GLBM October 2018 by M3 Group Publications

OCTOBER 2018

WHERE THE MIND ROAMS FREE With tinkrLAB, Melissa Rabideau provides a space that nurtures innovation and exploration to help children learn and grow IN THIS ISSUE • Gov. Rick Snyder’s Michigan Mobility Challenge aims to improve access to transportation • What Michigan’s future could look like if general election voters approve legalizing marijuana • As the tech industry grows and changes, so will the importance and opportunities of IT jobs

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Dewpoint is once again recognized by Crain’s Detroit as one of the top 100 “Cool Places to Work” for 2018. Since 2014, Dewpoint has received this coveted award based on input from Dewpoint employees. The independently conducted survey by Crain’s focuses on companies that go above and beyond in putting a focus on workplace culture. Key elements in why Dewpoint is “Cool” include the DewGood program allowing each employee to donate $150 and time-off annually to charity, plus afterwork social events including an annual block party, March Madness get together and Silver Bells warming station and a formal mentoring program to allow employees to explore different careers within the company.

OCTOBER 2018 ON THE COVER As the tech industry grows and changes, so will the importance and opportunities of IT jobs........................ 6 Gov. Rick Snyder’s Michigan Mobility Challenge aims to improve access to transportation.............................. 8 What Michigan’s future could look like if general election voters approve legalizing marijuana....................... 10 Where the Mind Roams Free....................................................... 20

OCTOBER 2018

20 NEWS Misuse of New Car Technology Responsible for Distracted Driving Problems....................................................................................................... 12 Partnering on Parks ................................................................................................................................ 14

FEATURES Commentary ................................................................................................................................................. 4

WHERE THE MIND ROAMS FREE

Utilizing Virtualization, the Cloud and How Your Business Can Stay Cyber Safe .................................................................................... 16

With tinkrLAB, Melissa Rabideau provides a space that nurtures innovation and exploration to help children learn and grow IN THIS ISSUE • Gov. Rick Snyder’s Michigan Mobility Challenge aims to improve access to transportation

Visual Breakdown .................................................................................................................................... 18 Behind the Scenes ................................................................................................................................... 24 Legislative Corner ................................................................................................................................... 27

• What Michigan’s future could look like if general election voters approve legalizing marijuana • As the tech industry grows and changes, so will the importance and opportunities of IT jobs

Business Calendar ................................................................................................................................... 28 Notable News ............................................................................................................................................ 30

Cover photography by Mary Gajda

Greater Lansing Business Monthly | Volume 31, Issue 10 group

Greater Lansing Business Monthly is published monthly by M3 Group at 221 West Saginaw Street, Lansing, MI 48933. Periodicals postage paid at Lansing, Michigan USPO. USPS number 020w807.

Subscriptions: Subscriptions are available at $22 per year for postage and handling or $38 for two years. Call (517) 203-3333 or visit lansingbusinessnews.com to subscribe. Postmaster: Send address changes to The Greater Lansing Business Monthly, 221 West Saginaw Street, Lansing, MI 48933. Send additional subscription requests and address changes to The Greater Lansing Business Monthly, Inc., 221 West Saginaw Street, Lansing, MI 48933. Copyright © 2016 The Greater Lansing Business Monthly, Inc. All rights reserved. Editorial Office: 221 West Saginaw Street, Lansing, MI 48933 lansingbusinessnews.com 2

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COMMENTARY

Publisher: Tiffany Dowling, tiffany@m3group.biz Sales Manager: Jennifer Hodges, jhodges@m3group.biz Editor: Kelly Mazurkiewicz, kelly@m3group.biz Media Manager: Jill Bailey

EVOLVING LEARNING OPPORTUNITIES

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Account Managers: Megan Fleming Liz Reno-Hayes Zack Krieger Spencer Flynn Adam Smith Communications Director: Ami Iceman-Haueter

“There is nobody who is so enlightened that they don’t need to work on themselves.” — Terence McKenna If you’re like me, you already know this about yourself. It’s important to keep learning and evolving. It’s certainly much easier if you enjoy it – and you’re young. Education can be a wondrous and magical process. But there are also times that it can be daunting and frustrating – picture 20-pound textbooks from college. Education methods and understanding how individuals engage in various settings has made tremendous advancements over the years.

Art Director: Mark Warner Publication Designer: Heather Thielking Graphic Designers: Jeanette Wummel Quandrel Ollie Cody Fell Communications Specialists: Alicia Finch Christopher Nagy Rich Adams Adam Lansdell

I remember enrolling my son in Montessori a little over 20 years ago. Montessori is an approach to learning that emphasizes active learning, independence and cooperation with each child’s unique pace of development. The opportunity to grow and evolve individually was one of the areas I appreciated the most. They often say that we lose that sense of wonder when we are forced to adhere to strict guidelines and rules. Children are inherently curious and learning driven. Giving them opportunities to connect through a more holistic approach has a way of making a bigger impact. Wonderful organizations like tinkrLAB, where hands-on projects help inspire innovation and invention, are feeding the idea that nurturing imagination makes a big difference in creating future inventors and entrepreneurs. And, under the premise that it takes a village to help a young person to succeed, we have organizations that move individuals to the next phase of understanding.

Photographer: Mary Gajda Videographer: Michael Cagney GLBM Editorial Board: April Clobes — President and CEO, MSU Federal Credit Union Calvin Jones — Government Relations Director, Lansing Board of Water & Light Lisa Parker — Director of Alumni Career and Business Services, Michigan State University Alumni Association Deb Muchmore Consulting — Partner, Kandler Reed Khoury & Muchmore Tom Ruis — Vice President, Fifth Third Bank

The Michigan State University Foundation and the Conquer Accelerator are also sources of education, encouragement and equipping those who want to take their ideas to the next level. Their website indicates that the organization fuels economic development initiatives through cutting-edge technologies invented by faculty, staff and students. It focuses on research, invention and entrepreneurship. The development of the Conquer Accelerator gives inventor teams an opportunity to hone in on growth over an intensive 10 weeks of work. Technology is also taking this philosophy to a new level. Today, none of us can get by without technology. I was particularly interested in the value Davenport University has on technology in its nursing education. Students are given opportunities to connect with patient simulators that look (sort of) and act like real people with illnesses. Whether you’re evolving through education or you’re looking for opportunities for your children, make sure you lean into the idea that it doesn’t have to be the same old type of education program or process you’re used to.

Doug Klein — Executive Director, Mason Area Chamber of Commerce Mark Hooper — Partner, Andrews Hooper Pavlik Diontrae Hayes — Supervisor, Charter Township of Lansing

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Tiffany Dowling | Publisher

OCTOBER 2018

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WHEN IT IS THE IT JOB BY STEFANIE POHL Casey McArdle, associate chair for undergraduate studies in the Department of Writing, Rhetoric and American Cultures and the director of the professional writing and experience architecture programs Photo provided

In 2018, we are more obsessed with technology than ever before. It’s no surprise that software developer is ranked No. 1 on the 100 Best Jobs in America, according to U.S. News & World Report, with over 250,000 projected jobs and a median salary of $100,000. With the U.S. Labor Department predicting that job growth in the tech field will be faster than the average for all jobs at a rate of 13 percent, IT is “it” when it comes to cool, in-demand jobs. It didn’t always feel this way. At some point following the dawn of the internet, a stereotype was born. In the late 1990s, most offices had a designated “computer guy” working behind the scenes, helping to troubleshoot issues that may or may not be solved by a control-alt-delete command. Jimmy Fallon starred in a handful of “Saturday Night Live” sketches as Nick Burns, Your Company’s Computer Guy, whose sarcastic attitude toward his coworkers and unkempt hair fed into the stereotype. Best Buy embraced the nerd stereotype when it founded the Geek Squad in 1994; titan in tech Apple debuted its Genius Bar (a more empowering title) in 2001 to help customers with their issues. Then technology took over our everyday lives. The 21st century happened, and soon we were carrying supercomputers around in our pockets. Today’s classroom computers are for more than playing “The Oregon Trail” and “Snake.” Education became more focused on STEM (science, technology, engineering and math) subjects – and when that focused reached its limit, the creative thinking component was brought along by the arts and STEAM was born. 6

Now, the landscape of IT has grown as our world becomes more digital than ever. Although still important roles, companies and organizations are needing more from employees than just being proficient in coding, web design or managing computer systems. A major focus is now on user experience, or UX, which identifies the way a person interacts with a service or product. Opportunities abound in the Lansing area, as local companies and educational institutions seek not to just train but retain high-level talent in the growing information technology space. One program working to stay ahead of the curve is Michigan State University’s experience architecture program within the College of Arts & Letters. While the XA Bachelor of Arts degree program is only a few years old, the innovative combination of training students to be skilled technologists as well as empathetic communicators is bringing a new level of unique talents to the workforce. According to Casey McArdle, associate chair for undergraduate studies in the Department of Writing, Rhetoric and American Cultures and the director of the professional writing and experience architecture programs, there isn’t another program like it in the country. “We look at it in terms of a way of crafting particular human experiences, whether it’s focusing on the product or the process,” McArdle said. “These ideas come in a mind that is centered in the humanities, and that’s what makes us so different.”

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According to McArdle, there is always a need for candidates with strong communications skills — even and especially now in tech spaces. “(Communications skills) are harder to train for the job. They’re almost impossible to outsource,” McArdle explained. “One of the key things that we do with this program is that we understand our XA graduates have to be excellent communicators. Then they can become leaders.” User experience is something that companies and entities in all industries are working to improve each day, particularly when there is so much competition. The auto industry, a key piece of Michigan’s identity, is an area that has become increasingly digitized. With that comes a need to create a positive user experience. “It’s not just a matter of (cars) being nice and shiny; it’s about them being functional and having a good user experience,” McArdle said. While a lot of information technologies might host a computer science space, IT professionals are increasingly working in human-centered sectors, such as health care and education. MSU’s XA program offers students opportunities to collaborate with employers in the area, such as Auto-Owners Insurance and Jackson National Life Insurance Co. At Jackson National Life, hiring talented individuals in the IT sector is crucial to the business. The company ranks as one of the area’s larger employers, with 2,500 associates around Lansing. Jackson National Life has

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“Our goal for our students when they graduate is that they will truly change the industry,” McArdle said. As the tech industry continues to grow and change, so will the opportunities and importance of IT positions. Who’s the popular kid now?

Dana Rapier, chief human resources officer with Jackson National Life

embraced the increase in digital technology to help its mission to assist Americans as they prepare for retirement. “Many think insurance companies do not have much to offer in the way of innovative technology,” said Dana Rapier, chief human resources officer with Jackson National Life. “Digital evolution is reshaping the way we live our lives, and it is reshaping the insurance and financial services industries. We currently are exploring machine learning, digital and artificial intelligence technologies to further grow our business.”

Stefanie Pohl earned a BA in English and creative writing from Michigan State University and an MA in writing and publishing from DePaul University. She is currently a freelance writer raising her two young daughters with her Spartan sweetheart. Find her musings about motherhood and more on her blog, mostefinitely.com. Stefanie has been spelling out her name since 1985.

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Local college students have the opportunity to gain experience through Jackson National Life’s Strategic Support Program. “We have a facility located in East Lansing called the Zone, where we conduct leadership chats and expose college students to various business disciplines,” Rapier explained. Programs like XA at MSU and the increasing number of job opportunities are helping to keep talent in the Lansing area instead of places like Detroit or Chicago.

