In late 2012 NTHA was also instrumental in the formation of Ndofaya Caterers with a vision of minimising poverty and unemployment in the township through catering skills and also with the view to contributing back to the community. Mandla Motha, who is a professional chef, coordinated catering classes with 10 learners at MTDC offices in 2013. The 10 learners graduated on 5 November 2013 where they attained a basic catering certificate. With the publicity the graduation received from various local media, a huge number of potential students came to the MTDC offices to inquire about catering. Due to the large interest, Maud Masiyiwa and Fanny Mokoena met with the late Mr. Johannes Kaledi a professional chef and owner of Tswellopele Catering and Hospitality Academy in Rustenburg. Next year Ndofaya caterers are excited to have almost double the number of students registered with them.

In January 2014 MTDC was accredited by Cathsseta. Ndofaya caterers currently has 24 registered learners who are on a learnership progamme of 12 months; learners will be accredited with NQF LEVEL 4 of professional cookery certificate. NTHA is most proud of the assistance they give to the community on a day-today basis.

For more information: www.meadowlandstourism.co.za

Like them on Facebook: Meadowlands Tourism Development Center

INDUSTRY NEWS

CPUT WINS SAB INTERVARSITY BEER BREWING BLEND OF HOPS AND ROOIBOS TAKES TOP HONOURS

Cape Peninsula University of Technology (CPUT) was announced the champion of the 7th Annual SAB Intervarsity Beer Brewing Challenge 2014 during an awards ceremony held at the SAB Cyril Ramaphosa World of Learning in Kyalami, Johannesburg on 31 August.

The university’s uniquely South African speciality, lager-based beer Rooibru, claimed the Ben Lamaletie IBD Intervarsity Beer Brewing Challenge floating trophy, the top honour of Castle Lager Best Bru Award, as well as the Carling Black Label Champion Lager.

Winners in the remaining categories were:

• Redds

Best Cider

University of Cape Town (Intang-Apple Cider)

• Millers Genuine Draft

Best Speciality Beer

University of Limpopo (Ich Weiss)

• Hansa

Beeg Dreamer Best Label

University of the Free State

• Castle Milk Stout

Winter Warmer (new category)

University of Pretoria (Barley Legal) Head judge, Chris Roth of Worthog Brewers, independent and accredited beer tasters, said that CPUT’s Rooibru was the perfect blend of hops and rooibos, a combination and ingredient that is unique to the local beer brewing industry.

CPUT’s team members Heinrich Meyer, Arshad Parker, Tony Obilana, Ryan Morkel and Terence Keeling competed against 13 of some of South Africa’s top tertiary institutions, taking the title from defending champion, Pretoria University, which won in 2013.

Competing universities this year included: University of Limpopo, University of Potchefstroom, University of Stellenbosch, University of Cape Town, University of Kwazulu-Natal, University of KZN Westville Campus, University of Pietermaritzburg, University of the Witwatersrand, University of Johannesburg, Pretoria University, University of the Free State, Rhodes University and Nelson Mandela Metropolitan University. Judge and SAB Consumer Science and Sensory Manager, Frieda Dehrmann, said that the competition was fierce this year and that decision-making on the best brews took significantly longer than in previous years. “The judges were astounded by the bravery displayed by the students in their interpretation of each of the beer styles, with fewer flavour faults than before. There is also increased attention to detail and a high level of professionalism, particularly evident in the labelling designs,” said Dehrmann. The new Castle Milk Stout Winter Warmer category was included in this year’s competition to complement the chilly season, and Roth says that some of the best brews came from it. While the University of Pretoria’s Barley Legal took first place in the category, University of the Free State’s ‘Motherland’ and the University of Cape Town’s ‘Mosaic IPA’ came in second and third, respectively. Participating universities each have their own micro-breweries where students brew, ferment, condition and package their beers prior to the final stages of the competition when they are tasted by independent and accredited craft beer tasters.

The Intervarsity Challenge is a key element of SAB’s promotion of beer as the natural choice for the moderate and responsible drinker. As a low-alcohol beverage, beer is created to be savoured, which adds to the enjoyment of life for the overwhelming majority of our consumers who drink it responsibly. The Intervarsity Challenge thus seeks to promote responsible consumption among those students who choose to drink beer.

SAB has helped fund, along with the South African Stainless Steel Development Association (SASSDA), the construction of micro-breweries at several leading universities across South Africa. These micro-breweries serve as valuable teaching aids for students involved in microbiology, chemical technology as well as engineering programmes.

