Career Opportunities
A MARKET LEADER SINCE 1979
What distinguishes Gallo Realty from the others? A Rich Heritage Gallo Realty began as a two-person team in 1979, founded by current owners Sal and Bette Gallo. The husband-and-wife team opened their first office on Highway One between Lewes and Rehoboth. Due to the steady growth of the company, we expanded to our current, larger locations at 37230 Rehoboth Avenue Ext. at the entrance to Rehoboth Beach, at 16712 Kings Highway in Lewes, and most recently at 33292 Coastal Highway in Bethany Beach. After nearly 25 years in the Prudential Real Estate network, the company recently affiliated with Berkshire Hathaway HomeServices in January 2014. The firm has flourished, growing to nearly 100 sales and rental associates and numerous support staff. A Strong Local Presence Our dome-shaped Cabernet yard sign is a familiar sight along our city streets, flanking our beaches, and dotting our rural roadways surrounding Rehoboth, Lewes, Dewey, Bethany Beach, Milton, Georgetown and Millsboro. Our presence is also strong in the commercial areas in our resort community, providing sales and rental expertise to restaurants and businesses. Berkshire Hathaway HomeServices Gallo Realty sold over $350 million dollars worth of real estate in 2018, making us one of the most productive firms in Sussex County. A Connection to the Community As exemplified by our growth since 1979, our responsibility to our community is a constant. The majority of our sales and rental associates have lived and worked in the area for quite some time . . . a lot of whom were raised here and others who are currently raising their children here! Our commitment to our community is visible through our financial contributions and personal activity in our local schools and associations, charities, the arts, churches and other organizations. A Vision For the Future Our strength in the local real estate industry has persisted due to our commitment to providing the best possible service to our clients and customers. Berkshire Hathaway HomeServices Gallo Realty continues to achieve this standard by operating as a responsive, family-run business; supporting both our agents and our staff, as well as our clients and customers, in a superior fashion. Because we are owner-operated, new technologies, trend predictions and market presence can be evaluated in a timely fashion and needed changes can be implemented quickly. Our tools, resources and technology platform are state-of-the-art, allowing our agents and staff to keep ahead of the competition.
BERKSHIRE HATHAWAY: A GROWING NETWORK
Our Berkshire Hathaway HomeServices story starts with a sign: We call it like we see it. When one of the world’s most admired companies puts its name on a real estate sign, that’s a sign buyers and sellers want to see. Berkshire Hathaway HomeServices is a real estate brokerage franchise network built for a new era in residential real estate. The brand, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of stability, strength, quality and innovation. “When people are making the decision of the magnitude of buying a home, it’s the biggest decision a great many families will ever make. They want to know who they’re working with and we think that Berkshire Hathaway name will be reassuring to many of those people.” - Warren Buffett, B erk sh ire Hath a w ay Inc. ch airm a n and CEO
ADVANCED AGENT SOLUTIONS
Our Value Proposition Berkshire Hathaway HomeServices Gallo Realty has the resources to deliver a new level of quality and innovation to real estate. Our associates enjoy the advantage of solutions that provide more value to their clients, streamline their business operations and keep their costs low. Here are some examples: Leadership & Training Our brokers and managers each have over 25 years experience, and are focused on managing and coaching, not competing. We offer several training solutions to best fit each agent’s individual learning capabilities. Contact Management & Prospecting We offer two different Agent CRM programs—Top Producer or the Lead Resource from BHHS. Training is available to help agents maximize the results these programs can provide. Integrated agent websites and personalized agent mobile apps are included. Seller Advantage & Market Activity Reports Maintain relationships with sellers with on-demand reports on internet traffic. Set-up everyone in your database to receive regular Market Activity Reports with information and links to listings directly from the MLS. Digital Marketing Create rich media marketing and communication campaigns, online presentations, newsletters, ecards and more, with MLS integration. Complete contact management module to send assets via email or social media. Cloud-Based Transaction Management A complete online platform providing document and form creation, contract management, digital signatures and cloud-based storage. Easy to use and easier to access. Lead Generation & Online Advertising Online leads provided to agents from realtor.com, social media and several other online resources. Each listing “boosted” on social media platforms. Photography and Virtual Tours Each listing receives professional-quality photography and a complete virtual tour. Listing Presentations Customizable presentations with MLS integration for CMA’s. Market Statistics Company-provided monthly statistical newsletter detailing market activity for agent distribution. There are many other tools and resources available to our agents that comprise our total value proposition, provided for one affordable monthly fee.
