Regsiter_FebMarch2012 by Cary Johnson Howard

February - March 2012

Ponte Vedra • Jacksonville • The Beaches • St. Augustine & Amelia Island

PREVIEW

Fashion in Full Bloom First Coast trends and where to find them

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Jacksonville Jaguars

Ready to Rise in 2012

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in this issue

18 22

contents

VOLUME 6, ISSUE 2

A DAY OF COORDINATOR’S WINNING Wedding Tips

VINTAGE IS IN FOR Fist Coast weddings in 2012

ENGAGEMENT PHOTOGRAPHY Alchemy

HONEYMOON PLANNING How To

MOST POPULAR HONEYMOON & Vacation Destinations

THROW A GREEN Bridal Shower

ORIGINS OF Bridal Customs

PONTE VEDRA VENUES Worth Visiting

TAKE TWO: TIPS FOR A SECOND Trip down the isle

ADVANTAGES TO A Wedding Video

FASHION WEEK BRINGS Limelight to local designers

JACKSONVILLE JAGUARS Under Khanstruction

DOZENS DARE TO TAKE ‘Polar Plunge’ in Nocatee

LOW-CAL LOCAL LAUNCH PARTY Ivana B Skinny

FIRST COAST RESIDENTS Have a ball for BEAM

HAND PICKED Spring Fashion

CHARIOTS OF FUR 5K: Pet-friendly racing

about this magazine

The First Coast Register is a bi-monthly general interest magazine published by The Ponte Vedra Recorder and OPC News, LLC. The magazine can be found throughout the upscale areas of greater Jacksonville. For advertising inquiries call 904.285.8831.

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Susan Griffin, Interim Publisher Kelly Hould, Editor Rob Conwell, Circulation Manager Elizabeth M. Steif, Staff Writer Ed Johnson, Senior Account Executive Kristin Flanagan, Account Executive Cary Johnson, Manon Zamora-Barwick, Publication Design April Snyder, Sales Assistant Toni Foy, Sales Coordinator

First Coast Register

100 Executive Way, Suite 105 • Ponte Vedra Beach, FL 32082 904.285.8831

Cover photo features Adair Currie, by Cara English Murphy

Wedding Tips A DAY OF COORDINATOR’S WINNING BY ADAIR CURRIE Guest Columnist

Your Wedding Weekender, Day of Coordinator Adair Currie, was just voted Brides Choice for 2012 by Wedding Wire.

lanning a wedding is a process. Even though I may be biased, having a day-of coordinator is not only important but almost a total necessity. As a DOC, I make sure the family stays by the bride’s side all day and that she doesn’t lift a finger in preparation. I have had brides book me as early as a year in advance — and as late as three weeks before her wedding! Either way, I make sure that not only is it stress-free but as beautiful as can be! Having been a bride myself, I know how my fellow brides love lists — making lists, reading lists, checking off lists, etc. Here are some of my top lists that will help you along the way to your special day.

Top 5 planning tips 1. Multipurpose your Bridesmaids bouquets as centerpieces to cut down on the floral budget 2. Make sure that both sides of the families’ invite lists are equal in the amount of guests This will help with the budget and will also spare many hurt feelings 3. In you are a DIY kind of bride, start early and set a deadline for yourself. This way you aren’t stressing out the week of your wedding

4. Know your budget and stick to it! Here is a quick reference: • 25% of your budget should be dedicated to the Venue • 25% of your budget should be dedicated to the food and beverages • 50% is to all other vendors 5. Don’t get frustrated with your groom when he doesn’t want to go to a wedding consultation. It isn’t worth a fight and really — would you listen to his opinion anyway?

Top 5 things a bride forgets 1. The Marriage Certificate 2. Her Veil 3. Packing a “Wedding Night” bag 4. To eat! 5. To BREATHE! Top 5 photos that are a “must take” 1. Mother putting on the veil 2. The groom’s first look 3. Groom’s mother putting on his boutonnière 4. Walking back up the aisle after saying “I do!” 5. Parents and grandparents dancing together

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Vintage is in

FOR FIRST COAST WEDDINGS IN 2012 BY ELIZABETH M. STEIF

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edding trends can change with the seasons, and some First Coast brides might find it difficult deciding what trends will work in their wedding. The most popular look right now has a vintage or rustic feel, with antique accents, lacy dresses and frilly flowers, according to Cassandra Cherneski of Flaire Weddings and Events. She offered some advice about what trends are taking off in the area, from dresses to flowers to food. Flaire Weddings and Events is located at 2762 Park St. in Jacksonville, and offers wedding planning and event rentals. Dresses Lace anything is huge right now. The dresses with all-over lace are very popular. The lacy dresses fit in well with the vintage/rustic themes, and this style is still very much alive and sought-after on the First Coast. Suits Gray and khaki suits have been huge for the past few years and continue to be trendy for 2012. These colors are softer and more natural than a harsh black, uber-formal tuxedo, which goes right along with the airy, outdoorsy, ethereal look we are seeing so much of right now. Venues The TPC Sawgrass continues to be a hit, as well as the newer Crosswater Hall at Nocatee. Many Riverside venues, such as the Garden Club and the Cummer Museum of Art and Gardens remain popular as well. Decorations The rustic and vintage look continues to be popular, and whether the wedding is full-blown vintage or just a hint rustic, many First Coast brides are incorporating at least some aspect of this trend. For example, one of our upcoming weddings is using a vintage garden/shabby chic theme and features milk

glass and mercury glass floral containers, baby’s breath clouds, chippy painted picture frames, vintage lace and an antique furniture grouping.” Flowers Garden flowers are extrememly popular, consistent with the natural, airy, wispy look that is so popular. Favorite choices include: garden roses, ranunculus, peonies, anemones and antique hydrangeas. Other notable trends Dessert tables are all the rage right now. They are all over Pinterest and the blogosphere, and First Coast brides are literally eating them up. These go beyond the typical candy buffet to include a wide variety of desserts, especially homespun offerings like pies, cookies and whoopie pies, displayed on a menagerie of unique stands and trays. Couples are also using favorite desserts from their relationship, such as Krispy Kreme doughnuts and saltwater taffy, with choices echoing the theme of the wedding. elizabeth@opcfla.com (904) 686-3941

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Engagement

PHOTOGRAPHY ALCHEMY BY CARA MURPHY, PHOTOGRAPHER

f you are currently engaged, or know that he is about to ‘pop the question’ in the near future, there are many things you are about to prepare for. As you know, there are numerous obstacles that a bride is ‘supposed’ to overcome before her big day. There is of course the ever-so-cutthroat decision of who will be a bridesmaid, the sometimes beautiful and most times motherinfluenced bridal gown decision and — the best part — cake tasting!