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The job perks offered by local employers and a lower cost of living also don’t hurt. Rapier said that Jackson National Life’s purpose-driven culture, amenities and volunteer opportunities help the company retain employees. Plus, McArdle noted that he often encourages local companies who are competing for XA students to offer any incentives they can because of the demand on their skill set. L

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Governor Rick Snyder Photo provided

MICHIGAN ON THE MOVE Program’s goal is to improve accessibility to transportation BY TEECE ARONIN

At last spring’s 2018 Mackinac Policy Conference, Gov. Rick Snyder announced the $8 million Michigan Mobility Challenge, its goal to improve life for Michiganders through improved accessibility to transportation. Michigan is a leader in technological developments that will expand transportation possibilities for everyone, especially in accessibility for veterans, people with disabilities and seniors. “As residents change the way they live, travel and use services, many of the technologies that are changing the transportation industry will be designed, tested and created in Michigan,” Snyder said in a statement. “The $8 million Michigan Mobility Challenge provides an 8

opportunity to deliver innovative transportation solutions and further position the state as a leader in startup testing and deployment.” A further component of the challenge is involving advocacy groups, state agencies and service providers via partnerships with the companies doing the work. Some of the advocacy groups mentioned are the Department of Health and Human Services; the Michigan Economic Development Corp.; the Department of Military and Veterans Affairs; the Michigan Department of Transportation; the Bureau of Services for Blind Persons; and the Michigan Department of Civil Rights Division on Deaf, Deafblind and Hard of Hearing. According to

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Snyder, funding comes from Michigan’s general fund and was part of the budget already passed. Pilot projects are the name of the game, and Snyder said that not every venture that’s part of the challenge is going to work. “But that’s how we learn; that’s how we maintain our leadership position,” Snyder added. Grant monies will go toward the cost of planning, delivering and monitoring demonstration services for a period of three months to six months. Coverage of remaining costs is anticipated to come from fares and contributions, among other sources.

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“As the needs of residents change, we must develop creative solutions for addressing transit and infrastructure gaps that evolve with geographical shifts,” said Kirk Steudle, director of the Michigan Department of Transportation. “The $8 million Michigan Mobility Challenge allows us to use the assets we have and introduce new methods for getting travelers to their destinations as safely and efficiently as possible.” Projects aiding the targeted populations of veterans, people with disabilities and seniors are to include living areas not as widely covered by transportation services, such as suburban and rural areas. The transportation department accepted proposals through July 16. Projects will vary in size and are intended to coordinate with current services to the greatest extent possible. Organizations had a month after the request for proposals to announce their intentions with the further requirement that they launch a pilot within 60 days of winning state funding. The Michigan Economic Development Corp. and its PlanetM initiative are doing everything possible to streamline the process of bringing

mobility-focused companies and organizations to Michigan. The organization’s website describes PlanetM as a “partnership of mobility organizations, communities, educational institutions, research and development, and government agencies working together to develop and deploy the mobility technologies driving the future.” The website goes on to say that PlanetM is available to any mobility-focused company or investor as a no-cost concierge service. Its job is to connect people and companies dedicated to making transportation mobility a priority and open to the possibilities of doing all that in Michigan. “Besides making communities safer, greener and more productive,” said Trevor Pawl, president of PlanetM, “we believe a new mobility solution should also be a way to uphold a person’s dignity. If a mobility company or startup has a big idea, they should bring it to Michigan. The evolution of mobility demands collaboration between state, industry, community, advocacy and higher education leaders working together to make sure new mobility raises the quality of life for everyone.”

Michigan was one of the first states to allow self-driving cars on public roads, resulting in its leadership position in projects related to connected and automated vehicles (CAVs). Since research has shown seniors and people with disabilities to be inadequately served by current transportation options, and since they are typically more dependent on public transportation, advocates for veterans, seniors and those with disabilities have been heavily involved in planning pilot programs. Advancements in CAVs could be especially helpful to those populations.

Teece Aronin is a blogger and columnist. Teece writes a humor/ health and wellness column for the Oakland Press and is the featured writer for October at TrueHumor. com. Her artwork is available at the Redbubble.com store, phylliswalter, and Teece seriously considers any request for workshops, coaching, and speaking engagements. Read her blog at ChippedDemitasse.BlogSpot.com, contact her at paronin1@gmail.com and follow her on Twitter @taronin.

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HIGHS AND LOWS The effects that legalizing marijuana could have on Michigan BY ARIK HARDIN

Since the legalization of medical marijuana in 2008, eligible Michigan citizens have been able to use the drug to treat their ailments and alleviate pain. Despite the controversial nature of the plant, cannabis has helped many Michiganders with their health, and its popularity has grown. In fact, recent polls show 61 percent of citizens support legalizing recreational use of marijuana. That question will be placed before Michigan voters in November.

Called the Michigan Regulation and Taxation of Marihuana Act, the initiative seeks to end the prohibition of marijuana in the state and to regulate the substance the same way alcohol is currently controlled. Under this act, adults 21 and over will be allowed to use and possess marijuana recreationally without the need for a special certification or medical justification. The act also will legalize industrial hemp cultivation and create licenses that regulate the production and sale of recreational marijuana.

Given those numbers, it seems likely that recreational use will be legalized this fall, which will make Michigan the eighth state in the nation to take the leap. However, some oppose the legalization of marijuana, citing the potential damage it could do to the state. To better understand the potential risks and benefits of such a law, we must first understand the initiative appearing on Novemberâ&#x20AC;&#x2122;s ballot.

Although marijuana use will be legal for adults under this act, there will still be strict regulations for those who choose to use the drug. Citizens will not be able to possess, use, or transport more than 2.5 ounces of marijuana and will only be able to possess up to 10 ounces in their homes. People also will be allowed to cultivate up to 12 marijuana plants for personal use, and the marijuana growing on those plants is not subject to the 10-ounce rule.

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Furthermore, users will not be allowed to give away or transfer any more than 2.5 ounces of marijuana, and such transfers must be without compensation or advertising. In addition to the legal changes felt by individuals, approval of the ballot issue will change the marijuana business in Michigan. The act outlines six types of â&#x20AC;&#x153;marijuana establishmentsâ&#x20AC;? that will be legal in the state if the initiative is passed. These include growers, safety-compliance facilities, processors, secure transporters, retailers and microbusinesses. Patterned after microbreweries, the microbusinesses would enable a smallscale operator to grow, package and sell the marijuana of up to 150 plants under a single license, helping small marijuana businesses to flourish in the state. Justin Palmatier, owner of Lake Effect, a medical marijuana dispensary in Portage,

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believes support for the ballot issue will be much higher than polls show.

and both Colorado and Washington have seen declining rates of marijuana use among minors.

“I have seen a lot of strong support for the ballot issue,” Palmatier said. “I think most of the polls have been skewed because of the demographics of people taking the polls. I would put the approval rate more about 80 percent.”

Lake Effect’s Palmatier has seen the growth in Michigan’s economy with the establishment of the medical marijuana industry and predicted the legalization movement will only continue to improve the state’s financial outlook.

If the initiative is approved, Palmatier said Lake Effect is geared up to expand from medical marijuana to recreational – and beyond. Some dieticians are comparing the vitamins and other nutritional values in cannabis to kale, and Palmatier wants to tap into that market as well. “After recreational sales, we plan to go into nutritional marijuana,” Palmatier explained. “People are just realizing marijuana’s benefits to society, including the nutritional value to it. The plant itself is one of the most underrated sources of nutrition.” If the ballot issue is approved in November, Michigan will both reap the benefits and face the consequences that might come with recreational marijuana use. While we can’t predict what will happen here in Michigan, we can learn from states like Colorado and Washington, where recreational use of marijuana is legal.

“I think it will have a great effect on our economy and we will see this huge surge of money being placed into recreational production,” Palmatier said. “In addition, there is a residency clause in the licensing (of recreational sales establishments), so all the money will stay in Michigan.” While these numbers are certainly encouraging and speak to the benefits legalizing marijuana could bring to Michigan, there is also evidence that recreational marijuana has negatively impacted states where the drug is legal. One such impact is the increase of babies born THCpositive. While it is not known exactly what marijuana does to a fetus because it is nearly impossible to test, scientists believe that the drug might stunt growth for developing babies.

The slowing effect that marijuana has on cancer growth can also impact the growth of a fetus, leading to underdeveloped and underweight newborns. Additionally, the new laws that come with legalizing recreational marijuana can place a great deal of strain on law enforcement. Because laws surrounding marijuana change so rapidly, law enforcement officers and citizens often don’t know what is and what is not legal, which can lead to increased arrests for cannabisrelated crimes, as happened in Washington after the drug was legalized. Recreational marijuana can also lead to more impaired drivers and an increase of accidents and arrests. Ultimately it will be up to Michigan voters to decide the future of the legal recreational use of marijuana, and casting a ballot on Nov. 6 will let their voices be heard.

two beloved dogs.

Arik Hardin has a BA in English from Michigan State University. As he works toward a career in publishing, he spends his time reading voraciously, rewatching his favorite movies and cuddling his

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Since legalizing marijuana in 2012, Colorado and Washington have seen significant economic growth related to the cannabis industry. In 2014, revenue from taxes and fees in Colorado has increased each year, from $76 million in 2014 to $200 million last year, and the state is on track to beat that this year, according to VS Strategies. Washington saw similar growth, gaining $83 million in the first year after legalization. A 2015 study found that marijuana was the fastest-growing industry in the country, expanding from $1.5 billion in 2013 to $2.7 billion in 2014. An interesting case in support of the legalization of marijuana is Colorado’s Pueblo County. Based on a study conducted by Colorado State University-Pueblo, the county’s local economy gained $58 million from taxing marijuana sales. This additional revenue was used, in part, to fund scholarships for students. In 2017, the county offered 210 scholarships that amounted to $420,000, and the county planned to triple the number of offerings for 2018. Additionally, Colorado saw a 6 percent increase in property values for municipalities with retail marijuana outlets. A report in the Journal of Public Health recorded a 6.5 percent reduction in deaths from opioid overdoses in Colorado during 2014,

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MISUSE OF NEW CAR TECHNOLOGY

RESPONSIBLE FOR DISTRACTED

DRIVING PROBLEMS BY TERESA J. FRITH

Today’s new cars are coming fully equipped with all kinds of tech from a built-in phone, infotainment system, turn-by-turn navigation and even the ability to do internet searches or post something on social media. All at the touch of a finger. Sounds great, right? But a recent study done by AAA and the University of Utah showed activities like programming a navigation system or using an infotainment system – let alone talking on a cellphone – could potentially be unsafe to do while driving. Despite the potential dangers, a recent sting operation by the Ingham County Sherriff’s Office proved there are many distracted drivers on 12

the road every day. In only five hours, deputies gave out more than a dozen tickets for distracted driving offenses. What constitutes distracted driving? Most people think it is just using a cellphone to talk or text, but that’s only one of many causes. According to the National Highway Traffic Safety Administration, there are three kinds of offenses: visual (such as checking a navigation system), a manual task (such as taking hands off the wheel to do something) and cognitive (anything that causes a driver to focus on anything but keeping his or her eyes on the road). “Distracted driving is a major concern in Michigan,” said Lori Dougovito, public affairs