COMPANY INTRANET & RESOURCE CENTER
Our Company Intranet and Agent Dashboard is the landing site that provides agents with easy access to all the tools and resources we provide. Easy to navigate and simple to use, agents can easily find programs, training materials, marketing resources and many other assets that will help them be productive sales people. The site is accessible through our company website, GoToGallo.com.
TOP PRODUCER AGENT CRM & WEBSITE
Top Producer—The Ultimate Agent CRM
Top Producer is one of the original, and one of the best Agent CRM’s in the real estate industry. Agents can have their own individual account, or an account for each of their team members. The program enables agents to fully organize their contact database, and manage how they communicate with their sphere of influence. The program also ties into leads our company receives from Realtor.com and other leads that are routed to the agents. Agent websites with full IDX implementation are available for each agent.
ON-LINE LEADS AND SOCIAL MEDIA MARKETING
REALTOR.com Agent Advantage & OpCity Our program provides leads on all our listings through Realtor.com. Every lead that comes through the website gets automatically routed to the listing agent to claim. Agents are also eligible for additional online leads through our OpCity program, where live leads are connected directly to agents.
Online Lead Generation & FiveStreet Through our company website, www.gotogallo.com and our franchise website, www.berkshirehathawayhs.com, leads are generated from all MLS listings and routed to agents via our FiveStreet lead management program. Agents are notified by text/email and can re-route leads to their own “team� agents. Agents using Top Producer can also connect these accounts to each other.
Social Media We use social media to let others know about the great work our company and agents are doing, as well as a vehicle to showcase our properties and the fantastic area in which we live and work. Our robust and ever-growing social presence continues to attract prospective talent, customers, existing clients and colleagues; giving them a chance to connect and share their enthusiasm with our firm. Our HomeSpotter and Adwerx programs promote each listing on Facebook, Instagram and Internet Browsers. The program also employs re-targeting strategies. The Social Media REsource provides agents with free real estate content from RIS Media delivered directly to their social media pages. Articles direct viewers to a customizable agent landing page, where agent listings can also be advertised.
PROFESSIONAL PHOTOGRAPHY
Professional Photography High-quality imagery will ensure your listing’s first impression will resonate with every buyer. Every listing receives professional photography, at no additional cost to the agent. All photography is performed by professional photographers through our in-house marketing department. Photos will be used for MLS as well as virtual tours and other marketing initiatives. Drone imagery and videos are available to agents at discounted rates.
TRANSACTION MANAGEMENT
Your 24/7 On-Line File Cabinet Our systems enhance your ability to service buyers and sellers with immediate access to all the vital documents, relationships and vendors within a transaction.
Zip Forms enables each agent to create folders for each individual listing or transaction. Agents have access to all stateapproved forms, as well as our company library of documents designed to ensure the agent has a complete
We use DocuSign for e-signatures. Agent accounts are incorporated into the Zip Forms platform, making the signature process smooth and easy.
DocuSign Transaction Rooms provides the agent 24/7 access to all transaction documents. In addition it is designed to act as an “e-settlement coordinator,” with built-in reminders for time-sensitive contractual elements.
DropBox folders are established for each agent, giving them access to listing materials, documents, and marketing materials
In-House Technical Support Our support staff is well-trained to handle most IT issues agents encounter.
COMPREHENSIVE RESOURCES
Technology Unleashed—The Global Network Platform
Being a Berkshire Hathaway HomeServices network agent means not only aligning yourself with America’s finest brokerages and agents, but also gaining access to some of the most powerful tools available in real estate today through our network’s intranet, Resource Center. Digital Marketing, Comprehensive Training, Social Media Content, Personal Mobile App, and many other features are available through your affiliation with our franchise.