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But, amongst all of these decisions, one must not forget to schedule an engagement photography session. While engagement photos may not seem like one of the things that should be top ten on your ‘Soon-To-Be-Mrs.-To-Do List,’ it’s a really great way to visually share with the ones you love that you will be getting married. The photos from this shoot are wonderful attributes to any wedding, reception or a great addition to an eventual ‘Save the Date’ that you will send out to your friends and

family. Depending upon whether or not you have chosen your engagement photographer to be your wedding photographer as well, the engagement shoot is also a really great way for the couple and the photographer to get to know one another before the big day. And of course, above all, these are photographs that you will look back on for years to come that will be a reminiscent reflection of how ‘twitterpated’ (please, excuse the “Bambi” reference) you both were when he asked, and you said yes! From a photographer’s standpoint, there is no one-size-fits-all set of rules to follow when taking engagement photos. Each couple is completely unique, which is what makes being a photographer so exciting. Getting to know the couple is, to me, the best part about the whole experience. There are couples who will prefer staged, hand-on-shoulderneck cocked, ear to ear smiling shots while others will hate posing, and prefer to take completely candid shots for the length of your shoot. Some couples will prefer more traditional settings while others will want to take a more artistic approach. This is what makes my job so much fun: it’s never the same thing twice! Here are a just a few helpful hints for all you photographers out there in the wedding world as well as all you love birds to share with your photographer who may not have been lucky enough to read this article (pause for sarcasm to set in). Get comfortable First of all, it’s extremely important to make the couple feel comfortable; like you haven’t just known each other for the

past twenty minutes. Personally, I think this is the most important part of any photo shoot, especially when it comes to one where the entire purpose is to try and capture the couple’s genuine feelings towards one another. A great way to do this is to carry on conversation throughout the shoot. If the photographer’s only words are “lean to the left... now hold hands...now kiss... now lean to the right,” it usually doesn’t carry out those ‘lovey-dovey’ shots we’re going for! Shots where it is obvious that the couple is comfortable are a real reflection of their love for one another. It’s so important for a photographer to capture each couples’ personality throughout the shoot as well. Catching the real glances and subtle touches that occur between a couple in love is the most remarkable thing about an engagement shoot, therefore the comfort level between photographer and photograph-ees is key. Get creative My next tip is probably my favorite tip of all because there are so many different alternatives in these engagement sessions. Two words: BE CREATIVE! Find your couples’ style and just go with it. Props are always a great idea because the possibilities are endless. If you are shooting on the beach or in a field that may not have too many structures to work with, it can be a fun idea to maybe lug a chair or a table with a place setting out there to go off of. Chalk boards are always a great idea as well, especially when dealing with the above mentioned ‘Save the Date’ you FIRST COAST REGISTER | FEBRUARY • MARCH 2012 9

will be sending out. Clever little sayings such as “she said yes!” or “Mr. and Mrs.” are a great touch to any shoot. It’s also sometimes a good idea to have a little photo shoot with the bride’s engagement ring. We’re near the beach, so shells and flip flops are great objects for the ring to rest upon for some fun shots of that bling! Use our natural resources Another suggestion I love to take advantage of is to use different locations. Here in Jacksonville and at the Beaches, there are some really awesome places one may not think of when planning a photo shoot. Traditionally, many of couples will chose the beach for the location of their shoot, which can definitely be beautiful, but it’s always fun to chose places that are a little more obscure. There are some really fantastic buildings downtown with great bright colored doors that are amazing in photos. Does the couple like to read? Shoot in a bookstore. Do they bowl? Go to a bowling alley! Are they musicians? Find a music shop and go to town! Just make sure you always have permission. We’re not liable for anyone getting kicked out of any bookstore, bowling alley, or music shop! Wardrobe please Another great way to change things up a bit is to have costume changes. The whole “matchy-matchy” thing with khakis and white shirts has been thrown out the window... or at least my window (no offense to those have you who have taken these photos in the past!). Bright colors and great accessories, eg; shoes, jewelry, hats, sunglasses, etc, are great examples of things the photographer will be able to work with. Work your angles Lastly, another great tip is to always shoot from different angles. A really cool trend today is to sometimes shoot from the neck

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down or maybe get just the feet in the frame. When a couple is sitting down on, say, a bench, it’s always a fun shot to just capture their hands on each other’s knee, all the way down to the ground. Another fun shot is for the couple to stand behind a fence or a wall of some sort and tell them to look over so the photographer can only see their eyes, up. Capturing the couple to the far right or left of the frame is also really cool. Asymmetry is sometimes far more interesting to look at than when every shot has the couple in the center. So there you have it! Photography is truly my passion and something that I am learning more and more about each and every day. Each photo session, whether it is with a couple, a whole wedding, or just a family, is a gift. I hope these words help anyone who may be planning their wedding or starting to shoot their own engagement sessions! A little friendly advice can always go a long way; which is where all of these little tidbits originated. Remember, the most important tip of all is for everyone involved to have a great time. An engagement shoot should be something you will always remember and if it’s done correctly, the moments captured will be genuine and truly mirror the way you and your other half felt at the time you first decided to say ‘I do.’ Cara English Murphy is a Jacksonville Beach artist who thrives on new ideas and being commissioned to create works of art. While she excels in numerous media, photography has quickly grown to be forefront in her perpetual artistic journey. A graduate of the Studio Art Department at Florida State University, she has been shooting engagement photography for 3 years and has recently broken in to the world of wedding photography. She also does family portraits, personal portraits, murals, commissioned paintings, mixed media and is also an avid blogger and writer. Besides being a photographer, she has recently opened up a store with her mother, Cathy Thomasson Hartford, called Sidney Cardel’s in Jax Beach. You can find out more about Cara by visiting her website, www. caraenglish.com. Or, like her Facebook page,“Expressive Elements by Cara English Murphy.”