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representative for the Michigan State Police. “In 2017 alone, there were more than 20,000 crashes involving distracted driving. Seventy-two people lost their lives in Michigan due to distracted driving and 7,652 people were injured.” Statistics show more than half of surveyed drivers believe that since automakers put new technology like infotainment screens, Wi-Fi and hands-free calling into vehicles, it’s safe to use while driving. In fact, AAA estimated one in three drivers uses an infotainment system while driving. Michigan law prohibits a driver from reading, manually typing or sending a text message while driving,” Dougovito explained. “Driving

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is defined as operating a moving motor vehicle on a street or highway. Exceptions are in place for reporting crashes, crimes or other emergencies.” According to the AAA study, doing something like checking social media on an in-car device is a complex act requiring a lot of concentration, and drivers shouldn’t do it – especially since driving requires paying attention to traffic lights, signs, other drivers and much more. Even a distraction of only two or three seconds can cause a crash. Experts report that even some of the hands-free devices that are supposed to lessen distracted driving can still be the cause of an accident. A 2017 AAA study took 30 new vehicles with some in-car tech and gauged the visual and cognitive concentration needed to operate infotainment and navigational systems. The study noted programing a navigational device took the most time, taking an average of about 40 seconds. That’s the same as driving the length of four football fields at 25 mph by what is essentially a blind driver since he or she would

have been concentrating on the screen and not the road. Some automakers address this distraction issue by disabling navigation programming while a vehicle is in motion, but about half of the tested models permitted it. Another thing automakers are doing to help make it safer behind the wheel is adding “semi-autonomous” technology, such as crash avoidance systems like automatic braking, lane departure warnings, lane assist systems and drowsy driver warnings. However, some drivers said they turn these warnings off because they are annoying, thus defeating the purpose of them keeping the driver safer from potential problems. Others tend to get a false sense of security due to these devices and that, too, can potentially cause a crash. Why are new technology devices so addicting that they are such a cause for concern? The Center for Internet and Technology Addiction said using electronic devices while driving is definitely addicting, and a CNN study concurred, saying doing something like responding to a social media post or an incoming text message

releases dopamine, a chemical that sends good feelings to the brain. These days, people want the ability to remain connected 24/7, no matter if they are behind the wheel or not, a demand that can potentially cause distracted drivers who end up causing major problems or even loss of life. Does this mean we have to give up our new tech in our vehicles? Not necessarily. We can do things like program the navigational system before moving the vehicle or let a passenger change the channel on the radio dial. It’s our job to do our best to pay attention while driving as well as to learn to use our phones and other electronic devices responsibly.

Teresa J. Frith is a Navy veteran now residing in Nashville, Michigan She's been writing and editing as a freelancer since retiring from the Navy in 2011, where she was a military journalist. She holds a BA in English from Western Illinois University. Her hobbies include reading, writing and working to help stray and feral cats.

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CAP RATE VS. CASH ON CASH RETURN BY DAVID W. ROBINSON

Like other industries, commercial real estate professionals use many terms that are somewhat specific to our industry. When speaking of investment property, two of the most often used terms are cap rate and cash on cash return. Both terms are expressed as a percentage and are related. Perhaps because of this relationship, some can be confused by these terms. Cap Rate is jargon for Capitalization Rate. The last article contributed by our office defined cap rate: “A cap rate is a measure of the relationship between the Net Operating Income (NOI) and the sale price of the property. The NOI is calculated by subtracting the total operating expenses from the gross income for a given year. The cap rate is then calculated by dividing the NOI by the sale price.” This value is expressed as a percentage. Many investment properties are offered using a cap rate to determine the asking price. An example: If a property generated a NOI of $10,000 and the price was based upon a 10 percent cap rate, the price would be

$100,000. The mathematics is $10,000 / 10 percent = $100,000. Cash on Cash Return for many purchases can be a more important evaluation tool than the cap rate as it represents the cash return on the cash invested in the property. Typically, investment properties are purchased using debt (bank or other financing). In today’s local financing climate, this will often mean the bank will require approximately 20% down payment and finance the balance of the purchase price over 20 years at 5% annual interest. In the cap rate example above, the buyer will pay $20,000 (20%) down at closing with the balance of the purchase ($80,000) financed over 20 years at 5%. The debt will require monthly payments of approximately $528 at an annual cost of $6,336. This cost will reduce the NOI from $10,000 to $3,664. The $3,664 cash remaining divided by the $20,000 invested (down payment) results in a cash on cash return of 18%. This cash on cash return is substantially higher than the cap rate. This higher rate of

return is caused by the buyer making a small return on the borrowed funds because the 10% cap rate is greater than the 5% mortgage rate. For all investment transactions in which I am involved, I perform an analysis to show the prospective buyer both the cap rate and the cash on cash return for a variety of purchase scenarios. From this information, a buyer can make an informed purchase decision and nearly assure bank financing to be possible depending upon the buyer’s credit. If you have questions about this process or anything else related to commercial real estate I would be pleased to be of assistance.

Dave Robinson is Corporate Services Director at NAI MidMichigan TMN Commercial with much experience in both small and very large transactions, including assisting buyers with purchase financing.

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PARTNERING ON PARKS Recreation efforts moving forward across Lansing BY TEECE ARONIN

Capital improvement projects are in the works for Lansing thanks to funds pulled from the Lansing Park Millage. The most recent iteration of the millage was approved in August 2015 by Lansing voters and will remain in place until 2020 with a goal of keeping Lansing parks wellmaintained, safe and inviting. Every five years, city residents are asked to approve a mill in property taxes to operate and maintain the city’s parks and recreation system. One mill is equal to $1 for every $1,000 of a property’s taxable value. In August 2015, 69 percent of the city supported the Lansing Park Millage. Lansing Park Board President Veronica Gracia-Wing described the vote as “an indication of overall and continued public support of the department’s approach and management.” The Lansing Park Millage is responsible for park and playground improvements as well as matching funds for state and federal grant programs. It has been in place for over 25 years and has leveraged more than $50 million in combined millage, grants and community donations to improve Lansing’s park system. 14

Historically, millage approvals are from the existing millage, so property taxes do not increase as a result. “Fenner Nature Center and Hope Sports Complex are two examples of private-public partnerships through license agreements that allow for capital improvement projects,” said Brett Kaschinske, director of Lansing Parks and Recreation. “With Fenner, funds are being raised for a new education center and pavilion. As for Hope, the group has put in a new turf field, bleachers, a press box, field lighting, scoreboard, restaurant and bar. We see these community partners continuing to increase on future projects.” The park board and city administration worked together to propose projects that included replacement of the closed Moores Park Pavilion as well as playground equipment upgrades, tree planting, citywide maintenance and repair projects. The 2018-2019 projects also include over $500,000 in matching grant funds, which account for the installation of the “Windlord” sculpture and support of the Beacon Southwest recreation field project.

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“Speaking solely from the perspective of the park board, the board reviews possible projects annually and prioritizes recommended projects as a group, submitting those recommendations to the mayor for his review and ultimate recommendations,” Gracia-Wing said. “Our recommendations are consistently in alignment with the administration’s.” Beacon Soccer Field in downtown Lansing attracts students, soccer clubs and tourists,

the field was new and unproven, yet Brett Kaschinske and the parks department put their full support behind it from the start,” said Scott M. Dane, executive director of the Capital Area Soccer League. “Beacon Soccer Field at Ferris Park is a truly amazing gathering place for young soccer players from various backgrounds, cultures and demographics. On any given night, you will hear multiple languages spoken, yet everyone communicates effectively within the game itself.” Projects the board reviews include many of the items previously mentioned as well as baseball field upgrades, park system maps, pathway installation and more. “We strive to make the best use of the funds available, spreading resources out as widely as possible. But of course, since there is a finite number of dollars, not all projects can be funded,” Gracia-Wing said. “Often what we see as possible projects come directly from citizen requests and ideas. And while we’re not able to accommodate all citizeninspired projects, we certainly appreciate hearing from the public and do our best to provide the support it takes for their projects to come to life.”

and is busy most of the time. It sports a 60-yard-by-120-yard field and LED stadium lights paid for by Energy Development Corp. The field is immensely popular, and its success sparked talk of a sister field for Lansing’s southside. “We feel truly honored that the city of Lansing and the parks board were willing to take on a new, unique project/concept for an open space at Ferris Park. The vision for

According to Dane, the success of the field has been well-documented, including a US Youth Soccer video, Michigan Economic Development Corp./Patronicity video and through firsthand accounts from frequent users of the field. Improvements have also been made due to private funds matched by the Capital Region Community Foundation. “So far we have raised $850,000 in private contributions, which the foundation is matching for a total investment of $1.7 million to date toward several projects,” foundation Executive Vice President Laurie Strauss Baumer said about upgrades to parks and public space along the riverfront. In addition to improvements cited in a recent issue of Greater Lansing Business Monthly is the foundation’s Riverside Classroom Project. The foundation is also leading a public art project to install a new sculpture in the roundabout at the intersection of Washington Square and Michigan Avenue and will continue engaging the public in making recommendations through a campaign called Penny for Your Thoughts.

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with Adult Enrichment Programs

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UTILIZING VIRTUALIZATION, THE CLOUD AND HOW YOUR

BUSINESS CAN STAY CYBER SAFE BY SARAH SPOHN

Many business owners rely on computers for their daily tasks, conducting sales, and interacting internally and externally with customers. In their day-to-day roles, computer programs and the internet are virtually inescapable. For Jeff Dettloff, founder and CEO of Providence Consulting, keeping up to date with technology, all while remaining safe online, is his full-time job. The company provides technology services, including equipment, licenses, user support and mobile infrastructure such as servers, switches, virtualization, the cloud, etc. Dettloff began Providence Consulting in 2003 after significant changes and advances with computer technologies and Microsoft Office occurred, sensing business owners would need help with these advanced technologies. The electronics engineering technician launched the company with humble beginnings, and organic growth led to Providence Consulting’s consistent year-over-year double-digit growth. 16

Two much-used resources for many businesses are the ideas of virtualization and the cloud. While widely used, they’re also commonly misunderstood. Keeping files digital is convenient for business owners as a relatively fuss-free option compared to keeping paper copies or bulky filing cabinets. According to a July 2018 Business News Daily article by Andreas Rivera, the cloud and virtualization are two seemingly interchangeable terms. Although similar technologies, Rivera argued their differences are significant enough to note. “Virtualization is the fundamental technology that powers the cloud’s computing,” Rivera said. “This software separates compute environments from physical infrastructures, so you can run multiple operating systems and applications simultaneously on the same machine.”