INDUSTRY NEWS

LIMITED EDITION

As one African Original to another, Amarula Cream has commissioned a top African artist to create an artwork for a musthave limited-edition collectors’ edition porcelain coffee cup and saucer. The elephant scene, by talented South African graphic artist and printmaker Motsamai Thabane, is featured on the saucer, but also reflected on the silvercoated cup to enhance the effect. Strikingly bold and unmistakably African, the scene expresses the majesty of the elephants in an unspoiled savannah landscape, which is home to their favourite fruit, the marula.

This is the first in the African collectors’ series launched by the brand, with others to follow. The cup and saucer are sold as part of an exclusive, unique Amarula Cream gift pack, available nationally from leading liquor retailers. Just one cup and saucer are presented in the pack, expected to retail for around R150.

AMARULA’S AFRICAN ORIGINAL COLLECTORS’ SERIES

The coffee cup collection showcases African talent and focuses on the taste compatibility of Amarula Cream and coffee, both African Originals, explains South African brand representative Christelle Bester. “The two flavours are sensational together and you can amplify the appeal by adding a swirl of chocolate.”

Amarula is made from the wild-harvested marula fruit, indigenous to the continent, while coffee first grew in the wild in Ethiopia. “One widely told tale of the discovery of the little brown bean is that in about the year 850, an Arabian goatherd noticed how lively his flock became after munching on wild-growing coffee berries, giving him the idea to try some too.”

Thabane is well-known to South African art collectors and has exhibited with big names such as William Kentridge, Diane Victor, Norman Catherine, Colbert Mashile, Phillemon Hlungwani and also Paul Molete. A full-time collaborative printmaker at the now famous Artist Proof Studio (APS) in Johannesburg, he prints many of the works by the worldrenowned Kentridge. But the soft-spoken artist from Sebokeng has also developed an impressive following for his own work. He is a leading example of South Africa’s new generation of gifted graphic artists.

Visit www.amarula.com for fabulous recipes, gifting inspiration and interesting facts about Amarula.

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INDUSTRY NEWS WORLD AIDS DAY: GETTING TO ZERO! – 2015) to ensure that universal access Raising awareness about HIV/AIDS and demonstrating international solidarity in the face of the pandemic are key ingredients of World Aids Day on 1 December. towards greater access to treatment for to HIV prevention, treatment, care and

This is YOUR opportunity to spread all. The time to act is now. support is achieved. awareness about the status of the pandemic and encourage those around you not to stigmatise people infected with the virus. South Africa has accepted the global World AIDS Day targets of Getting to Zero by 2015 on The aim is to contribute towards the achievement of the Millennium Development Goals (MDGs) by 2015. South Africa has shown its commitment Since 2011, the theme for World AIDS Day has been “Getting to zero: Zero new HIV infections. Zero discrimination. Zero AIDS related deaths”. • • • New HIV and TB infections Stigma and discrimination against people with HIV & AIDS TB and zero AIDS in this regard over the years, with programmes like Komanani, Ground Breakers and LoveLife, to name but a few. In the lead-up to World Aids Day, UNAIDS The World AIDS Campaign focus on “Zero • TB related deaths Executive Director Michel Sidibé met with AIDS related deaths” signifies a push This means our country is in line with international trends when it comes to the fight against AIDS, which is vital President Jacob Zuma and praised the government’s leadership in the country’s HIV response. considering that sub-Saharan Africa President Zuma and Sidibé agreed that remains the epicentre of the pandemic, producing antiretroviral medicines and South Africa is the country with the in South Africa is critical, particularly largest number of people living with HIV bearing in mind that of the 35 million in the world. people living with HIV worldwide, We have come a long way in recent years, 24.9 million live in Africa. but there is still much to be done. The It is clear that South Africa can set the UNAIDS, in consultation with member pace, and play a critical role in ensuring countries, organisations and partners has that all countries have access to cheaper developed Getting to Zero Strategy (2011 generic drugs.

GOOD GROWTH FROM DISTELL

The Distell Group is strengthening its capabilities to compete effectively in a rapidly changing global trading environment, and is growing its profile in Africa and other key regions with enhanced routes to market and an optimised portfolio of welldifferentiated brands, according to MD Richard Rushton. He has been at the helm of the company, Africa’s largest producer of wines, spirits and ciders and RTDs, since last November.

