Pet Boarding and Daycare September October 2015 by Barkleigh Productions

VOLUME 5 EDITION 5 • SEPT/OCT 2015 WWW.PETBOARDINGANDDAYCARE.COM

PET BOARDING & DAYCARE MAGAZINE

PROFILE OF SUCCESS:

KICKAPOO RANCH FIVE REVENUE ROAD BLOCKS TO AVOID SOLVING SPACE CHALLENGES

INSIDE:

PET BOARDING & DAYCARE EXPO PROGRAM GUIDE PAGE 46

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FROM THE EDITOR TO CATCH A PREDATOR Skunks, possums, raccoons….yeah, they’re cute – but can also be a nuisance. If you’re lucky enough to live or work in a rural area, you’ve probably encountered one or more these beings at some point. Rebecca Shipman They come out at night, scouring their Managing Editor surroundings for anything they can find to eat. Which, in my case, they usually find at the bottom of my compost pile. And to get to these delicious, decomposed treats, they must dig a hole, which results in a huge pile of dirt, egg shells, and vegetable carnage. In addition to a compost pile, I also have a curious dog with a very high prey drive. Guess which one of these fine creatures she came across one night, scoping out my compost buffet? The skunk, of course. So after learning the ever so creative way that skunks defend themselves, my poor dog had to endure her second worst enemy; the hose. After a few washes and a few weeks, she was as good as new. Skunks are not easy to get rid of, and I don’t like to kill innocent beings. So I decided a live trap was my best option. The first oblivious being to find itself in my trap was a possum. No problem; throw the trap in the back of my car, drive down the road a few miles to a patch of woods and let her (and her little underbelly hitchhikers) loose. I reset the trap and my next prisoner was the skunk. Being the typical “I want it done, and I want it done now” woman, I reluctantly put the trap – skunk included – in the back of my hatchback style car (after I covered the entire interior in plastic). Luckily there were no spraying incidents and I was able to release the skunk in that same patch of woods. So far my compost and dog have remained skunk free. Moral of this story? Dogs and skunks don’t mix. Sub-Moral of this story? Living in the country is a constant battle with nature.

STAFF PUBLISHER Barkleigh Productions, Inc. PRESIDENT Todd Shelly EXECUTIVE EDITOR Gwen Shelly MANAGING EDITOR Rebecca Shipman ART DIRECTOR Lucas Colton GRAPHIC DESIGNER Laura Pennington WEB DESIGNERS Lance Williams Luke Dumberth CHIEF OPERATIONS OFFICER Adam Lohr DIRECTOR OF SALES AND MARKETING James Severs CONTACT

General: (717) 691-3388 info@barkleigh.com Editorial: rebecca@barkleigh.com (ext. 225) Advertising: james@barkleigh.com (ext. 224)

Copyright September 2015. Pet Boarding & Daycare is published bimonthly by Barkleigh Productions, Inc, 970 West Trindle Road, Mechanicsburg PA 17055. Postmaster: Send change of address to Pet Boarding & Daycare c/o Barkleigh Productions, Inc., 970 West Trindle Road, Mechanicsburg PA 17055. No part of this publication may be reproduced without written permission of the publisher. Editorial offices: 970 West Trindle Road, Mechanicsburg PA 17055. (717) 691–3388 FAX (717) 691–3381 Email: info@barkleigh.com

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BUSINESS

CONTENTS

DOG BITES AND YOUR STAFF P E T BOARDIN G & DAYCARE E XP O

PROFILE OF SUCCESS: KICKAPOO RANCH PET RESORT

& PBD

EXPO

H E RSHGUIDE E Y, PA PROGRAM

ANIMAL BEHAVIOR 8

F F A T S R U O Y D AN NOVEMBER GETS BIT 9–12, 2015 E E Y Respiratory Illness and Your Facility: O L P M E N HERSHEY LODGE & CONVENTION CENTER HERSHEY, PENNSYLVANIA

WHEN A

AT TO DORole Your HWWW.PETBOARDINGEXPO.COM WVeterinarian’s teven Parker dS

By Jason an

BUSINESS 20

INDUSTRY NEWS

A Different Approach

5 Revenue Road Blocks to Avoid

Product News

FACILITY DESIGN 24 36

Solving Space Challenges in Boarding Global Budgeting for Design and Construction Projects

ANIMAL HEALTH

Behavioral Wellness - Who is Responsible?

PET BOARDING & DAYCARE

ANIMAL BEHAVIOR

BEHAVIOR WELLNESS WHO IS RESPONSIBLE

ar from jargon, behavior wellness is an approach where an owner is proactive in the outcome of a dog’s behavior. The goals of a behavioral wellness plan is to help an animal respond in a healthy and predictable manner; favorable to his/her lifestyle. The core of healthy behavior is indicative of an animal’s emotional, mental, and physical wellbeing, and should be long lasting. People can relate better to the term “medical wellness” than perhaps the term behavioral wellness. Medical wellness exams for pets have the goal to identify significant and concerning changes to the physical body (internal and external) that could potentially yield to bigger health problems. An extreme finding in the medical health of an animal could be life threatening. Behavioral wellness identifies individual responses and the development of behavior patterns that potentially could escalate over time to bigger problems such as extremes

By Teena Patel

The core of healthy behavior is indicative of an animal’s emotional, mental, and physical wellbeing, and should be long lasting. of: social inaptness, aggression, fear and anxiety. Behavioral wellness plans seek to determine the triggers of these behavior traits and they aid to actively alter an animal’s behavior to induce and strengthen healthier reactions. A restricted companion dog’s quality of life is dictated by the owner’s understanding and decision making for the experiences and outcomes the owner puts their dogs in. Without a proactive plan, such “experiments” are conducted by some professional dog groomers, trainers, dog daycare owners and staff, including veterinarians; becoming a “trial by fire” experiment. Consequently, much of today’s lifestyle for companion dogs hinder healthy behavior rather than enable PET BOARDING & DAYCARE

and enrich healthy behavior, especially when the experiences the dog has are as a result of situations that could be better managed if the dog was in the careful hands of good professionals. Our companion dogs today are forced to reside in very challenging environments. For example, in the average companion dog home, the dog lives with more than one person. Having multiple “pet parents” creates a conflict to the innate instinct of many working breeds to obey one handler. Sometimes pet parents have a faulty demand and expectation for their dog’s social life. For example, a pet parent may want their dog to play nicely with any other dog that they encounter in their every day lives. Nevertheless,

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To achieve behavior wellness, we must create environments that lead to experiences that allow dogs to thrive. Hence, our involvement and participation is imperative, especially in domains created to cater to multi-dog and multi-breed populations. this faulty need often results in behavior dysfunction and expulsion from daycares. In today’s world, companion dogs are living in fast paced, ever changing, confined and restricted environments. Very frequently, a dog seeks to conserve energy and avoid conflict or danger, rather than confront it. Forced restriction to environments that poise severe challenges are a major source of behavior problems because the animal is bound and unable to move or free from them. To achieve behavior wellness, we must create environments that lead to experiences that allow dogs to

thrive. Hence, our involvement and participation is imperative, especially in domains created to cater to multi-dog and multi-breed populations. Starting from the outside by focusing on the elements within these domains and progressing towards the inside by looking at a dog’s innate characteristics makes for optimal management of the dogs’ reaction. This combination allows the dog to build a rock solid behavior history from which the dog can draw from in later experiences in life. A dog that thrives in behavioral wellness has the best possible

PET BOARDING & DAYCARE

environment at home, in daycare, boarding, vet care, and grooming. His/ her training becomes relevant to all these experiences, enabling the dog for favorable outcomes, and in turn, the dog’s lifestyle is enriching and behavioral wellness is in play. n

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BUSINESS

F F A T S R U O Y AND BIT S T E G E E Y O L AN EMP N E H W O D r WHAT TO Steven Parke d

By Jason an

PET BOARDING & DAYCARE

ccidents happen. We all know this, but if you’re not prepared for when they

happen you could have a big problem on your hands. This applies to almost every situation, but does so especially when someone on your staff is bitten by a dog staying at your facility. It is important to stay level-headed and assess the situation entirely before jumping to conclusions or acting rashly. Safety always comes first for both your staff and the pets that you are looking after. Keeping in mind that all situations are different; there are some general best practices to follow. Below are the six steps you should take if you encounter this unfortunate circumstance: 1) Separate the dog from the Staff Member.

At this point you probably don’t know the circumstances of the situation, but it is best to isolate the parties involved in the incident. 2) Determine if the Staff Member needs medical attention.

If medical attention is needed, have a manager or supervisor drive the injured employee to the nearest medical center or call 911 for an ambulance if the injuries are severe. 3) If you are the owner of

the facility, you must make a

decision on whether or not you

will directly pay the employee’s medical bills or ﬁle a Workers’ Compensation Claim.

Generally, if there is minimal damage and you can help your employee, we recommend paying directly.

4) Make sure that the employee is cleared by a doctor to come back to work.

You never want to rush someone back to work if they aren’t ready. You should trust a doctor before approaching your employee. 5) Ask the employee if he or she feels comfortable

coming back to work. Dog bites in particular can be traumatizing experience, even for dog lovers. Be 100 percent sure that your employee is both physically and mentally prepared to return. 6) Finally, you must interview

the employee to determine what caused the bite.