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Honeymoon Planning HOW-TO

With all the work that goes into planning a wedding, it can be easy for couples to overlook their own honeymoons. But in the middle of all those seating arrangements and reception hall negotiations, couples also need to plan and look forward to the rest and relaxation that awaits, which will no doubt be a well-deserved escape once the wedding has come and gone. Couples can take the following advice to ensure their getaway goes off without a hitch. Be budget-conscious. Many couples could enjoy a honeymoon to Siberia in the dead of winter after their big day has passed. After all the stress of planning and paying for the wedding, couples will likely just enjoy the time away. Take this into consideration when planning a honeymoon. If a dream trip isn’t in the budget after all the wedding bills have come due, don’t fret. A less expensive getaway is still a getaway, and couples will enjoy their well-deserved break no matter where it is they’re putting their feet up. Plan an off-season honeymoon. That dream honeymoon might be affordable after all if couples can wait till it’s not the height of tourist season. Most weddings occur during the summer months, when tourist season is in full swing. Couples who can put off their honeymoon until the off-season will no doubt find their dream honeymoon is much more affordable. Spread the news that you’re newlyweds. Hotels love hosting newlyweds, and many will upgrade rooms for recently married guests. Couples should not be too brash about it, as fully booked hotels won’t be able to upgrade their guests. But let the hotel know you’re on your honeymoon when checking in, and they might just upgrade your room and comp you a bottle of champagne as a gift.

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Start early. It’s never too early to start planning the honeymoon. The earlier couples begin to research possible destinations, the better feel they will have for what they can and can’t afford. Research can be done well in advance to give couples an idea of what their dream trip will cost. But don’t book any flights or make any reservations too far in advance. The best deals are often available a few months before the trip. Think outside the box. When asked about a dream honeymoon, couples will often bring up Hawaii or even Paris. While those are beautiful places to spend a honeymoon, they’re also expensive. Fortunately, there are a bevy of locales, be it domestic or international, that aren’t nearly as pricey as the most popular honeymoon destinations but still make wonderful options for a honeymoon getaway couples won’t soon forget.

Most Popular

HONEYMOON & VACATION DESTINATIONS

For many couples a honeymoon is just as important as the wedding ceremony. Such couples seek the best in a vacation destination, and understandably so after surviving the stress of planning a wedding. A honeymoon is often a necessary respite after several months or years of planning a wedding. Careful consideration goes into where a honeymoon will take place. Depending on a couple’s interests, it could be a ski resort or a tropical paradise. Here are some of the top spots for honeymoon destinations.

Hawaii: This group of islands consistently ranks as one of the most popular honeymoon destinations. Once outside the tourist areas, there are plenty of places for serene reflection and one-on-one privacy. With it’s mountainous landscape, beautiful foliage and awe-inspiring ocean, the islands of Hawaii can be the perfect locale for honeymoon bliss.

Italy: Italy is the perfect marriage of Old World charm and modern conveniences. Honeymooners can pick from retreats in the country to cliffside resorts. St. Lucia: St. Lucia is one of the Caribbean’s lushest islands. Picturesque plantations and lapping waters are just some of the attractions of this island paradise. Tahiti: There’s something quite alluring about this South Pacific locale. Tahiti towers over the ocean with mountainous ridges but also lush, tropical areas. Tahiti is known for fine dining and plenty of water-based activities. Mexico: With close proximity to the United States — within driving distance for some — the tropical resorts of Mexico entice many honeymooners each year.

Jamaica: What better way to spend a honeymoon than on the laid-back tropical island of Jamaica? In proximity to Cuba and the Dominican Republic, Jamaica is the third-largest English speaking country behind the U.S. and Canada. France: True romantics may desire honeymooning in the city of romance … Paris. With spectacular sights, fine cuisine and many historical points of interest, France is often a top destination for couples. Bermuda: This island is a British territory in North American waters. Bermuda’s nearest land mass is Cape Hatteras, N.C. Bermuda has a very affluent economy, with finance as its largest sector followed by tourism. It is a popular cruise ship port of call. Sandy white beaches and close proximity to the U.S. make it a favorite for honeymoons.

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Green Bridal Shower THROW A

Going green is infiltrating all aspects of daily life. The trend is also carrying over to the ways people celebrate special occasions. For the bride-to-be who is environmentally conscious, a “green” bridal shower can be meaningful and environmentally aware.

Planning an earth-friendly shower is relatively easy, provided how many people have similar views on the environment. Here’s how to begin.

• Seek out venues that follow green initiatives. Eco-friendly day spas, gardens, parks, or hotels that employ green practices are all viable options.

• Get creative with invitations. If you don’t want to send out electronic invites, be sure the materials you use for invitations are recyclable or earthfriendly. For an outdoor occasion, write party information on tree leaves. Later the invites can be incorporated into compost or flattened in a book and preserved. • Make party favors something that are earth-minded as well. Packets of flower seeds or small potted plants are options. Gift baskets of locally grown fruit and vegetables and jarred, fresh-produced preserves make for great gifts.You can also give away some of the same soy candles you used at the party, printed with a ribbon of the party date.

• Make sure vendors use environmentally responsible materials. Free-trade coffee and chocolate and organic, locally grown foods are just a few options.

• Use real linens, napkins and table settings. Skip the disposable items that can end up in the trash. • Ask guests to bring gifts that are not wrapped. Not only will this save time at the party, it will reduce the amount of waste as well. • Ask guests to wear sustainable fabrics in their wardrobe, such as linen, organic cotton or hemp. • Set the mood with soy candles. They produce virtually no soot, making them better for the environment. Soy also burns longer than other candles, such as those made from paraffin wax.

With a little planning you can throw a green bridal shower for that special bride-to-be. Then help her to host a green wedding as well.

