David Gaskell Penguin - The Big Sleep
The Brief A competition brief set by Penguin books to design a book cover for Raymond Chandler’s The Big Sleep.
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David Gaskell Penguin - The Big Sleep
The Solutiom I represented the disjointed and confusing plot (meant as a compliment), by using a jigsaw I could have the design be purely typographic whilst at the same time conveying a concept through a simple, and obvious visual.
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David Gaskell Penguin - The Big Sleep
Mock-Ups I created digital mock-ups of how the book cover would look. From these mock-ups I can see how effective the designs would be on the shelf and online retailers.
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