25.05.15 Grey't ideas weekly

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Grey’t ideas weekly

15.05.2015


Every year we are celebrating the biggest advertising festival in the world. Some of us went to Cannes to claim their awards, other are watching winners online. This week we choose, very subjective, best campaigns. Colour and amount of Lions doesn't matter. We just show cases that we like the most.

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Skip ad festival How to use irritating pre-roll ads and make it entertaining.

https://youtu.be/WRv4vsKx-Ck 3


Security moms How to subjugate aggressive football fans? All you need to do is employ their mothers for security. Bravo for the insight and distance.

https://youtu.be/LpK8BbwZ0ok


Google Cardboard

Google has a power. Even when they made a cardboard smartfon cover, there is magic, engagement and hype. Great!

https://youtu.be/FwHTiBouJAs


Proud Whooper Burger in serve of tolerancy and equality. Simple, effective and realy cool.

https://youtu.be/qBkAAortU_g 6


Ticket Books Very interesting way to encourage people to reading books.

https://youtu.be/bl1DSamjT68 7


NIVEA doll How do you convince the children to use suntan lotion.

https://youtu.be/StvAe98BfwY 8


Reklama, której nie było Beautiful mockery of Super disappointing year by year.

Bowl

ads,

which

are

more

https://youtu.be/LsrPZPZi94s 9


Band of Brands And even bigger mockery. Brilliant!

https://youtu.be/FwHTiBouJAs

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The Marathon Walker Very accurate and touching. It force to think in one moment. Prove, how much can do a simple, good idea, even if it’s not „spectacular”.

http://bit.ly/1TOIpa0 11


#handsoff That’s funny, how slightly can we talk about taboo. Definitely for the people with strong nerves.

https://youtu.be/qEnhNudsn5w 12


#Nomoreevictions It steel can be good without instagram and Facebook. Amazing how much simple stamp can do.

https://youtu.be/qEnhNudsn5w 13


Life Paint And something from Grey. This year we won as a net 95 awards including 4 Grand Prix, 19 gold, 31 silver and 39 bronze. See one of our winning campaign.

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https://youtu.be/oaLP4iGszLQ


For the end// There are only two real winners

Catched on the red carpet of Cannes Lions in the night preceding festival opening. Picture of couple having sex won Twitter and internet.


Dziękujemy za uwagę i do następnego piątku

Kontakt:

Marcin Ejsmont Krzysztof Bogdalik Adam Brzuszkiewicz Krzysztof Wierzbicki


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