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Rivera continued to break down the two pieces of technology: “Virtualization is software that manipulates hardware, while cloud computing refers to a service that results from that manipulation.” Dettloff said virtualization introduced a costsavings method versus having to buy multiple physical servers and pieces of hardware. The technology allows users to run multiple computers virtually on one device. Many people get virtualization, and the cloud confused because they are both intangible things. Most businesses and consumers alike are familiar with the cloud programs, including social media platforms like Facebook and Instagram, Microsoft Office or Dropbox. Chris Weiss, chief technologist for the Lansingheadquartered information technology firm Dewpoint, said cloud services can be both internal and external. “There are millions of

FEATURE

cloud offerings, and more are coming online every day,” Weiss said. “Most people don’t realize that almost all mobile applications rely on some sort of cloud services backend. Cloud services are everywhere. Many organizations are leveraging cloud models for their internal IT as well. VMWare and many other vendors are creating cloud interfaces to existing virtualized infrastructure. This is greatly simplifying the provisioning of resources for internal IT.” Because of this and other confusion or lack of knowledge about system programs and capabilities, users are at risk. Since users don’t know what they have, they cannot protect it or manage the risk, according to Dettloff. “Security is all about risk management,” he said. Just like you might put an alarm system, a fence and cameras on your physical property, you should have the same sort of cybersecurity in place. According to Don Cornish, Dewpoint chief information security officer, it is important businesses know what “normal” is for their systems. “Know what is on your network and where your critical data resides,” he said. “Know what normal looks like from a network or system perspective. If you do not know what normal looks like it is very difficult to look for anomalous behavior.” The main drawback of cloud services is the varying levels of security. Many huge corporations have been victims of data breaches, hacks and unintentionally leaked millions of personal records. Everyone from Facebook to the Internal Revenue Service has experienced data breaches. As technology advances, these breaches are becoming more common. These ever-evolving technological advances are the prime factor in what makes catching these hacks, phishing emails and scams even harder to catch or prevent. “The threat is constantly changing,” Dettloff said. He compared the idea of cybersecurity to that of the flu epidemic. Every year, the Centers for Disease Control and Prevention informs citizens how to keep germs at bay – simple common-sense methods like washing hands, covering your sneezes or coughs, staying home when sick, etc. Dettloff compared the need for repetitive, constant training on cybersecurity to the repetition of how to keep yourself from getting seasonal illnesses. “People need to be frequently reminded,” Dettloff explained.

Jeff Dettloff, founder and CEO of Providence Consulting

Founded in 1996, Dewpoint has a long success record of helping develop short- and long-term strategic technology plans for organizations, according to company Vice President Michelle Massey. “Dewpoint collaborates with enterprise clients across numerous industries, including state and local government, health care, financial services, biotechnology, manufacturing, insurance and more,” Massey said. From a business standpoint, despite repetitive cybersecurity training, interactive videos and pop quizzes, many employees still receive and act on phishing emails. This is because hackers have often studied behavioral patterns, use key buzzwords that entice email users or have researched an organization to find weaknesses. Many times, these emails appear to come from trusted sources, and employees who are merely doing their job take the bait. By clicking the malicious link, their personal information is taken within seconds. According to Dettloff, the statistics show that about 16 percent of people will click the link in a well-crafted phishing email. But if the message comes from a trusted source, the percentage increases well over 20 percent. While only 5 percent to 8 percent of people will put in their credentials when asked during the attack, sometimes malware software is already being installed on their computer without the user knowing. Frequently targeted organizations include financial services, real estate and title companies, government and health care organizations. Many companies don’t hire outside support like a consultant because they view it as an unnecessary expense or see the trainings as

Michelle Massey, Vice President of Dewpoint

a distraction from everyday work. According to Dettloff, this is a huge mistake because cybersecurity is much like insurance: You don’t need it until you really need it. “From a business owner’s perspective, they need to hire an expert that can help guide them through a risks assessment,” Dettloff explained. “Then look for gaps that need attention, then begin to fill those gaps with the proper security measures.” Providence Consulting works with many nonprofits, law firms, architectural firms, heatlh care organizations, government entities and educators, ensuring that their data and users remain protected. “Our biggest challenge is helping people understand that you need to do it now, not later,” Dettloff said. Once companies come to Providence Consulting following a cyberattack, the follow-up plan is often the same training that should have been used as preventative rather than clean-up postdata breach. October is National Cybersecurity Awareness Month. Cyberattacks can be avoided if users continue to utilize caution diligently while on the web both in a professional and personal manner. To learn more on how to stay cyber safe visit makingtecheasy.com or dewpoint.com.

Sarah Spohn received her degree in journalism from Lansing Community College. She’s a concert junkie; living and breathing in both the local and national music scene. She is proud to call Lansing her home, finding a new reason every day to be smitten with the mitten. L

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We use Siri and Alexa daily without a second thought. But while 00010101010001010100011110010101011010111101001100111110011010101011001101011101001010010100101 these AI offerings are impressive products, they 01001010010111110011010101101010010111101001100111110011010101011001101011101001010010100101010 can also be a little frightening. One thing is 11010111010010100101001010101000011110010101001010100010101000111101010110001001101011110111001 certain, 2019 will be another big year of AI and 101110100101001010010101011010101100110101110100101001010100011110010111100110101010110011010 0 machine learning technology growth â&#x20AC;&#x201C; and it 01011101001010010100101010100001111001010100101010001010100011110101011000100110101111011100111 involves more than a voice on our phone or the 1110100101001010010101010100101010100001111001010100010101010001010100011110010101011010111101 pod on our coffee table. 11000100110101111011100111110011010101011001101011101001010010111110011010101101010010111101001 Here are some ways AI and machine learning are 100110101010110011010 0100101010100001111001010100010101010001010100011110010101011010111101001 being used, and forecasts for just a few of the AI 00100110101111011100111110011010101011001101011101001010010111110011010101101010010111101001100 technology updates we can expect in the future. 11100101010110101111010011001111100110101010110011010111010010100101001010101000011110010101001 10110101001011110100110011111001101010101100110101110100101001010010101011010101100110101110100 00101010110101111010011001111100110101010110011010111010010100101001010101000011110010101001010 11010100101111010011001111100110101010110011010111010010100101001010101010010101010000111100101 01010000111100101010010101000101010001111010101100010011010111101110011111001101010101100110101 11010101100110101110100101001010100011110010111100110101010110011010 01001010101000011110010101 01000011110010101001010100010101000111101010110001001101011110111001111100110101010110011010111 10010101010000111100101010001010101000101010001111001010101101011110100110011111001101010101100 11001101010101100110101110100101001011111001101010110101001011110100110011111001101010101100110 NASA is working on prototype 0011010 0100101010100001111001010100010101010001010100011110010101011010111101001100111110011010 technologies for Unmanned Aircraft UNMANNED 01110011111001101010101100110101110100101001011111001101010110101001011110100110011111001101010 System Traffic Management (UTM) that TRAFFIC could develop airspace integration 10111101001100111110011010101011001101011101001010010100101010100001111001010100101010001010100 requirements for enabling safe, efficient 11101001100111110011010101011001101011101001010010100101010110101011001101011101001010010101000 MANAGEMENT low-altitude operations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completes the UTM 10100110011111001101010101100110101110100101001010010101010100101010100001111001010100010101010 system to manage drone traffic 01010100101010001010100011110101011000100110101111011100111110011010101011001101011101001010010 our skies by 2020. 0101110100101001010100011110010111100110101010110011010in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eb design will become easier. Users 1010010101011010101100110101110100101001010100011110010111100110101010110011010 010010101010000 The Grid, Wix, Firedrop and Adobe are still waiting for the moment where 01010010101010000111100101010010101000101010001111010101100010011010111101110011111001101010101 are only a few to embrace AI in AI functions are on a vaster role rather website design, but get ready for 10010101010100101010100001111001010100010101010001010100011110010101011010111101001100111110011 than just augmenting their already this tool to become an industry 111011100111110011010101011001101011101001010010111110011010101101010010111101001100111110011010 easy auto-generated websites. standard before you blink. 00110101010100001111001010100101010001010100011110101011000100110101111011100111110011010101011 00101010101001010101000011110010101000101010100010101000111100101010110101111010011001111100110 18 G R E AT E R L A N S I N G B U S I N E S S M O N T H LY 101110011111001101010101100110101110100101001011111001101010110101001011110100110011111001101010 11010101001010101000011110010101000101010100010101000111100101010110101111010011001111100110101

THE FUTURE OF

ARTIFICIAL

INTELLIGENCE

IS BRIGHTâ&#x20AC;Ś AND A LITTLE BIT SCARY

10111010010100101001010101010010101010000111100101010001010101000101010001111001010101101011110 01100010011010111101110011111001101010101100110101110100101001011111001101010110101001011110100 11100110101010110011010 01001010101000011110010101000101010100010101000111100101010110101111010 10001001101011110111001111100110101010110011010111010010100101111100110101011010100101111010011 01111001010101101011110100110011111001101010101100110101110100101001010010101010000111100101010 The U.S. Army is currently using 01010110101001011110100110011111001101010101100110101110100101001010010101011010101100110101110 machine learning to predict when THE RISE OF 11100101010110101111010011001111100110101010110011010111010010100101001010101000011110010101001 combat vehicles need repairs. 10101101010010111101001100111110011010101011001101011101001010010100101010101001010101000011110 AI IN THE Self-driving cars are already on the 01010101000011110010101001010100010101000111101010110001001101011110111001111100110101010110011 AUTO WORLD road and AI personal assistants are 101011010101100110101110100101001010100011110010111100110101010110011010 already being0100101010100001111001 used in vehicles. 10101000011110010101001010100010101000111101010110001001101011110111001111100110101010110011010 01010010101010000111100101010001010101000101010001111001010101101011110100110011111001101010101 11111001101010101100110101110100101001011111001101010110101001011110100110011111001101010101100 01001010101000011110010101000101010100010101000111100101010110101111010011001111100110101010110 11100110101010110011010111010010100101111100110101011010100101111010011001111100110101010110011 0011001111100110101010110011010111010010100101001010101000011110010101001010100010101000111101 THE PREDICTION: 11001111100110101010110011010111010010100101001010101101010110011010111010010100101010001111001 Expect to see AI repair technology begin to make its 11001111100110101010110011010111010010100101001010101000011110010101001010100010101000111101010 way into the civilian world. Self-driving cars may hit a 01111100110101010110011010111010010100101001010101010010101010000111100101010001010101000101010 roadblock because of their lack of 100 percent reliability. 10101000101010001111010101100010011010111101110011111001101010101100110101110100101001011111001 AI personal assistants will grow in capabilities. 0101001010100011110010111100110101010110011010 010010101010000111100101010001010101000101010001 01000101010001111010101100010011010111101110011111001101010101100110101110100101001011111001101 10100010101010001010100011110010101011010111101001100111110011010101011001101011101001010010100 11101001010010111110011010101101010010111101001100111110011010101011001101011101001010010100101 10001010101000101010001111001010101101011110100110011111001101010101100110101110100101001010010 THE PREDICTION: 10100101001011111001101010110101001011110100110011111001101010101100110101110100101001010010101 AI PATIENT PREDICTORS 01101011101001010010100101010100001111001010100101010001010100011110101011000100110101111011100 We don’t want to think about it. 0101110100101001010010101011010101100110101110100101001010100011110We don’t want to think about 0101011001101011101001010010100101010100001111001010100101010001010100011110101011000100110101 1011001101011101001010010100101010101001010101000011110010101000101010100010101000111100101010 00111101010110001001101011110111001111100110101010110011010111010010100101111100110101011010100 As if Google wasn’t already on the AI map, they have 011110010111100110101010110011010 0100101010100001111001010100010101010001010100011110010101011 begun to predict the likelihood of a patient’s death HUMAN RESOURCES 11110101011000100110101111011100111110011010101011001101011101001010010111110011010101101010010 using machine learning – with a staggering 95 percent PROJECTS HANDLED BY AI 00010101000111100101010110101111010011001111100110101010110011010111010010100101001010101000011 accuracy. How? AI created by the company looks at 01111100110101011010100101111010011001111100110101010110011010111010010100101001010101101010110 the variables of a patient’s health records, considers One of the ways that AI is expected to reduce the workload demographics, health history and more. It then 0100101010100001111001010100010101010001010100011110010101011 predicts 011110010111100110101010110011010 for employees is by making the mundane tasks of hiring and the probability of the patient’s death within 24 hours of 11110101011000100110101111011100111110011010101011001101011101001010010111110011010101101010010 recruiting simple. Because the technology can automate admittance. This one makes us a bit twitchy. 00010101000111100101010110101111010011001111100110101010110011010111010010100101001010101000011 many of the responsibilities that are time-consuming for staff, 01111100110101011010100101111010011001111100110101010110011010111010010100101001010101101010110 AI is expected to be a faster and more effective choice for companies to employ as a part of their HR efforts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ots will be able to scan and identify the top 11110111001111100110101010110011010111010010100101111100110101011010100101111010011001111100110 resumes in a batch of applicants, scheduling 11001101010111010010100101111100110101011010100101111010011001111100110101010110011010111010010 will be an automated process and natural 01111001010100010101010001010100011110010101011010111101001100111110011010101011001101011101001 language processing will allow for a more 11001101011101001010010111110011010101101010010111101001100111110011010101011001101011101001010 responsive candidate experience. You’ll have 1010101011001101011101001010010100101010100001111001010100101010001010100011110101011000100110 to seriously adapt your resume skills. 0101011001101011101001010010100101010110101011001101011101001010010101000111100101111001101010 10011010111010010100101111100110101011010100101111010011001111100110101010110011010111010010100 0101010110011010111010010100101001010101000011110010101001010100010101000111101010110001001101 Compiled by Mary Gajda | Graphics by Heather Thielking | Sources: quantumrun.com, 19 LansingBusinessNews.com forbes.com, smart data collective, theverge.com, seekingalpha.com, analyticsvidhya.com 0101100110101110100101001010010101011010101100110101110100101001010100011110010111100110101010 1010110011010111010010100101001010101000011110010101001010100010101000111101010110001001101011