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Origins of bridal customs

Chances are those who have attended a wedding have witnessed some popular traditions take place.The bride wears a veil, a court of wedding attendants accompanies the bride and groom, and birdseed, rice or flower petals are tossed. But have you ever wondered why? The wedding customs are ripe with tradition and harken back to days when superstition and myth often ruled the day. Bouquet: Nowadays, the bride carries a beautiful bouquet of flowers. But the purpose of the bouquet held different meanings in the past. Saracen brides carried orange blossoms for fertility. Others carried a combination of herbs and flowers to ward off evil spirits with their aroma. Bouquets of dill were often carried, again for fertility reasons, and after the ceremony, the dill was eaten to encourage lust.

Throwing rice: Today it has become de rigueur to blow bubbles, toss birdseed or release doves when the bride and groom leave the house of worship newly betrothed. That’s because savvy individuals found that raw rice can pose a hazard to birds pecking in the area. However, rice throwing is an old custom that dates back to the Middle Ages, when wheat or rice where thrown to symbolize fertility for the couple. Wedding rings: Wearing of wedding rings dates back to ancient Egypt. The round shape of a ring symbolizes eternal love.The ring is worn on the fourth finger of the left hand because it is believed this finger has a blood vessel that goes directly to the heart.

There are many traditions surrounding a wedding that people simply accept. But understanding their origins can make the ceremony more meaningful.

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Bridesmaids: There may be arguments over dresses and how many bridesmaids to have in a wedding party now, but in ancient times it was “the more the merrier.” That’s because bridesmaids were another measure to keep the bride safe against evil spirits. Essentially the bridesmaids were decoys for the spirits — dressing like the bride to confuse the spirits or maybe help deter them to leave the bride be.

Wedding cake: The traditional wedding cake evolved from Roman times when the cake was originally made from wheat. It was broken over the bride’s head to ensure fertility. All of the guests eat a piece for good luck. Single women used to place a piece of wedding cake under their pillows in the hopes of finding their own husbands.

Father accompanying the bride: This tradition symbolizes that the bride’s father endorses the choice in husbands and is presenting his daughter as a pure bride to that man. Kissing the bride: In older times, a kiss symbolized a legal bond.Therefore, the bride and groom kissed to seal the deal on their betrothal.

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The Lodge & Club Oceanfront Lawn

Ponte Vedra

VENUES WORTH VISITING

Your venue sets the tone for your wedding. From elegant and traditional to clean and modern, a venue must fit the vision you have for your big day. Two popular venues on the First Coast are Marsh Landing Country Club and TPC Sawgrass. Both places provide multiple options for ceremonies and receptions and can accomodate both small and large parties. “TPC Sawgrass is unique in that we can host almost any type or size of wedding,” said Christine Hoffman, catering sales manager at TPC Sawgrass.“We have had receptions as small as 14 guests and as large as 400 and every type from an intimate brunch, elegant dinner or late-night party.”

Marsh Landing also offers several packages to fit different budgets and styles, according its website. Among many venues in the area, these Ponte Vedra locations are great options to consider. The Ponte Vedra Inn and Club, as well as the neighboring Lodge and Club. With a combination of indoor and outdoor ceremony and reception spaces, these venues offer numerous options. The Inn and Lodge also offer a convenient hotel option for your out-of-town guests. pvrecorder@opcfla.com (904)285-8831

lub Ponte Vedra Inn & Com llro - Ba

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Marsh Landing

TPC Sawgrass

The Lodge & Club Fountain Courtyard

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Take two

TIPS FOR A SECOND TRIP DOWN THE ISLE A second wedding is a chance to focus more on what you want as a couple instead of the wedding your parents may had hoped for you.Today there are no rules in second weddings; the happy couple can customize it as they see fit. Chances are someone you know will make another trip down the aisle at one point in his or her life. Individuals who have lost a spouse or have divorced may eventually choose to remarry. Second weddings are a great way for couples to showcase their personalities and don’t have to be constrained by tradition. Here are some top tips for taking that trip down the aisle the second time around. • Put your first wedding out of your mind. Now is not the time to make comparisons.This wedding should be all about you and your new spouse-to-be. Go for something completely different than your prior wedding so there will be no side-by-side comparisons. • Choose a wedding party you really want.You can have a lavish wedding again, complete with a big bridal party. However, this time around you can choose the friends and family members you really desire to stand beside you, instead of individuals you may have felt obligated to include the first time around. • Go ahead and wear white.Tradition once stated that take-two brides were not supposed to wear white.Toss tradition aside and go ahead and do what you want. Just be sure the gown compliments your age and body shape and doesn’t seem too virginal. If your 20 FEBRUARY • MARCH 2012 | FIRST COAST REGISTER

previous wedding was annulled, you also may be able to wear a wedding veil. • Include your children in the festivities and planning. If you or your future spouse has children from a previous marriage, make them feel a part of this new blended family by including them in the second wedding.They may play a role in the ceremony, such as making a speech or reading a religious passage. Other brides and grooms choose to have their children walk them down the aisle this time around.Also, involve the kids in the planning.They may be excited to help you choose wedding vendors or address invitations. • Personalize your event.Take the time to write your own vows, make handmade favors or single out the special people in your lives. • Feel free to be extravagant.You may be more established in life with a secure job and bigger paycheck.Therefore you can expand the wedding budget a little more. Go for all of the goodies you may have passed on with your previous marriage, such as exotic foods or that extra-long honeymoon. • Involve the groom as well.Today’s modern men want a say in their wedding just as much as the bride, say wedding experts. Make sure he is apprised of all the details and ensure that he is able to make it to vendor appointments and the like. Just as a second wedding is a second chance for happiness, it is another opportunity to throw the wedding of your dreams.

