3 minute read

SWEETSTUFF

by Terry Ross

socks help increase blood flow. When you increase the blood flow, broken down soft tissue can repair itself more quickly. Put simply, compression helps your body move through its natural recovery process faster, so you feel better sooner.

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More information about Pro Compression socks—and their NFL lineup-- is available at: www.procompression.com

Titleist Improves ProV1 for 2023

Improved feel and control around the greens are the first things you notice about the latest generation of the Titleist ProV1 and ProV1x golf balls that have just hit retail after several months of testing with the company’s PGA Tour staff.

Pro Compression NFL Branded Socks

In an ode to professional football, one of the leading manufacturers has launched a collection of officially licensed NFL Football branded compression socks featuring the official colors and logos of all 32 professional teams.

Compression socks have become one of the most popular methods to make the journey around a golf course more comfortable, and Pro Compression has developed a graduated compression design that improves circulation, helps prevent leg fatigue and makes a product that from a medical-grade fabric that provides firm pressure throughout the sock without sagging.

These light and meticulously crafted socks are easier on and off than many brands, yet provide a cool, comfortable fit in any shoe— on or off the course. They help combat muscle soreness and fatigue in the feet and legs and come in a wide assortment of styles and fashionable colors.

The Pro Compression socks are made using a proprietary blend of nylon and poly materials--and the true graduated compression strength decreases as the distance to the heart decreases, making these one of the most comfortable around.

“We are very excited to produce NFL-licensed compression socks for football fans,” said Fred Hernandez, Chief Marketing Officer for PRO Compression. “Customer experience is at the heart of everything we do. Fans of PRO Compression have looked for ways to enjoy our products while showing off their team pride. We are happy to say we have answered their call with the high-quality performance compression socks we’re known for featuring each team’s logo for game day and everyday wear.”

Manufactured in the U.S., PRO Compression NFL Socks are designed for every type of physical activity, from running and golf to hiking and daily pursuits. All PRO Compression socks feature true graduated compression, moisture-wicking and odor-resistant fabric, SPF 50+ sun protection and reinforced heel/toe construction. Every sock is tested and certified by an independent laboratory to ensure all stated compression ratings.

The company offers a complete line of compression socks in various heights, including knee-high, crew-length, and ankle-height socks. The broad assortment includes calf sleeves, joint compression sleeves, casual crew, dress, and recovery compression socks for office, travel, work and injury prevention.

By applying the right pressure in the right places, compression

As the most played ball in the professional ranks, the ProV1 and ProV1x are continually being upgraded with the latest technology by Titleist engineers-- who have once again created a better-performing core formulation that is noticeable not only around the green but in the long game as well with increased length.

“For a Titleist golf ball to be new, it must be better,” said Frederick Waddell, Director of Golf Ball Product Management. “For us to call it a new Pro V1, it needs to be demonstrably better than the prior generation. We go through a rigorous testing and validation process to ensure the performance improvements developed by our worldclass R&D team are recognized by the golfer when they put it in play and experience the product.”

The new Pro V1 and Pro V1x are engineered with high-gradient core designs that deliver lower long game spin for increased distance and a more consistent flight – helping golfers hit the ball longer and straighter while maintaining the “Drop-and-Stop” greenside control to aid the short game.

The new high-gradient construction of these balls feature progressive firmness levels that lower long game spin without sacrificing short game spin. High-gradient core technology-combined with the continued advancement of Titleist’s strict manufacturing process--produces more consistent spin and speed performance for even tighter dispersion, noted the company.

“We’re looking for consistency in every element of golf ball construction, from the aerodynamics down to the core,” added Mike Madson, Senior Director Golf Ball Research and Engineering. “We always want the ball flying in the same window regardless of how it’s oriented--and we want the ball to produce consistent launch, spin

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