If it was due to an aggressive dog, the dog should not be allowed back. In this instance, only a manager should be allowed to handle this dog for the duration of the stay. If it was due to a minor employee mistake, retrain the employee on proper dog handling and care. If the employee did something that was clearly wrong, this employee should be terminated immediately. To reiterate, safety should always be your number one priority at your facility. As the owner of a facility, you are responsible for what happens under your supervision or not. Having a clear and decisive policy on dog bites could be the difference between your business making or breaking. n K-9 Resorts Daycare & Luxury Hotel is an award winning, number 1 rated pet care facility. K-9 Resorts has been rated number 1 by New Jersey Monthly Magazine, Courier News, Suburban

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Essex and Monmouth Health & Life Magazine. K-9 Resorts was founded in 2005 by brothers Steven and Jason Parker in Fanwood, N.J. That business not only became a highly profitable enterprise that they sold for a sixfigure sum in 2006, that revenue became the expansion fuel for their burgeoning K-9 Resorts business. The business, which is the only facility in New Jersey to have been rated number 1 by multiple major publications, is a luxury pet care franchise with locations throughout the East Coast of the U.S. K-9 Resorts has been featured on Fox News, CNN, CNBC, The Wall Street Journal, and Forbes. To learn more about K-9 Resorts Daycare & Luxury Hotel and potential franchise opportunities, visit the company’s website www.k9resorts.com.

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PET BOARDING & DAYCARE

By Josh Goldstein

At our boarding facility we practice honesty. Unfortunately, that is not the case with all kennels. And that is what we hear more and more often from the people coming to take a tour of our farm.

very week we take multiple new potential customers on a tour of our kennels and the stories we’ve heard are enough to bring you to tears. Every week we listen to heartbroken people tell us about their experiences with kennels all over the country, which is why they have scheduled a tour of our farm in the first place. We are located in Western North Carolina, in the Foothills of the Blue Ridge Mountains, a place where people consider their dogs family members and not fashion statements or accessories. People here are kind and humble. People

here are family oriented. People here are respectful of one another. In return, people here expect honesty. So if you, as a kennel manager, do not intend to put the blanket they brought for Buddy to cuddle up with at night in the kennel with Buddy, you need to inform your customer. If you, as a care giver, plan to leave Roscoe locked up all day instead of playing outside with other dogs, as the term “Daycare” implies, you need to tell your customer. If you, as a human being, are afraid to tell your customer that you only let Bella out twice a day for 15 minutes, then

PET BOARDING & DAYCARE

you probably need to reevaluate your policies. Because we, the kennel owners and operators, are the ones responsible for taking CARE of these dogs. This is not a get rich quick industry. This is not the field to get into if you like cutting corners. You cannot compromise in the care you give. You have to be honest. Example Dialogue Ring Ring... Ring Ring... “Dogwood Farm Kennels, this is Josh’’ “Hi, my name is Mary and I am new to the area. I am going out of town next week and need a place to leave my dogs.”

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what are your dogs’ names?

Sure, you could take the easy route and steer Mary towards making a reservation on the phone: “Hi Mary, absolutely. What are the dates you are looking to leave them?” But that is impersonal, and doesn’t guarantee they will keep that reservation and not look for someplace better in the meantime. It definitely doesn’t get them excited about your business and leaves them with more questions than answers. And it is your fault because you were dishonest. A More Honest Approach Would Have Sounded More Like This: “Hi Mary, welcome to the Foothills.

Where did you move here from?” Instead of focusing on selling you are focusing on your customer. “Charleston? Wow, it’s beautiful there. Mary, what are your dogs’ names?” You need to stay in control of the conversation, but you need to stay focused on your customer and their needs. And what they need is peace of mind. “Luke and Fanny. Very cute. Mary, do you have time to come take a tour of our farm so we can show you around the kennels and the different play yards? Tell me what works for you and I will be sure to make myself available. We would love for Luke and Fanny to come on the tour as well. It gives them a chance to sniff

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around while we talk.” And just like that, you have opened the door to a lifetime relationship between you and Mary. Who, by the way, just adopted Gabe and Gaby, 2 adorable Boston Terriers, and they will be coming to stay with you from now on as well. She also told Carol, Mike, Danny, and Barbara about you and your amazing facility and they all bring their dogs as well. In both situations Mary may have left her dogs with you, but by being honest and encouraging your customers to come see why you are the best place to leave their dogs, you are creating relationships and friendships. In return, you receive their trust. In the dog world you need to be loving, caring, compassionate, and patient. You need to take the time to connect with people and you need to take even more time to connect with their dogs. You need to take different breeds of dogs and mix them together. You need to take different people through the same process and please them all. You might just need to take a different approach. n Josh Goldstein is the owner/manager of Dogwood Farm Kennels, located in Columbus, North Carolina. Dogwood Farm Kennels : www.dfkennels.com • 828-216-6211

PET BOARDING & DAYCARE

REVENUE

ROAD BLOCKS TO AVOID By Lara Laaman

and informative to share a few of the

huge asset that allows revenues from

revenue roadblocks I’ve seen over the

new and existing clients to openly

years and how you can avoid them.

flow into their business…or a huge

as possible. My primary goal in helping clients succeed is for them to be paid appropriately for their exceptional care, risk, and investments. But in this article, rather than provide strategies on what TO do, I thought it would be fun

Many pet care facility owners get into this

o, if you’ve been reading my articles for a while or heard me speak at industry conferences, you know I help companies realize the revenue they deserve. I firmly believe that this industry is filled with business owners who love pets and feel an amazing commitment to provide exceptional care. They invest in buildings (owning or leasing), all the necessary interior equipment and safety systems, staff, training, and technology…(I’ll stop before I depress the owners reading this). You get the point. This business is very expensive to get into and it’s critical to become profitable as quickly

business to provide great pet care. They often aren’t prepared for the massive energy and expertise other aspects of the business require.

Many pet care facility owners get

roadblock to prevent their business

into this business to provide great pet

from being successful. Wise business

care. They often aren’t prepared for

owners understand that answering

the massive energy and expertise other

the phones properly is a highly

aspects of the business require. This

critical business function and take the

includes answering phones effectively

necessary steps to properly train their

when clients – and prospective

employees. This means that phones are

clients – call. Many pet care facility

answered promptly, profitably, and by

owners and employees feel the phone

the proper people. They verify training

is an annoyance and interruption to

by vigorously maintaining quality

providing great care for their animals.

control procedures.

Wise pet care business owners recognize that the phone is either a PET BOARDING & DAYCARE

We recognize these procedures are often put in place as a reaction to real

situations and with the best intentions. Regardless, they are still revenue roadblocks. Here are some very costly revenue roadblocks: 1) Leaving A Message On Your Voicemail That You Are Full

(for Christmas or any other period of time) You may think you’re being time efficient because why spend time on the phone when you don’t have space, right? The better strategy is to answer the phone and allow the inquiry prospect to learn about your company. When a prospect calls you, your marketing investment has done its job. Your sales department then needs to take over. Telling the prospect about your strengths and superiorities, even when you’re booked, will give them reason to call back and book with you the next time they have a need…and hopefully they’ll call earlier or utilize another service you offer. 2) Cell phones Employees distracted by their personal cell phones represent a huge

If you want to allow (not force) your customers to bring their own bedding, just remember you need to be able to launder the beds, dry them and return them to the owners when they depart.

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safety and productivity concern. Having a strong cell phone policy can prevent dangerous errors, unauthorized pictures and lowered productivity. This is a very difficult policy to institute - especially with younger employees who are attached to their phones. Your personal cell phone policy should be clear, upfront, and include explanations why the policy is so important. This, and having your workers sign off on this policy, will go a long way to adherence.

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when dogs chew or otherwise damage their beds. Unfortunately, many female PET BOARDING & DAYCARE

Various industry publications contain articles on why pet parents should avoid facilities that require a pre-scheduled tour appointment. Doing so could be interpreted as deceptive (you only clean up or act appropriately when customers are present). pet parents (the majority of your better customers) cannot fathom the idea that their furry baby would be forced to sleep on a hard, cold floor. Women, in particular, are comforted by the thought their baby will be comfy on his/her own cozy bed. If you want to allow (not force) your customers to bring their own bedding, just remember you need to be able to launder the beds, dry them and return them to the owners when they depart. Sending a bed home that hasn’t been laundered is a customer service disaster waiting to happen. Common complaints with clients bringing their own bedding are displeasure over having to remember

the bed while they are busy packing for their own trip, lugging the bed around and, if they aren’t given their pet’s belongings when they pick up their pet, having to make an additional trip back to retrieve them. It’s far better to let clients know there is no need to bring bedding since you supply very comfy bedding for all your pets.

appointment. Doing so could be interpreted as deceptive (you only clean up or act appropriately when customers are present). Far better is to have trained staff that are exceptional at giving tours during all business hours. To do so, they will need a consistent tour procedure that communicates and showcases the quality of care you provide.

4) Making Customers Schedule

5) Making It Difﬁcult for

a Time for a Tour A big no-no. Various industry publications contain articles on why pet parents should avoid facilities that require a pre-scheduled tour

Customers to Schedule a

Daycare Evaluation I get it. Of course you need dogs to be evaluated before they come to your facility and interact with other pets. I’m

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suggesting that you need to make it easy for your prospective clients to schedule the evaluation. Smart and successful businesses realize the customer is queen and king. Some of your best customers have high discretionary incomes. That means they are likely very busy. Telling customers that they have to be at your facility at a specific time only on certain days is virtually pushing them to your competition. A better solution would be to have multiple and convenient times available on different days of the week as well as on weekends. And, if a client cannot make your available slots, before you turn them away, check with the manager or owner to see if there is any other way you can accommodate them. There are many revenue road blocks; weâ&#x20AC;&#x2122;ll examine more in future articles. Start by reducing these and your revenues should start revving up rapidly. Wishing you continued success! n

Some of your best customers have high discretionary incomes. That means they are likely very busy. Telling customers that they have to be at your facility at a specific time only on certain days is virtually pushing them to your competition.

Laura Laaman is president of Outstanding Pet Care. OPC helps some of the most successful pet care facilities thrive in highly competitive markets and GUARANTEES THEIR CLIENTâ&#x20AC;&#x2122;S SUCCESS! If you would like to receive a complementary phone evaluation, contact the OPC team at www.OutstandingPetCare.com or call 1-888-735-5667.