Melissa Rabideau , Founder at tinkrLAB Photo by Mary Gajda

tinkrLAB creates a space to ask questions and pursue innovation BY ALLISON SPOONER

G R E AT E R L A N S I N G B U S I N E S S M O N T H LY

OCTOBER 2018

COVER

When Melissa Rabideau first started a business, she sold an innovative product geared toward solving a problem for a favorite furry friend. The Poochie Bowl is a uniquely shaped bowl that helps long-eared dogs keep them dry while drinking. But, like every good entrepreneur, she didn’t stop at her original idea. From dog bowls to a makerspace, Rabideau and her family (the founders behind the Poochie Bowl) found their business changing, adapting and solving the problems of a much larger consumer base. A SPACE TO INNOVATE Today, tinkrLAB is the product of innovation meeting technology, two crucial ingredients to creating a successful business in an everchanging and always plugged-in world. A safe environment that encourages creativity and curiosity, tinkrLAB is a makerspace where kids are encouraged to play, touch things, take them apart and put them back together. From coding to robotics, the space is constantly guided by a question that shapes all innovation and encourages all entrepreneurs: “What if?” Working closely with other inventors over the years, Rabideau often heard one story over and over. These inventors started when they were kids, tearing things apart with passionate curiosity. But, that passion was often smudged out as they grew up and were encouraged to focus on more practical things. They lost their inventive spirit. They would only get back into inventing as adults when they found a problem to solve. So, Rabideau asked, “What if they stayed interested? What if their passion was encouraged and they were given a space where it could flourish?”

Aaryn Richards, communications manager at the Michigan State University Foundation

looking to help others be innovators, you must also constantly innovate yourself. Rabideau and her family shifted from Poochie Bowl, a store that sold pet products made by people they knew, to a space that would do more for kids and inventors than simply sell their products, to tinkrLAB, a product of constant innovation and adaptation. SOLVING A PROBLEM When Seth Killian’s parents told him he could only study abroad in Paris if he learned French, he looked back on his unsuccessful three years of high school French and asked, “What if there was a better way to learn a language?” From this question, Lingco Language Labs was born.

When Killian set out to dive into French, he wasn’t a beginner but he wasn’t an expert either. He realized the resources available to him offered no way to gauge his existing knowledge and begin where he needed to She and her family set out to build a space begin. The solution to this problem, Lingco that would not only be a hub for inventors but Language Labs, is a web platform that steps would encourage kids to make things and feed away from the idea of teaching every student their desire for innovation. But when you’re the same lesson plan. Instructors can use the platform to create a class and input the information students need to know by the end of the class, and the program takes Visitors to the it from store can meet there. Rabideau's two dogs Photo by Mary Gajda It will gauge the students’ previous knowledge and focus on the areas they need “Kids have no limits on their imagination,” Rabideau explained. “There are no bounds to their creativity.”

Seth Killian, co-founder and CEO of Lingco Language Labs

the most help on rather than starting from the beginning, speeding up and slowing down as needed. To succeed as a technology company, these are the kinds of products inventors need to focus on. “Inventors need to know the difference between a trend and a fad. Every product is the solution to a problem,” said Aaryn Richards, communications manager at the Michigan State University Foundation. The foundation is behind the Conquer Accelerator, which provides selected teams with 10 weeks of intensive programming, focusing on completing tailored, goal-driven benchmarks. Teams work with instructors and mentors on topics like fundraising, technology and longevity. Lingco Language Labs was one of those teams. Killian said he and his co-founders, Ian Rowan and Reuben Levinsohn, spent their summer in Conquer building a product, gaining customers and finding funding. “When we started, we just had a concept and a few screenshots,” Killian said. Conquer connected Lingco Language Labs to other founders who could help them answer questions and build an actual business. According to Richards, “Conquer connects teams with mentors who are aware of the market and can help them leapfrog the competition.” SUPPORTING INNOVATION Sometimes encouragement is all a budding innovator needs. While Rabideau noted they L

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are not a technology company, they offer the chance and space for others to use technology to innovate and invent. “We create the environment for these things to exist. They (the kids) are the ones that will eventually own tech companies or be engineers or designers,” Rabideau said. And, like Conquer, tinkrLAB gives inventors and innovators opportunities they may not have access to on their own. TinkrLAB aims to turn an interest in any STEAM (science, technology, engineering, arts and mathematics) subject into passion and

lifelong discovery. Just like they asked “what if?” when they decided to expand beyond pet products, they want the kids who come into the store to ask the same questions. “There are huge deficits in STEAM jobs like coding, programming and robotics,” she said. “Kids need to be taught these things now, but it can’t just be the school’s responsibility.” Yet parents don’t always know where to go to nurture such interests. “Parents can bring their kids here, and we can continue to help as they get older and they can either use these skills to create a business that fills a need or fill the jobs that are empty,” Rabideau said. But tinkrLAB doesn’t only focus on the future. By the end of their class or program at tinkrLAB, kids realize they don’t have to wait until they grow up to design videogames or invent products. “So many kids can spout off what they want to be when they grow up, but none can answer what they want to do right now. They don’t know,” Rabideau explained. “That’s an innovative idea in itself. We are giving kids the power to innovate and helping them realize that learning isn’t a chore.” When their passion for innovation is nurtured, they excel. Whether they are naturally creative, introverted or even on the autism spectrum, allowing a hands-on learning environment can increase a child’s confidence and help them succeed. With a focus not only on learning but also failing, kids can learn perseverance and gain the skills they need to learn from their failures. “So many kids are scared to try something because they might do it wrong. Here, they learn there’s not just one way to do things. That’s where the innovation starts, that’s where the learning starts,” Rabideau said. When they learn to problem-solve, ask questions and try things, they go from curious kids to ambitious adults who want to build products and start companies, maybe even before they “grow up” or – as in the case of Lingco Language Labs – while they’re still in college.

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According to Richards, who watches scores of businesses come through the accelerator program, innovation is not only asking “what if” but it’s looking at a problem through a new lens. “You don’t have to solve a new problem, you just have to make it your own and let your company own that,” Richards said. RETHINKING EDUCATION Struggling to learn a language isn’t a new problem, but when he struggled to learn French, Killian asked, “What if we could build an adaptive language learning platform that would make recommendations based on what the student already knows?” Lingco Language Labs is taking a new approach to not just language, but education in general. TinkrLAB is also looking at education through a new lens in order to train kids to meet the needs of an ever-changing world by offering a learning environment that is completely hands-on. “If they don’t touch, they don’t learn,” Rabideau said. To her, innovation means being willing to put in the effort to change things. You can see this both in their approach to teaching and the way the company has changed over the years to stay relevant. “We aren’t just retail. There’s a whole social component to what we do,” Rabideau said. Because of Amazon and other competing retail options, tinkrLAB has to innovate or the store won’t exist. So Rabideau and her family try to give people reasons to come into their store. And those reasons are plentiful. From school field trips that come to participate in robots, petting zoos or toy hacks to the oneon-one help guests receive when choosing just the right gift for the child in their lives,

Visitors to the store can find robots of all sizes Photo by Mary Gajda

COVER

Language Labs aren’t waiting to get started. “There are those who wait for the future to come to them and Storefront of tinkrLAB those who in Meridian Mall create Photo by Mary Gajda it. That’s innovation,” Killian said.

the main focus in bettering the customer of the business. While tinkrLAB aims to support kids in their pursuit of learning, the Conquer Accelerator hopes to help the kids who have grown into budding entrepreneurs and are constantly wondering “what if?” “They exit the program and are automatically part of the Red Cedar Ventures Portfolio, and from there they make connections based on their market and niche,” Richards said.

As one of those teams, the folks at Lingco Language Labs are using the funding and expertise they gain from Conquer to meet with schools, get their platform into language departments and speak at the world’s largest language convention. Every good innovator needs a space where his or her innovation is encouraged and supported. In the Lansing area, the Conquer Accelerator and tinkrLAB are just a few of those spaces. Like the kids who visit tinkrLab, Killian and the team at Lingco

Allison Spooner is a writer, storyteller, copywriter, marketing content creator and communicator. She uses her communication and creative writing skills to articulate the stories and messages that businesses can't express themselves. She has been telling the stories of businesses across the state of Michigan for 10 years. You can find both her professional and her creative writing on her website, allisonspoonerwriter.com and follow her musings on Twitter @allyspoon

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ALETA PILLAI

Assistant Professor and Associate Chair for Nursing at Davenport University

Aleta Pillai is an assistant professor and associate chair for nursing at Davenport University’s downtown Lansing campus. Previously at Great Lakes Bay in Midland, Pillai opened the nursing program at Davenport’s Lansing campus in 2014. With a background in long-term care and medical/ surgical nursing, her passion shines through as she mentors faculty, oversees the nursing program and faculty on her staff, and oversees adjuncts among her many duties.We sat down to talk “tech” in nursing and education.

