Sweet Stuff by Terry Ross

SWEETSTUFF

32 Golf Vacations • March 2020 www.golfvacationsmag.com FJ Flex XP-Tour X F ootjoy, which has enjoyed tremendous success with its FJ FLEX line of golf shoes, has introduced a newer version of this versatile shoe with a new look and new features to enhance its versatility. At the same time, FJ has also rolled out a new high-performance shoe called the Tour X™ that will appeal to those players looking for the highest degree of traction and performance on the golf course.

The new FJ FLEX XP adds features such as waterproof protection and a new athletic styling that makes this even more of a cross-over shoe than ever with a spikeless sole that offers great traction--yet with the new ribbed upper design utilizing mesh that is both lightweight and stylish enough to wear out in the evening. The original FLEX might have been one of the most comfortable golf shoes ever produced, and the XP version is just as comfortable and even more stylish.

“Offering an adjacent waterproof category was a critical addition to the FLEX family, with further enhancements to improve the overall design,” said Richard Fryer, Director of Product Development, Footwear for Footjoy. “This product will excite FJ FLEX wearers and those looking for unrivaled versatility on any surface and in all weather conditions. With the momentum that we have riding the incredible success of FJ FLEX, it’s really exciting to see what we can do with this footwear franchise”

FLEX XP offers all-day comfort with a high-density EVA fitbed and bootie-fit construction that provides a sock-like fit. The sporty styling combines with a waterproof membrane and proprietary Versa-Trax spikeless outsole that has multiple traction zones to maximize golf performance in all conditions and produce exceptional multi-surface grip.

The FLEX XP comes in four colors: Black, Grey, White and Blue-- all laced shoes. The all-new Tour X™ is an advanced shoe with all the latest materials and technology for those looking for a shoe that provides the best traction and support. It has been validated at the highest levels of professional golf—and it is no wonder—this is a very comfortable cleated shoe that supports faster swings—yet is very light and comfortable to walk in.

“This is a powerful shoe with a strong, stable foundation that allows me to max out my swing speed while staying locked to the ground,” noted tour professional Kevin Kisner.

“This gives me everything I want – athletic style, incredible comfort and the stability I need in my footwear,” added Rafa Cabrera Bello, another Tour player who wears this shoe.

Utilizing some new FJ features and materials, Tour X works to redirect and funnel power by ensuring balance and a stable foundation throughout the golf swing. It was developed from the synthesis of three tour-proven models to provide players maximum performance: Max Stability, Max Control and Max Comfort.

A stylish shoe that comes in four color schemes, the Tour X’s stability comes from the FJ PowerPlate outsole-- the most stable outsole in FJ’s range-- providing maximum ground coverage and stability which allows players to transfer power efficiently throughout the golf swing. This PowerPlate midsole/outsole system features a full TPU layer with 9 LaunchPods that

provide unrivaled stability and increased surface area coverage. The FJ PowerStrap™ system delivers medial and lateral support to provide exceptional midfoot control, while the molded TPU strap works with reinforced PowerEyelets, allowing you to pull tight and lock down to maintain a stable, balanced foundation.

The comfort foam insoles offer technologies that wrap your foot in cushioning and control. Inside the shoe is an OrthoLite® Impressions FitBed®, comprised of two densities of foam – an Open Cell PU Foam that maintains its mechanical properties and cushion throughout its life cycle, and an

Impressions Foam that takes an impression of your foot, creating a custom fit.

For added comfort and breathability, Tour X features a 3D Molded Collar and Tour-Spec Stretch Tongue, ensuring maximum in-shoe comfort and support.

Tour X is fully waterproof, using a Chromoskin™ leather by Pittards® of England that provides a super soft, supple feel. The shoe comes with a two-year waterproof warranty.

Tour X comes in three laced colorways: White/Blue/Lime; White/ Red and

Black/Black/Lime. The BOA® version with the twist adjustment comes in White/Silver/Red. For more information: www.FootJoy.com True Spec Golf F itting one for clubs in the modern world of golf has become as much science as art with all of the technology available to the modern club fitter and the multitudes of heads, shafts and grips that can shape the performance of a finished golf club for an individual.

This trend is especially true with True Spec Golf—a national

www.golfvacationsmag.com Golf Vacations • March 2020 33 firm founded in 2014 and now with 19 locations across the country. The company has emerged as one of the leaders in the golf industry and has already been ranked among the Top 100 club fitters by one national publication with its highly trained staff that uses the latest technology and has more than 35,000 club head and shaft combinations to match players of all abilities with the proper equipment to maximize their game.

One of the newest locations that opened its doors in January is set in the golf mecca of Palm Desert at the Marriott Golf Academy at Shadow Ridge Golf Club. Under the direction of master fitter Jake Owens, the new True Spec Golf location in the Southern California Desert offers some unique fitting advantages.