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PET BOARDING & DAYCARE

FACILITY DESIGN

SOLVING

CHALLENGES IN BOARDING By Holly Gibson

The good news is that your business is growing. The bad news is that you need more space. Depending on your situation, you might be able to restructure your existing set up.

hat your pet parents want from your business is the passion you bring to giving their fur children a safe, and great time. Using animal housing that is flexible and adjustable will give you the extra time you need to help your staff give more attention to your animal clients. With this in mind, there are three areas where you can find more space

quickly: going up, using your existing wall space in a play or training room, and using a folding kennel. Reaching Higher with a Double Decker If you run a couple of vigorous play sessions each day, chances are the dogs need to rest, sleep, drink, and eat in a den-like environment during the break time. A Double Decker kennel provides

PET BOARDING & DAYCARE

plenty of space to move around as well as a corner to curl up for a nap. Most facilities place the larger dogs on the lower sections and the small and medium dogs on the top. For most staff members, the upper level is a comfortable working level. Look for sturdy construction of stainless or galvanized steel for longevity and pet security. Most manufacturers provide colored panels,

DOUBLE DECKER KENNEL

Photo provided by Shor-Line

tempered glass, or grill sides. Your staﬀ can save time with swivel feeders that allow them to quickly fill the water bowls. Building in a drainage system makes it easy for kennel workers to hose down when the dogs are at play, so it is clean when they return. You can’t underestimate how important it is to make cleaning your facility easy! Adding transfer doors to these kennels will give you flexibility. It gives you the option of making one large kennel into two smaller kennels, giving you the ability to increase openings for more boarding space. If you are boarding a family group, it also gives you options if the dogs get into a “family argument.” You can separate them until they cool off.

A Double Decker kennel provides plenty of space to move around as well as a corner to curl up for a nap.

Making Wall Space Work If you are fortunate enough to have a large play or training area, there might be room for a single or double row of kennels. These kennels can carry through your luxury theme with tempered glass, colorful panels, and side-to-side transfer doors. PET BOARDING & DAYCARE

SIDE-TO-SIDE TRANSFER DOORS

Adding transfer doors to these kennels will give you ﬂexibility. It gives you the option of making one large kennel into two smaller kennels, giving you the ability to increase openings for more boarding space. Photo provided by Shor-Line

Another option people have been using lately is temporary rolling panels that are essentially the same size as kennel side panels, and made of the same materials. These panels are on wheels and you lock them into place, forming a temporary barrier. This is especially

helpful during busy boarding periods. Folding Kennel Options For years, schools have used the idea of bleachers that fold up against a wall and then expand out when the school hosts events. Think of the

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Folding Kennel as the same concept. Daycare providers have found it to be a good solution where you could turn a training room or play area into a multiuse space. It folds up within inches from the wall and pulls out easily. The “cage free” movement has considerable support. However, daycare managers can tell you that their guests sometimes need some space or down time. In many cases, it is the diﬀerence between a dog being able to participate in daycare or not. Most daycares will keep it folded up unless there is an issue. Then, they can remove the “high energy” dog for a period of time, only needing to pull out one of the three or four folding kennels, leaving plenty of space in the room. Building and Expanding with Flexibility Pet Boarding and Daycare will always be a business with peaks and valleys. When you look at adding space, purchase with the greatest possible flexibility. Don’t feel like you have to have all

WALL SPACE SOLUTION

If you are fortunate enough to have a large play or training area, there might be room for a single or double row of kennels. Photo provided by Shor-Line

the answers yourself. Sometimes calling a team meeting and asking your team what they wish they had and how it would work in your busiest and slowest times of the year will give your great guidance. Most animal housing manufacturers work with customers to develop custom solutions to meet your needs. Take advantage of the free counsel to help grow your business. n Holly Gibson is the innovation manager at Shor-Line, a company manufacturing highquality cages, kennels and animal housing equipment. She also is a foster parent to dozens of dogs over the years at the Unleashed Pet Rescue in Mission, Kan. Her two fur children frequent a local daycare as often as mom lets them.

@barkleighinc

PET BOARDING & DAYCARE

PROFILE OF SUCCESS

KICKAPOO RANCH PET RESORT By Kathy Hosler

Photos provided by Kickapoo Ranch Pet Resort

PET BOARDING & DAYCARE

hen Mike and Kari Enmon decided to expand their lifelong passion for dogs by building and operating a pet resort, their vision was to make their resort ‘the ultimate pet destination’ - and they didn’t skimp on anything. “We both have a corporate America background,” says Mike Enmon. “I spent thirty years in banking, and my wife is a CPA. And, I grew up on a farm where we cared for 200,000 chickens seven days a week. We’re no strangers to work; we knew what a commitment operating a pet resort would be.” The Enmons are active dog people who train and compete with their retrievers in field trials.“Owning big

dogs, we knew the importance of having lots of room for them,” says Mike. “When we started planning and designing our resort, we knew that we wanted a facility that had plenty of room for the pets, but was still close to the city.” Mike and Kari bought forty acres in Waller, Texas. It’s out and away from all of the hustle and bustle, but still close enough to Houston to be convenient for their clients. Their magnificent 13,000 sq. ft. Kickapoo Ranch Pet Resort opened in February of 2011. When they were designing the facility, Mike wanted it built along the lines of an Orvis Lodge – but Kari envisioned it more like an Aveda Spa.

PET BOARDING & DAYCARE

“We have huge

Elkhorn chandeliers

in the lobby, and deer horn chandeliers in

the luxury pet suites. We have big wood beams and high

ceilings throughout the facility.”

— Mike Enmon (owner)

A waist-high planter filled with live plants runs down the middle of each building. It is not

only beautiful; it helps give the dogs privacy from the dogs across the aisle from them.

They compromised, and together with their architect, they designed the Kickapoo Ranch Pet Resort. “It is rustic, but at the same time, very elegant,” says Mike. They have beautiful stonework both inside and outside the building. The facility sits back 700 feet from the road, with gorgeous meticulously manicured and landscaped grounds. The Enmons built two lakes that cover over four acres. “You don’t have to be as fancy as we are to provide excellent pet care,” shares Mike. “But when people bring their pets here – it’s a special experience – from the moment they enter our drive.” There are fifty-two Ranch Rooms and thirteen luxury suites for dogs.

Each of the climate-controlled Ranch Rooms are constructed of block. Each room has a window to provide natural light, and they all have full-spectrum lighting. They have stainless steel fronts and gates, as well as seamless, antibacterial flooring. A waist-high planter filled with live plants runs down the middle of each building. It is not only beautiful; it helps give the dogs privacy from the dogs across the aisle from them. The luxury suites all have flat screen televisions and are equipped with webcams. This allows the owners to view their pets whenever they want to. Kickapoo Ranch has all-indoor boarding. Each dog is taken out five times a day for potty breaks and

PET BOARDING & DAYCARE

There are fifty-two Ranch Rooms and thirteen luxury suites for dogs.

Each dog is taken out five times a day

for potty breaks and exercise. They have

twenty-seven 15’ by 60’ enclosures where the dogs can run.

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exercise. They have twenty-seven 15’ by 60’ enclosures where the dogs can run. “We take them out five times a day for several reasons,” says Mike. “It breaks the monotony for the dogs; they are not just stuck in their rooms 24/7. It allows them to interact with people, and it relieves stress. And, it gives us five times a day to observe the dogs and how they are handling the boarding experience.” “We officially start the day at 5:30 AM, but either Kari or I are here all the time,” Mike continues. “In fact, we live here – in the upper level of the resort. After the dogs are fed and taken out for the second time, we clean the enclosures from top to bottom. To avoid problems, we are very rigid on immunizations. Every pet must be up to date on their shots – NO exceptions!” The resort offers a multitude of unique activities and special services for their four-legged boarders. For example, the Nature walk is a 1¼ mile stroll through their beautiful, wooded nature trails. There are several water

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There are several water activities – from swimming sessions to dock dog retrieving. They even offer room service. They have

Pampered Pet Sessions, which are one-on-one activities that are customized for each pet’s special interests.

activities – from swimming sessions to dock dog retrieving. They even offer room service. They have Pampered Pet Sessions, which are one-on-one activities that are customized for each pet’s special interests. Their cat clients are also included in the pampering. They have eighteen luxury cat condos and they have add-on activities for them…special treats, playtimes, and tuck-in services. The resort holds Day Camp (daycare) Monday through Friday. The dogs are divided into camps (groups) of 12 to 14 dogs, depending on their size and temperament. Dogs that are boarding can also participate in the Day Camp fun activities. If the weather is inclement or it is too hot outside, there is a huge indoor room for Day Camp. And, all of the visitors can enjoy a luxurious spa experience while they are being pampered by the specialists in the Kickapoo Ranch grooming department. They offer facials, wraps, aromatherapy,

full grooms, and spa packages to rejuvenate, renew, or refresh their VIP guests. The resort has a ‘Bark and Ride’ pet shuttle service. They will pick-up dogs and cats at their home and take them to the resort for their grooming appointments, or when they are boarding. Then, after their stay, return them to their homes. The training program at Kickapoo Ranch Pet Resort is directed by Mike Enmon. They have been extremely successful with their Board and Train Program. Mike does all of the training. The training is done one-on-one – they do not offer group classes. Although he has trained everything from Pugs to Great Danes, the majority of his clients are big, retrieving breeds who want to focus on off-leash obedience training. Mike and Kari each have their own specialties. Mike is in charge of the day-to-day management, training, grounds keeping, and maintenance.

