Meet SA Tourism’s Executive Team

The South African Tourism (SA Tourism) executive team is comprised of dedicated, passionate, committed and hardworking tourism experts, who are appointed by the Minister of Tourism, Ms Lindiwe Nonceba Sisulu.

MZILIKAZI THEMBA KHUMALO (CMSA)

Acting CEO Mzilikazi Themba Khumalo is a seasoned professional with entrepreneurial flair, and has held senior marketing executive positions in blue-chip companies like Unilever, Coca-Cola, MTN, Cell C and Telkom, among others. He also has aviation and tourism experience, having held executive positions at South African Tourism (20032006), Airports Company South Africa and South African Airways.

A lawyer by training, Khumalo holds a BA Law degree, master’s certificates in marketing and organisational behaviour, as well as a certificate in digital marketing. He is a certified Chartered Marketer and serves as a board member of the Marketing Association of South Africa.

NOMASONTO NDLOVU

COO Nomasonto Ndlovu’s career includes several leadership positions in the tourism sector, such as global manager: Business Tourism at SA Tourism (2008-2012); strategic executive director: Communications, Marketing & Events at City of Tshwane; CEO of the Limpopo Tourism Agency; and executive manager: Tourism, Heritage and Hospitality at Transnet.

She is a skilled marketing and tourism expert with private and public sector experience from organisations like Unilever, Standard Bank and the KwaZulu-Natal Tourism Authority. A well-respected public speaker, content creator and opinion leader in the tourism industry, Ndlovu also mentors young upcoming tourism professionals. ZINHLE NZAMA

Acting Chief Convention Bureau Officer (SANCB) Zinhle Nzama was appointed general manager of Strategic Events at South African Tourism in 2022. The role entails strategically creating global market access platforms for tourism delegates around the world, including two SA Tourism owned trade shows: Africa’s Travel Indaba and Meetings Africa. The portfolio also includes Destination SA brand exposure to seven strategic global platforms and staging the country’s recognition initiative, the Lilizela Tourism Awards.

Nzama’s tenure with SA Tourism spans over 20 years, working through various business units. This has afforded her great domestic, regional and international tourism exposure. Her accomplishments include origination and execution of the first Africa’s Travel and Tourism Summit in 2021 as well as staging Meetings Africa and Africa’s Travel Tourism in 2022.

Nzama holds an MBA: Events Management, BA: Psychology and Sociology, Diploma: Information Technology, and certificates in project management and in tourism development for regional sustainability.

NOMBULELO GULIWE CA(SA)

Chief Financial Officer Nombulelo Guliwe joined SA Tourism as a financial compliance and performance manager in 2011. She has since held numerous finance management positions within the organisation, leading to her appointment as CFO in 2019. Guliwe is currently the chair and a trustee of the South African Tourism Pension Fund. She is registered with the South African Institute of Chartered Accountants as a Chartered Accountant (SA) and holds bachelor’s and honours degrees in accounting from the University of Johannesburg. BRONWEN AURET

Chief Quality Assurance Officer In 2006, Bronwen Auret joined SA Tourism as a digital marketing specialist and has worked her way to now be at the helm of key strategic change for the tourism, publishing, marketing, cinema and advertising sectors.

She is a seasoned business leader who has held executive and senior positions in tourism, cinema, advertising and media, and was responsible for setting up the Interactive Advertising Bureau South Africa’s transformation and education council responsible for implementation of the Marketing, Advertising and Communications (MAC) Charter within the South African advertising industry.

ROBERT MANSON

Chief Digital Transformation & Technology Officer Robert Manson drives digital transformation, technology, data analytics and insights for SA Tourism. He offers a wealth of diverse experience from different multinational technology companies like IBM, Microsoft, Oracle, Altron, Thermofisher Scientific and Imperial Holdings.

Manson holds an impressive multitude of degrees, including three master’s degrees and three postgraduate diplomas, and has completed four additional academic programmes, all from leading universities both locally and internationally.

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