Wedding Video

ADVANTAGES OF A

The decision to hire a videographer is one such area couples fret over. After all, with a photographer snapping hundreds of pictures, having a video may seem like an unnecessary luxury. However, people often find that having a wedding video to cherish long after the day has passed is well worth the price. There are several advantages to hiring a professional videographer to capture the day. A professionally produced wedding video is not the same as Uncle Fred carrying around his archaic camcorder and catching a few embarrassing dance moves during the reception. A professional video will showcase all moments of the wedding from perspectives not easily captured by photography. In addition to showcasing the images of the wedding, the video will also share the sounds and emotions of the day. Here are some things to think about. • Choose a videographer who will work in conjunction with the wedding mood and parameters.You probably don’t want a videographer who uses bright lights that can be distracting. Nor do you want a videographer who pushes the camera in guests’ faces for a less-than-candid interview. Today’s professionals are inconspicuous and simply record the events as they unfold. • The videographer often works in tandem with the photographer. Some photographers have a videographer on staff. But it is fine to bring in your own if you like the quality of the photographer’s photos but not the videographer’s work. • Although ours is an increasingly digital world where people capture photos and videos on their smartphones and other devices on a regular basis, a wedding video can serve as a family memento. What other time, apart from the holidays, do you have all of your friends and loved ones together in one place?

• Although no one wants to think of a friend or relative passing away while planning their wedding, the fact remains that after a few years some of the people who attended your wedding may no longer be around. Having a wedding video may be the only last moving image and sound of a special person who is no longer in your life. • Sound is a portion of the wedding that photos simply cannot capture. To relive the music and the words of the day, a videographer is a necessity. Professionals who use wireless microphones will produce a video with the best sound quality. • You can work with a good videographer so it’s not simply a video with close-up shots of your face or unflattering perspectives. Talk about your preferences and even fears about being filmed (some people just don’t like watching themselves on TV), and the videographer can no doubt find solutions that will accommodate your needs. • There are many things that you will not see at the wedding but may have liked to, such as the first gasps of wonder upon guests walking into the reception room, or the tears on the face of an aunt who was sitting too far back in the church pews. This is where a wedding video can prove invaluable. • Modern videographers offer high-resolution, edited movies. These can be delivered via Blu Ray DVD and ensure the best quality for your package. Although brides and grooms may be cutting costs with regard to their wedding, they may not want to pass on the wedding video. FIRST COAST REGISTER | FEBRUARY • MARCH 2012 21

FASHION WEEK BRINGS TO LOC

limelight

BY ELIZABETH M. STEIF

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S CAL DESIGNERS New York. Los Angeles. Miami. Jacksonville. You might not think of the First Coast as a fashion mecca, but Jacksonville Fashion Week brings attention to local and regional designers, the same way events in larger markets are platforms for established designers. The smaller market and community-based events offer exposure for designers, as well as an opportunity to increase tourism and business. “Supporting this breed of up-and-coming talent while drawing attention to our coastal town’s potential and promise is the goal of Jacksonville Fashion Week,” said Tiffany Hager, founder and CEO of JFW. Jacksonville’s 2012 Fashion Week will take place March 28-31, with several events around the First Coast. In addition to the traditional runway shows, 2012 will include a special bridal show at Epping Forest Yacht Club. JFW seeks to establish Jacksonville as a fashion destination in the Southeast and ultimately, by discovering talent, be a major contributor to the industry itself, according to its website, www. jaxfashionweek.com. Beyond giving exposure to local designers, the second annual JFW will help a Jacksonville-based organzation with a good cause. Dignity U Wear will be the sole recipient of a portion of the proceeds from JFW ticket sales this year. The nonprofit supplies brand new clothing to families, schoolchildren, women and veterans in all 50 states in times of need. Another way JFW has involved the community this year was its poster contest, the winner of which was announced in August. Rachel Herring won the contest, and her design will be used in all of JFW’s 2012 marketing and advertisting campaigns. “Jacksonville Fashion Week is a complete community effort. From the volunteers, backstage team and models to the designers, partners and sponsors that support this production, we are

looking at well over 100 individuals and countless hours to pull this off,” Hager said. This year, Fashion Week established partnerships with several local organizations, including Visit Jacksonville, Downtown Vision, Fashion Group International of North Florida, Junior League of Jacksonville and Florida Public Relations Association Jacksonville chapter, according to a news release. At the center of the production are the runway shows. This year’s presenting designers include E. Marie, Lisa Kaminski Swimwear, Janie G. Couture, Brittany Blair, Lile Useche, Caroline Long, Bobby K and by Smith. Runway shows will take place at Metropolitan Park in Jacksonville on March 29-30. Thursday, March 29, will include an emerging designer showcase, with designs from Mia Merrit, April Wilder, Amanda Perez, Liz Dunham and Uliana Urubzhilova. The special bridal show on March 31 will feature gowns from Heidi Elnora and bridesmaid dresses from Leona, with a brunch at Epping Forest on San Jose Boulevard. JFW will make more announcements about events and shows through its website, www.jaxfashionweek.com, as well as its Facebook page and Twitter feed. A schedule of the weekend’s events is available on the website. Tickets are available for individual showcases and events, and all-access weekend passes are $175 for VIP and $115 for general. elizabeth@opcfla.com (904) 686-3941

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Jacksonville Jaguars UNDER KHANSTRUCTION BY LILTERA R. WILLIAMS

es we Khan!” the crowd of almost 7,000 fans chanted as new owner Shahid Khan made his way to the stage during the impromptu Ready To Rise Rally, a kickoff celebration held at Everbank Field on January 17, 2012 to signify the rebirth of Jacksonville’s main

attraction. A slew of “Khan puns” followed thereafter, including “It’s Khantagious”,“Khan you dig it?”, and “Yell as loud as you Khan!”, as well as a crowd pleasing mustache “Khantest.” Ready To Rise was hosted by former Offensive Tackle and the first Jaguars player to be inducted into the Pride of the Jaguars Hall of Fame, Tony Boselli. “Once you’re a Jaguar, you’re always a Jaguar,” he proclaimed as he addressed the excited hopefuls. The Rise celebration opened with fan submitted videos welcoming both Khan and new Head Coach Mike Mularkey to Jacksonville. Filled with memorable and clever messages for the city’s most cherished treasure, including a creative “blood, sweat, and teal” reference, each video showcased on the stadium’s maximized HD screens was a testament to the strong support system the 24 FEBRUARY • MARCH 2012 | FIRST COAST REGISTER