PET BOARDING & DAYCARE

Kari manages the front desk, does the reservations, and schedules all the guest activities. She does all of the accounting and marketing duties, and designed and maintains their website: www.kickapooranchpetresort.com, which has been highly instrumental in introducing and bringing clients to the resort, especially when it first opened. You can take a video tour of the resort, check out all of the activities and special services that they offer, and read reviews of guests. They also have a huge following on Facebook. “What sets us apart is our attention to detail,” shares Kari. “We have an excellent staff of fifteen. They work hard and develop personal relationships with the pets we care for. Our clientele are looking for peace of mind – not price. They want to know that their pets are well-cared for and, if they need anything – we will do it for them.” And, that’s exactly what makes Kickapoo Ranch Pet Resort ‘THE ultimate pet

“We have an excellent staff of fifteen. They

work hard and develop personal relationships

with the pets we care for.” -Kari Enmom (owner)

destination!’ n

PET BOARDING & DAYCARE

Kage Kard Holder Sturdy aluminum card holder that keeps pet information where you need it!

3” x 5” Holds Run Kard 5” x 8” Holds Kenn-L-Kard Attaches easily to cages and crates Has holes for optional wall mounting Sturdy and doesn’t rattle! All-purpose hanger keeps leashes from getting misplaced or going home on the wrong dog

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FOR DESIGN AND CONSTRUCTION PROJECTS By Rick Bacon, FAIA

rying to assemble the costs for design and construction projects during your project planning phase is a frustrating task because there are many variables. It has been our experience that the majority of pet boarding and daycare owners tackle this process, initially at least, on their own. Helping you to think broadly to develop a list and to understand how to categorize these design and construction related expenses is our goal. To borrow a term from the healthcare system, you want to develop a “global” budget for your project. The global budget is a tool that determines how much you have to spend and then divvies it out in categories. Some of these expenses are more negotiable than others. For example, your location has everything to do with what you will be allowed or not allowed to do on your site. The expenses related to

meeting building codes and zoning requirements will trump other expense categories, such as funds available for equipment. Divide the design and construction related expenses into the categories listed below. The list is not exhaustive. Some may not apply to your situation, or you may need to add to the list. • • • • •

Pre-Design and Due Diligence Design Phase Construction Phase Pre-construction Construction (Permitting and fees, site work, building, contingencies, etc.) • Equipment (permanent and FF&E) • Systems • Post-construction Many items fall within each of these broad categories. Below is an overview of what fits into these groups. PET BOARDING & DAYCARE

Pre-Design

& Due Diligence These are costs that you may or may not incur prior to getting the design team or contractor on board. They include: Purchase of land, related expenses including:

• Property appraisal fees • Purchase cost • Realtor fees • Property taxes • Finance and insurance charges. Due Diligence expenses: (It is recommended that these expenses are investigated before you purchase property or an existing structure to renovate or demolish.)

• Asbestos and lead-based paint survey and remediation report (This is recommended on any renovation project and may be required prior to purchasing an existing structure.) • ADA (Americans with Disabilities Act) evaluation • Re-zoning expenses, which may also include architectural or engineering consultants • Environmental studies, which may include Phase 1, 2 or more indepth assessments • Survey of the property • Geotechnical engineering.

Design Phase Design Phase expenses: • Design team evaluation and selection • A&E fees (Architectural and engineering fees include the architect and structural, mechanical, plumbing, electrical, and fire protection engineers.) • Civil engineering and landscape architect fees (These designers are considered an extended service to the architect; they may be contracted by the

architect but as a separate fee or contracted directly with the owner.) • Renderings and/or architectural models of the project. (These may be done for marketing purposes or sometimes a rendering may be required by developers of industrial parks or government entities. And these groups may be seeking assurance that your facility design meets a certain visual image expectation or incorporates restrictions, such as no outdoor kennels because of noise ordinances. If you are going through are-zoning eﬀort, you may have to produce colored, conceptual renderings; each jurisdiction is different.)

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Construction

Phase

Classify the construction budget into three sub-categories: pre-construction, construction, and post-construction. Pre-Construction costs include: • Plans review costs (This cost may be required by the permitting entities and payable when the architect engineer submits plans for the building permit review.) • Contractor evaluation and selection. Construction includes: • Building permit (An often asked question is who pays for the permit? For commercial construction projects, the contractor must “pull” the building permit and payment is required at that time. The permit

may be paid for directly by the owner or it may be included in the construction costs.) – Impact fees, which may be imposed by the county/city (You will not always know this cost in advance because it is determined by the entity during the permit process. However, you might be able to get a range for budgeting purposes; check with the building department.) Site work • Site construction (utilities such as water, sanitary sewer, storm sewer, power, fire lines including hydrants, and backflow preventers) • Site entrance drives including acceleration or deceleration lanes if applicable • Site clearing, soil removal or fill • Drainage and retention ponds • Paving • Site lighting • Entrance plaza construction • Landscaping.

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PET BOARDING & DAYCARE

Building Costs include: • Soil compaction under the building slab • Building footings and slab including vapor barrier • All masonry • Structural system including columns, floor and roof framing, decking, lintels, etc. • All carpentry work including cabinetry • All moisture protection systems including roofing, moisture and vapor protection materials, and caulking/ sealants • All finishes including studs and wall construction, painting, floor finishes, etc. • Elevators (can add $60,000 to $70,000 to your project) • Plumbing systems • Mechanical systems • Electrical systems • Fire protection • Equipment.

GLOBAL DESIGN AND CONSTRUCTION BUDGET USING AN EXAMPLE OF A $1 MILLION TOTAL PROJECT BUDGET FOR NEW CONSTRUCTION OF A 5,000 SQ. FT. BOARDING AND DAYCARE FACILITY

Construction

8% Equipment (PERMANENT AND FF&E)

3% Systems

PROPOSED ALLOCATION OF FUNDS

70%

2% Post Construction

7% Pre-Design

and Due Diligence*

10%

Design

PERCENTAGES WILL VARY BY PROJECT * DOES NOT INCLUDE PURCHASE OF LAND AND RELATED EXPENSES.

PERCENTAGE ALLOCATION OF CONSTRUCTION COSTS

60%

Building

23%

Site Work GRAPH DATA PROVIDED BY RICK BACON, FAIA

10% 2%

Contingencies

Pre-construction

Permitting & Fees

PERCENTAGES WILL VARY BY PROJECT PET BOARDING & DAYCARE

Contingencies It is suggested that your construction loan (or your budget if you are self-financing) include two contingencies. The first contingency, or allowance, is included in the construction cost as a line-item used for unforeseen expenses, such as unknown subsurface debris that costs money to remove. Any expenses charged against this contingency must be approved by you (the owner) and any money

not used is returned to you. The second contingency is discretionary, kept in reserve, and not known to the contractor. Equipment Equipment falls into two categories: permanent and FF&E (furniture, fixtures, and equipment). FF&E is defined as movable furniture, fixtures, or other equipment that have no permanent connection to the

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Systems Also included in the global budget are the security systems, which may include Closed Circuit Television System (CCTV), plus your computer system, telephone system, cable television, wifi, etc. These systems must be designed or planned with the architect and engineers. The design and construction plans will include the conduit and pull wires for these systems

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structure of the building or utilities. What equipment you have and who is responsible for providing and installing it will determine if the equipment is included in the contractor’s bid or not. Some equipment is provided and installed by the contractor; some equipment is provided by you and installed by the contractor, and some equipment is provided by you and installed by you. You will determine these specifics with your architect and contractor.

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but does not include the equipment. These systems are normally provided by the owner and delivered and installed by a contracted company and not by your general construction contractor. Post-Construction The architect’s and engineer’s roles are often finished at this point. There is a warranty period that lasts for one year after you receive your Certificate of Occupancy (CO). A service oriented design team and contractor and reputable suppliers will usually assist you with warranty issues. In any case, you may want to budget some funds for warranty follow-up assistance during this one year period. The warranty period will segue into regularly scheduled maintenance efforts. Final Thoughts These design and construction costs are part of your overall business plan where you have addressed revenue and expenses for business operations. Accept from the beginning that your budget is dynamic not static. Replace budget numbers with qualified estimates and real costs as you learn them and then make adjustments in your overall allocations. The budget is a management tool to help you avoid biting-oﬀ more building than you can chew. n Richard S. Bacon, FAIA, is owner and principal architect at Bacon Group, Inc., an architecture firm that specializes in the design of animal care facilities. Rick is a registered architect with over 35 years’ experience in the design and construction industry. Based in Clearwater, FL, he may be contacted by phone at 800-961-1967 or via email at rick@bgarchitects.com.

PET BOARDING & DAYCARE

ANIMAL HEALTH

Y R O T A R I RESP : Y T I L I C A F R U O AND Y RIAN’S ROLE YOUR VETERINA

Care By Outstanding Pet Learning Center

PET BOARDING & DAYCARE

reviously we discussed the symptoms and transmission of some of the most common airborne infections that pet care facilities encounter: Canine Cough (Bordetella) and Canine Influenza. Our responsibilities as professional pet care providers are to be proactive in preventing these diseases, as well as in detecting a pet that might have come down with a virus. It is extremely important to act fast in order to prevent the spread of the viruses and bacteria. It’s just as important to be able to understand how veterinarians make a diagnosis and then provide treatment for the pet. Diagnosis In many cases of an airborne disease, the specific cause cannot definitively be diagnosed. Generally, canine cough is diagnosed based on the physical examination after the pet has shown symptoms. Further diagnostic tests that may be recommended by the veterinarian include: • Complete blood count (CBC) to check the level of white blood cells (infection-fighting cells) • Chest x-rays to see if there is evidence of pneumonia. There are also diagnostic tests that can be done to specifically identify the virus and/or bacteria involved. These tests might be run in an outbreak situation, for example: to identify the organism and to effectively target treatment protocols. The timeframe for results, depending on the test involved, can be two days to several weeks. This delay may make it difficult for the pet care facility to know specifically which illness they are dealing with and to take the appropriate next steps.