DIGITAL MARKETING
Marketing REsource
MOBILE MARKETING
Mobile App Customers can SEARCH for a home:
Full IDX search capabilities
Map search
Refine search criteria
Search open houses and new listings
Customers can save their favorite properties and search preferences.
You can share your app with past, present and future clients via your own personalized text code and URL. ‘Share App’ button sends your App to social sites, text messages and emails.
A personal-branded app for each agent
All leads from your app go to you.
Search includes all IDX listings from the MLS.
Ability to add Featured Listings
Leads will also appear on your Mobile REsource dashboard via REsource Center.
Mobile REsource
SELLER ADVANTAGE PROGRAM
A Better Way to Win Listings Berkshire Hathaway HomeServices employs one of the industry’s most comprehensive strategies ensuring maximum exposure of a property to buyers searching in your area. Seller Advantage provides sellers with an overview of the competitive selling landscape to help them – and you – make strategic pricing decisions to quickly sell their home at an agreeable price.
Listing Presentation Report Berkshire Hathaway HomeServices’ Seller Advantage program gives sellers sound information and decision-making tools throughout the home-sale process. Our Listing Presentation Report will show you exactly how many potential buyers are searching a specific neighborhood for homes similar to theirs. Listing Activity Report Further, once a homeowner has listed a home with you – a Berkshire Hathaway HomeServices network agent – he/she will receive our Listing Activity Report detailing how many times their home has appeared in potential buyers’ search results and how many times their listing has been viewed. Market Activity Report Perhaps a homeowner is not ready to sell, but would like a sense of buyer interest in their neighborhood and in homes like theirs. Regularly, the Market Activity Report will show them just how many people are searching in their neighborhood for a home like theirs. They’ll also gain specific market updates including new listings, price changes and status changes.
Such comprehensive information, combined with the guidance of you, as their Berkshire Hathaway HomeServices network agent, gives them unmatched advantages as they list and sell their home.
Lead REsource
TRAINING & EDUCATION
In-House Training Programs
Our 60-Day Success Plan is designed for brand new agents and agents new to our firm. After a comprehensive “on-boarding” process, Agents will go through an 8-week program structured to educate the agent on all of our sales and marketing programs. Weekly coaching sessions are designed to keep you on track.
Company Provided Continuing Education
We typically provide up to 4 modules each year of Continuing Education in a classroom setting for our agents. Additional learning experiences are offered at company sales meeting with guest speakers and trainers from the industry.
On-Line and Virtual Training Courses
Our Learn Center Resource is your tool for real estate best practices and educational training that will help you reach your professional goals. Peruse a wide array of Web-Based Training, Virtual Instructor -Led Training, recorded sessions, training videos and downloadable resources designed to meet the needs of all audiences at al levels of production and experience. It is available 24/7 for your convenience. Web-Based Training courses are available anytime you want to login and learn. Browse the course catalog and select a training path that fits your business needs. Virtual Instructor-Led Training sessions are scheduled on the Learn Center almost daily. Browse the training calendar and enroll in the sessions you want to attend. Engage with a live instructor and other participants through your internet enabled computer or tablet. The Resource Library contains an array of training resources available to download and print directly from your computer. In addition, explore the library of training videos and recorded sessions to enhance your learning experience. In addition to building a Learn Center platform compatible with current web browsers, the system is also as mobile as you are. With enhanced mobility and compatibility, the Learn Center makes expanding your real estate knowledge easy.