LET’S TALK ABOUT THE CHANGES IN TECHNOLOGY FROM WHEN YOU RECEIVED YOUR NURSING DEGREE AS COMPARED TO NOW. In 1996, there was no simulation integrated in the school I attended. There wasn’t computerized anything. Charting was 24

handwritten and we practiced on each other. When we went into the clinical site, we practiced on real people. There was no simulation technology at all.

WHEN DID PATIENT SIMULATION COME IN TO PLAY FOR DAVENPORT? CPR in the ‘60s with a mannequin was the first opportunity for the public to really see the use of simulation. It was also used in the military for many years. Davenport has had it for quite a few years now. It is now the standard that most nursing schools are using, but the integration is not standardized across the nursing curriculum.

HOW MUCH OF A PART DO SIM PATIENTS PLAY IN DAVENPORT’S NURSING PROGRAM?

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We start right away with our students with some form of simulation. We start sophomores right away on vital signs. For example, they start learning heart, lung and bowel sounds, and we can adjust the sim patients using sim pads to teach them what certain conditions sound like. We increase the complexity of the simulations as their education continues.

WHAT SETS THE DAVENPORT NURSING PROGRAM APART FROM OTHERS? Our clinical program starts in the sophomore year. Some schools require admission in their junior year, but here at Davenport, nursing students can get accepted as a freshman. Students can come right out of high school and have a seat in the nursing program. There is no wait list, but it’s all very competitive.

We pride ourselves that this program gets the students quickly immersed into what it means to be a nurse. The BSN gives you a broader ability to understand the population, health, the community – they are strong bedside nurses. We feel like we give our students a really strong clinical aspect of learning, and that’s what sets us apart.

OUTSIDE OF SIM PATIENTS, HOW HAS TECHNOLOGY CHANGED IN NURSING EDUCATION? Davenport has specialized degrees here; we’ve always been pro-technology even if you aren’t in a technology field. We utilize animations, case studies and videos. We have the NCLEX online licensure exam that must be passed in order to work as a nurse. We do everything we can with content and training to fully prepare them. The students do video case studies, and everything in the sim lab has a camera and microphones so that they can watch and learn from each other and themselves. Students have a virtual patient in one of our courses and can interact and learn from them. We have smartboards, computers and a hightech library.

SIM Patients Photo by Mary Gajda

November 16, 2018

In the clinical setting, the students are also exposed to and train with electronic medical records from Sparrow Hospital, McLaren and Bronson in Kalamazoo to help them prepare for working with different records in the real world.

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ANY FINAL THOUGHTS? I’m here because I think this program is very strong. We have four campuses that offer nursing across the state of Michigan, and we turn out really strong nurses in the community. I’m really proud of what we do here. Mary Gajda a multi-media specialist at M3 Group. She is a wife, mom and photographer who loves music, Pinterest and all things chocolate.

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THE VOICE OF BUSINESS MAKING AN IMPACT IN OUR REGION In September, I had an opportunity to represent the Lansing Regional Chamber of Commerce at the annual U.S. Chamber of Commerce Advocacy and Growth Conference in New Orleans. It was great to be able to share ideas and opportunities with chambers of commerce from across the United States. One of the recurring topics at the conference was talent and workforce development and how chambers are working to bridge the gap between businesses, educators and talent. It opened my eyes to the fact that we are not unique in the challenges we face and how we are preparing the workforce of the future in our communities. The Lansing chamber is leading these efforts in positive ways. Whether it’s the Lansing Promise, Launch Michigan, the Michigan Career Pathways Alliance or the Teach. Talent. Thrive. (T3), the chamber has been actively supporting business partnerships with our education institutions that are leading to classroom excellence. Speaking of excellence, one of the important roles that we play at the Lansing Regional Chamber of Commerce is to serve as the voice of business and regional changemakers. This year, the chamber had the opportunity to take a fresh look at our organization and our role in building a stronger region through the development of a new strategic plan. From the beginning of this effort, our goal has been to establish a clear direction and vision for the future of the chamber and our community.

we never lose sight of the importance of delivering solutions, programs and opportunities that add value to the businesses in our region. POLICY INFLUENCE: One of the most important roles of a strong chamber is to serve as the voice of business on issues of importance to our regional business community. We are at the table with local, state and federal officials advocating on your behalf, so you can continue to focus on running a successful business. REGIONAL LEADERSHIP: Our members told us we must to continue to lead efforts that drive regional prosperity. Recent successes include the Coleman Road extension, American Airlines gaining federal approval to continue direct flights between Lansing and Washington, D.C., and our efforts in education and workforce development in building the talent pipeline of tomorrow.

EXCELLENT OPERATIONS: Like any business, we must first and foremost sustain a highperforming organization if we are to successfully execute our mission. This includes maintaining a sound financial performance, strengthening the development of an incredibly dedicated staff and investing in technology.

As we wrap up 2018, we are also excited about the transformation of our chamber office in downtown Lansing, which is undergoing a major renovation. You will see a new Lansing Regional Chamber of Commerce — in more ways than one. We are proud to share these exciting opportunities with you and encourage your engagement in building a better chamber, a stronger community and a more vibrant region. Steve Japinga is Director of Government Relations for the Lansing Regional Chamber of Commerce. He is responsible for developing and managing the Chamber’s policy priorities as well as monitoring local, state, and federal issues that may impact the business community and the Greater Lansing region. He is a graduate of Michigan State University and lives in Lansing with his wife Katherine and dogs, Charlie and George.

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The process also gave us an opportunity to revise our mission, which we believe is in tune with the needs of the business community today and tomorrow. We work relentlessly to help businesses connect, grow and thrive. We have identified four key strategies along with related goals and tactics that will serve as the core of our strategic plan. These strategies will effectively provide the direction for the chamber of the future.

BY STEVE JAPINGA

C O M M U N I T Y E D U C AT I O N & WORKFORCE DEVELOPMENT

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OCTOBER 2018 OCTOBER 3 INNOVATE STATE WITH JEFF ELLMAN, EAST LANSING Jeff Ellman has dedicated his 20-year career to helping people through life’s transitions. Since 1999, the companies Ellman has co-founded have assisted over 1,500 professionals to find employment, 15,000 residents find housing, 5,000 businesses develop structured hiring processes and 25,000 people relocate across the globe. Ellman is the co-founder of Humatal, a recruiting and consulting firm; Homescout, a residential real estate company that was sold to Coldwell Banker in 2016; and Hireology, a technology platform that helps companies make better hiring decisions, which was ranked No. 94 on the Inc. 500 list of America’s fastest-growing private companies. Ellman’s latest company, Urbanbound, is a web-based application built to simplify one of life’s biggest transitions: moving to a new city. In addition to the companies

Ellman co-founded, he serves as a strategic adviser on many boards and is an active member of Entrepreneurs’ Organization. Ellman received a bachelor’s degree with an emphasis in sales and marketing from Michigan State University. Visit Eventbrite for more information about this event.

OCTOBER 5 LCC AMERICAN MARKETING ASSOCIATION REGIONAL CONFERENCE, LANSING Multiple speakers will present on the topics of entrepreneurship, sports marketing and advertising at the Lansing Community College American Marketing Association’s Regional Conference. The event will also feature a marketing strategy competition with the winners receiving cash prizes and gifts. The conference will be held at the college’s downtown campus from 9 a.m. to 4 p.m. Oct. 5. A continental breakfast and a lunch

buffet will be provided. Visit Eventbrite for more information about this event.

OCTOBER 9 THE PATH TO A BRILLIANT BUSINESS: HIRING BRILLIANTLY, LANSING Do you need to hire people for your company? Most people learn excruciating lessons in their hiring. Learn the fundamentals of making sure you get the right people in the right seats so that you get the return you need out of your new investment. Visit Eventbrite for more information about this event.

OCTOBER 10 STOP SAYING, ‘I'M SORRY!’, LANSING If you’re a woman, chances are you’ll hear the career advice to “stop apologizing so much!” And

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indeed, psychological research indicates that women apologize more than men. But, does that really mean that women apologize too much or is there more to the story? Find out the truth behind the feminine â&#x20AC;&#x153;over-apologyâ&#x20AC;? and what to do about it. Visit Eventbrite for more information about this event.

OCTOBER 18 INAUGURAL INSPIRATION AND INFLUENCE AWARDS, LANSING Capital Area Women's Lifestyle Magazine has joined with Aitch Foundation to honor heros in the mid-Michigan area that inspire, impact, imagine and influence change in our communities. These distinguished awards will recognize leaders in the areas of community impact, women's advancement, medical research and award the mid-Michigan Woman of the Year. Keynote speaker for the event will be Laura Grannemann, vice president of strategic investments for Quicken Loans Community Investments Funds. The October 18 event will be held at the Crowne Plaza in Lansing. For more information visit inspiration-influence.com

OCTOBER 23 ENTREPRENEUR'S POCKET GUIDE: 3D PRINTING, WITH JOE CARR, EAST LANSING Spartan Innovations has developed a workshop series to help entrepreneurs follow the road to success. Do you have a physical product business idea? Ever thought of creating a 3D prototype? Now you can. Learn the basics of how to set up a 3D printer and all the options. Joe Carr, startup innovation manager of the Lansing Economic Area Partnership, will lead this workshop. Visit Eventbrite for more information about this event.

OCTOBER 26 MSUFCU FINANCIAL WORKSHOP & OFFICE HOURS, EAST LANSING Spartan Innovations has developed a new workshop series to help entrepreneurs follow the road to success. Michigan State University Federal Credit Union (MSUFCU) continues its financial workshop for students monthly. Topics include credit reports and scores: how to read them, why do they matter, how to build or fix

credit; business entity: sole prop, DBA, LLC, corporation and more, what are the differences and how do I file, what paperwork do I need; and applying for a loan: how to prepare, what you need to submit, how does MSUFCU make the decision to approve or deny. Note: This is a requirement for all Hatch members. Visit Eventbrite for more information about this event.

OCTOBER 30 CAPM CERTIFICATION TRAINING, LANSING The Certified Associate in Project Management (CAPM) is an entry-level certification for project practitioners. Project Management Institute (PMI)CAPM covers all the fundamental knowledge, terminology and processes required for effective management of a project. CAPM is a registered partner with Project Management Institute, scrum Alliance, IASSC, ASQ and AXELOS to provide customized pre-exam professional training and coaching classes. Visit Eventbrite for more information about this event.

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“We’re proud to have two of our key executives earn this highly respected designation,” said bureau President and CEO Jack Schripsema. “Our organization takes pride in its employees and the work they do to provide excellent service to the Greater Lansing hospitality community, and this certification exemplifies the vision and dedication that Julie and Dave bring to the Greater Lansing CVB.”

ATTORNEYS LISTED IN BEST LAWYERS IN AMERICA 2019 Peers at Foster Swift’s Lansing office selected 24 lawyers for inclusion in the 2019 edition of Best Lawyers in America. Spanning across the firm, there were a total of 45 attorneys included. Among the Lansing attorneys named were Charles E. Barbieri, Scott A. Chernich, Allan J. Claypool, Anna K. Gibson, Briant G. Goodenough, Charles A. Janssen, James B. Bensen Jr., Stephen I. Jurmu, Stephen J. Lowney, Gary J. McRay, Thomas R. Meager, Douglas A. Mielock, Frank H. Reynolds, Michael D. Sanders, Jean G. Schtokal, Webb A. Smith, Deanna Swisher and Brent A. Titus.