It is extremely important to act fast in order to

prevent the spread of the viruses and bacteria. It’s just as important to be able to understand how veterinarians make a diagnosis and then provide treatment for the pet.

a nasal or throat swab, identify bacteria and viruses. There can be a false negative result (no organism found despite the dog really being infected) in some illnesses. For example: since influenza is viral, shedding may have passed by the time symptoms are first obvious. • Canine Influenza Virus (CIV) antibody titers. This test looks at the level of antibodies in the bloodstream. This involves taking a blood sample when the dog is first showing symptoms, and then another sample 2 to 3 weeks later. If the level of antibodies quadruples from the first sample to the second sample, it’s proof of influenza infection. • Bacterial culture and sensitivity. A sample acquired from a deep nasal swab or a tracheal wash can be sent to a lab to determine which bacteria is

growing, and which antibiotics will be most effective. Treatment Treatment is similar regardless of the specific infectious organism found. In mild cases, it’s recommended that the dog be treated at home to minimize contagion risk to other pets. In severe cases, it’s recommended that the dog be treated in a veterinary hospital for intravenous (IV) fluids, medications, and monitoring. Mild Cases Mild cases will often resolve within 2-3 weeks without any treatment, but antibiotics will usually be prescribed if the dog is in any of the following situations: • Might spread infection to other pets

Tests will include: • Polymerase chain reaction (PCR) tests. These tests, run on samples from PET BOARDING & DAYCARE

• Has other respiratory conditions such as collapsing trachea, brachycephalic syndrome (shortsnouted breeds like bulldogs), or chronic bronchitis • Lives with an immunocompromised human (HIV or chemotherapy). • Antibiotics that are usually effective against Bordetella (Canine Cough) and may be prescribed by the veterinarian are: — Tetracyclines: tetracycline, doxycycline, minocycline — Amoxicillin with clavulanate (Clavamox®) — Fluoroquinolones: enrofloxacin (Baytril®), marbofloxacin (Zeniquin®), orbifloxacin (Orbax®) — Sulfa antibiotics: trimethoprim/ sulfamethoxazole, ormetoprim/ sulfadimethoxine (Primor®) — Azithromycin (Zithromax®) However, certain strains of Bordetella and other bacteria can be

resistant to various antibiotics. Cough suppressants or expectorants may be suggested to reduce coughing and break up mucus. Examples of suppressants or expectorants that might be prescribed are dextromethorphan, butorphanol, hydrocodone, and guaifenesin. In the event you have a dog in your facility with Canine Cough or CIV, symptoms can be reduced by: • Walking the dog on a harness to reducing pulling against a collar • Avoiding excitement • Keeping the dog rested in a warm, dry environment • Discouraging barking. Severe Cases Severe cases will most likely require hospitalization, intravenous fluids, injectable antibiotics, and possibly oxygen supplementation or nebulization. Nebulization is a treatment designed to produce tiny

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PET BOARDING & DAYCARE

droplets of antibiotic that the dog inhales into the lungs, where the antibiotic can have a direct effect at the site of infection. Cough suppressants should not be used if there is evidence of pneumonia, because they will slow healing. In cases of pneumonia, the veterinarian will want the dog to cough to expel mucus, pus, and infection. Our focus as pet care facility owners/managers should always be on creating the healthiest environment for the pets in our care. Fortunately, most of the time the pets coming to us are healthy and happy. However, we must be proactive and prepared in case a pet becomes sick while staying with us. Being educated on the various upper respiratory diseases and how they are diagnosed and treated by the veterinarian will help you to provide the highest level of care for your pet care services. n Outstanding Pet Care Learning Center is dedicated to protecting and growing the Pet Care Industry through World-Class Pet Care Training and Education. OPC Learning Center’s curriculum: • Delivers necessary pet care training in the convenience of your facility, • Saves training, time and energy of owners and managers • Provides convenient, technicallyadvanced format for immediate access • Offers immediate on-line testing to give you assurance that the material was understood • Reduces potential injuries to your staff and guests • Can increase health and happiness of the pets in your care • Protects you, your staff, and your bottom line For more about our courses, visit: www.OPCLearningCenter.com

Sample Health Report Card ____________________________________â&#x20AC;&#x2122;s Report Card Last Name ______________________________________ Examined By_______________________ Date: ________

VACCINATION PROGRAM ___ ALL OK ___ DUE q Distemper/Parvo

q Lyme

q Bordetella

COAT & SKIN q No problems found q Dull/dry q Matted q Abnormal Lump

q Rabies

q Rattlesnake

q Flu

q Distemper q Leukemia

ABDOMEN q Excessive shedding/hair loss q Itchy q Parasites q Other: ________________

q No problems found q Abnormal lump q Tense/painful q Distended q Other: ______________________________

LUNGS EYES q No problems found q Cloudy lens: L ___ R ___ q Discharge q Other: ________________ q Inflamed q Eyelid Problem:_________________________________

EARS q No problems found q Inflamed q Itchy

q Abnormal lump: L ___ R ___ q Excessive wax/hair q Other: ________________

q No problems found q Breathing too rapidly q Coughing

q Breathing difficulty q Congestion q Other: ________________

DIGESTIVE SYSTEM q No problems found q Excessive gas q Vomiting q Eating disorder

q Abnormal feces (BM) q Diarrhea q Other: ________________

URINARY/REPRODUCTIVE SYSTEM NOSE & THROAT q No problems found

q No problems found q Abnormal urinations q Breast lump(s) q Genital discharge q Anal gland problem q Abnormal testicles q Other: ________________

q Nasal discharge

MOUTH, TEETH, GUMS q No problems found q Broken teeth q Inflamed lips q Loose teeth q Ulcers q Bleeding gums q Abnormal lumps q Tartar buildup q Other: _____________________________

WEIGHT: _____ lbs q Normal range q Too heavy

q Too thin q Recommended weight: _______

INTESTINAL PARASITES/WORMS LEGS & PAWS q No problems found q Lameness/pain

q None seen q Seen during exam q Suspected q Joint/nail problem q Other: ________________

COMMENTS:

PRODUCTS RECOMMENDED:

PET BOARDING & DAYCARE

SHOW PROGRAM

P ET BOARDING & DAYCARE EX P O

& PBD

EXPO HERSHEY, PA

or the second year in a row, the Pet Boarding & Daycare East Coast Expo will be held at the Hershey Lodge & Convention Center in Hershey, PA. And as this industry continues to grow and develop, the expo will be growing with it! Treat yourself to a few days off and come learn, buy, and network at your industry expo, November 9th-12th. Trainers, boarding/daycare owners and staff are all encouraged to attend; there’s something new for everyone to learn. The Expo kicks off the evening of Monday November 9th, at 6:00 PM with Keynote speaker, Amber Burckhalter, of K-9 Coach, an expert in Canine business development. Amber will be sharing her business expertise in an inspiring two hour presentation of “Organic Growth: Building a Business (Mostly) Debt Free.” Even if your

NOVEMBER

9–12, 2015 HERSHEY LODGE & CONVENTION CENTER HERSHEY, PENNSYLVANIA

WWW.PETBOARDINGEXPO.COM

business is running smoothly or you don’t even own a business, you will still enjoy hearing what this energetic and entertaining speaker has to say! After the Keynote address, you can relax, socialize, and share a few drinks with your peers at the “Meet & Greet” cocktail party from 8:00-10:00 PM. Both the Keynote address and the Meet & Greet are free to all expo attendees. Seminars begin Tuesday morning with two hour classes in the morning and four hour classes in the afternoon. One hour classes will be going on all day Wednesday and Thursday. And with four classes going on at all times, there’s sure to be at least one that you won’t want to miss! Wednesday and Thursday will also feature the trade show, and with nearly 50 vendors, there’s something for

PET BOARDING & DAYCARE

everyone. Software, kennels, insurance, flooring…if it’s boarding related – it’s here! A lot of vendors offer “trade show specials” and “cash & carry,” so don’t forget your wallet. The Round Table Discussion luncheons on Wednesday and Thursday, which can be purchased separately or are included in the Gold Package and Basic Deluxe package are another great way to network and compare business strategies with your industry peers. In this competitive industry, it’s important to stay ahead. And there’s no better way of doing that than learning from the top speakers and talking to the top vendors in this fun and exciting industry. We hope to see you this November, in Hershey, PA, for the Pet Boarding & Daycare event of the year!

PROGRAM GUIDE KEYNOTE SPEAKER: AMBER BURCKHALTER

ORGANIC GROWTH Building A Business (Mostly) Debt Free

MONDAY 6–8 PM

In the competitive world of boarding and daycare, how does one start and grow a business without amassing debt? Amber Burckhalter is the Founder and CEO of K-9 Coach, a full service canine experience operating in Atlanta, Georgia. Started in 2001 as a dog training company, K-9 Coach became a full service canine experience 6 years ago and now oﬀers multiple services, employees 33 team members and operates debt free. Come hear this sought after and energetic speaker tell her story and gain insights to how you can grow your business but not your debt. Amber Burckhalter is a renowned expert in canine obedience, behavior modiﬁcation and canine business development. She has spent 20 years working with all types of dogs

and is considered an expert in the field of canine aggression, in addition to being the Head Coach and directing all K-9 Coach training activities Amber currently serves as the Chairman of the Board of Trustees for the Association of Professional Dog Trainers, a Certified Dog Behavioral Consultant with the International Association of Animal Behavior Consultants (IAABC) and a Certified Nosework Instructor. Awarded Small Business of the Year, 40 Under 40 Business Owners to Watch and nominated for National Small Business Person of the Year. Amber has been featured on CNN and Animal Planet as a small business success story and trainer as well as several other national media outlets. She is proud to act as a mentor to other trainers and business owners.

MEET AND GREET

COCKTAIL

PARTY

MONDAY 8PM-10PM

Immediately following the Keynote Address

Join us Monday evening for the Meet & Greet Cocktail Party. This is a great way to meet your fellow pet professionals and the vendors that support the Pet Boarding and Daycare Expo. The meet and greet is open to all attendees and vendors participating in the Pet Boarding and Daycare Expo. Get ready to have some fun!