LearnCenter REsource
COMMUNITY CONNECTIONS
Gallo Gives Foundation The Gallo Gives Foundation, established in 2016, is the charitable arm of our real estate company. It is funded mainly by our agents and staff, who contribute a portion of their commission income at each closing. Each quarter, a panel of agents decides on contributions to area charities. The foundation also offers two $2,500 scholarships each year to graduating high school seniors. The mission of the foundation is to support local organizations in need of help, and to enhance the presence of the arts in Sussex County, Delaware. Since its inception in 2016, the Foundation has awarded over $100,000 to charitable organizations. Recent recipients are:
Pathways to Success Friends of Sussex CASA Lewes Community Garden Beebe Medical Foundation Hurricane Relief for Bahamas Developing Artists Collaboration Delaware Humane Association Meals on Wheels - John K. Darr Veterans Fund Beau Biden Foundation Community Resource Center Rehoboth Public Library DFRC - Delaware Foundation Reaching Citizens with Intellectual Disabilities Delaware Leukemia and Lymphoma Society Delaware Center for the Inland Bays What Is Your Voice Frets For Vets CAMP Rehoboth Joseph Patrick Fabber Memorial Foundation
Community Outreach Programs Our company participates in Habitat For Humanity Build Days, cooking for the homeless, and many other events that have one common goal—helping those in need.
EXPERIENCED LEADERSHIP
Management Team The foundation for the success of Berkshire Hathaway HomeServices Gallo Realty and its sales and rental associates begins with our management team. With over 150 years of real estate experience, the brokers, mangers and consultants are always offering advice, assistance and motivation.
Andrew Ratner (Vice President and Broker of the Rehoboth Beach office) Andrew has been licensed since 1995 and became a Broker in 2000. He has been a Director for SCAOR, as well as serving on the MLS task force committee. Andrew runs the day-to-day operations of the company and has been the driving force behind the companies technological advances. Sandy Wright (Broker/Sales Manager of the Lewes office) Sandy has been licensed since 1983 and obtained her broker’s license in 1989. She became the broker of Record in Lewes in 2007. She currently serves on the Professional Standards Committee at SCAOR. Sandy has also managed many new construction projects for the company. Mary Cerami (Broker/Sales Manager of the Bethany Beach office) Mary has been a licensed REALTOR for over 25 years, with experience in Pennsylvania, Maryland and Delaware. Mary has owned her own brokerage in the past and currently holds a Maryland brokerage license in addition to her Delaware license.
Adriane Gallagher (Rental Manager of the Lewes office) Adriane has been a licensed rental agent since 1992 and became the Rental Manager of the Lewes office in 2006. She currently serves on the Professional Standards Committee for SCAOR. Adriane was also one of the driving forces behind the start of the SCAOR Community Service Foundation. Tricia Ratner (Rental Manager of the Rehoboth Beach Office) Tricia has been licensed since 1995, and holds a marketing degree from the University of Delaware. She has experience as both a sales and rental agent, as well as a background in marketing and public relations. Tricia also heads the Gallo Gives Foundation.
Martha Smith (Rental Manager of the Bethany Beach office) Martha has been a licensed real estate agent since 1988, specializing in the Bethany Beach/Fenwick Island resort rental market. In 2003 she became one of the first real estate agents in Delaware to earn her associate broker's license based solely on her rental experience. Martha currently is an active member of the Rental Affairs Committee for SCAOR.
SUPPORT STAFF
Support Team Our support specialists are experienced in all facets of the real estate business, and several hold licenses. All of our staff makes sure that the customer experience is pleasant and professional. They are well-trained on our many resources, providing assistance to agents so they have more time to develop their business.
Tracy Apgar Rental Support Specialist Rehoboth Office
Lori Jones Brand Ambassador
Deb Brzoska Sales Support Specialist Rehoboth Office
Tina Lambert Accounting/Bookkeeping Sales Department
Kay Carnahan Marketing Coordinator
Liza Lewis Sales Support Specialist Lewes Office
Mark Clark Rental Support Specialist Lewes/Rehoboth Offices
Kari Munsell Sales Support Specialist Lewes Office
Debbie Fannan Rental Support Specialist Lewes Office
Kristen Seal Accounting/Bookkeeping Rental Department
Laurie Handlin Sales Support Specialist Bethany Office
Cindy Hutchinson Sales Support Specialist Lewes Office
Are you ready for the next step in your real estate career?
gotogallo.com