Petters Group Corporate Brochure

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How to create more customers, more often, in more ways than one.


Before we ever start doing business together, I think you should know what I believe.


I believe that honesty, integrity and sincerity are the basis of every successful partnership.

I believe that strong relationships build even stronger loyalties.

I believe that if I can’t help you be more successful, I’ll help you find someone who can.

I believe that you can’t go it alone anymore, that nobody flies solo and that yes, it does take two to tango.

I believe that the Minnesota Twins have more fun playing baseball together than any other team in the majors.

I believe that you should always take your job seriously but never yourself.

I believe in over-used clichés like the early bird catches the worm, there’s no “i” in team and no pain, no gain.

I believe that I’m very lucky to have such incredibly smart, dedicated and nice people around to make me look good.

I believe that as long as you’re awake you might as well be having fun.

I believe that every successful deal starts and ends with two people sitting down and listening to what each person has to say.


Let’s talk about creating new revenue streams for you.


No limits. No boundaries. No end to what you can do. Today’s marketplace is a whole new place with a new set of rules. Or no rules at all. It’s about vision, opportunity and speed. It’s about better, faster, cheaper. But most of all it’s about connecting with smart, savvy players who know how to crack the code to expand your business in ways you never thought possible. Players who can connect your company with fast-forward, proven ideas that enhance your brand, create new products and technologies to sell, streamline manufacturing and distribution channels and open new markets that just take too much of your time and resources. Petters Group Worldwide is a player in today’s new world markets. Simply put, we own or have alliances with a variety of companies that create, develop and invest in business that manufacture, procure and market consumer merchandise. When you partner with the Petters Group, we can create more sales and eliminate more risks so you can compete and win like never before. From first-to-market technologies and high-demand brands to cost-effective manufacturing and innovative distribution streams, we’re players who bring a win/win track record that will help you create more customers, more often and in more ways than one. Period.


There’s a lot more to finding, attracting and selling to more customers than just getting your


name out there.

Getting your name out there is one thing – having it stand for something that turns into more sales is another. At Petters Group Worldwide, you can tap into two companies that specialize in marketing your brand: Petters Company and Petters Consumer Brands. The Petters Company, with design, manufacturing and finance relationships all over the world, has the unique ability to give your retail operation exclusive access to exceptional value, high-quality mainstream products, great first-to-market technology and a portfolio of highly recognized brands competing in a wide variety of businesses.You can also take advantage of our solid relationships in research and development to capitalize on the latest market trends and technology. Petters Consumer Brands is an independent operating company that creates partnerships with global manufacturers to develop products and brand extensions for distribution through retail, Internet, catalog and specialty channels. For example, we can use the equity in our popular licensed brands such as Polaroid® and Sunbeam® to enhance your current products – or extend your product line – to be more competitive and profitable. We also pride ourselves on our reputation to produce successful customer products featuring the latest styles, trends and technology. Through Petters Consumer Brands, we also create original house brands such as Element Electronics,™ Master Craft® Tools and Sal Gal™ Design – a wide assortment of popular collectibles. The fact is, you just can’t find a better way to get your name out there.


Why spend weeks worrying about distribution problems when we can tell you how we solved


those problems months ago?

Print ads work. Broadcast works. Direct mail works. E-commerce works. Sweepstakes work. Promotions work. Even door hangers work. The question is: What combination of strategies and tactics works best to reach new customers? Or better yet: Who has the time or money to experiment in today’s marketplace? Chances are it’s a risk you probably don’t want to take. We agree. Especially when we can connect you with proven distribution channels that mitigate the risks and maximize the rewards right now. We can help you gain access to a wider range of consumers no matter where they live or how they buy. How? By leveraging relationships with retailers like Wal-Mart, Target, Best Buy, Costco and Sears. You can also sell your products direct through our wholly-owned affiliates including Fingerhut – the catalog industry’s dominant general merchandise retailer. Or uBid.com™ – which not only successfully uses the popular auction format but provides manufacturers a worry-free outlet to sell overstock inventory. And through our alliance with Schwan’s Home Store, you can offer products through the “Schwan’s Home & Gifts Catalog,” as well as their co-branded web site. Problems solved.


Sourcing, selling, financing and manufacturing just got a lot easier.We’ve already done all the


12-hour flights, hobnobbing, marathon meetings and dinners in loud karaoke bars for you.

We’re not merely consultants who waste your time and money just telling you how to develop relationships and create sales channels in foreign markets to source and sell your products. We actually do everything we tell you that will make you more successful. Amazing. At Petters International, foreign markets are familiar markets. You’ll find we have an in-depth knowledge of international sourcing, intellectual property and patent processes, brand development and management, marketing, barter and transaction financing and cost-effective manufacturing opportunities. The fact is, we’ve created the global model for buying, selling and financing consumer merchandise. We specialize in everything for the home including consumer electronics, housewares, appliances, apparel and so much more. Bon voyage.


Technology: It’s cool. It creates a buzz. It’s the “wow” factor that attracts customers.


Just don’t let it pass you by.

Color TVs, microwave ovens, 8-tracks, Polaroid cameras, transistor radios, Pong. They were all just about the coolest things in the world back then. The fact is, nothing creates new sales like new technology. Today there are smart phones, smart tools, smart toasters and smarter marketers who understand how to use technology to develop cool new products or enhance existing ones. That’s us. At Petters Group, our Spring Works technology team creates, acquires and licenses leading-edge technology platforms for use in consumer electronics. Technologies you can tap into to help differentiate your brand from other consumer electronics as well as expand your bottom line. The key is timing. Because technology is so time sensitive we know we can’t be late. With our existing manufacturing capabilities and established distribution and retail partnerships we’re extremely agile, thorough and most of all, successful. We’ve found it’s the best way to help be first-to-market to cash in on what’s hot. And avoid what’s not.


Our Point of View: Conventional wisdom tells us that to grow in today’s marketplace you need to scrap conventional wisdom.

Working with Petters Group isn’t for everyone, just companies who want to connect with smart, savvy marketers who know how to succeed at creating more customers, more often and in more ways than one. So let’s sit down, relax and talk to each other face to face. We’ll listen to what you’re thinking and we’ll try and show you new ways to help make you even more successful in today’s unconventional marketplace.



4400 Baker Road Minnetonka, Minnesota 952.934.9918 800.605.5364 www.pettersgroup.com Offices in Brazil • Canada • China • Japan • Mexico

©2004 Petters Group Worldwide, LLC

All Rights Reserved

Printed in USA


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