Grey’t Ideas weekly 16.01.2015
Like a king on a throne Reading newspapers’ front pages, we often forget that people that ruling the world (e.g. G8 leaders) are people too. Just like you and me with needs just like you and me. If you ever forget about this simple fact, take a look at this photoshoped galleries by Italian artist Cristina Guggeri. She presented the world leaders in places where we don’t see them often – in the toilet. More: http://bit.ly/1u65SEH
Happiest moments Want to see some real emotions in real life? Watch this docu-mercial from Beagle Street, insurance company. Because who knows what is most important in life? Only those that spend some time on earth.
http://youtu.be/YgDybELQiG4
Justin’s problem You have probably seen that Justin Bieber, the most beloved/hated (your choice) singer in US, is the face of latest Calvin Klein ad. This means only trouble. Both for Justin and for Klein. Justin don’t bother us very much, but as a communication specialists, we can see a big problem in „Justin Bieber” brand – whatever he does, it’s always bad. Soon after the Calvin Klein ad was shown, un-photoshoped photos from the shoot saw the light of day (on the right). And Bieber once again had all of the internet laughing. Dear Justin, seems like you need some rebranding.
At last they play together Martin Scorsese has two favorite actors who never plays together in one movie - Leonardo DiCaprio and Robert DeNiro. Now it all change thanks to advertising. This week on the Internet we found one minute movie, kind if trailer, in which stars famous director and two great actors. The plot is about competition between stars to play in Scorsese’s film. As we find out this is promotion for two big casinos: City of Dreams in Mianila and Studio City in Macao. We can’t wait to see what wiil happens next.
http://youtu.be/g5pCgaiBBOU
As usual, in the beginning of January eyes of the whole Consumer Electronic World are on the Las Vegas where companies from all over the world are promoting products and services which should find the way into our homes in the near future. Specially for You we have chosen the best 3 of them!
http://youtu.be/REh4 xa8h6rg
Both Samsung Flex Duo Dual Door oven and LG Twin Wash washing machine are the answer for all the people who constantly lacks time and have millions of ideas in every minute. Now You can do two things simultaneously. Is this good? We don’t know but for sure this will make a good topic for conversation when Your friends will see this kind of equipment in Your home‌
http://youtu.be/sW Ej5-IyD7U
Samsung (WAM7500) i Sony (Symphonic Light Speaker) are proving that speakers can verstaile. Or at least emit a 360 degree sound sound spreads in every direction. If this is not enough for you, then maybe 360 speaker with lighting will be a better choice for you. This is another example of 2 in 1 trend.
http://youtu.be/VSQV4emsaOQ
http://youtu.be/ircNR_hHe58
According to Samsung more and more consumers are falling in love with curved TV screens. That is why most of the Samsung flagships TV in 2015 will be curved. LG also will provide a lot of curved OLED TV sets. But there will be also Flat ones. And for the undecided LG prepared a unique flexible 77 inches OLED that will change from flat to curved in just few seconds. You just have to push the button on your remote control.
http://youtu.be/DUK0nEwRrkE
last idea// glitter revenge If you has a sworn enemy, somebody you really really hate, we have something for you. Finally a free market has produced the weapon of total annihilation. Company called shipyourenemiesglitter offers to send the worst material that human race have ever seen – glitter – to any adress you choose. Luckily the company has now disable orders because of its popularity. But in case the ordering comes back up, here is where you can seek revenge: http://shipyourenemiesglitter.com/
Thank you for your attention and see you next week
This is a Grey Worldwide publication edited by Krzysztof Bogdalik, Adam Brzuszkiewicz, Marcin Ejsmont,Tadeusz Fułek. If you would be interested to see how digital can change your business, too, please contact your local Grey Agency.