ROTI Breadbasket July 2016 by glo nethercutt

www.roti.org

BREADBASKET JULY 2016

The Breadbasket is a monthly publication of the Rotarians On The Internet. Articles and high resolution photos may be submitted on or before 15th day of each month to ganethercutt@yahoo.com. or maybe posted on the ROTI Facebook. You may also log in at the ROTI website to post your stories and Rotary pictures. Contact webmaster Chris Sweeney rotary121@technology.com for any inquiry.

n this issue we pay homage to one great ROTIan, Sgt at Arms Norm Winterbottom, who passed on recently. I have not met Norm. In fact, out of the 15 members of the board, I have met only 6.

FROM THE CHAIR Glo Nethercutt Rotary Club of Mabalacat D3790, Philippines

It was unfortunate that we just had a few attendees at Seoul, Korea. Hopefully the Atlanta Convention would be convenient for most of us. Thanks to past chair Steve Sokol, we have a hotel to stay at ROTI @ Atlanta 2017, and possibly. a gathering place to meet and let down our hair. At Atlanta, we hope to meet the next ROTI chair. Wouldnâ&#x20AC;&#x2122;t you like that? Push the register button then and prepare to have a good time. We do not have to wait for Atlanta 2017 though. Just hit your keyboard and say hello to your fellow ROTIans at FB and yahoogroups. Glo

NORM WINTERBOTTOM Why am I a Rotarian? RC Milford,D9910, Aukland, New Zealand

â&#x20AC;&#x153;

May you rest in peace, our friend.

ROTI @

ATLANTA 2017 Managed by Steve Sokol

RAMADA PLAZA

http://roti.org/roti-in-atlanta/hotel-reservations.html

Atlanta Airport Ramada Plaza 5010 Old National Highway Atlanta GA 30349-3258 US

Phone: 1-404-768-9199 Fax: 1-404-768-9399 Check in: after 3:00 PM Check out: before 11:00 AM

Ron Nethercutt wrote: Glo and I had already booked our room. Ÿ I calledl 1-800-854-9517 (this is Wyndhotel number) Ÿ I used Globe IDD card, but Smart has similar card. 100 pesos for 40 minutes. Process took me about 7 or 8 minutes. Ÿ Be patient....This is new process and they may have to put you on hold to check with Ramada Ÿ Tell them you are with the ROTI Group (spell out R O T I so they can find it on computer) Ÿ The booking is for five nights: June 9, 10, 11, 12, & 13, The rate is $65 + %15 + $5 (total is just under $80 per night and under $400 for five nights. Tell them the type of room you want. (twin/king, S/NS). Give them name and your credit card number - The deposit is one night's cost. They may give you the full cost but only the deposit is charged. Ÿ Ask for your confirmation number. Ÿ Ramada has available banquet and meeting rooms and has shuttle to and from the airport. We will be using MARTA train ($2.50 to convention center, or might pair up in taxi) Even so, the room is $100 or $150 less than those downtown close to Convention center. Ÿ Looks like a great place for ROTI....we already have about 35 folks signed up.

HOTEL INFORMATION

by STEVE SOKOL

ur hotel is the Ramada Plaza Atlanta Airport. The rate will be $65/night plus (15% + $5). This is extremely competitive. We would not be downtown. To get to the convention center, we will have to take the hotel shuttle to the airport and ride MARTA (Atlanta's rapid transit system). The cost of Marta is $2.50 each way with some price breaks for a multi-ride ticket. There is always the opportunity for cab sharing which has been done at prior conventions, and will really work well with the number of people we will have at the convention. If you check out the reviews, you will find disparaging remarks about this hotel for the condition. The franchise is under new management and a complete renovation will be complete before we go. The reviews may be why we have the lowest group rates I have seen for this property. The general amenities are Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ

Free meeting space for 15 rooms booked per night. Free 24/7 airport shuttle Free HSIA 24/7 business center Heated indoor and outdoor swimming pool 24/7 fitness center featuring treadmill, elliptical, free weights, Bowflex machine. On-site guest laundry. Serving breakfast. Lounge open 6PM to 2AM weekends. Guest rooms feature your choice of one King or double bedded Queen size beds Rooms have a 40 inch Smart HDTV with 68 channels There is a work desk with a task chair, and two phones in each room Free parking, an $8.00 a day value 4,092 sq. ft. Tara ball room divisible into 3 salons.[potential ROTI banquet location]

Here is the process:to reserve the room with the hotel. Ÿ Call 1-800-854-9517 (International toll free) Ÿ Tell; them the starting 6/10/17 (does not matter when you really

want to start - that comes later) Ÿ Tell them you are with the ROTI Group Ÿ Tell them the type of room you want.(twin/king - I do not think

smoking is available but you can check) Ÿ Give them name and credit card number - The deposit is one

night's cost. They will give you the full cost but only the deposit is charged. If you have any questions, feel free to reply to this note, or if domestic, I can be reached at 1-864-886-8700. Do to the calls from Politicians and Salesmen, all calls to that line are digitally screened. Leave a message and I will get back to you.

The yearlong celebration of The Rotary Foundation and 100 years of Doing Good in the World culminates at the Atlanta convention. Help us celebrate in the city where it all began:

ne hundred years ago, at the 1917 Rotary Convention in Atlanta, Rotary President Arch Klumph proposed creating an endowment “for the purpose of doing good in the world.” From the first contribution of $26.50, the Foundation has grown significantly and has spent more than $3 billion on programs and projects. Let’s celebrate in the city where it all began. We’ll look back proudly over a century of “doing good in the world” — and look ahead to the challenges Rotary will tackle in the century to come. Here are some of the events we have planned. Check back often to see what’s new.

CENTENNIAL EVENTS Book signing Past and current Rotary leaders will join author David C. Forward to sign your copy of “Doing Good in the World: The Inspiring Story of The Rotary Foundation’s First 100 Years.” You can purchase the book in the Resource Center in the House of Friendship. Date & location to be decided

Visit The Rotary Foundation Centennial site to learn more about the Foundation’s first 100 years.

The Rotary Foundation’s 100th Birthday Party One of the main events on the convention calendar is the Foundation’s birthday party. Join President-elect John F. Germ and fellow Rotarians to commemorate this milestone. 14 June Book signing

The Rotary Foundation Centennial exhibit Learn how The Rotary Foundation became a global leader in humanitarian service. Be inspired and find out how you can contribute to its lasting impact — in your community and around the world. 10-14 June | House of Friendship

Atlanta will have the most convenient Rotary International Convention ever, with more than 10,000 hotel rooms within a short walking distance of the Georgia World Congress Center and 85,000 more rooms near by. Also, the many attractions of Atlanta's Centennial Park area and great restaurants all in easy walking distant will make the 2017 convention easy, accessible and fun.

The new ballpark for the Atlanta Braves will be open for business next summer when the Rotary International convention takes place in Atlanta. The Braves are working with Rotary to try to schedule games while Rotarians from around the world are in town. The ballpark will be spectacular. Atlanta's rapid transit system is called MARTA and merges in the center of the city, near the Georgia World Congress Center, where the 2017 Rotary International Convention will be held. Not only are there 8,000 hotel rooms in walking distance from the convention center, there are lots of hotels in outlying areas of the city like Buckhead, Doraville and Decatur, easily accessible by MARTA.