The focus of the program is on vision, leadership, productivity and the implementation of business strategies.

Pingston and Buckenberger have earned the Certified Destination Management Executive (CDME) designation

In addition, six Foster Swift attorneys were also named Best Lawyers 2019 “Lawyer of the Year.” They include Matt G. Hrebec, Richard C. Kraus, David M. Lick, Scott L. Mandel, Steven L. Owen and Scott A. Storey.

GLCVB STAFFERS RECEIVES DESTINATION DESIGNATION

Julie Pingston, executive vice president and chief operating officer, and David Buckenberger, senior vice president of business development for the Greater Lansing Convention & Visitors Bureau, have earned the Certified Destination Management Executive (CDME) designation, the only integrated executive program specifically designed for the destination marketing industry.

“Congratulations to those who have earned their CDME credential, the tourism industry’s highest individual achievement," said Don Welsh, president and CEO of Destinations International. “These leaders are now equipped with the knowledge needed to adapt and manage the increasing change and competition facing our industry.”

GREENSTONE CONTINUES A STRONG FINANCIAL POSITION IN 2018

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NO WARRANTY OR REPRESENTATION, EXPRESS OR IMPLIED, IS MADE AS TO THE ACCURACY OF THE INFORMATION CONTAINED HEREIN, AND THE SAME IS SUBMITTED SUBJECT TO ERRORS, OMISSIONS, CHANGE OF PRICE, RENTAL OR OTHER CONDITIONS, PRIOR SALE, LEASE OR FINANCING, OR WITHDRAWAL WITHOUT NOTICE, AND OF ANY SPECIAL LISTING CONDITIONS IMPOSED BY OUR PRINCIPALS NO WARRANTIES OR REPRESENTATIONS ARE MADE AS TO THE CONDITION OF THE PROPERTY OR ANY HAZARDS CONTAINED THEREIN ARE ANY TO BE IMPLIED.

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strength of our member-owned cooperative is highlighted by our patronage program. Over the last 13 years, we have returned $318 million in patronage dividends to our member-owners.” GreenStone Farm Credit Services recently released its second-quarter stockholder report, detailing earnings of $40.1 million for the three months that ended June 30. Comparatively, net income was $33.4 million for the same period last year. Year-to-date earnings for the first half of 2018 were $85.9 million, a 20 percent increase over the first six months of 2017. Owned and managed loan volume totaled $8.6 billion at June 30. “When compared to the second quarter of 2017, our owned and managed total loan volume was up 6.1 percent,” said Travis Jones, GreenStone’s chief financial officer. “The increase was driven by growth in all market segments but led by our capital markets and country living segments. Growth in these segments shows the diversity of our business and better allows us to remain in a solid position to serve our members. The financial

The complete second quarter stockholder report can be viewed online by visiting greenstonefcs.com.

MASON LIBRARY CELEBRATES ANNIVERSARY

Friends of the Mason Library and the Capital Area District Library system to celebrate the 80th anniversary of the A. J. Hall Memorial Library building. The Mason library is at 145 W. Ash St. in downtown Mason. Assisting Cheryl Lindemann were Heather Badder, Allison Winans, Carly Winans, Scott Duimstra, Kristin Winans, Dale Lindemann, Debora Bloomquist, Karen Oswald, Sandy Drake, John Takis, Christine Martin-Resotko, Nicolas Englander, Lindsay Anderson, Kerry Adams, Karla Spoor, Sally Trout, Katie Phillip, Janet Iansiti, Barb Spottek, Elaine Ferris, Mia Lyons, Chris Waltz, Mike Waltz, Jamie Robinson, and Ryan Petty. Photo courtesy of MACC.

NEW U-HAUL DEALER IN LANSING AREA

80th anniversary of the A. J. Hall Memorial Library building

The Mason Area Chamber of Commerce Ambassadors provided a ribbon cutting for the

U-Haul Co. of Michigan announced that CubeSmart Self Storage has signed on as a U-Haul neighborhood dealer to serve the Lansing community. CubeSmart Self Storage at 506 Hosmer St. will offer U-Haul trucks, trailers, towing equipment, moving supplies and in-store pick-up for boxes.

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CubeSmart Self Storage has signed on as a U-Haul neighborhood dealer

The Michigan Society of Association Executives announced the addition of Bonnifer Ballard, Carey Goryl and Donna Oser to its board of directors to serve a term of three years.

TECHNOLOGY LAW ISSUES ARE OFTEN OVERLOOKED BY BUSINESS OWNERS. Is your intellectual property and data protected? Are your contracts and privacy policies up to date? For the latest news and information, read our BizTech Law Blog at: www.michiganitlaw.com.

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Steve Carey, executive director of the National Truck Equipment Association, has been re-elected to serve a three-year term. The new board members join newly elected Board Chairwoman Denise McGinn, president of Association Guidance; Chairwoman-elect Cynthia Maher, executive director of Michigan Plumbing and Mechanical Contractors; Secretary Jared Burkhart, executive director of the Michigan Chapter of the American Academy of Pediatrics; and Treasurer Lorraine Goodrich, chief financial officer of Automotive Industry Action Group. In addition, the Michigan Society of Association Executives Hall of Fame inducted three state association leaders: • William G. Sheffer, executive director of the Michigan Manufactured Housing and RV & Campgrounds and Self-Storage Association in Okemos • Charles Hadden, president and CEO of the Michigan Manufacturers Association in Lansing • Diane S. Banks, executive director of the Michigan Green Industry Association in Bingham Farms

NOTABLE NEWS

The East Lansing-based Michigan Society of Association Executives recognized its career accomplishments at its 17th annual Diamond Awards event Sept. 20 in Novi.

RESOURCE OFFICER ASSUMES ROLE AT EAST LANSING HIGH SCHOOL

CBRE|MARTIN BRINGS BUSINESS TO HASLETT SHOPTOWN

East Lansing Police Chief Larry Sparkes announced that Detective Nicole Mitchell is now serving as the new school resource officer at East Lansing High School.

CBRE|Martin has announced the lease of 1,500 square feet in the Haslett Shoptown shopping center. The property is managed and leased by CBRE|Martin, which welcomed new tenant RICHTER-PERKINS T-Shirt Goods to the center. Long-term tenant, Curves, vacated the suite April 30.

Mitchell has served with the East Lansing Police Department for six years. She is a graduate of Lake Superior State University and, prior to attending college, she participated in the department’s Police Explorer Post as a high school student. In her new role, Mitchell will spend the majority of her time serving as a liaison between police department and the high school, and she will be on-site at the school to ensure safety and security.

Amy Richter-Perkins of CBRE|Martin worked on behalf of the landlord to negotiate the lease, with the new tenant taking occupancy of the space less than 60 days later. The shopping center is now at 97 percent occupancy, with only one space available for lease.

CASH JOINS BURCHAM HILLS BOARD OF TRUSTEES Stella Cash of Bath Township, a former Michigan State University program director and Sparrow Health System vice president, has joined the Burcham Hills board of trustees. CASH “Stella Cash has been involved in our community for decades,” said Executive Director Pam Ditri. “The leadership she brings to community partnerships will truly benefit Burcham Hills.” A former interim vice president for alumni engagement at MSU, Cash served as the director of the dietetics program at MSU for more than 25 years and developed a sports nutrition program for the Department of Radiology. She also served as the vice president of development and strategic partnerships for Sparrow Health System. She received the 2012 Athena Award from the Lansing Regional Chamber of Commerce and the 2015 Spartan Hero Award from MidMichigan Spartans.

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Nicole Mitchell is now serving as the new school resource officer at East Lansing High School

As a part of the police department’s Detective Bureau, Mitchell will also be responsible for all criminal investigations involving juveniles and will be trained to serve as a juvenile forensic interviewer for the department.

PPA NAMES MCCONNELL AS VP FOR RESEARCH OPERATIONS

McConnell’s research and evaluation experience includes workforce development, sector-based strategies, public-private partnerships, education policy, small-business and entrepreneurship markets and human services programs. McConnell, an East Lansing resident, said he looked forward to his new role at PPA.

David McConnell has been named vice president for research operations at Public Policy Associates Inc., company President Colleen E. Graber announced. McConnell has held MCCONNELL numerous positions with growing responsibility at PPA, most recently as project manager. "Over his 11 years with PPA, Dave has not only demonstrated a commitment to delivering

“Our researchers are all highly competent and trained professionals,” McConnell said. “I see this as an opportunity to make sure PPA continues to provide high-impact and meaningful policy research for our clients around the country.”

ELECTION COVERAGE BEGINS ON HOMTV HOMTV continues its tradition of election coverage with “Ballot Meridian 2018,” a

CT I O

quality work, but has been a thoughtful contributor to organizational discussions,” Graber said. “I’m pleased to have him in this new role, using his experience and insights to guide our research operations."

CON

“We have the utmost confidence in Detective Mitchell and know she will do a tremendous job in this important new role,” said Sparkes.

“This position allows us to continue to maintain a strong partnership with East Lansing High School and ensure that the students attending school there are in a safe and secure environment.”

D COF

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OCTOBER 2018

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series of programs designed to help educate the public on candidates running for office and ballot proposals. The show will include live call-in debates, candidate interviews, candidate statements, ballot proposal features and live Election Day coverage. Candidate interviews and statements will begin airing the week of Oct. 1. The programs will also be available on demand on HOMTV’s website. A full program schedule will be available at homtv.net. The general election is Nov. 6, and 16 contested races will be covered. Those who do not have cable or those who live outside the viewing area will have the opportunity to take part in the debates through a live video stream on HOMTV’s website.

EAST LANSING PD PROMOTES CONNELLY TO CAPTAIN East Lansing Police Chief Larry Sparkes announced that East Lansing Police Department

Lt. Chad Connelly has been promoted to the rank of captain.

MANER COSTERISAN RECEIVES WORKPLACE AWARD

Connelly has served with the department for 20 years. He was sworn in as an officer in September 1998 CONNELLY and was promoted to the rank of sergeant in 2012 and lieutenant in 2016. During his tenure, he has served as a K-9 Unit handler/supervisor, an Ingham Regional Special Response Team supervisor, a sergeant in the Detective Bureau and an administrative lieutenant. In his new role, Connelly will be responsible for police operations, which includes oversight of the Patrol Division and Detective Bureau. “Capt. Connelly has proven to be a great leader and consummate professional during his 20 years with the East Lansing Police Department,” said Sparkes. “We know he will continue to provide exceptional service to the East Lansing community in this new leadership role.”

Accounting Today has recognized Maner Costerisan as one of 2018’s Best Accounting Firms to Work For. As the largest locally owned CPA firm in mid-Michigan, Maner Costerisan excels in creating a quality workplace and culture for its employees. Accounting Today and Best Companies Group honored 100 of the best employers in the accounting industry that benefit their economy, workforce and businesses. Participants were considered by meeting the following eligibility requirements: a firm for accounting, located in the U.S., a minimum of 15 employees and in business for over a year. The process for consideration also included two distinct surveys. The first 25 percent of the evaluation process determines each workplace’s policies, practices, philosophies, systems and demographics; 75 percent consisted of employee surveys to measure each firm’s employee experience. These scores

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determined the top firms and the final ranking. Best Companies Group managed the overall registration and survey process, analyzed the data, and determined the final ranking. “We are more than proud to be named one of Accounting Today’s 2018 Best Accounting Firms to Work For,” said Jeffrey Stevens, president of Maner Costerisan. “Maner Costerisan strives to be the best in our business, and it’s been an honor to be recognized as such for four consecutive years.”