Jaguars have acquired over their 19 year existence. After performances from the D-Line FEEL THE BEAT Drummers and ROAR cheerleaders, a few key players who gave it their all on the field every Sunday were introduced, including Cornerback Derek Cox (#21), Fullback Greg Jones (#33), Tight End Zach Miller (#86), and Special Teams Ace Montell Owens (#24), who urged the attentive and optimistic fans situated near the Bud Zone end of the stadium not to despise small beginnings. Boselli then offered fans a recap of the highlights from last season, most notably Maurice Jones-Drew’s accomplishment of securing the NFL rushing title and breaking the franchise’s single-season rushing record with a final tally of 1,606 yards. Unfortunately, the Jaguars ended the 2011 season with a losing record of 5-11, barely escaping a repeat of their worst franchise finish (4-12) during the team’s inaugural year. Last season’s turbulent changes proved to be a challenge for the young and inexperienced squad of ambitious players. Former Quarterback David Garrard was abruptly released a week before the regular season was scheduled to begin. His replacement, rookie Blaine Gabbert, was rushed into the leadership role and led the Jaguars to a mere 3-8 start, which

resulted in Head Coach Jack Del Rio being ousted with just five games remaining in the season. On the same day that Del Rio’s departure was announced, news that the team would be sold to Pakistani businessman, Shahid Khan began to spread, along with speculation that the Jaguars would not remain in Jacksonville. Khan put every rumor to rest when it was his turn to speak at the Rise Rally. “Jacksonville, I’m all in… We’re going to have a lot of fun together and we’re going to win together,” he promised. Fans cheered in excitement as he smiled from ear to ear, stretching the corners of his risingly popular mustache. “I’m absolutely with every fiber of my body committed to putting a winner and a Super Bowl right here in Jacksonville,” he continued. Jaguars General Manager, Gene Smith shared his sentiments by expressing his admiration for new Head Coach Mike Mularkey. “This guy knows offense and he knows how to assemble a strong staff,” Smith said.“Going through the head coach search, there were certain things Mr. Khan and I were looking for. I truly believe Mike Mularkey has all the traits you look for in a leader, starting with the first thing, integrity.” On Jan. 10, 2012, Mike Mularkey was officially offered the Jaguars head coaching position. “I’m really excited to be a part of this organization. I’m excited about being a part of this community and I’m really excited about being home,” he openly told the crowd at the rally.

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Mularkey is a Miami,Florida,native who played Quarterback in high school and went on to attend the University of Florida. He was later drafted by the San Francisco 49ers in 1983 and played 9 years in the NFL at the tight end position. His 18 year coaching experience and titles include: Offensive and Defensive Quality Control Coordinator for the Tampa Bay Buccaneers, Tight End Coach for the Pittsburgh Steelers, Head Coach of the Buffalo Bills for the 2004-2005 season, and Offensive Coordinator for the Miami Dolphins and Atlanta Falcons. During his 8 years as an Offensive Coordinator, the majority of Mularkey’s teams advanced to the playoffs. Additionally, Mularkey’s son, Patrick, has been a member of the Jaguars scouting staff for the past two years and will likely assist his father in a quest to immediately attack staff hiring. The new Head Coach’s first ordered staff changes occurred when he promoted Defensive Coordinator Mel Tucker, who was welcomed with a standing ovation and cheers of “defense”, to Assistant Head Coach and former Atlanta Falcons Quarterback Coach, Bob Bratkowski, to Offensive Coordinator. Tucker filled in as interim Head Coach after Del Rio’s sudden exit and supervised the team’s 2-3 finish. However, his previous efforts did not go unrecognized, as the Jaguars defense ended the season ranked number 6 in the league overall. Mularkey defended his decision by declaring, “To the last

Left: 19 year Jacksonville Jaguars fan. Above: Tony Boselli introducing Coach Mularkey, Gen. Manager Gene Smith and Owner Shahid Khan

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play of the last game, Mel and this staff held this team together. That’s a credit to this staff and these players.” The Rise rally concluded with fan questions that were submitted via email and Facebook. The most common inquiry seemed to investigate the level of aggression surrounding the evolving staff, play calling, and future free agency pursuits, specifically the acquisition of former Jaguars Wide Receiver Keenan McCardell who would be an undeniable asset in helping improve the team’s lackluster passing game. Manager Gene Smith answered the repeated question with, “We will start with our players first. They’re the priority. There are some definite needs on this football team that I think most people are aware of, and we will be very aggressive in the process.” Mularkey added, “Teams should not want to step off the bus when they walk in this place when this thing is all said and done… Deception is a big part of it, trying to make them guess what’s going to happen next, and running the football is obviously important with who we have.” As the Jaguars embark on a fresh start and prepare for their official rebirth, fans can only hope that these positive changes will lead to the success the team has been struggling to maintain over the years. It will surely be a “Khanspiracy” if they make the playoffs, and possibly even the Super Bowl next season. pvrecorder@opcfla.com (904)285-8831

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DOZENS DARE TO TAKE ‘PO

BY SARAH A. HENDERSON

t was difficult to tell what was colder — the air temperature or the water. The Lagoon Pool of Nocatee’s Splash Water Park was a frigid 53 degrees Fahrenheit, or as 7-year-old Luke Barry described it — “freezing.” But that didn’t stop Barry and approximately 80 other Ponte Vedra residents from taking a “polar plunge” in that chilly pool Jan. 7, to ring in the New Year. The 3rd annual Polar Plunge event began when the park opened its gates to Nocatee residents at 8:30 a.m. About 80 people of the crowd made the plunge, said Rachel Robertson, Nocatee’s recreation coordinator. In addition to the actual plunge, the event included a bathing suit contest and breakfast. The entire event was free to all Nocatee residents. The breakfast, which took place immediately following the plunge and contest, included pancakes, eggs, bacon, muffins, orange juice and coffee. Every participants of the bathing suit contest got a basket of Nocatee gear. Winners of the contest received a family pass to be used for a future Splash Water Park visit. The goal each year is for the event to grow and develop, said Robertson.This was the first year of the bathing suit contest. A more obvious difference between the 2012 and 2011 event, Robertson said, is that it was a bit warmer in 2011. “It is definitely colder this year,” she said.“The water last year was about 60 degrees.” But Robertson said she is glad the colder temperatures didn’t deter the participation of the dozens of residents who braved the icy waters that Saturday — a fun way to mark the start of 2012. “It’s about making people feel they’ve accomplished something in the New Year, to start the year off strong,” Robertson said.“It’s not just jumping into a pool. — they’re accomplishing something.”