Atlanta's new international terminal at Hartsfield-Jackson International Airport is quick and convenient for travelers coming in from around the world for the 2017 Rotary International Convention.

The year 1917 was a big one for Atlanta. The city hosted its first Rotary International Convention, where the formation of the Rotary International Foundation was announced. It also was the year that Georgia Tech won the first college football national championship ever won by a team south of Chicago. The team was called the Golden Tornado, a nickname given it by its coach John Heisman who felt its previous name of Blacksmiths wasn't modern. In 2017 Atlanta will host the 100th anniversary of the formation of the Rotary International Foundation by hosting Rotary's global convention once again. It will be a real treat for all Rotarians worldwide.

6th Annual Atlanta Ice Cream Festival Date: 7/23/2016 11:00 AM - 6:00 PM Location: Piedmont Park Atlanta, GA The Atlanta Ice Cream Festival is a day of the family fun as we converge to enjoy America's favorite desert. We will also become educated on the many ways to live a balanced life style all year. Come enjoy the treats, but also learn how to have fun. National Beer Mile Date: 7/23/2016 11:00 AM - 5:00 PM Location: Turner Field Atlanta, GA Runners, walkers and social butterflies unite for a fun-filled onemile fun run capped off by an awesome after party featuring live music, games, and good people.

ATLANTA celebrates Annual ICE CREAM Festival and

NATIONAL BEER MILE

ROTI BOOTH

@ ATLANTA

RESERVED Dear Exhibitor, This email confirms receipt of your application to showcase your Rotary Fellowship at the 2017 Rotary International Convention. Applications will be reviewed by the Programs team after the 30 September deadline, and booth awards are scheduled to be sent 7 November 2016. Please note that there may have been some changes made to the Terms and Conditions since your application. The updated Terms can be found attached to this email for review. Thank you for your interest in exhibiting, and continued dedication to Rotary International! Best regards, Jonathan Taggart Rotary International Exhibits Team Exhibits & Shipping | Meetings and Events

Terms and Conditions

2. HOUSE OF FRIENDSHIP Booths must be staffed during the core hours of 12:00-18:00. Failure to occupy booth during ANY period of time on exhibition days may result in forfeiture of booth or relocation of booth as seen fit by RI staff. DATE

ACCESS

EXHIBIT HOURS

Friday, 9 June Sat, 10 June Sun, 11 June Mon, 12 June Tues, 13 June Wed, 14 June

0800-1800 0800-0900 0800-0900 0800-0900 0800-0900 0800-0900 1600-2000

Closed - Booth set up 0900-1800 0900-1800 0900-1800 0900-1800 0900-1600 Closed - Move out

Dear Rotarians, We are now accepting proposals from

Rotarians interested in hosting a breakout session at the 2017 RI Convention in Atlanta, Georgia, USA (10 - 14 June 2017). Breakout sessions can inspire attendees, helping them polish their leadership skills and giving them new ideas for projects, fundraising, strengthening membership, and more. Submit your proposals by filling out the online application form by 23:59 Central Standard Time on Monday, 19 September. Proposals will be evaluated by members of the convention committee, and the final program selections will be confirmed by RI President John Germ. The online application form will ask you to provide the name of a moderator and/or participants. This field is optional to fill out but feel free to put down the names that you have in mind. If your proposal is selected, you will be contacted separately to provide this information. For questions on breakout sessions or your proposals, please contact Norah Webster at convention.breakouts@rotary.org. Best regards, Azka Asif Specialist, Program Communications | Rotary Service and Engagement 1.847.866.3394

FINGER LAKES TOUR - Rotary Style

he Bloomfield Rotary Club in District 7120 wants to award your District $500! Bloomfield is located in New York State, U.S.A., in the heart of the beautiful Finger Lakes featuring such highlights as Niagara Falls and the Corning Museum of Glass, not to mention worldrenowned wineries. The Bloomfield Club is inviting you and a spouse, other Rotarians, and friends to participate in a tour of the Finger Lakes next June 4-9, 2017, immediately preceding the International Convention in Atlanta. If you've already traveled to the Finger Lakes area, here’s a chance to see the Finger Lakes “Rotary-Style”. Space is limited, so don’t delay!

BLOOMFIELD ROTARY CLUB New York Finger Lakes region takes its name from 11 freshwater lakes placed like a handprint between Lake Ontario and the Pennsylvania border. Skiing, hiking and biking trails traverse the landscape; visitors can also indulge in various wine, cheese and beer trails. The area offers a culinary bounty, with an emphasis on farm-to-table cuisine. Rich history and culture are found throughout the region, with one attraction more inviting than the next.

For the District that signs up the most participants first (Rotarians, spouses, and friends), the Bloomfield Club will donate $500 to the Rotary Foundation in that District’s name. Signups will be accepted until February 28, 2017. For every Rotarian that signs up, the Bloomfield Club will donate $100 to the Rotary Foundation in that Rotarian’s name. Details are at FingerLakesShowcaseTour.com. If your Club members could benefit from a $100 donation to the Rotary Foundation, please forward this email to all of them. If your District could use $500, please forward this email to your District Governor or to all Club Presidents in your District encouraging them to participate. Bloomfield, New York is in the heart of District 7120 which incorporates most of Upstate New York’s world-renowned Finger Lakes Region. Since 1970, District Governors Elect from all over the world have been the guests of District 7120 Rotarians before going to the International Assembly. The Bloomfield Rotary Club’s Finger Lakes Showcase Tour is your chance to explore the beautiful Finger Lakes with other Rotarians from around the world. You’ll have the chance to exchange fundraising project ideas and Club activities and customs while on vacation! The website contains frequently asked questions as well as tour registration information. We look forward to hearing from you and to showing you around our beautiful part of the world. Travis Piper, Past President Bloomfield Rotary Tour Director FingerLakesShowcaseTour.com Bloomfield Rotary Club BloomfieldRotary.com

MARCH 2017 Water and Sanitation Month Ÿ 1 March — Rotarian Spouse/Partner Service Award nominations (from district governors only) are due Ÿ 13-19 March — World Rotaract Week Ÿ 15 March — Significant Achievement Award nominations (from district governors only) are due Ÿ 31 March — Preregistration discount ends for Rotary International Convention

Courtesy: http://www.eflashonline.org

JULY 2016 1 July — Start of new Rotary officers year of service AUGUST 2016 Membership and New Club Development Month SEPTEMBER 2016 Basic Education and Literacy Month OCTOBER 2016 Economic and Community Development Month Ÿ 1 October — Deadline to submit nominations for the Rotary Service Above Self Award Ÿ 24 October — Rotary's World Polio Day Livestream Event Ÿ 31 October-6 November — World Interact Week NOVEMBER 2016 Rotary Foundation Month Ÿ 1 November — Service Award for a Polio-Free World nominations are due