MEET & GREET EVENTS ARE FREE TO ALL

Pet Boarding & Daycare Expo Attendees

PET BOARDING & DAYCARE

TRADE SHOW TRADE SHOW HOURS WEDNESDAY & THURSDAY 10AM TO 4PM

One of the most exciting parts of the expo is your chance to visit booths from all over the nation. Many will be oﬀering fantastic bargains, show specials, and discount pricing. Bring your checkbook and credit cards... and get ready to stock up! Make this show your buying event of the year! See state-of-the-art equipment! Talk to movers and shakers in the industry. It’s all here! Bring your staﬀ and let them have a great learning experience!

EXHIBITING COMPANIES* Aeolus Pet Alpha Tech Pet Inc. Aqua-Air Total Cleaning System Bark Beads Barkleigh Productions, Inc. BDA Architecture PC/CMP Inc Campbell Pet Company Direct Animal Products Dog Is Good FMD Architects ForeverLawn/K9 Grass

Furlocity GoPet LLC Governor Insurance Agcy., Inc Health Technology Prof K-9 Resorts Kennel Connection Kennel Pak Insurance Kennelite Kennelsoft Systems Kuranda Dog Beds LGL Animal Care Products, Inc.

Mason Company Metalink Corporation Permatek Coatings Pet Exec PetAirapy LLC PetBizInsurance.com PetBookings.com Petsuites of America Prima Bathing Systems Shor-Line Snyder MFG Co.

Spray Master Technologies Stone Mountain Pet Products The Dog Gurus Top Dog Business Boosters Turnkey Inc. Ultra Lift, Inc. X Pain Solutions *Expected to exhibit

For a complete list of exhibiting companies, go to PetBoardingExpo.com

TUESDAY MORNING KENNELS AND FLOORS: GROUNDWORK FOR SUCCESS — Greg Taylor & Jeff Adney

The most common complaint in new or refurbished facilities are the floors. Too often they are done poorly or incorrectly. The results from improper specification and/or poor installation can cause a host of problems including cross contamination between runs, kennels that don’t fit together, cracked floors, and poor drainage. This presentation will focus on the most common types of floors used in pet resorts as well as the newer alternatives. They will also discuss the pros and cons of different slope and draining options. And also flooring possibilities and how they can influence cleaning protocol and kennel design. Greg and Jeff will provide “how-to” tips on making certain your flooring contractors do a professional job and don’t leave you with unanswered warranty claims down the road. This two-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

BEHAVIOR WELLNESS IS OUR RESPONSIBILITY — Teena Patel

The act and practice of socialization cannot occur without a well written out plan specific to each dog, followed by active facilitation of

social behavior and interaction. In this seminar, Teena will define the term behavior wellness as it relates to the dog care industry. Teena will speak about the effects of the common behavior problems such as fear, aggression, and anxiety and how they manifest within the dog as a result of the experiences dogs get by attending daycare. In addition, the seminar will provide attendees with some thought provoking information regarding changes we should consider making to the daycare model with the goals of becoming more of an enrichment center striving for behavior wellness of each dog. This two-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

AIRBORNE DISEASES CONTROL IN PET BOARDING FACILITIES — Annette Uda

Grooming shops, pet boarding, and doggie daycare facilities are subject to outbreaks of airborne infections (such as k-9 cough, influenza, distemper etc.) That can transmit between animals and to or from animals and humans. The control of these diseases depends on both surface cleaning and air cleaning and it is necessary to address both problems to control the spread of diseases.

PET BOARDING & DAYCARE

Air cleaning technology is addressed as a complement to surface disinfection for the control of zoonotic pathogens. In this class you will learn which pet pathogens can transmit by the airborne route, which pet pathogens can transmit to humans, which human pathogens can transmit to other animals. This two-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

SIMPLE MEASUREMENTS LEAD TO EPIC RESULTS — Al Bowman

Are you measuring the success of your business only by your checkbook balance? Want to increase your revenue? Do you know when you need to hire employees and if you can afford to? Is your business running at top efficiency? Al will identify and break down simple methods and measurements to give you a better picture on the health of your business. We will even identify a little known secret on measuring how well each of your competitors are doing compared to your facility! This two-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

TUESDAY AFTERNOON KEEPING CLIENTS HAPPY

HOUR 2: PROVIDING MEDICAL CARE IN BOARDING

The pet service industry is a customer service based industry. Building strong relationships with clients is the key to creating and maintaining a loyal following and maximizing revenue for your business. But how do you keep clients happy when you have to deliver bad news? How do you dismiss a dog from daycare without alienating the client? How do you let a pet parent know when their dog is sick, has an injury, or seems stressed in certain situations? What should you say when you have to request payment to cover fees for damage to your facility?

If you are currently boarding or considering boarding pets on medication, post-surgery, or that need injections, this session will discuss the hows and how nots, as well as the legal issues that can arise with medical boarding.

— Susan Briggs & Robin Bennett

IN THIS SESSION YOU WILL LEARN STRATEGIES THAT WILL ALLOW YOU TO:

Effectively communicate negative information to pet parents without alienating them, frame difficult conversations to keep them from escalating, defuse an angry client situation, turn negative conversations into positive interactions for your business, and much more! Listen to real-life customer scenarios and learn through practical exercises, utilizing proven tools guaranteed to strengthen your communication skills, and grow your business. This four-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

Learn how to recognize an emergency immediately and how to prevent workplace disasters.

HOUR 4: AGE MATTERS

Pediatric and geriatric pets both require special considerations while boarding and or grooming. This four-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

STRATEGIC APPROACH TO BUSINESS — Eric Beck

In this four hour program, ERIC will teach you how to take the “strategic approach” to business, which is a systematic method to establish or refine the key policies and procedures required to help facilities and their staff reach full potential.

SESSION 1: PERFORMANCE BASED PAY PART 1

MEDICAL BASICS, EMERGENCIES AND SPECIAL NEEDS — Lisa Aumiller

HOUR 3: 911!

Paying for “time” is ripping you off and encouraging “regression to the mean” amongst your staff. This session will give you tools and templates for establishing the value of everyone’s work and dramatically increasing accountability

SESSION 2: PERFORMANCE BASED PAY PART 2

In this four hour informative medical program, Dr. Aumiller will cover the basic medical information that every pet care provider needs to know, as well as more in depth information that could help you in an emergency situation.

HOUR 1: MEDICAL BASICS

All pet care providers should know these medical basics to not only establish what is normal for a pet, but also to quickly recognize the start of a problem.

Implementing a compensation system that drives performance and is cherished by your team sounds like a miracle, but it is possible with the right strategy. This session shows you how to implement, refine, and manage performance based pay.

SESSION 3: DEVELOPING HIGH PERFORMANCE MANAGERS This session will give you tools and

Weds & Thurs: 12-1:45PM

ROUND TABLE

LUNCH DISCUSSION PET BOARDING & DAYCARE

templates for developing your managers in the following areas: taking initiative, coaching employees, problem solving, communication and advanced customer service.

SESSION 4: BUILDING A SELF MANAGING FACILITY

The key to business mastery is selfmanagement not micro management. This session will give you tools and templates for how to refine your business model towards the self-managing method at all levels to increase revenue, profit, customer loyalty, and develop a facility-wide meticulous work ethic. This four-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

WHO IS TODAY’S COMPANION DOG?— Teena Patel

Understanding “who is today’s companion dog” is critical in our ability to provide these pet dogs with the roles that are most fitting for them to thrive. During this seminar, Teena will speak about the evolution of dogs, and their historic purpose as it relates to their roles today. The information presented in this seminar will provide you with the foundation principles in better understanding the animals we care for and the factors most important in helping us create an environment to enhance and enrich the mental, physical, and emotional well-being of pet dogs.

THE TOPICS COVERED IN THIS SEMINAR ARE:

• What are we breeding for? • Breed specific and individual temperaments. • Normal vs. Abnormal behavior patterns. • The difference in quality of life between working dogs, free roaming dogs, and companion dogs. • How to select dogs that fit your daycare model. This four-hour program is included with the Gold and Silver packages. It can also be purchased separately. Program includes trade show on Wednesday and Thursday.

Network with fellow pet boarding professionals at our meet and greet luncheons on Wednesday and Thursday afternoon. Luncheon ticket holders can enjoy a delicious meal while discussing the industry with those who are just as passionate about caring for pets. Luncheon events are included with the Gold and Basic Deluxe packages. They can also be purchased separately.

All Wednesday and Thursday seminars are one hour. See page 53 for purchasing options.

HEALTH AND BEHAVIOR punishment, how we influence behavior, what drugs can and can’t do for behavior, making pets into mini-people, use of treats and rewards, compulsive behaviors like tail chasing and the biggest myth of them all “I don’t have time for behavior.”

WEDNESDAY OUTBREAK! WHAT TO DO IN THE FACE OF AN OUTBREAK

— Lisa Aumiller

We all hope it doesn’t happen at our facility, but sometimes there’s no way to prevent it. Outbreaks happen, successfully managing them is the key to healthy pets and client retention. Learn how to educate clients, design a outbreak protocol plan, and come out on top despite the outbreak.

BASIC CPR — Lisa Aumiller

Any one caring for pets needs to know CPR. Join Dr. Aumiller to learn the causes of cardiac arrest, when to perform CPR and how to perform it properly. Don’t miss this lifesaving opportunity. *This is not a certificate course

TOP TEN DOG BEHAVIOR MYTHS

— Leslie Sinn

This presentation will cover some to the most commonly held behavior misconceptions. We will talk about dominance theory, puppy socialization, crazy pet owners and their pets, the use of

overlap. Find out about the most recent research on stress, disease and how it affects behavior, as well as why, when, and where you should seek professional help. * This seminar is also available on Thursday, 9 AM.

