BUS 402 Week 5 Discussion Questions - Strayer Click on the Link Below to Purchase A+ Graded Course Material http://budapp.net/BUS-402-Small-Business-Management-Week-5-DiscussionQuestions-154.htm Week 5 DQ 1 Guerrilla Marketing Please respond to the following: • From the first e-Activity, discuss the key elements that made the guerrilla marketing so successful. Explain your rationale. • Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response. Week 5 DQ 2 Advertising and Promotion Please respond to the following: • From the second e-Activity, determine the best possible way to leverage Facebook, Twitter, and other social networking sites to advertise and promote the small business of your choice. Explain your rationale. • Select a small business with which you are familiar and then determine the best way for that business to stretch its advertising budget. Provide specific examples to support your response.
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