DECEMBER 2016 Disease Prevention and Treatment Month Ÿ 15 December — Early registration discount ends for Rotary International Convention JANUARY 2017 Vocational Service Month Ÿ 15-21 January — International Assembly, San Diego, California, USA FEBRUARY 2017 Peace and Conflict Prevention/Resolution Month Ÿ 23 February — Rotary's anniversary

APRIL 2017 Maternal and Child Health Month Ÿ 30 April — Rotary International Convention registrations and ticket cancellations are due MAY 2017 Youth Service Month JUNE 2017 Rotary Fellowships Month The Rotary Foundation's 100th anniversary Ÿ 10-14 June — Rotary International Convention, Atlanta, Georgia, USA Ÿ 10-14 June — The Rotary Foundation's Centennial Celebration, Atlanta, Georgia, USA Ÿ 30 June — Last day for Rotary and Rotaract clubs to report activities to earn a Presidential Citation Ÿ 30 June — Rotary Foundation Distinguished Service Award nominations are due Ÿ 30 June — Rotary Global Alumni Service to Humanity Award nominations (from zones) are due Ÿ 30 June — Rotary Alumni Association of the Year nominations (from zones) are due JULY 2017 1 July — Start of new Rotary officers year of service AUGUST 2017 Ÿ 15 August — Last day to report activities to earn

a Presidential Citation for Interact clubs Look ahead to international events in 2018 and 2019. All dates are tentative. Ÿ 2018, 24-27 June — Rotary International

Convention, Toronto, Ontario, Canada Ÿ 2019,12-19 January — International Assembly, San Diego, California, USA Ÿ 2019, 1-5 June — Rotary International Convention, Hamburg, Germany

ugust

Who is Robyn Robyn Braley is committed to helping Rotarians grow their clubs to become better equipped to help people who need help. He has led two club teams that were awarded RI PR Awards and served as the District 5360 PR Chair. He has been a Rotarian since 1999.

is MEMBERSHIP

and NEW CLUB DEVELOPMENT month which means itâ&#x20AC;&#x2122;s time to celebrate your Rotary club, its members, and the good you do in your community and around the world.

Rotary Speaker Robyn draws from his experience as a Rotarian and as a Communications Professional to share ways to more effectively tell the Rotary story to your community. He starts by asking the questions, "Is your club ready to grow, and why does it matter?" The ultimate focus is on attracting new members. He is available to speak at District Conferences and Rotary leadership training institutes. Content also applies to other not-for-profit organizations.

by Robyn T. Braley

Adding Pizzazz to your Rotary Club Meetings

11 Tips for Producing Rotary Meetings that Attract Younger Members

hen was the last time your Rotary Club reviewed the various elements of it's meetings. What have you changed within the past 10 years to make your meetings better?

Buckle up and get ready for significant change. Marketing to Millennials, aged 25-40, requires a shift in thinking about how we communicate the power of Rotary. In an earlier post, Making Your Meetings Visitor Friendly, I offered practical tips for improving the overall presentation of meetings. In this post I provide 11 production tips.

I recently spoke at Rotary District 5360's annual leadership conference called Make Dreams Real. The focus of my keynote, as with this blog series, was 'Building the Rotary Brand.' Rotary has a strong brand. Words used by digital marketers to describe the elements of a strong online brand also explain the soul of the Rotary brand. Today’s marketers use words like; Ÿ Quality content Ÿ Trust Ÿ Value Ÿ Caring Ÿ Relevance Ÿ Authenticity Anybody we know? As marketers, we also talk about telling brand stories and creating opportunities for customers to engagement with a brand. Rotary engages with it's "customers" through meetings, service around the world, and through personal relationships.

Connecting Rotarians with Millennials Rotarians responding to disasters like the Alberta floods of 2013 found themselves working shoulder to shoulder with 1,000’s of people aged 25-40. Teams rescued survivors, cared for them and then embarked on months of hard work to help them recover and restore their possessions and property. So, how do we transfer the Millennial interest in helping others to Rotary? There are five ways to start. Ÿ Engage Millennials and build relationships Ÿ Connect, follow, or friend them on your social

media accounts Ÿ Share difference-making Rotary stories about

service Ÿ Schedule programs about things they care

about. Look for a future post Ÿ Produce meetings that match their professional experiences.

I recently took my club president, Tony Knight, to a monthly “meet up” called the Social Media Breakfast YYC. Those in the know recognize “YYC” as the Twitter name for Calgary, Alberta. We were the old geezers in the room. Each month a speaker talks about important digital marketing topics. The gathering draws 100-150 social media experts, website designers, SEO specialists, writers, video producers and related professionals. They free lance or work for ad agencies, businesses, NFP’s, or mainstream media. Some come for the free food! This age group cares about their community. Each meeting includes a 5 minute presentation by a notfor-profit speaker. The featured organization receives social media profile while they speak.

Multi-Taskers What intrigued Tony was how the crowd listened to the speaker, watched the PowerPoint screen, made notes and tweeted content throughout the event. A still photographer and videographer roamed the room looking for cool setups to shoot and upload. A second screen showcased individual tweets. In fact, each meeting a challenge is given to make the event trend across Canada which often happens. That means there are hundreds of tweets within an hour and a half! After the meeting Tony asked me, “How do they multi-task like that?” Right on cue Mike Morrison, a regular columnist for the Calgary Metro News daily newspaper, a panelist every Wednesday morning on CBC Radio's The Eye Opener and publisher of Mike’s Bloggity Blog dropped by to say hello. I introduced him to Tony. Mike shared that he had written and uploaded a blog during the meeting in addition to participating in all of the above activities.

Trendy McTrenders Relevance to Rotary As a marketer, I make an effort to stay current with new trends. I am active in several professional associations that offer consistent value and takeaways.

What does all of this mean for Rotary? First of all, the Sargent-at-Arms shouldn't fine younger people for not turning off their communications devices during meetings. Half will be offended that anyone would ask, and half will be mystified because they've never turned theirs off before and may not know how.

In their world, every business or not-for-profit conference, community gathering or entertainment, church or school event are produced. At many events, the speaker moves about a set designed to create the feel of a TV studio. They look and sound like TV hosts, newscasters or stand-up comics. Ÿ Their image is magnified on giant screens Ÿ A wireless mic allows them to roam freely on the stage or into the audience Ÿ Video inclusions highlight key points Ÿ Their slide show has meaningful and often entertaining photos to emphasize the text Ÿ Audience members text questions to a technician who periodically posts them onscreen for the speaker to answer Ÿ They Tweet selfie photos with relevant content during events using #hashtags noted at the bottom of the big screen Ÿ The events are often live streamed to the world

Meeting Tips Unfortunately, I’ve attended Rotary meetings that took me back to the 1960’s. Below are easy-to-

implement tips for clubs wanting to improve the presentation of their meetings. I recommend choosing one or two ideas, implementing them, testing them in the context of your club's culture, and then incorporating them. Change is a process that requires member buy-in. Ÿ As President, move purposely through the

I suggest designating programs that will attract higher attendance and the media as Signature Events. Consider contracting a sound company to provide audio support. Calgary West produced an sold out event requiring 7 cordless mics, a podium mic, hookups for 14 TV cameras and 2 radio stations which broadcast or streamed live portions of the event. As a sign of changes in media, two daily newspapers also sent TV cameras and live streamed the event.