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Above: Photo by Sarah A. Henderson Luke Barry, 7, participated in the thirdannual Polar Plunge at Nocatee’s Splash Water Park. Right: Photo by Sarah A. Henderson Ava Grall came prepared for post-PolarPlunge warmth at the thrid annual event at Nocatee’s Splash Water Park.

OLAR PLUNGE’ IN NOCATEE

Above: Photo by Sarah A. Henderson Nocatee residents experience the shock of the Splash Water Park’s third-annual Polar Plunge Jan. 7. Right: Photo by Sarah A. Henderson Leah and Lindsay, two Polar Plunge participants, test the cold waters of the Lagoon Pool at Splash Water Park in Nocatee. Far Right: Photo by Sarah A. Henderson A Nocatee resident is not happy about entering the Polar Plunge waters of 53 degrees Saturday at Splash Water Park.

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Low-cal local launch party: IVANA B SKINNY

acksonville-based International Spirits launched its new product line, Ivana B Skinny in January. The VIP Tasting Party was held at Maggiano’s at the St. John’s Town center. Events included a sampling of the products and prize drawings. Launched by the Jacksonville-based importer, Ivana B Skinny cocktails are wine-based with a sweet taste and low calories. Cocktails are available in margarita, cosmopolitan and appletini flavors — all with less than 100 calories per 5 ounce serving. The cocktails come ready to pour and drink — no mixing required. “We did a lot of experimenting with alcohol-based versus wine-based drinks and found that wine makes the drinks sweet-

er, more flavorful and keeps the calories lower,” said Tony Elward, CEO and co-owner of International Spirits in a press release. “Taste was our highest priority.” The Jacksonville company planned to distribute 50,000 cases through the end of 2011 with up to an additional 500,000 cases shipped in 2012. “Because we’re a wine-based drink, we have many more opportunities for distribution, giving customers easier access to our products,” said Steve Koegler, Chairman and co-owner of International Spirits in a press release. For more information, visit ivanabskinny.com or search Ivana B Skinny on Facebook.

Top Left: Photos by Susan Griffin. Krysten Bennett, Cindy McVay and Pat LaMountain were on hand at the Jan. 13 tasting. Above: Photos by Susan Griffin. Murray Goff entertained the crowd gathered at Maggiano’s for the Ivana B Skinny launch party.

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Left: Photos by Susan Griffin. Steve Koegler of International Spirits presents drawing winner Bob Hinkin with a new bicycle.

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First Coast residents

HAVE A BALL FOR BEAM

BY ELIZABETH M. STEIF

ew things are more successful than a party for charity. BEAM held its second annual Beach Ball on Jan. 21, raising an estimated $60,000 for the organization to provide assistance to needy familes in the Beaches Area. The event took place at One Ocean in Atlantic Beach, drawing a sold-out crowd of 350. The Beach Ball is BEAM’s only fundraiser, so its success is very important to the organization, said Mary Jane Brown, one of the committee members.

BEAM, or Beaches Area Emergency Assistance Ministry, works to help families in the area become and remain self-sufficient, according to the organization’s website. If you would like to get involved with BEAM, visit www.jaxbeam.org or call (904) 241-7437. elizabeth@opcfla.com (904) 686-3941

Left: Photo submitted by Mary Jane Brown BEAM’s lifeguard hosts helped direct guests and ensure the event ran smoothly. Two of the lifeguards, Drew DeVault (left) and Paul Eddings, are shown with committee members Jackie Castranova (second from left) and Melissa Gann.

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Above: Photo submitted by Mary Jane Brown Christine Hoffman (left) and Kristin Ferguson cochaired BEAM’s second annual Beach Ball. The event, held Jan. 21 at One Ocean in Atlantic beach, raised an estimated $60,000 for BEAM, which provides assistance to needy families in the Beaches area.

Above: Photo submitted by Mary Jane Brown BEAM’s 2012 Beach Ball committee organized the sold-out event that raised an estimated $60,000 to support BEAM and its services to Beaches area residents. Left: Photo by Elizabeth M. Steif Shannon and Hickory Delegal (left) and Sara and Louis Martinez were just a few of the 350 attendees at BEAM’s second annual Beach Ball, a huge fundraiser for the organization. Bottom left: Photo by Elizabeth M. Steif Beach Ball guests hit the dance floor to music by Cloud 9.

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Handspring picked fashion S

pring fashion is in full bloom on the First Coast. With a pletora of boutiques to choose from and gorgeous, mild weather, there’s no excuse for crowded mall shopping. Get a preview of the best that Jacksonville and the Beaches have to offer, then it’s time to hit the shops! Dress up in bold Rochelle’s Clothing is St. Augustine’s iconic fashion boutique located at 104 Anastasia Blvd. in St. Augustine. Their two-story store has a funky feel with airy racks of exclusive clothing you won’t find anywhere else on the First Coast. Rochelle’s specializes in bold dresses, but has pieces to suite every style. Rochelle’s is introducing Analili for Spring 2012. Analili creator and designer Lili del Cueto injects her South Florida aesthetic into her original styles & prints to achieve the “WOW... I want this piece!” reaction from customers. Rochelle’s is known for offering soft and creamy fabrics and superior fit in the lines they carry. Use a few pieces with bold prints as a foundation for your spring wardrobe.

