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5 minute read
Intersec 2020
Middle East commercial security market slated for 16% annual growth through to 2025
Intersec, the region’s leading trade fair for security, safety and fire protection, recorded its highest rebooking rate with 150 exhibitors signing up for the 2021 event immediately after January’s show which represents a 200% increase from 2019’s onsite recommitments.
The rebookings come in the wake of a 6W Research report which forecasts the Middle East’s commercial security market will grow 16% a year to 2025 to be worth US $8.4 billion.
“This strong rebooking performance acknowledges the high potential of the regional security market and Intersec’s ability to reach key buyers,” said Andreas Rex, Show Director for Messe Frankfurt Middle East, which organises the Intersec exhibition and conference series. Global trade event reaffirms Dubai’s position as a hub for pioneering security and safety products and solutions
Jamil Al Asfar, Senior Sales Manager Middle East & Africa, IDIS
Visitor numbers up
A pre-audited visitor count from January’s event – the 22nd in the annual series which ran from 19-21 January shows Intersec 2020 attracted 33,584 from 135 countries to Dubai World Trade Centre.
With over 1,000 exhibitors from 56 countries including two-thirds of the world’s top 50 security manufacturers, longestablished exhibitors were impressed by the show’s expanding geographic reach. Amine Sadi, Regional Channel Sales Manager, Milestone Systems A/S, a software manufacturer of open platform IP video surveillance software, said at its 12th Intersec showing in January, the company and its community partners still managed to attract potential clients.
“We found this year that several important potential clients arrived from markets we had not anticipated,” explained Sadi. n
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Andreas Rex, Show Director, Messe Frankfurt Middle East
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IDEMIA’s award-winning biometric technology, the MorphoWave Compact, powered by Artificial Intelligence
Innovation—the way forward Richard Mikhael, President, Middle East & Africa, IDEMIA
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IDIS, the video analytics experts which has pioneered deep learning analytics (IDLA) technology, said Intersec 2020 stood out for the sectoral range of its visitors.
“There was an impressive range of serious buyers with interest in IDIS end-to-end video solutions from systems integrators and end users working in retail, banking, healthcare, hospitality and corporate sectors, from across the region and beyond,” explained Jamil Alasfar, Senior Sales Manager, IDIS Middle East & North Africa.
At Intersec 2020 IDIS announced a major video surveillance project it has secured
58 FEBRUARY 2020 with the Central Bank of Jordan. “This led to some significant conversations with buyers about our new AI offerings and latest cameras, which we expect to progress very quickly,” added Alasfar.
Intersec 2020’s powerful Intelligence Forums drew experts for an intense conference series which ran over the show’s three days. The Intelligence Forums included conferences, roundtables and live demos hosted by the Future Security Summit, the Fire Safety Conference, Government Summits and the Intersec ARENA.
Behak Kangarloo, CISO Programme Director of BKTRON, UAE was both a speaker and a delegate at the ARENA which, he believes, now serves as a
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solutions catalyst for the industry.
“The conferences are informative and tackle key topics in the security domain. These sessions also allow us as delegates and speakers to connect with each other in the same domain, discussing challenges and solutions in the security sector,” asserted Kangarloo.
“We are already working on content framework for next year’s Intersec Intelligence Forums ensuring we keep totally abreast of new industry developments and the fast-moving technology advances which are shaping it,” added Rex.
The event will return from 24-26 January in 2021 at Dubai World Trade Centre.
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Abu Dhabi Airports and the Emirates Red Crescent Authority sign cooperation
The agreement will boost cooperation in charitable and humanitarian aid
Abu Dhabi Airports recently announced the signing of a cooperation agreement with The Emirates Red Crescent Authority (ERC) to enhance its role in community, charitable and humanitarian initiatives.
The new agreement also defines frameworks of cooperation humanitarian services and fundraising and supports relevant government strategies at a local and international level.
The signing took place at an official ceremony held at the new Midfield Terminal Building in the presence of HE Sheikh Mohammed Bin Hamad Bin Tahnoon Al Nahayan, Chairman of Abu Dhabi Airports, Dr. Mohammed Ateeq Al Falahi, SecretaryGeneral of ERC, and Bryan Thompson, CEO of Abu Dhabi Airports, and several officials, leaders and employees from ERC.
ADAC-ERC tie
Under the agreement, Abu Dhabi Airports will explore initiatives to support local community and international humanitarian projects supervised by the ERC. The Airports Company will also promote ERC within terminals at Abu Dhabi International Airport. “We take great pride in partnering with organizations such as The Emirates Red Crescent Authority which serves as a beacon of hope to people around the world through its effective and compassionate disaster response and humanitarian development efforts,” remarked Sheikh Mohammed Bin Hamad Al Nahayan.
“Abu Dhabi Airports is a key partner and supporter of the ERC as we strive to achieve our humanitarian and development goals at home and abroad. ERC is committed to establishing and strengthening collaboration with national institutions, in order to better serve those under its care and enhance the reach and impact of its
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projects and programs,” noted Dr. Al Falahi.
Streamlining aid flow
The ERC continues to make great strides in developing mutually beneficial partnerships with national entities, enabling the substantial expansion of its humanitarian and disaster relief efforts around the world. Abu Dhabi Airports is a leading example of an organization that not only supports the country’s economic growth and prosperity but also contributes to humanitarian efforts around the world through its corporate social responsibility programmes. n