room making eye contact and personally welcoming as many people as possible, especially visitors. When you connect person-toperson before the meeting, you are laying the foundation for later connection with the crowd. This is an old teaching trick used to gain control of inner city kids as they came into class. Lift the energy level of the room by moving with a firm, confident step before the meeting, then to the leaders position to start. Begin meetings with an upbeat, positive manner. Plan what you will say to set the tone for a great meeting. Sauntering to the podium and simply saying, “Let's start with the anthem!” sends the energy level on a downhill spiral. Ditch the podium. It’s a psychological barrier. Buy a stand supported by a single pole and plastic see-through holder for notes. Use a wireless hand-held or lavaliere mic. Experienced speakers may request either as they feel restricted by immovable podiums and stationary mics. I use my hands liberally to emphasize my keynotes Purchase a cheap flat screen TV to use as a monitor. Buy a signal splitter and a cord long enough to connect your laptop, the monitor and projector. Place the screen on a chair or have a crafty Rotarian fabricate a simple stand. Many speakers do not use notes but rely on their slides for prompts.

Ÿ Eliminate lost time due to frag-

mented club announcements. a) Add “flare!” Eliminate “dead air” and control the meeting pace by taking the wireless handheld to each announcer. b) Or, ask announcers to sit at tables near the front. How many times do Rotarians wait while someone plods their way from the back to the mic at the front? c) Or, place 5-6 empty chairs off to the side near the front that all announcers occupy at the beginning of the business section. Ÿ

Produce an engaging PowerPoint. Make it outward focused rather having only “insider” announcements. In the Millennial world, meaningful content is king. a) Commission someone who knows how to produce your show with “pizzazz.” They will use a current template to make a great impression. Pay someone from outside the club if necessary. Rotarians can make additions or adjustments from week-toweek. Check back for a future blog about PowerPoints. b) Promote coming speakers, but also profile past speakers. Add to each visitor’s understanding of the value Rotary meetings offer. c) Including information about past and future service project is obvious. d) Include action photos. Encourage members to look for interesting photo ops. Rotarians lined up arm in arm with locals smiling into the camera in front of a service project lacks imagination. A future blog will provide photography tips.

Play light jazz or other nonintrusive instrumental background music when numerous guests are expected. Subtly increase the volume as the room fills. It forces people to speak slightly louder which increases the energy in the room. If you have a live musician, so much the better. Same instructions.

Prepare a check list to send to speakers. Include a deadline for reporting tech requirements.

Impress on speakers the importance of arriving early to make sure the technology operates properly. How many times has your club waited impatiently while the speaker got their ppt or video working? Some-times it never happens. Awkward for them and the club while disrupting the flow of the meeting

http://robyntbraley.blogspot.ca/

“

Whether speaking or writing, I draw from my experience as a marketing strategist, broadcast professional, drama teacher, recording artist, album producer, TV p r o d u c e r, c o n c e r t p r o m o t e r a n d community volunteer. Robyn Braley is a marketing specialist, keynote speaker and writer. He is also a Rotarian who is passionate about Building the Rotary Brand. Robyn has led two teams that received the Rotary International PR Award. He has also served as the PR Chair for District 5360.

I WEAR A ROTARY PIN

by PRIP Sakuji Tanaka

am a Japanese businessman, and I wear a suit almost every day. The Rotary pin is always on my lapel. It is there because I am proud to be a Rotarian. Anywhere I go, people will see the pin and know who I am. Other Rotarians will see it and know that I am a friend, and people who are not Rotarians will see it as well. I want to be sure that all of them also understand the meaning of this pin. This is why I am asking all of you to wear your Rotary pin and to raise awareness of what the pin means. I believe having that pin on your lapel changes you. It makes you think more before you speak and before you act. It makes you remember, all the time, that you are a Rotarian – and that as Rotarians, we are here to help. All of us should be ready to talk about Rotary. When someone asks you about that pin, you should be ready to answer them. What is Rotary? What does Rotary do? These are questions that each of us should always be prepared to answer. We cannot go to prospective members and ask them to join Rotary only because we want more members. We have to show them that Rotary is a wonderful organization, and that they will be happier because they belong to a Rotary club.

Sakuji Tanaka Rotary Club of Yashio, Saitama, Japan Rotary International President 2012-2013, Peace Through Service. Trustee The Rotary Foundation, 2006-10 Director Rotary International, 2003-05 District Governor, 1994-95

When we ask people to join Rotary, we are doing this to help them as well. I think all of us are grateful to the person who asked us to join. I know that my life is much happier, and has been much more productive, because of Rotary. It is clear to me that the day I joined the Rotary Club of Yashio was a day when I took my first step down a different path in life – a path of greater connection, greater satisfaction, and a deeper sense of fulfillment and peace. This is a feeling that I want to share with others. And I know that one way to do that is through bringing in new members. But we must also do it by raising awareness of Rotary and Rotary’s work, by focusing on our public image and wearing our Rotary pins every day. - PRIP Sakuji Tanaka

PRIP TANAKA with PHILIPPINE ROTARIANS at 2016 WASH CONFERENCE in MANILA

SHARE YOUR THOUGHTS AT

rotarypublicimage.blogspot.com

Change Your Words to Change Your World

It's a Monday ... and a Smiling Week ahead. Monday, July 11, 2016

It’s Monday, and another week ahead to accomplish a lot for the Rotary Smiling Team 2016-17. Many of you have had your installation meetings while others are getting ready for the same. This is the opportunity for you to reach out to media, and have the installation function covered.

Here are a few steps: Ÿ Prepare a list of the media persons in your area,

complete with their mobile numbers and email id. Ÿ Distribute the printed invite as well as send an

email inviting them over for the coverage of the event. Make sure that you give the exact time when the programme would start, and strictly follow the time schedule. Media people, especially the photographers would not wait endlessly if the programme gets delayed. Prepare a background note on your Club’s activities last year, and the future plans by the incoming leadership. Have the background note translated in Hindi and/or Punjabi. Some of your local journalist friends may help you out with that. Keep the copies ready or have it sent out to the media on the day of the event. (since many of them might not be able to attend the late evening function, the advance information can help them prepare a story)

Ÿ Depute a Rotarian to handle the media people

when they arrive. Note down their contact details, and hand them over the background material. The TV news channels would like to talk to the outgoing and incoming President about their projects and record their bytes which can be arranged before the start of the event. h. In case there is a VIP/Celebrity joining in at the function, ask another Rotarian to note down his key message, which should be incorporated into the press release already prepared by you. i. Email the revised press release to the media with at least two or three photographs. j. Next day have the entire coverage monitored, and shared with the District and other Club members. You can follow the same process for planning media coverage of any of your club projects or activities. Showcase... “Rotary Serving Humanity”. Posted by CJ Singh CorePR

blog@rotary.org R

otary has numerous resources and idea bank that the Club leadership can utilise to make their clubs effective, vibrant, and visible. The term 'public', for the practising Public Relations professionals, as well as marketers or business communicators, refers to the specific groups of people that an organisation deals with. For example, you can list out the 'publics' for a Rotary Club. Take a piece of paper and write down all the 'publics' that your Club has to work with. We classify these 'publics', broadly, as INTERNAL and EXTERNAL. List out the Internal Publics. This would include in your club: Board of Directors, Past Presidents, Past RI Officers (if any), Rotarians, Spouses, their children and families, Club's staff, Rotaractors and their respective institutions, Interactors and their respective schools, parents of Rotaractors and Interactors, Inner Wheel, other partners in service projects both within the community and outside, as well as your international partners for Global Grants, Rotary International's South Asia Office, and the Headquarter, etc. etc. In fact, once you start listing them out you would be surprised to know the diversity of 'publics' that your Club interacts with.