Sparkle at formal occasions 33STAR is located at 308 3rd Street South, Jacksonville Beach. The shop, which opened last December, offers rock apparel, accessories and jewelry for women and men in styles like mod, alternative, and even steam punk. The shop also has an entire “backstage room” devoted to band tees and unisex denim. 33STAR is the destination in formal dresses to stand out at a special occasion, and gem jewelry to complete the look. 33STAR carries a wide variety of styles with limited sizes to eliminate repetition. Above is 33STAR’s most popular formal dress for pageants, balls and proms by Sherri Hill. It is available in yellow, pink, and aqua. Sherri Hill dresses combine modern needs with elegant design features and stand out silhouettes. Each look is designed to seamlessly enhance and

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BY KELLY HOULD

fit the female form with fashion forward styling and wearability. Polished menswear Rosenblum’s has two locations, at 2400 South Third St. in Jacksonville Beach and 5500 San Jose Blvd. in Jacksonville. Rosenblum’s is one of the First Coast’s oldest and most respected clothing retailers. The store started in downtown Jacksonville in 1898, a pushcart of wares owned by Frank Rosenblum. After the Great Fire in 1901, Rosenblum founded a physical location selling menswear in Jacksonville. The store branched out into women’s fashions in the ‘60s, and opened a location at the Beaches in 2003. Eton’s Red Ribbon shirts are available in a wide variety of patterns and colors with careful, distinctive detailing. These unique business shirts are available in three body shapes with a range of cuff and collar options to ensure customization to your preferences. Eton shirts are available exclusively at Rosenblum’s in Jacksonville and at the Beaches. Playful clothes for Kids Willie’s is located in the Shops of Avondale at 3567 St. John’s Ave. in Jacksonville. This children’s specialty shop has stood the test of time and now serves its second generation of customers outfitting their kids in classic and current fashion trends. Their offerings range from baby clothes and gifts all the way through clothes made especially for preteens. Owners Willie and Amy Hyde also design their own line of clothing and custom orders for special occasions. “Desigual” means “it’s not the same”, and that’s apparent in this Spanish brand’s wild colors and patterns. Their pieces are known for their distinctive funky prints and kid-appropriate styling. Desigual is for kids with character! The wild boho styles are perfect for spring on the First Coast. Willie’s is the exclusive Jacksonville retailer for Desigual’s Children’s Clothing.

Creature comforts

Accessorize with abandon

Red, a boutique at 240 A1A North in Ponte Vedra Beach, is a shopping destination for every element of your wardrobe. They offer fashionable options for everything from underpinnings to outerwear, including an exclusive selection of chic loungewear and lingerie. Because the beach season starts early on the First Coast, Red also offers a complete line of swimwear starting in the early spring. Loungewear has exploded over the past few seasons, which means you can feel put together even when you’re relaxing. Try slipping into a matched camisole and lounge pant set for brunch or a night in.The vibrant set pictured above is made by Italian designer Cosabella, founded in 1983, and available at Red. Coasbella’s loungewear and lingerie have been featured on episodes of “Sex and the City,” “Grey’s Anatomy” and even “Lost”.

Glitz Fashion Jewelry opened last September and is located at 313 North 10th Ave. in Jacksonville Beach. Glitz’s wall-to-wall selection of jewelry includes a range of style from classic to totally wild. They also offer unique gifts including bridal brooch bouquets and shell boxes. Spring accessories feature bold statement pieces that can play up any outfit. The topaz butterfly necklace pictured is an easy way to turn up the volume of any outfit. Trying pairing a bold statement necklace with a classic tunic and understated pumps for the perfect balance of timeless beauty and current fashion.

Be one of a kind The Original Piece boutique is located at 1010 3rd Street North in Jacksonville Beach. Original Piece was founded in 2008 by a mother/ daughter trio who sought to offer a wide variety of fashionable styles. With dresses for every occasion, every body and every style, Original Piece truly has something for everyone. Their styles are available in limited quantities, ensuring that you don’t see your fresh look anywhere else at the beach. Original Piece offers clothing that’s partyready, but at the same time perfect for a busy day of running errands. South Americaninspired patterns are in for spring in a big way, such as the dress above with a flattering waist- and neckline. As a bonus, coral is a “must have” color this spring. Pair a bold, Indianinspired print dress with cork wedges for a day at the beach or a neutral cardigan for a night out.

Top it off My Best Friend’s Closet, located at 2002 San Marco Blvd. in Jacksonville, offers a mix of upscale consignment and new accessories. Although their designer consignment caters to ladies size 14 and up, their accessories are truly for everyone. My Best Friend’s Closet also has a full selection of shoes, including plenty of ladies’ size 11 and 12. Stay safe and stylish in the sun this spring with an oversized hat, like the Sand Diego Hat Company hats available at My Best Friend’s Closet. Hats are a must for life at the beach, providing sun protection and ensuring that you keep your cool on even the hottest days.

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Chariots of Fur 5k: PET-FRIENDLY RACING BY ADAM BRESSLER, GUEST COLUMNIST

ho let the dogs out in Jacksonville Beach last month? Why, that would be a joint effort of the Jacksonville Orthopedic Institute (JOI) and the Jacksonville Humane Society. Organized by the Milestone Race Authority, Chariots of Fur 5K took place on Saturday, January 14, 2012. This annual pet-friendly event is fun for the whole family, even the 4-legged members. It also holds a special place in my heart. I’m not a runner by any means. In fact, the first time I told my friends I was doing the Chariots of Fur 5K in 2011, I was met with blank stares and questioning looks. 2011 did not start with a bang for me, it was an incapacitating blow to my heart. My beloved husky, Spike, passed away, unexpectedly, on New Years’ Day. He was a rescue dog that meant the world to me; he was not a pet, he was a life-long friend for more than 8 years. Just a few days after he passed away, a friend of mine told me about the Chariots of Fur, and that she was going to run in the race, in memory of my buddy. I signed up as well, and I brought a few more friends with me, including Spike’s little brother, Thor, our Jack

SAMUS

Russell. After the run, I started getting curious about the Humane Society, and became a frequent visitor to their website. Less than a month later, I ran across a posting for a mixed-breed dog named Molly, now known as Samus. Samus was listed as a Shiba Inu/Retriever mix, and it was truly love at first site. In fact, she should have been listed as “Love, Laughter, and Brown Fur.” After meeting Samus and introducing her to Thor, we were happy to give her a forever home while providing a suitable match for Thor’s limitless energy. She is truly a great fit. She is full of life and a great playmate for Thor.You can often see them together on the weekends terrorizing tennis balls and playing in Dogwood’s Lake Bow-Wow. This year, we had another fantastic time at the run, with our whole family, and we look forward to making this a new tradition. Whether you are a runner or a walker like me, Chariots of Fur is a great event for any animal lover for any reason. pvrecorder@opcfla.com (904)285-8831