Toolkit purpose and audience
This toolkit is for those interested in setting up or being part of a scheme to buy and sell a range of outcomes from sustainable land management. For instance, this could include businesses and public bodies as the beneficiaries, with farmers and land managers delivering the outcomes, and NGOs, advisers or consultants acting as brokers in setting up projects.
The toolkit aims to: 1. Raise awareness of the opportunities for collaborative sustainable land management projects. . Provide a guide on the necessary steps to setting up 2 projects, with tips and examples from our demonstration project in the Eden river catchment. 3. Provide guidance on how such projects could interact with the government’s new Environmental Land Management scheme. The toolkit begins by outlining the basis of our Eden Model approach. We then describe the main steps in implementing a private payments scheme using the model, starting with identifying opportunities, bringing together the beneficiaries and suppliers, negotiating agreements and carrying out initial transactions, then to growing a network of complementary projects. Depending on the assets and needs within a landscape, and the organisations involved, projects will need to focus time and attention in different areas. Furthermore, the steps are not necessarily in chronological order. For example, some projects may be initiated by groups of farmers and land managers seeking additional income, others may be 6