IDEAS YOU CAN USE External publics, for example, are : prospective Rotarians, neighbouring Rotary, Rotaract and Interact clubs, other NGOs, local community, local government and municipal corporation, media, educational institutions, libraries, banks and financial institutions, prospective sponsors and corporate sector, hospitals and nursing homes, blood banks (if not promoted by the Club), local MLAs and MPs, municipal councillors, etc. Each of these groups of people, whether internal or external, have typical communication consumption requirements. In order to work and contribute to the success of the Club, each one of these groups are significant stakeholders whose active participation, and support is sine qua non to the Club's strength. And this strength, support and cooperation emanates from a positive public image of your club in the minds of the 'publics' it interacts with. Enough of gyan :). I have uploaded on this blog some of the Resources that the club leadership can make use of. You are welcome to send me an Email whenever you have any doubt or wish to seek clarification. Let us use this forum to strengthen Rotary's image.

Change your Words to Change Your World

Posted by CJ Singh CorePR

EBAY TO DONATE SHARE OF LIVE AUCTIONS PROCEEDS TO ROTARY By Linda Campbell eBay’s Divisional Merchandising Manager for Live Auctions, Collectibles and Art.

or all of us at eBay Live Auctions, 2016 is shaping up to be a year of opportunities: a time to overcome old challenges, a time to set ambitious goals, and a time to try bold, new ventures. In that spirit, we are excited about the partnership between eBay Live Auctions and Rotary International.

What is Live Auctions? When I talk about Live Auctions, people usually ask what it is and how the experience is different from regular eBay auctions. Live Auctions gives buyers the opportunity to participate in just that – live auctions – which are happening in real time all over the country in auction houses like Sotheby’s, Swann’s and Freeman’s. While others are raising their paddles in auction halls, you are bidding with the click of a mouse in the comfort of your own home or office. It is a completely different way to participate in auctions, whether you are a bidding novice or an aficionado.

otary members, their families and friends can support Rotary’s work by bidding on antiques, artwork, jewelry, and collectibles through eBay Live Auctions events.

Each month, Rotary will promote on its social media outlets a set of upcoming Live Auctions events, and eBay, the world’s largest auction website, will donate a portion of all sale proceeds from those events to Rotary. Live Auctions events enable buyers to participate in auctions across the United States -- held at such auction houses as Sotheby’s, Swann, and Freeman’s -- without leaving home. Under this proceeds-sharing agreement, only U.S. auction sales are eligible.

Upcoming eBay Live Auctions that will partially benefit Rotary 17 July 2016: Sports Cards – Non Sports Cards - Comics. Seller: Moggies Auction Service 18 July 2016: Connecticut Estate Coin Collection. Seller: Mastrangelo Auctions 21 July 2016: Six Centuries at Auction: Art, Antiques and Jewelry. Seller: Charlton Hall 22 July 2016: Style+Design - Unreserved. Seller: Charlton Hall 23 July 2016: Pop-Up Books - Online Only. Seller: Charlton Hall Rotary News, 12-Jul-2016

Partners in Philanthropy For two decades now, eBay has built a reputation of being a large company with a philanthropic mindset. We give our buyers and sellers a chance to donate to various causes and organizations through every transaction. For us, Rotary’s century-long commitment to service on the local and global levels is both inspirational and aspirational. We see what an impact a group of passionate people can make when they come together over a common goal. It is our absolute honor to be able to donate a portion of Live Auctions proceeds to help Rotary International sustain its humanitarian efforts in communities all over the world. We look forward to bringing you the best Live Auctions from around the country while also supporting Rotary’s causes across the globe.

HISTORY OF THE ROTARY FOUNDATION

Posted by Ron Nethercutt

t the 1917 convention, outgoing RI President Arch C. Klumph proposed to set up an endowment “for the purpose of doing good in the world.” In 1928, it was renamed The Rotary Foundation, and it became a distinct entity within Rotary International.

GROWTH OF THE FOUNDATION In 1929, the Foundation made its first gift of $500 to the International Society for Crippled Children. The organization, created by Rotarian Edgar F. “Daddy” Allen, later grew into Easter Seals. When Rotary founder Paul Harris died in 1947, contributions began pouring in to Rotary International, and the Paul Harris Memorial Fund was created to build the Foundation. EVOLUTION OF FOUNDATION PROGRAMS 1947: The Foundation established its first program, Fellowships for Advance Study, later known as Ambassadorial Scholarships. 1965-66: Three programs were launched: Group Study Exchange, Awards for Technical Training, and Grants for Activities in Keeping with the Objective of The Rotary Foundation, which was later called Matching Grants. 1978: Rotary introduced the Health, Hunger and Humanity (3-H) Grants. The first 3-H Grant funded a project to immunize 6 million Philippine children against polio. 1985: The PolioPlus program was launched to eradicate polio worldwide. 1987-88: The first peace forums were held, leading to Rotary Peace Fellowships. 2013: New district, global, and packaged grants enable Rotarians around the world to respond to the world’s greatest needs. Since the first donation of $26.50 in 1917, the Foundation has received contributions totaling more than $1 billion. RESOURCES & REFERENCE A Century of Service: The Story of Rotary International Rotary’s archives

DOING GOOD IN THE WORLD

Posted by Ron Nethercutt for ROTI

How

by Jacopo Prisco for CNN

HYPERMILING can save you a lot of fuel

n 2015, two men drove a car through all 48 contiguous U.S. states on less than $300 of diesel fuel, or just eight tankfuls.

During the 8,233 mile trip they achieved a fuel economy of 81.17 miles per gallon, or 2.89 liters per 100 km. They trounced the official rating for the car they used -- a VW Golf TDI rated by the EPA for 31 and 45 mpg in city and highway driving respectively -- earning a world record. How did they do it? By applying a technique know as 'hypermiling,' which anyone can use to slash their fuel consumption, no matter which car they drive.

Hypermiling can be achieved fairly easily with just a few tactical adjustments to one's driving behavior.

DRIVE SMOOTHLY Stay below the speed limits, keep low RPMs and coast towards red lights

AVOID AIR CONDITIONING A/C used fuel to cool your car, under 40mph, keep your windows open.

BRAKE LESS Brake as little as possible. Donâ&#x20AC;&#x2122;t rush to junctions and anticipate traffic by looking three cars ahead.

CHECK YOUR TIRE PRESSURE The correct pressure will save fuel and make your tires last longer.