In addition to great weather at this time of year, the Shadow Ridge location offers the space to hit balls on a full driving range on real grass—in addition to the custom-built True Spec hitting bays in the same area on artificial turf with Trackman launch monitors providing all of the scientific readouts of every swing. The great aspect of this is that you can watch true ball flight and the numbers from Trackman—you have a controlled environment yet see what will happen on the golf course--the best of both worlds!

With over 500 club heads in his fitting bay, Owens can make a test club in minutes on the spot to fine tune the fitting and find what is best for an individual player. Owens is very knowledgeable about all the products on the market and is very precise and patient in finding the right combination for a player. An iron and wedge fitting can take 1 to 1 ½ hours, while a full bag fitting will probably take 3 to 3 ½ hours. But you will come away knowing what works best.

“We’re thrilled to have True Spec Golf on board as the club fitter for Marriott Golf Academy here in Palm Desert,” said Brett Meabon, director of golf at Marriott’s Shadow Ridge. “They represent some of the most well-known manufacturers and have the equipment expertise and service our customers want. At the Academy, we believe that personalized instruction combined with the right equipment helps players of all levels reach their full potential. Working with our PGA-certified instructors and True Spec Golf’s custom club builders, players will quickly enjoy a better game.”

True Spec Golf is based in Scottsdale, Arizona and their expertise has been validated by some of the most well-known PGA, LPGA and Champions Tour players around the world. In 2018, the company was acquired by golf entrepreneur Howard Milstein, and is now part of Milstein’s 8AM Golf family. In addition to True Spec Golf, other 8AM Golf companies include the Nicklaus Companies (in partnership with Jack Nicklaus); GOLF Magazine and the GOLF.com website; legendary club maker Miura Golf; GolfLogix, the most-downloaded GPS app in golf; and Club Conex, a global leader in the design and manufacturing of adjustable golf club adapter systems.

“The facility and level of service makes the Marriott Golf Academy at Shadow Ridge the perfect fit for our brand to enter the Coachella Valley,” noted Hoyt McGarity, CEO of True Spec Golf. “With a bespoke approach to custom club fitting, our master fitters match every golfer’s swing with the optimal equipment to shave strokes off their game.”

The Shadow Ridge Golf Club, designed by six-time major championship winner Nick Faldo, also includes the Marriott Golf Academy. The course includes greens that have plenty of subtle undulations and encourage a variety of approach shots. Every hole boasts unforgettable scenes of the snow-capped Santa Rosa and San Jacinto mountains.

A club fitting like the True Spec Golf session can be a valuable experience for anyone serious about their game and equipment.

More information about True Spec Golf in Palm Desert and other locations nationally can be found at: www.truespecgolf. com/locations/palm-desert by Terry Ross SWEETSTUFF

SWEETSTUFF

counter and prescription pain killers.”

The full line of Seven Points CBD products includes liquid tinctures, gel caps, body balms, CBD infused honey and pet tinctures. These products have been used by many athletes for back, elbow, knee and other pain relief--including the body balms for on-the-course or post-round relief. These balms are designed to deliver relief in an easy to apply format, and come in lemongrass and menthol fragrances. The balms are available in 2oz jars in 500 or 1,000mg per bottle concentrations. Easy to apply, these balms are non-greasy and soak in quickly.

For more information on Seven Points CBD: www.sevenpointscbd.com

Nexbelt

Seven Points CBD

Among the many CBD manufacturers that are looking to the golf audience, Seven Points CBD has taken a decidedly exact and scientific approach to what has become a crowded market place with many choices for those that enjoy physical activity—like golf—but can do without the inevitable aches and pains.

Although CBD has existed longer than mankind, it has only been in the last few years that the CBD from the hemp flower has been commercially marketed and sold as an alternative to the pain relievers produced by big pharma. Seven Points CBD uses only organically grown hemp and each batch is tested for pesticides and other harmful contaminants.

A full spectrum CBD, Seven Points products contain THC levels well below the 0.3% mandated by Federal Law and the company goes even further to provide testing information on each packaged product, giving consumers peace of mind that they’re getting a pure product that contains only pure CBD, hemp oil and other natural ingredients. The company even provides exact dosage information on its CBD Hemp Oil drops and soft gel caps based on the consumers’ weight.

“As an avid golfer and cyclist, I was fighting pain regularly but wanted a natural solution for pain. After seeing how CBD products improved my quality of life, I still felt there was something missing for active people like me”, said Mike Banhagel, President and Founder of Seven Points CBD. “I decided to develop a high-performance line of CBD that could deliver relief and a host of other benefits for people constantly pushing their bodies to perform.

“Seeing the damage traditional pain relievers caused people in my life, I needed a natural remedy to continue my active lifestyle. I know that my product line has been the answer for me, and I hope it is for others living an active lifestyle.

“Our products start with domestically produced, industrial hemp biomass which is delivered to certified pre-qualified extractors who produce the full-spectrum CBD extract used in all Seven Points products. That makes our products a pure, healthy, safe, nonpsychoactive and non-addictive alternatives to traditional, over the

In its first 10 years, Nexbelt has built up a growing and loyal following of both professional and recreational players who have taken to “The Belt With No Holes” as an increasing part of their on and off course wardrobe.