* This seminar is also available on Thursday, 2 PM.

LIABILITIES, CONTRACTS & VACCINE PROTOCOLS — Steven Parker & Jason Parker

What protocols does your kennel currently have in place and why? Join Steven & Jason Parker, nationally renowned pet care experts and founders of K-9 Resorts. They will address what liabilities you may face as a kennel owner and what contracts and protocols you could put in place to protect yourself and your clientele.

* This seminar is also available on Thursday, 2 PM.

WHEN TO SEE A VET AS WELL AS A TRAINER — Leslie Sinn

Dr. Leslie Sinn is both a veterinary behavior resident and a certified dog trainer, so who better to distinguish the difference between training issues and medical problems? This difference is not always clear, especially since training/ behavior problems and medical concerns often

THURSDAY BODY LANGUAGE TRAINING FOR STAFF MEMBERS — Chris McLeod

Today’s pet businesses have more dog interaction than ever before, but we still see a lot of dogs that are not socialized properly. Does your staff know how to read body language? Can they spot signs that a dog fight is going to occur before it happens? Do they know how to approach dogs that are fearful or cage aggressive? In addition to preventing bad behaviors, you can also help shy and nervous dogs become more confident and excited (and a happy dog sells your services). By training your staff how to best deal with these situations, you’ll also be helping retain valuable staff members as well. Learn how to read a dog’s body language during this one hour presentation - both how dogs communicate to us, and how we can communicate back.

BUSINESS AND FACILITY WEDNESDAY WEBSITE RANKINGS: INSIDER SECRETS FROM THE SILICON VALLEY — Brian Kraff

HOW TO GROW YOUR REVENUES BY 30-75% PER YEAR — Laura Laaman

How do I get on Page One of Google? It seems that just about every pet care provider wants the answer to this question. Every year, Brian’s team takes a semi-annual pilgrimage to the Silicon Valley where they meet with all the big names and get the scoop on what’s coming down the pike in the world of internet marketing and search engine optimization. Through this dynamic, interactive session, their team will share the web marketing MUST dos for 2016, gained directly from the sources in Silicon Valley.

Although competition is at an all-time high, when you implement these powerful and proven strategies, your revenues will soar: Are you attracting the right kind of customers? Are you pushing top [the best] customers away? Do you have a sales process that identifies, effectively captures, and measures inquiries? Did your revenues grow by 30-75% last year? If your revenues are not increasing at this rate, you need to be at this seminar.

FROM MEOW TO WOW: TRENDS IN CAT HOUSING & DESIGN

— Teena Patel

— Greg Taylor

Over the past 5 years there has been a growing emphasis on rethinking the cat housing standard, as more and more research has indicated the benefits to cats of larger living areas, more shelves, separation of food and water from living, etc. The market has responded with an ever increasing array of cat housing to address these objectives and increase boarding revenue. This presentation will focus on current trends in cat housing for pet resorts. The choices have grown dramatically in recent years from the ubiquitous stainless steel cubes to offerings made from a variety of materials and incorporating new designs. The presentation will cover the pros and cons of different materials; how ventilation can be incorporated into units

with glass fronts or restricted airflow; modular units; cleaning issues; and of course, cost.

TRAINING NEW HIRES TO SUCCEED One of the toughest elements of running a successful operation is the investment we must put into our new staff. Managing and training daycare staff is time consuming and continuous. This short seminar will give you a glimpse of training practices implemented by The University of Doglando to ensure all their newest campus coaches are able to reinforce practices that already exist. Examples of these practices will include demonstrations of: working dogs out off leash as individuals and in groups, the use of food rewards and toys in group play, crate / entry way exercises, and physical contact and handling exercises.

MAKING MORE REVENUE WITH LEVELS TRAINING — Robin Bennett Make more revenue with dog training

PET BOARDING & DAYCARE

classes. Levels training class formats offer a new, more flexible way to teach your clients. This unique way of teaching offers a new alternative to busy family pet owners. You can enable pet parents to attend more classes on their own schedule—and levels programs can substantially increase revenue as well. Set your clients up for success using this unique format, which gears each class towards the skills of the clients and their pets. This seminar will use both lecture and video to discuss how any trainer can restructure their classes using the levels format. Increase your revenue and decrease student attrition using levels training.

HOW TO SPEAK YOUR EMPLOYEES’ LANGUAGE — Joanne Morris

Are you frustrated with staff performance? Do your standards seem to be different than your employees? If your employees aren’t performing the way you’d like, it might be time to take a closer look at how you’re communicating and the language you’re speaking. As your pet care business grows, additional people are often needed. Having clear and structured approaches get the best results. This seminar will include real life examples and proven strategies to help create a strong employee/employer relationship and great results.

WHAT’S THAT SMELL? — Chris Quinlan

This class will cover facility maintenance for day care, pet boarding, and grooming businesses. Specific areas covered will be odor control, drain maintenance, waste disposal, and

All Wednesday and Thursday seminars are one hour. See page 53 for purchasing options.

BUSINESS AND FACILITY synthetic grass maintenance. We will cover how to choose a product for specific needs, how to get staff to properly use a product, and OSHA compliance. The goal of this class is to share ideas with owners and managers on how to get the results you’re looking for as efficiently as possible. At the same time, how to create a healthy environment for the staff and animals you care for while saving time and money.

FLOORS, WALLS & MORE

— Jeff Adney

Whether building new, renovating a lease hold space, or remodeling your existing facility; choosing the right floor and wall surfaces for your facility can be an overwhelming task. The goal of this presentation is to provide parameters to help you decide the best options for your facility. Jeff will start by identifying the various options available to you. You will hear the pros and cons of each choice and how they can impact your facility. Lastly, Jeff will discuss the importance of site conditions and the various testing needed to allow for a successful and long term floor/ wall solution, along with providing parameters for choosing the right contractor.

ARTIFICIAL GRASS: VITAL BASICS — Ken Karmie

Leveraging artificial grass in dog care facilities can be a tremendous asset when done right, and can be a liability if done incorrectly. This session will focus on the “vital basics” and unique considerations you need to understand to consider and to ensure success. Success lies in three fundamental areas. (1) Product - we will review challenges presented by dogs and evaluate the risk factors associated with various features. (2) Installation - There are techniques and products that can either compliment the right product or mitigate its benefits. (3) Maintenance - Points #1 & #2 are about getting it right, maintenance is about keeping it right. We will discuss unique challenges and the products, techniques, and/or equipment vital to success.

THURSDAY TO BLEACH OR NOT TO BLEACH? — Chris Quinlan

able to create operational efficiencies in your business? With the advent of more wearable and interactive pet technology, we have to ask ourselves how much of the contact is to ease client guilt about daycare or truly to deliver high quality, cutting edge service.

This class will cover facility maintenance for day care, pet boarding, and grooming businesses. Specific areas covered will be cleaning, disinfecting and deodorizing of surfaces, laundry and floor care, how to choose a product, how to get staff to properly use a product, OSHA compliance, and infection control. The goal of this class is to share ideas with owners and managers on how to get the cleaning results you’re looking for as efficiently as possible. At the same time, how to create a healthy environment for your guests, while protecting your investment.

“I love dogs” - Said every applicant ever. The ongoing challenge of finding, training, and keeping quality staff is the most rewarding and most frustrating aspect of running your business. Come learn about the best practices around; recruiting, interviewing and on-boarding. Bring your ideas and experience!

DIY PROJECT MANAGEMENT FOR DESIGN AND CONSTRUCTION

BUILDING YOUR BUSINESS REPUTATION ONLINE & OFFLINE

It is not easy to run a business and manage a design and construction project simultaneously. This overview presentation will help prepare individuals for what to expect when they “Do It Yourself” project management for their own design and construction projects. Materials presented will assist participants to evaluate their own capabilities and time requirements for self-management. Learn what is required to be a project manager, roles and responsibilities, contracts, copyrights, selecting an architect, design team coordination, selecting a contractor, reading plans, permitting and inspections, pay requests, and more. This seminar will be especially helpful for those first time owners without previous construction experience, for those who plan a small expansion, or for someone preparing to renovate an existing space into an animal care business.

Today more than ever, your business’s online reputation is vital for success. Many businesses today fail to understand what it means to be pro-active in managing your online reputation. Things such as reviews online, social media, and even your website are all critical components that help drive a business’ success. In this session, you will learn how to easily build and maintain a positive reputation both online and offline. Andy will discuss several methods in which to leverage your reputation as a driver for increasing existing revenues and bring in new revenue opportunities for your pet business. If you are ready to take charge of your business’s online reputation, then you don’t want to miss this session. Come prepared to share and discuss.

LEVERAGING TECHNOLOGY: SILICON VALLEY MEETS DOG DAYCARE

— Ken Karmie

— Rick Bacon

— Jamie Migdal

Pet services are in a funny in-between phase right now. Many clients still use dog walkers who leave notes on the kitchen table, but times are changing and wanting more real-time information and on-demand services is becoming the norm. How can you make sure that you’re still delivering that old-fashioned, personal care while being

STAFFING YOUR FACILITY: NOT FOR THE FAINT OF HEART — Jamie Migdal

— Andy Smit

ARTIFICIAL GRASS: ADVANCED APPLICATIONS AND CASE STUDIES Artificial grass can be leveraged in a variety of applications for boarding and daycare facilities. This session will discuss the unique challenges when considering installation over dirt, gravel, concrete, asphalt, roof top, indoor and outdoor and others you may want to discuss. We will also review one indoor application and one outdoor application in the form of a brief case study.

DAYCARE WEDNESDAY DOGGIE DAYCARE & PLAY GROUP BASICS — Leslie Sinn

In this presentation, Dr. Leslie Sinn will cover dog body language, different ways to introduce dogs, how to know when things are going well and what to do when introductions go wrong. A must see for anyone offering play groups.