KEEP YOUR DISTANCE Tailgating is inefficient. Leave a gap of 7 to 10 seconds from the vehicle ahead on the highway and maintain momentum.

REMOVE DEAD WEIGHT Keep only what you need in the car. Even a little weight can waste fuel in the long run.

By Naomi Shihab Nye

GATE 4A Wandering around the Albuquerque Airport Terminal...

fter learning my flight had been delayed four hours, I heard an announcement: “If anyone in the vicinity of Gate A-4 understands any Arabic, please come to the gate immediately.” Well— one pauses these days. Gate A-4 was my own gate. I went there. An older woman in full traditional Palestinian embroidered dress, just like my grandma wore, was crumpled to the floor, wailing. “Help,” said the flight agent. “Talk to her . What is her problem? We told her the flight was going to be late and she did this.” I stooped to put my arm around the woman and spoke haltingly. “Shu-dow-a, shu-bid-uck, habibti? Stani schway, min fadlick, shu-bit-se-wee?” The minute she heard any words she knew, however poorly used, she stopped crying. She thought the flight had been cancelled entirely. She needed to be in El Paso for major medical treatment the next day. I said, “No, we’re fine, you’ll get there, just late, who is picking you up? Let’s call him.” We called her son, I spoke with him in English. I told him I would stay with his mother till we got on the plane. She talked to him. Then we called her other sons just for the fun of it. Then we called my dad and he and she spoke for a while in Arabic and found out of course they had ten shared friends. Then I thought just for the heck of it why not call some Palestinian poets I know and let them chat with her? This all took up two hours. She was laughing a lot by then. Telling about her life, patting my knee, answering questions. She had pulled a sack of homemade mamool cookies— little powdered sugar crumbly mounds stuffed with dates and nuts— from her bag and was offering them to all the women at the gate. To my amazement, not a single traveler declined one. It was like a sacrament. The traveler from Argentina, the mom from California, the lovely woman from Laredo— we were all covered with the same powdered sugar. And smiling. There is no better cookie.

Then the airline broke out free apple juice and two little girls from our flight ran around serving it and they were covered with powdered sugar too. And I noticed my new best friend— by now we were holding hands— had a potted plant poking out of her bag, some medicinal thing, with green furry leaves. Such an old country traveling tradition. Always carry a plant. Always stay rooted to somewhere. And I looked around that gate of late and weary ones and thought, This is the world I want to live in. The shared world. Not a single person in that gate— once the crying of confusion stopped— seemed apprehensive about any other person. They took the cookies. I wanted to hug all those other women too. This can still happen anywhere. Not everything is lost.

jocoe’sjournal Compiled by Tom Telfer

WHY MEN ARE HAPPIER Burke Dykes What do you expect from such simple creatures? Your last name stays put. The garage is all yours. Wedding plans take care of themselves. Chocolate is just another snack.

WONDERFUL WORD DEFINITIONS Life Insurance: A contract that keeps you poor all your life so that you can die rich. Nurse: A person who wakes you up to give you sleeping pills. Marriage: It’s an agreement in which a man loses his bachelor degree and a woman gains her masters. Divorce: Future tense of marriage.

You can never be pregnant. You can wear a white T-shirt to a water park. You can wear NO shirt to a water park. Car mechanics tell you the truth. The world is your urinal. You never have to drive to another gas station restroom because this one is just too icky. You don't have to stop and think of which way to turn a nut on a bolt. Same work, more pay. Wrinkles add character. Wedding dress - $5000. Tux rental - $100. People never stare at your chest when you're talking to them. The occasional well-rendered belch is practically expected. New shoes don't cut, blister, or mangle your feet. One mood all the time. Phone conversations are over in 30 seconds flat. You know stuff about tanks. A five-day vacation requires only one suitcase. You can open all your own jars. You get extra credit for the slightest act of thoughtfulness. If someone forgets to invite you, he or she can still be your friend. Your underwear is $8.95 for a three-pack. Three pairs of shoes are more than enough. You almost never have strap problems in public. You are unable to see wrinkles in your clothes. Everything on your face stays its original colour. The same hairstyle lasts for years, maybe decades. You only have to shave your face and neck. You can play with toys all your life. Your belly usually hides your big hips. One wallet and one pair of shoes one colour for all seasons. You can wear shorts no matter how your legs look. You can "do" your nails with a pocket knife. You have freedom of choice concerning growing a mustache. You can do Christmas shopping for 25 relatives on December 24 in 25 minutes. No wonder men are happier!

Father: A banker provided by nature. Criminal: A person no different from the rest … except that he/she got caught. Boss: Someone who is early when you are late and late when you are early. Politician: One who shakes your hand before elections and your confidence after. Classic: Books which people praise but do not read. Smile: A curve that can set a lot of things straight. Office: A place where you can relax after your strenuous home life. Yawn: The only time some married men ever get to open their mouthes. Etc.: A sign to make others believe that you know more than you actually do, but in reality it means End of Thinking Capacity. Committee: Individuals who can do nothing individually and sit to decide that nothing can be done together. Experience: The name men give to their mistakes. Atom Bomb: An invention to end all inventions. Philosopher: A fool who torments himself during life to be wise.

THE HARLEY....

he inventor of the Harley-Davidson motorcycle, Arthur Davidson, died and went to heaven. At the gates, St. Peter told Arthur. 'Since you've been such a good man and your motorcycles have changed the world, your reward is, you can hang out with anyone you want to in heaven.' Arthur thought about it for a minute and then said, "I want to hang out with God.' St. Peter took Arthur to the Throne Room, and introduced him to God. God recognized Arthur and commented, 'Okay, so you were the one who invented the Harley-Davidson motorcycle? Arthur said, 'Yeah, that's me...' God commented: 'Well, what's the big deal in inventing something that's pretty unstable, makes noise and pollution and can't run without a road?’ Arthur was a bit embarrassed, but he finally spoke, 'Excuse me, but aren't you the inventor of woman?' God said, 'Ah, yes.' 'Well,' said Arthur, 'professional to professional, you have some major design flaws in your invention... Ÿ There's too much inconsistency in the front-end suspension Ÿ It chatters constantly at high speeds Ÿ Most rear ends are too soft and wobble about too much Ÿ The intake is placed way too close to the exhaust Ÿ The maintenance costs are outrageous!!!! 'Hmmmmm, you may have some good points there,' replied God, 'hold on.' God went to his Celestial supercomputer, typed in a few words and waited for the results. The computer printed out a slip of paper and God read it. 'Well, it may be true that my invention is flawed,' God said to Arthur, 'but according to these numbers, more men are riding my invention than yours’

Not a single member of the audience left the concert!

s she stood in front of her fifth grade class on the very first day of school, she told the children an untruth. Like most teachers, she looked at her students and said that she loved them all the same. However, that was impossible, because there in the front row, slumped in his seat, was a little boy named Teddy Stallard. Mrs. Thompson had watched Teddy the year before and noticed that he did not play well with the other children, that his clothes were messy, and that he constantly needed a bath. In addition, Teddy could be unpleasant. It got to the point where Mrs. Thompson would actually take delight in marking his papers with a broad red pen, making bold X's and then putting a big "F" at the top of his papers.