Company Founders Tom Hunsucker, and Eddie and Francis Rowland started Nexbelt in 2010 with a vision to reinvent the way Americans buy, sell and wear their belts. Tired of the old outdated pin/ buckle system, they set their sights on creating a belt that would be both adjustable and highly fashionable at the same time. Out of this passion Nexbelt was born.

With its second decade beginning in 2020, Nexbelt has released some innovative new styles for this year that will go with any wardrobe. The new Ryder Cup Series and the Classic Colour Series and Go-In Classic Colour Series are stylish new additions to the more than 150 different belt and buckle combinations for men and women. A braided series in several color combinations and buckles is also among the more popular styles for the company. They also offer many specialties in addition to golf—such as the Folds of Honor Series, Texas Series, Marine Series, Faith Series and more.

Nexbelt is not only known for its style, but for its innovative technology and providing golfers with the maximum comfort and minimal adjusting. The unique ratcheting system called PreciseFit allows the wearer to adjust the belt in ¼ inch increments, providing the golfer with the best fit, feel, and fashion available. Retailers love Nexbelt because their cut-to-fit belts fit up to a 45” waist and reduce inventory by 80%.

With over 40 players now wearing Nexbelt on the professional golf tours, it’s considered “The Fastest Growing Belt in Golf”. Its team

by Terry Ross SWEETSTUFF of PGA TOUR Staff Professionals for 2020 includes Tour Players Jim Furyk and Kevin Na.

Nexbelt creations are available at retail pro shops, golf outlets and specialty stores nationwide--and online at www.nexbelt.com Tifosi Swoon Sunglasses T ifosi sunglasses has added an exciting new lineup to its Swank series with the Swoon models this spring that features larger, stylish frames that delivers looks and rugged construction to withstand the rigors of 18 holes.

The Swoon is also the first model in the Swank series to offer vented lenses, which are a real plus on those warmer, humid days to prevent fogging.

These extremely light sunglasses are polycarbonate, making them shatterproof and distortion-free. They provide 100% protection from harmful UV light. Swoon’s durable frame is made with Grilamid TR-90 and Tifosi’s special Glide texture is strategically placed on the earpieces to prevent hair pulling. The hydrophilic rubber nose pads stop the bounce and inhibit slipping, keeping you comfortable in all kinds of conditions. The look of these sunglasses is as good as they feel.

Swoon’s four-color choices offer some fashionable options: Crystal Brown/ Onyx, Teal Dune, Leopard and Onyx. Tifosi sunglasses come with a glare-guard lens coating to reduce eye strain. Swoon comes in both a standard and a polarized version.

All Tifosi sunglasses are backed by a lifetime warranty against manufacturer’s defects and are available at retail locations as well as online at dozens of e-tailers. For more information: www.tifosioptics.com chewing gum available in either a Peppermint, Spearmint or Grape flavor. CBD gum is an extremely easy and effective way to deliver CBD oil into the body. Each piece of gum contains 10mg of CBD. The body absorbs functional actives through the oral mucosa, delivering benefits nearly 5-times faster. ParForm’s CBD gum offers a simple and effective alternative to other CBD dosage forms, without the difficulty and discomfort of swallowing pills, capsules or liquids.

“Everything we do helps golfers succeed,” said Jeremy DeLuca, Founder of ParForm Golf. “We aren’t just another supplement company. We are experienced health advocates, fitness fanatics, and nutrition experts--with a huge passion for the game of golf. Our golf-specific products and nutrition programs

will help you improve muscle tone and endurance, increase stamina, stability, and flexibility, and enhance your overall fitness levels.”

The ParForm CBD gum is THC Free and, in many people, can help reduce inflammation, reduce anxiety and may help soothe general aches and pains. It also offers fast absorption for the 40% of people who do not like swallowing any type of pill. The gum also comes in a convenient resealable packet that makes it easy to store. With the passage of the Farm Bill in 2018 and the influx of many CBD products on the market these days, ParForm has gone the extra mile to not only go THC free but also GMO and gluten free with the plants that it derives its CBD from. This CBD also contains a thirdparty certificate of analysis as to its purity and content. For more information: www.parform.com by Terry Ross

ParForm CBD Gum

www.golfvacationsmag.com Golf Vacations • March 2020 35 O n more than one occasion there has been speculation that some of the top Tour pros seen chewing during a round are chewing gum that contains CBD oil extracted from the hemp plant. The qualities of the chemicals contained in this ageold plant have been known to help with several physical conditions and even help some people relax to an extent.

ParForm Golf, a Boise, Idaho company that specializes in golfspecific training and nutrition, recently introduced a CBD chewing gum designed for golfers and is an excellent alternative for those that don’t want to use drops or take CBD tablets.

ParForm’s CBD Gum is a formulated CBD-infused hemp oil