BEST BOARDING OPTIONS FOR DOGS & YOUR BUSINESS — Susan Briggs Cage-free boarding is popular with dog

owners, but is it really best for the dogs or your business? In this seminar you’ll learn the pros and cons of traditional versus cage-free boarding and how to create a business model that builds on the strengths of each. * This seminar is also available on Thursday, 11 AM.

THURSDAY INTRODUCING DOG SPORTS TO YOUR INCOME STREAM — Chris McLeod

At The Canine Ranch, they have taught more dog sports than any other facility in the Southeast; including Agility, Dock Diving, Nose

PET BOARDING & DAYCARE

Work, Barn Hunt, Sheep Herding, Frisbee, Flyball, Therapy Dog Training, Rally Obedience, Competition Obedience, Conformation, Tracking, and more. In this one hour seminar, the owner of TCR will teach you how to vary your income streams and build trainers that offer multiple dog sports, and within those dog sports, how to break down each training venue to add variations of services to create clinics, seminars, camps, play passes, and “Board n Sports” for your clients. Learn how to think outside the box to add variety to your sports program in ways that allow your clients to dip their toes into the sports world successfully.

TUESDAY

MONDAY

SCHEDULE 3 PM

REGISTRATION OPENS

6–8 PM Organic Growth: Building a Business (Mostly) Debt Free Keynote Speaker: Amber Burckhalter 8 AM

REGISTRATION OPENS

9–11 AM Simple Measurements Lead to Epic Results — Al Bowman Behavior Wellness is Our Responsibility — Teena Patel Kennels & Floors: Groundwork for Success — Greg Taylor & Jeﬀ Adney Airbourne Disease Control — Annette Uda

8–10 PM Opening Night Meet and Greet Cocktail Party

1–5 PM Medical Basics, Emergencies & Special Needs — Lisa Aumiller Strategic Approach to Business — Eric Beck Keeping Clients Happy — Susan Briggs & Robin Bennett Who Is Today’s Companion Dog? — Teena Patel

WEDNESDAY 8 AM

THURSDAY

REGISTRATION OPENS

9-10 AM SESSION 1 Outbreak! What To Do in the Face of an Outbreak — Lisa Aumiller Website Rankings: Insider Secrets from the Silicon Valley — Brian Kraﬀ Doggie Daycare & Play Group Basics — Leslie Sinn From Meow To Wow: Trends in Cat Housing & Design— Greg Taylor 10 AM

TRADE SHOW OPENS

11-12 PM SESSION 2 Floors, Walls and More — Jeﬀ Adney How To Grow Your Revenues by 30-75% Per Year — Laura Laaman Training New Hires To Succeed — Teena Patel Top Ten Dog Behavior Myths — Leslie Sinn 12-1:45 PM Round Table Discussion Luncheon 2-3 PM SESSION 3 Basic CPR — Lisa Aumiller Making More Revenue with Levels Training — Robin Bennett Artiﬁcial Grass: Vital Basics — Ken Karmie How To Speak Your Employees’ Language — Joanne Morris 3:30 PM SILENT AUCTION CLOSES 4:00 PM TRADE SHOW CLOSES

4-5 PM SESSION 4 What’s That Smell? — Chris Quinlan When to See a Vet as Well as a Trainer — Leslie Sinn Best Boarding Options for Dogs & Your Business — Susan Briggs Liabilities, Contracts & Vaccine Protocols — Steven Parker & Jason Parker

8 AM

REGISTRATION OPENS

9-10 AM SESSION 5 When to See a Vet as Well as a Trainer — Leslie Sinn DIY Project Management for Design & Construction —Rick Bacon Body Language Training for Staﬀ Members — Chris McLeod Leveraging Technology: Silicon Valley Meets Dog Daycare — Jamie Migdal 10 AM

TRADE SHOW OPENS

11-12 PM SESSION 6 Best Boarding Options for Dogs & Your Business — Susan Briggs To Bleach or Not To Bleach? — Chris Quinlan Building Your Business Reputation Online & Offline — Andy Smit Staffing Your Facility: Not for the Faint of Heart — Jamie Migdal 12-1:45 PM Round Table Discussion Luncheon 2-3 PM SESSION 7 Liabilities, Contracts & Vaccine Protocols — Steven Parker & Jason Parker Top Ten Dog Behavior Myths — Leslie Sinn Artificial Grass: Advanced Applications & Case Studies — Ken Karmie Introducing Dog Sports to Your Income Stream — Chris McLeod 3:30 PM SILENT AUCTION CLOSES 4:00 PM TRADE SHOW CLOSES

PET BOARDING & DAYCARE

THE BEST DEAL!

GOLD PACKAGE

• Admission to educational sessions Monday through Thursday • Admission to BOTH luncheons • Admission to Wednesday and Thursday Trade Show

$369

BASIC PACKAGE • Admission to educational sessions on Wednesday and Thursday • Admission to Wednesday and Thursday Trade Show

$199

BASIC DELUXE

SILVER PACKAGE

• Admission to Wednesday and Thursday educational sessions • Admission to BOTH luncheons • Admission to Wednesday and Thursday Trade Show

• Admission to educational sessions Monday through Thursday • Admission to Wednesday and Thursday Trade Show

$299 TRADE SHOW SPECIAL

$269

Prices listed are pre-registration prices. If you register at the show, educational program prices will increase 20%

• Admission to Wednesday and Thursday Trade Show

NO PETS ALLOWED AT THE SHOW

$15

• (ONE DAY TRADE SHOW: $10) • NO TRADE SHOW ON MONDAY OR TUESDAY

LOCATION

HERSHEY LODGE & CONVENTION CENTER

Hershey Lodge

Hershey, PA

A warm welcome awaits you at The Hershey Lodge, the beautiful resort that is home to Pet Boarding and Daycare Expo. It is one of the experiences that makes our event so special. When you enter the lobby, you will be drawn to the massive stone ﬁreplace. Post and beam ceilings, stonework, and comfortable furniture pay homage to Hershey’s rural Pennsylvania Dutch heritage and make this lobby a memorable place to meet, greet, gather and relax. At night, you will enjoy the deluxe

rooms, with regional decor and Hershey’s Kisses on your pillow. Restaurants and lounges oﬀer a varied selection of cuisine. There is casual dining in Lebbie Lebkicker’s Eatery & Pub or steaks at The Hershey Grill. The Forebay, Bear’s Den and Lobby Lounge are places to “talk dog” or wind down after a day of seminars. Close to The Hershey Lodge, a multimillion dollar spa joins the great amenities. Golf is a tradition in Hershey. One of the courses is ranked in the Top 100 by Golf Digest. Horseback riding, lawn bowling, health club, ﬁtness center, tennis courts, and horse-drawn carriage rides are all at the Lodge or nearby. The new and expanded Chocolate World, HersheyPark, the famous Rose Garden, and ZooAmerica attractions are just minutes away, so your family can catch the convenient shuttle while you enjoy the Expo. An airport shuttle from Harrisburg International Airport is available with 24-hour reservation. There is a charge for the shuttle. No pets are permitted at the Lodge or Show.

The Hershey Lodge and Convention Center West Chocolate Ave. & University Drive, P.O. Box 488 • Hershey PA 17033 Phone (717) 533-3311 • Fax (717) 533-9642

Call (717) 533-3311 or (800) 437-7439 by October 9th for special group rate. $169 single/double Tell them you are with Pet Boarding & Daycare Expo! PET BOARDING & DAYCARE

NEW PRODUCTS

individual packets and will last approximately one month depending on the size of the dog. Visit K10Plus.com for more information.

ZACK &ZOEY® SHIMMER MELAMINE BOWLS

K-10+ WATER SOLUBLE DOG SUPPLEMENTS

K-10+ Water Soluble Calming formula for dogs is recommended for those dogs that are exposed to increased environmental stressors. It is for dogs exhibiting nervousness, hyperactivity, separation anxiety or responding to environmentally induced stress. The combination of the FlavoCol, Suntheanine® L-Theanine, Chamomile and B Vitamins allows our Calming Formula to help achieve an alert state of relaxation while still being gentle on your dog. Our K-10+ Calming Formula is gentle enough for prolonged daily use and is non-drowsy and does not aﬀect your dog’s personality. One box of K-10+ contains 28

SAFESPACE® BRINGS NEW DISINFECTING SOLUTIONS TO ANIMAL FACILITIES

The SafeSpace® D&D fogger contains a hospital grade, contact disinfectant that when fully discharged, generates 6,000 cubic feet of disinfectant fog. The SafeSpace® D&D fogger can kill 99% of the germs responsible for parvovirus, distemper, bordetella (kennel cough) and many more. The D&D Fogger has proven successful in reducing repeat illness exposures when used as directed, and is eﬀective in preventing mold and bacteria related odors. The Disinfecting and Deodorizing Fogger is available for purchase at www.SafeSpaceCo.com.

Add some shimmer and shine to dinnertime with these bright and colorful Zack & Zoey® Shimmer Melamine Bowls! The Zack & Zoey Shimmer Melamine Bowl is available in two sizes: 12 oz and 24 oz • Melamine bowl and stainless steel insert are both dishwasher safe • Easy-grip notch for convenient handling • Non-skid rubber rim keeps bowl from slipping and sliding Each is packaged for retail. www.petedgeds.com

CLASSIFIEDS CALL (717) 691-3388 EXT. 206 TO PLACE A CLASSIFIED Rates: 25 words or less – $50 Each additional word – $2 each Classiﬁed ads must be prepaid. Call for issue deadlines. Agency discounts do not apply.

PROVERBIAL WISDOM If you must choose, take a good name rather than great riches; for to be held in loving esteem is better than silver and gold. Proverbs 22:1 Living Bible 54

PET BOARDING & DAYCARE