s r e tt

FROM TEDDY By Elizabeth Ungar

At the school where Mrs. Thompson taught, she was required to review each child's past records and she put Teddy's off until last. However, when she reviewed his file, she was in for a surprise. Teddy's first grade teacher wrote, "Teddy is a bright child with a ready laugh. He does his work neatly and has good manners. He is a joy to be around...." His second grade teacher wrote, "Teddy is an excellent student, well liked by his classmates, but he is troubled because his mother has a terminal illness and life at home must be a struggle." His third grade teacher wrote, "His mother's death has been hard on him. He tries to do his best, but his father doesn't show much interest and his home life will soon affect him if some steps aren't taken." Teddy's fourth grade teacher wrote, "Teddy is withdrawn and doesn't show much interest in school. He doesn't have many friends, and he sometimes sleeps in class." By now, Mrs. Thompson realized the problem and she was ashamed of herself. She felt even worse when her students brought her Christmas presents, wrapped in beautiful ribbons and bright paper, except for Teddy's. His present was clumsily wrapped in the heavy brown paper that he got from a grocery bag. Mrs. Thompson took pains to open it in the middle of the other presents. Some of the children started to laugh when she found a rhinestone bracelet with some of the stones missing, and a bottle that was one-quarter full of perfume. But she stifled the children's laughter when she exclaimed how pretty the bracelet was, putting it on, and dabbing some of the perfume on her wrist. Teddy Stallard stayed after school that day just long enough to say, "Mrs. Thompson, today you smelled just like my Mom used to." After the children left, she cried for at least an hour. On that very day, she quit teaching reading, writing and arithmetic. Instead, she began to teach children. Mrs. Thompson paid particular attention to Teddy. As she worked with him, his mind seemed to come alive. The more she encouraged him, the faster he responded. By the end of the year, Teddy had become one of the smartest children in the class, and despite her lie that she would love all the children the same, Teddy became one of her â&#x20AC;&#x153;teacher's pets."

A year later, she found a note under her door from Teddy, telling her that she was the best teacher he had ever had in his whole life. Six years went by before she got another note from Teddy. He then wrote that he had finished high school, third in his class, and she was still the best teacher he had ever had. Four years after that she got another letter, saying that while things had been tough at times, he'd stayed in school, had stuck with it, and would soon graduate from college with the highest of honors. He assured Mrs. Thompson that she was still the best teacher he had ever had in his whole life. Then four more years passed and yet another letter came. This time he explained that after he got his bachelor's degree, he decided to go a little further. The letter explained that she was still the best teacher he had ever had. But now his name was a little longer ... it was signed, Theodore F. Stallard, MD. The story does not end there. You see, there was yet another letter that spring. Teddy said he had met this girl and was going to be married. He explained that his father had died a couple of years ago and he was wondering if Mrs. Thompson might agree to sit at the wedding in the place that was usually reserved for the mother of the groom. Of course, Mrs. Thompson did. And guess what? She wore that bracelet, the one with several rhinestones missing. Moreover, she made sure she was wearing the perfume that Teddy remembered his mother wearing on their last Christmas together. They hugged each other, and Dr. Stallard whispered in Mrs. Thompson's ear, "Thank you, Mrs. Thompson, for believing in me. Thank you so much for making me feel important and showing me that I could make a difference." Mrs. Thompson, with tears in her eyes, whispered back. She said, "Teddy, you have it all wrong. You were the one who taught me that I could make a difference. I didn't know how to teach until I met you."

THE

Posted by John Glassford

END POLIO NOW PROMOTE ROTI

Your current cause has raised: $135.93

Want to participate in a convention breakout session in Atlanta? You have many options: Ÿ Moderate a session

TOWER

ROTI Breadbasket is a monthly publication of Rotarians On The Internet and published by webmaster Chris Sweeney on the ROTI website. Articles and high resolution photos must be sent to ganethercutt@yahoo.com or to gn.siva@yahoo.com on or before 15th of the month.

showing how your district addresses community challenges Ÿ Join others to present innovative approaches to a global challenge Ÿ Share your strategic expertise with other Rotarians — volunteer to be a speaker We’d love to hear your ideas for breakout session topics. Check out the call for proposals or email conventionbreakouts @rotary.org for more information. Proposals are due by 23:59 Chicago time (UTC-5) on Monday, 19 September 2016.

Asia's 2016 Heroes Of Philanthropy Anton Mari H. Lim 50 Veterinarian In 2010 he helped start the Yellow Boat of Hope Foundation to build boats for children from the mangrove village of Layag-Layag, who had to swim to school. So far itâ&#x20AC;&#x2122;s built 1,045 boats, 5 schools and 2 dormitories, and 11,942 children have gained better access to school

Mike Barr wrote:

Congratulations to ROTI member Anton Lim, Of course we all knew he was a great guy, but it's nice to see it in print. http://www.forbes.com/sites/johnkoppisch/20 16/07/06/asias-2016-heroes-ofphilanthropy/#65850c0e4e7e

To my non-Rotary friends: Consider learning more about Rotary and how you can use this great organization to Make a Difference in both your own life and the lives of others who need our help. We have 5 Clubs in Oxford area. Check out www.rotary.org or contact me to learn more. Join us for dinner & program Wednesday evenings, 6:30 pm to 8 pm. We usually meet at Woodstock Quality Inn Hotel & Suites but during July/August we are at other outdoor locations for a more relaxed evening. You are welcome. DougV@DougVincent.com

ON ROTI MATCHING GRANT PROJECT Todd Lindley wrote: Sue, You are absolutely correct. There are no more Matching Grants issued after July 1, 2013. Rotary is now on a new Rotary Foundation Grants model, using District Grants, Global Grants and Packaged Grants.

Pre-Institute Training Oct. 11-13 Rotary Institute Oct. 13-16 Hyatt Regency - Cincinnati

Congratulations to Todd Lindley Endowment/Major Gifts Adviser at The Rotary Foundation Greater St. Louis Area Nonprofit Organization Management

Current RRFC Zone 31 The Rotary Foundation

Matching Grant 79417 was applied for by the Rotary Club of Chennai Kilpauk, Tamilnadu, India and the Rotary Club of Galesburg, Illinois, USA back a few months ago before the March 31, 2013 deadline for Matching Grants applications. The grant was approved last weekend in late June. A fair bit of the funding is coming from ROTI members from around the world. We're calling this our ROTI project. The two sponsor clubs are those of longtime ROTI members Hari Ratan and Mac McGee. I've contacted the 20 or so ROTI members who pledged donations to this project yesterday. One of our pledgers had to change their plans and we are still looking for $300 in donations from outside of India to complete the funding. Todd Lindley DDS FAGD 2013-2016 Regional Rotary Foundation Coordinator, Zone 31 Past District Governor, District 6060, 2010-2011 Rotary6060.TL@Gmail.com District 6060's web site: http://www.missourirotary.org Overland Rotary Club's web page: http://www.overlandrotary.org Rotary Zones 30-31 website: http://www.rizones30-31.org

Skegness Rotary wrote: As part of Rotary Service members of the Rotary Club of Skegness offer their time to schools and Colleges as well as employers to facilitate mock interviews and guidance for job interviews.Many Rotarians are experiences business managers and are happy to share their expertise to help those seeking college university or job opportunities.

