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It’s TIME: Taking the Plunge for Marine Conservation The story of Seiko began in 1881, when entrepreneur Kintaro Hattori opened a shop selling and repairing watches and clocks in central Tokyo. In 1965, Seiko produced its first Japanmade diver's watch, a milestone model. Waterproof to a depth of 150 meters, the watch was designed to withstand high water pressure.
leading scuba diver training organization. The partnership aims to spread awareness about ocean conservation efforts and teach valuable lessons about marine health.
Ten years later, in 1975, Seiko released another milestone model, the world’s firstever Diver’s Watch with a titanium case. Upon receiving a letter from a professional diver, Seiko engineers were shocked to hear how much strain was put on a watch by the athletes, diving to depths of 350 meters. Seiko took on the challenge, crafting the world's first diver's watch that would be resistant to helium and legible at great depths.
To celebrate and promote this partnership, Seiko has crafted a PADI diver’s watch with the PADI logo on the dial and the red and blue PADI colours on the case.
Now, Seiko is taking on a new challenge: saving the oceans. Seiko has partnered with PADI, the world’s largest diving network and
“One single person can make a difference, and that person is you.”
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There are PADI diver courses and scuba diving services nearly everywhere, with more than 6,300 PADI Dive Centers and Resorts, and more than 136,000 individual PADI Professionals who have issued over 25 million certifications worldwide.
PADI’s mission is to create a community that cares deeply about healing the planet above and below the surface. PADI inspires others to bring about meaningful change by turning passion into a billion torchbearers that explore and protect our ocean.
A STEWARD FOR THE SEA Growing up surfing, swimming, and snorkelling the southern California coast instilled a deep love of the ocean in Emily, and an even stronger desire to protect it. The natural beauty and marine life she encountered at the surface – dolphins, sea lions, and kelp beds – piqued her curiosity about what could be at deeper depths. This curiosity not only propelled Emily to become a certified diver, but it inspired her to make diving a career. As part of the PADI marketing team, Emily is committed to ensuring divers are continuing their dive education and aware of the opportunities available to them so that there are more and more stewards for the sea. “The hope is that if we can get people passionate about diving, we can inspire people to care about the ocean.” —Emily Krak, PADI Open Water Diver
www.seikowatches.com