ALLEGRA MARKETING RANKS AMONG TOP PRINTERS IN NORTH AMERICA

Dave Muhleck, ranked No. 91 on this year’s list. “What motivates our team is helping our customers get their message out,” said Muhleck. “Driving a better return on their investment in print and marketing campaigns that help them find new business and retain what they already have is at the core of what we do.

cum laude. While attending law school, she received the Juris Prudence Award for both Constitutional Law II and Child Advocacy, and she participated in the First Amendment Legal Clinic at MSU College of Law teaching high schoolers about their First Amendment rights and intellectual property law.

“Print communications remain a proven performer for small and mid-sized businesses, which is good news. The better news is we can integrate customized digital strategies for even better outcomes.”

UNITED WAY KICKS OFF COMMUNITY CAMPAIGN

BUHL, LITTLE, LYNWOOD & HARRIS ADD ATTORNEY

Allegra Marketing Print Mail in Okemos recently ranked among the Top 100 Quick and Small Commercial Printers compiled by Printing News in its annual survey. Printing News ranked companies based on maintaining high operational standards and sales volumes throughout the last year. Allegra, owned by

Buhl, Little, Lynwood & Harris PLC welcomed Molly P. Petitjean to the firm as an associate attorney, where she will practice in the areas of estate planning, business and succession planning, and trust and estate administration. Petitjean obtained her undergraduate degree from Marquette University, with honors, and graduated from the Michigan State University College of Law in 2013, magna

A CUT ABOVE the competition.

Capital Area United Way officially kicked off its 2018 Community Fundraising Campaign by announcing this year’s campaign co-chairs, Yvonne Caamal Canul, superintendent of the Lansing School District, and Jeff Benson, president and CEO of CASE Credit Union. The official announcement of the annual fundraiser went live during a school district board of education meeting Sept. 6. The fundraising campaign raises nearly $3.5 million to invest into local health/basic needs, education and financial stability resources through United Way programs and a volunteer network of people and organizations.

PNC BANK NAMES RUCINSKI WEALTH MANAGEMENT DIRECTOR PNC Bank announced that Rocco Rucinski has been named managing director for wealth management in Mid-Michigan. In the role, Rucinski oversees a team of wealth management professionals dedicated RUCINSKI to helping high-networth clients achieve their financial goals. Rucinski has more than 11 years of wealth management experience, most recently as a business development officer for Tri-Star Trust Bank in Lansing. From 2007- 2013, he served as regional vice president for Jackson National Life Insurance Co.

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RIBBON CUTTING HELD FOR MARKETPLACE, MP SOCIAL Gillespie Group held an official ribboncutting ceremony for the Marketplace Phase II apartments and MP Social in downtown Lansing. At the ceremony, Lansing Mayor Andy Schor and Gillespie Group President Pat Gillespie spoke to the impact each development has had on the community.

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The MacIntyre and Cowen RE/MAX Real Estate Professionals on Grand River team announced that buyers’ agent Jeff Kelley reached the 100 Percent Club this year.

Gillespie Group held a ribbon-cutting ceremony for the Marketplace Phase II apartments and MP Social

“Through MP Social and Marketplace Phase II, we have worked with the city to energize its core in new ways and bring more than just new residential options downtown. We’ve worked to create spaces that cater to the lifestyles of those that want to live here and create opportunities for people to connect,” Gillespie said.

AGENT REACHES 100 PERCENT CLUB

KELLEY

MSUFCU PROMOTION BENEFITS ARBOR DAY ALLIANCE

Michigan State University Federal Credit Union announced a $500 donation to the Michigan Arbor Day Alliance

Michigan State University Federal Credit Union announced a $500 donation to the Michigan Arbor Day Alliance as a result of a recent eStatement promotion. During the promotion, employees in all branch, call center and eServices departments helped 1,537 members convert from paper statements to eStatements. “This eStatement promotion not only educated our members about their options when it comes to receiving their statements, it

enabled us to support one of our community partners, the Michigan Arbor Day Alliance,” said Whitney Anderson-Harrell, MSUFCU’s chief community development officer. “With the number of members who converted to eStatements, we were able to make a $500 donation to this outstanding organization, helping create a more vibrant and green community. MSUFCU offers an eStatement option for accounts to support the greening of the Greater Lansing community, which also supports MADA’s mission as well.”

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Since 2013, the credit union has had an ongoing partnership with MADA, a coalition of organizations dedicated to celebrating Arbor Day and the important role trees play in community health and well-being.

COLLEGE PARTICIPATES IN DRAGON BOAT RACE

Michigan State University Federal Credit Union (MSUFCU) hosted its annual Kids’ Day on Aug. 4, welcoming nearly 900 community members. The event featured inflatables, a magician, balloon animals, face painting, food, and fun for children and their families. “We were excited to host this event once again and offer a day of fun for families in our community,” said Deidre Davis, MSUFCU’s

chief marketing officer. “Kids’ Day has traditionally been an opportunity for families to spend time together playing games, stopping by the photo booth, having balloon animals made, and enjoying lunch and other treats. This annual event also gives MSUFCU employees opportunities to build stronger relationships with our current and future members — especially our youth members — by interacting with them in a casual and relaxed atmosphere.”

THE MOST TRUSTED NAME IN

Eli Broad College of Business participated in the Capital City Dragon Boat fundraiser, benefiting the Women’s Center of Greater Lansing

HOME

The Eli Broad College of Business participated in the Capital City Dragon Boat fundraiser, benefiting the Women’s Center of Greater Lansing.

SERVICES

“The Broad College feels really strongly about helping women to achieve their full potential, and the Women’s Center of Greater Lansing is a key organization in our community that does that,” said Cheri DeClerg, Broad College assistant dean for MBA programs.

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MSUFCU HOSTS NEARLY 900 COMMUNITY MEMBERS DURING ANNUAL KIDS’ DAY

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As part of Kids’ Day, games focusing on science, technology, engineering and math (STEM) subjects were available for children to play as well as information about youth accounts and financial education. WKAR also provided information about its PBS children’s shows that encourage early learning. Through this annual event, MSUFCU promotes responsible money management for children and their families.

Groundbreaking is expected as early as next spring.

(Requester Publications Only) 1. 2. 3. 4. 5. 6. 7.

GILLESPIE GROUP ANNOUNCES GROCERY STORE AND MORE FOR DOWNTOWN LANSING Gillespie Group announced plans for a development that will add a hotel, apartment living and grocery store anchored by Meijer coming to the 600 block of Michigan Avenue. “This is a game-changer for downtown Lansing,” said developer Pat Gillespie. U.S. Sen. Debbie Stabenow, D-Mich., and Lansing Mayor Andy Schor were among other politicians and community stakeholders who helped roll out the plans at the announcement event.

Pat Gillespie announced plans for hotel, apartment living and grocery store anchored by Meijer

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Statement of Ownership, Management & Circulation

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Hear election news & analysis every morning OCTOBER 2018

Publication Title: The Greater Lansing Business Monthly Publication Number: 020-807 Filing Date: September 24, 2018 Issue Frequency: Monthly Number of Issues Published Annually: 12 Annual Subscription Price: $22 Mailing Address of Known Office of Publication and Contact Person and Phone Number: 221 W. Saginaw, Lansing, MI 48933, Ingham County; Jaime Hardesty (517) 203-3333 8. Mailing Address of Headquarters or General Business Office of Publisher: 221 W. Saginaw, Lansing, MI 48933, Ingham County 9. Names and Addresses of Publisher, Editor and Managing Editor: Publisher – Tiffany Dowling, 221 W. Saginaw, Lansing, MI 48933, Ingham County; Editor – Kelly Mazurkiewicz, 221 W. Saginaw, Lansing, MI 48933, Ingham County; Managing Editor – Kelly Mazurkiewicz, 221 W. Saginaw, Lansing, MI 48933, Ingham County 10. Owner: Tiffany Dowling, The Greater Lansing Business Monthly, 221 W. Saginaw, Lansing, MI 48933, Ingham County 11. Known Bondholders, Mortgages, and Other Security Holders Owning or Holding 1 Percent or More of Total Amount of Bonds, Mortgages, or Other Securities: None 12. Tax Status: Has Not Changed During Preceding 12 Months 13. Publication Title: The Greater Lansing Business Monthly 14. Issue Date for Circulation Data: September 2018 15. Part A: Extent and Nature of Circulation, Number of Copies of Each Issue During Preceding 12 Months: a. Total Number of Copies: 5,750 b. Legitimate Paid and/or Requested Distribution: 1. Outside County Paid/Requested Mail Subscriptions: 1,446 2. In-County Paid/Requested Mail Subscriptions: 3,999 3. Sales Through Dealers and Carriers, Street Vendors, Counter Sales and Other Paid or Requested Distribution Outside USPS: 0 4. Requested Copies Distributed by Other Mail Classes Through the USPS: 0 c. Total Paid and/or Requested Circulation: 5,445 d. Non-requested Distribution: 1. Outside County Non-requested Copies: 0 2. In-County Non-requested Copies: 0 3. Non-requested Copies Distributed Through the USPS by Other Classes of Mail: 0 4. Non-requested Copies Distributed Outside the Mail: 200 e. Total Non-requested Distribution: 200 f. Total Distribution: 5,645 g. Copies Not Distributed: 105 h. Total: 5,750 i. Percent Paid and/or Requested Circulation: 96 percent Part B: Extent and Nature of Circulation, Number of Copies of Single Issue Nearest to Filing Date: a. Total Number of Copies: 5,750 b. Legitimate Paid and/or Requested Distribution: 1. Outside County Paid/Requested Mail Subscriptions: 1,418 2. In-County Paid/Requested Mail Subscriptions: 3,933 3. Sales Through Dealers and Carriers, Street Vendors, Counter Sales and Other Paid or Requested Distribution Outside USPS: 0 4. Requested Copies Distributed by Other Mail Classes Through the USPS: 0 c. Total Paid and/or Requested Circulation: 5,351 d. Non-requested Distribution: 1. Outside County Non-requested Copies: 0 2. In-County Non-requested Copies: 0 3. Non-requested Copies Distributed Through the USPS by Other Classes of Mail: 0 4. Non-requested Copies Distributed Outside the Mail: 200 e. Total Non-requested Copies Distributed Outside the Mail: 200 f. Total Distribution: 5,551 g. Copies not Distributed: 199 h. Total: 5,750 i. Percent Paid and/or Requested Circulation: 96 percent 16. n/a I certify that 50 percent of all my distributed copies are legitimate requests or paid copies. 17. Publication of Statement of Ownership for a Requester Publication is required and will be printed in the October 2018 issue of this publication. 18. I, Tiffany Dowling, Publisher and Owner, certify that all information furnished on this form is true and complete. I understand that anyone who furnishes false or misleading information on this form or who omits material or information on the form may be subject to criminal sanctions (including fines and imprisonment) and/ or civil sanctions (including civil penalties).

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