Announcing the company’s results for the 12 months to 30 June, 2014, Rushton said year-on-year revenue had risen 12.8% to R17.7 billion, with sales volumes up by 3.1% in a climate of persistently tough trading conditions at home and in many of its international markets. As operating costs increased by 12.7% to R15.7 billion, trading profit increased 13.8% to R2.0 billion and trading margins improved from 11.1% to 11.2%. share of the total liquor market, even with the entry of additional players and competitor products. Revenue rose 5.2%, with sales volumes up 2.6% in the face of declining disposable income and excise duty hikes that were ahead of inflation. The Hunter’s brand had proved a star performer within the cider and RTD portfolio, which had continued to deliver good growth, albeit at a slower tempo than in previous years.

While the performance of the spirits category had been hampered by the ongoing decline in South Africa’s brandy market, encouraging headway had been made in refocusing Distell’s own brandy offerings. Rushton said the impact of the drop in brandy sales on the spirits portfolio had been countered to some extent by healthy sales of the Bisquit cognac range, as well as the growth delivered by local whisky brands Bain’s Cape Mountain Whisky and Three Ships, demonstrating the demand for top-quality whiskies of South African provenance. Amarula had also enhanced its relevance with the launch of Amarula Gold as a companion to Amarula Cream. Launched in March, the new 30% alcohol by volume clear, golden spirit had been very well received, with demand dramatically exceeding even what he described as the company’s very ambitious expectations. “This new brand extension is heightening Amarula’s visibility and strengthening brand equity at a time of intensified competition in the cream liqueur category.” Sub-Saharan African markets, excluding South Africa, continued to deliver strong results with volume growth across all categories. The region contributed 49.6% to foreign revenue.

Richard Rushton, Distell MD (LR)

INDUSTRY NEWS

STORY POWER

Everybody knows that people who frequent taverns love to tell stories – but did you know that telling stories is extremely good for children? Better yet, anyone can tell stories, and help children advance to a better future. This is the message that Play Your Part is sending out. A huge billboard campaign, including videos at taxi ranks and coinciding with the second season of stories broadcast on SABC public radio stations, has been launched to raise awareness of the importance of reading and storytelling to give children a better start in life. Nal’ibali, the national reading-forenjoyment campaign, working with SABC Education, has built the campaign around the belief that a well-established culture of reading can be a game changer in the lives of South African children.

“Even if you can’t read, you can still tell stories to children,” says David Harrison, CEO of the DG Murray Trust, the main funder of the Nal’ibali campaign. “Stories spark those parts of their brains concerned with imagination, emotion, sensation and movement, and create the neural circuits that ultimately enable sophisticated thinking and reasoning. “As research has shown, children who read for pleasure perform better in the classroom, and not just in vocabulary and spelling, but also in maths. And stories are a great way to get children interested in books and reading, starting from birth.”

The series of billboards, drawn by Madam and Eve illustrator Rico, show three scenes symbolising how helping children develop an interest in reading is not only enjoyable for adults and children alike, but can also be done with children of every age, including babies. The illustrations tap into a growing body of research indicating that reading for pleasure paves a path to educational success, irrespective of social background and circumstance.

Over 500 billboards have been erected nationwide, with taglines translated into the main languages of the provinces and regions in which they are placed.

Story power

The rollout coincides with the second season of Nal’ibali radio stories in partnership with SABC Education, a major supporter of the “Story power. Bring it home” campaign. The stories are broadcast three times a week in all 11 official languages across SABC public radio stations. Aside from featuring in townships, rural areas and cities, the billboards have also been transformed into short animated clips that will be aired daily for the next four months in 10 taxi ranks across the country. “Reaching beyond the limitations of physical services and centre-based education, radio offers the perfect platform to interact, engage, inform and effectively educate listeners in their first languages, straight into their homes,” says Tshilidzi Davhana, commissioning editor of SABC Education. “It is still the most accessible medium for both urban and rural citizens, and with more than 28-million adults listening to these stations weekly, it can assist in making change happen more quickly.”

Storytelling in all languages

In calling for parent and caregiver involvement in children’s literacy learning, the new billboard series moves away from the idea that literacy learning can only take place at school – and only in English.

“Many parents and primary caregivers don’t realise how important their teaching role is with their children – they feel it’s the responsibility of school to do all the teaching,” says Carole Bloch, director of Praesa, which is driving the Nal’ibali campaign together with partners.

“Yet sharing stories, which all families can do, is an essential literacy learning building block.”

In fact, according to the South African Book Development Council, only 5% of parents in South Africa read to their children.

