Serco appointed to support Red Sea Global’s carbon-neutral mobility services

n Serco has been appointed by Red Sea Global (RSG), the developer behind the world’s most ambitious regenerative tourism destinations, The Red Sea and Amaala, to act as the managing agent for their full suite of sustainable mobility services across Saudi Arabia’s visionary new tourism destination, The Red Sea.

The contract will see Serco working with RSG’s Mobility team to ensure a world-class, net-zero mobility experience for guests at The Red Sea. The carbon-neutral destination covers more than 90 islands, of which only 22 will be developed.

Following their successful partnership with Transport Management Services (TMS) Global, this marks Serco’s first major transport partnership within a giga-project. Serco will be responsible for supporting the oversight of operations and maintenance, performance management, health and safety, and guest experience across the development.

“In Serco, we have found a best-in-class partner who shares our values in prioritizing people and the planet, armed with global delivery expertise to shape seamless experiences for our guests,” stressed John Pagano, Group CEO, Red Sea Global.

“Through giga projects, such as this one, Saudi is pushing exciting boundaries in the use of innovations, technology and international best practices to deliver the best possible customer experiences,” remarked Phil

Malem, CEO, Serco Middle East.

“Our Serco team will be working closely with all stakeholders, to coordinate journeys that deliver luxury guest experiences, as we prepare to welcome millions of tourists each year,” commented Samantha Rowles, Operations Director for Transport, Serco Middle East.