PARTY TABLES FOR PUBLIC ELEMENTARY SCHOOL Charles Ernest Robertson of the Rotary Club of Orion, District 3790, Philippines posted:

esterdays work party building the tables at Sabatan school. Thank you Rotarians for all your help to make this project possible for the school.

Now the kids can have a set down meal at this beautiful tables. Rotary serving humanity. We have another work party today at 8:00 am if anybody would like to come and help to finish the tables. We would also like to thank the two workers from the school for helping. Sorry for the late post had no internet yesterday.

Geoffrey Bernard William Little wrote: Had a great day at RC Sydney Tuesday Lunchtime at the Masonic Club (yesterday now - otherwise known as the Castlereagh Boutique Hotel), Public Relations Guru Peter Lazar was our Guest Speaker who spoke about the administration of Public Relations and matters pertaining to Oral Heath which has been a longtime programme of Peter's portfolio. We were graced with a number of visitors too numerous to mention, from Japan, but I will mention Professor Joerge Eberhard, Chair of Lifespan Oral Health, Faculty of Dentistry, Charles Perkins Centre, Westmead Centre for Oral Health, NSW, and Swedish Rotarian Henrik Forsgren of `Goteborg Enerji. There are other names which I missed given I was the Official Photographer today in the absence of lovely Rotarian Grace.

Marilyn Axler shared Sir Emeka Offor Foundation's photo. Sir Omeka Offor, one of Great Benefactors in Nigeria ‪ ‎EndPolioNow‬. He is also a member of Rotary Global # History Fellowship. ‪#‎HistoryMatters. I was honored to meet him at the RGHF Booth in Sydney where Ijeoma Pearl Okoro pinned him when he joined, He wears his pin proudly on his jacket and my new member hug on his cheeks :)

END POLIO NOW

The fight against Polio is still on. As long as there is one child that is infected with the Polio virus, the whole world remains at risk. Let us work to end Polio in Nigeria and in the world. ‪#‎EndPolioNow‬ Sir Emeka Offor Rotary International Polio Ambassador

Doug Vincent shared WoodstockOxford Rotary's album. Rotary in Action! Members are busy packing boxes for shipment to the Philippines, thanks to the generous donations of Giant Tiger Woodstock. Children's shoes, clothing and play items go toward Rotary's world community service projects in Philippines to compliment the current rehabilitation of 5 shools damaged in typhoons. Items are shipped or taken in luggage for distribution by members when they travel abroad on humanitarian aid mission trips. It is a delight to see smiles on the underprivileged children's faces when they receive an item that makes a difference in their lives. Thanks Bob Armstrong and Pam Pamela Gillespie of Giant Tiger (Woodstock, Ontario).

ROTItech 'Callan Dick' callan@callandick.com <roti-Tech@yahoogroups.com>

http:// isn’t a prefix, it’s a protocol. In other words it’s not part of the address, but tells your browser how to connect to the address. (eg http://www.myaddress.com means “Connect to www.myaddress.com using Hypertext Transfer Protocol”). It’s an essential part of the URL and is actually always present - the reason you don’t see it is just that most browsers now hide it, simply to make the address line less cluttered and easier to view. It’s still there, though. If you copy a URL from the address bar and paste it to a text editor you should see the http://, even though it wasn’t visible on the address line. There are other protocols, most of which you won’t use, but the one you might be seeing is https://, the “s” signifying that the site uses a secure connection. Banks and many other sites typically use https connections, and most browsers still show these in the address line to reassure you you’re on a secure site. www is different, and is down to how the site is set up. Technically you could point www.myaddress.com to a different page from myaddress.com, but because of the confusion, most site owners or hosting companies point them both to the same page. (Strictly speaking the host will redirect any traffic for “www…” to the non-www address, or vice versa, depending on the setup.) The reason you can use either for most sites is just the site owner assuming that people will use both interchangeably, and catering for both options – this is usually the default without you having to specify it.

Jagjit Singh added 5 new photos. Rotary club of Agra started its Rotary year 2016-17 with a Community Service Project of tree plantation at Mental Hospital Agra. Club also donated a water tank for storage of 1000 litres of water and 50 mtrs pipe to the hospital for watering the plants. It was a well maintained green place for plantation, even we saw peacocks there enjoying greenery.

It looks like your Wix site hasn’t made this assumption and only uses the non-www address. Swapping http for www isn’t actually making it work, because the http is being added without your knowledge anyway, but being hidden by the browser. It should work without having to type that in, ie put it in the browser with neither www nor http and it should work. To confirm that, copy the address line and when pasted you will see the http. Clear as mud?

BOARD 2O15-2017 Glo Nethercutt, Chair RC Mabalacat, D3790, Philippines Tris Tristram, Vice Chair RC Four Marks and Medstead, D1110, UK Marilyn Axler, Secretary South Jersey Rotary Eclub, D7640, USA Eugene Beil, Treasurer RC Hudson, D6950, Fl, USA Norm Winterbottom, Sgt at Arms RC Milford,D9910, Aukland, New Zealand DIRECTORS Chris Sweeney, Webmaster RC Conwy, D1180, North Wales Don Higgins, ROTI FB RC Pinellas Park, D6950, Florida, USA John Buchanan, Boardlist moderator RC South St.Paul/Inver Grove Heights D5960, USA Madhumita Bishnu RC Calcutta Uptown, D3291, India Subhash Saraf Rotary Aundh Pune, D3131, India Chip Ross RC Strathcona Sunrise, D5020, Canada Jesse Tanchangco RC Loyola Heights, D3780, Philippines Patrick Coleman RC Luanshya, D9210, Zambia Robin Chapple RC Sedona, D5490, Australia Marco Kappenberger Eclub of Apia/Samoa/Polynesia District 9920, Samoa Deborah Perrone-Guelfi RC Estancia Centro, D4420, Brazil COUNCIL OF ADVISERS All past chairs BREADBASKET Editorial Board G. A. Nethercutt, Mabalacat 3790 Phils Subash Saraf, D3131 India G N Sivaramakrishna, D3230 India RC Madras North

www.roti.org

So, here’s the billion dollar question. Which is better: email marketing or social media? Answer: both. And neither. Jesse Tanchangco replaces the late Norm as ROTI Sgt at Arms

By Shea Bennett

There is no right answer, because both technologies are still entirely valid in the modern marketing era. Every year advocates of platforms such as Facebook and Twitter like to tell the world that email is finally “dead”, but every year email stands tall. Indeed, it goes from strength-to-strength – I’d argue that email marketing has never been more important for brands of all shapes and sizes across almost every industry. Does that mean social is a load of hot air? Far from it. While email still converts better overall, nothing beats social media for keeping fans and customers engaged, educated and informed on a real-time, dayto-day basis. Bottom line: smart marketers (and smarter brands) don’t choose between email or social media. They use, and recognise the value and benefits of both.

Check the visual below for more insights, which comes courtesy of Email Delivered.