The campaign has also been designed to connect the public to the Nal’ibali website, mobisite and weekly bilingual newspaper supplement, where adults are able to access literacy tips, support and activities as well as children’s stories in a range of South African languages. Nal’ibali Literacy Mentors on the ground will also offer “Story power” workshops, information sessions and community dialogues throughout the duration of the campaign, including the provision of support to the parents of children who attend Nal’ibali’s network of more than 300 reading clubs in six provinces.

http://www.playyourpart.co.za

INDUSTRY NEWS

MADE AT -2.5°C THE CASTLE LITE STORY

Castle Lite, the fastest growing premium beer brand in South Africa, has launched an extraordinary marketing campaign unlike any of its previous initiatives, aimed at educating consumers about the intrinsic benefits of the beer and its superior taste.

It’s no secret that Castle Lite is always served extra cold and, whilst the full recipe is kept under lock and key, the brand’s latest campaign reveals a few secrets on how it locks in that great tasting, extra cold refreshment.

Whilst other beers in the SAB stable are matured at -2 degrees, a critical part of the multiple-stage process, Castle Lite is uniquely matured at -2.5 degrees which primarily precipitates any haze causing substances and, secondly, ‘settles’ the flavours, ensuring a consistent tasting and clear looking, ‘bright’ beer. This unique sub-zero lagering process ensures that the full flavour of Castle Lite is locked in, delivering the extra cold refreshment for which the beer and brand has become renowned.

Castle Lite created a fresh new TV commercial to officially launch the campaign. The commercial gives consumers a glimpse into the Castle Lite brewery and shares the story of how the beer is made, in an extraordinary way that only Castle Lite can achieve: premium, innovative, unexpected, and fun. The über-talented creatives at Ogilvy & Mather Cape Town were the masterminds behind the 30-second ad, which features UK-based actor and choreographer Sep Dashti unlocking his dubstep moves in the brewery, on a custom-created extra cold set at the old Bus Factory (now called Market Lab) in Newtown, Johannesburg. Castle Lite also gave consumers the opportunity to get involved and showcase their very own extra cold moves, through a unique and innovative activation experience combining point of sale elements, promotion, trial, digital components and social media. As part of their “Made at -2.5°C” campaign, Castle Lite dramatised the great taste experience of unlocking extra cold refreshment through interactive in-store and mobile Castle Lite booths, featuring a dubstep video game to be played and shared on Facebook, via Bluetooth or email, for the chance to win Castle Lite 8-packs weekly and the perfect innovation to keep those beers extra cold: a Castle Lite LED Cooler box.

SAB LAUNCHES SPECIALITY BEER BRAND NO 3 FRANSEN STREET WILL BE A BEER ADVENTURE“We are hoping that each beer will be The South African Breweries (SAB) will be launching a speciality beer brand, No 3 Fransen Street, brewed to offer adventurous beer lovers a journey of discovery with quality and discernment assured. These beers will be available in trade from 29 September 2014. The small batch beer, starting with a nitrogenated ale on tap – but once again, we had created a product which the market was not yet ready for,” said SAB Marketing Director, Andrea Quaye. In 2012, SAB recognised the global and local growth in speciality and craft beers and redeveloped the Fransen Street Brewery, taking it back to its original intentions. a discovery and an adventure,” Quaye said. “With No 3 Fransen Street we want consumers to enjoy new beer experiences by trying a wider variety of beer styles, all the while knowing that the product is backed by the expertise of SAB’s master brewers. These small batch beers are also a creative outlet for our brewing team, who are all extremely passionate about what they do.” Cream Ale, Irish Red Ale and Krystal Weiss, will be brewed on a seasonal basis and distributed to a limited “Since then we have produced speciality beer styles for the Oktoberfest and craft festivals around the country, to Fransen Street has a maximum capacity of 50 000 hectolitres. number of outlets in Johannesburg and great appreciation from the public. We Pretoria. The styles will change monthly feel the time is right to launch our own until the most popular styles have been small batch beer, so No 3 Fransen Street identified. was born. The brewery’s philosophy has always been to uniquely craft each The Fransen Street Brewery was opened speciality beer style, batch by batch, 16 years ago as a special development one at a time from start to end and this brewery, testing new products and raw is a tradition that our master brewers materials and producing small scale runs continue to pride themselves upon.” of special interest beers. Four products were taken to market – a wheat beer, At Fransen Street, experienced master ginger beer and winter and India pale brewers are encouraged to let their ales – but were ahead of their time. “In imaginations run wild and, using the early 2000s, the Kingswood brand premium ingredients, create a series of of speciality beers was launched – a individual beer styles which are brewed brandy flavoured beer in a bottle and a to be completely different.