Case study use of cascade for a startup by group50 com

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THE STARTUP

RAPID GROWTH AND AMBITIOUS PLANS MEANT STARTUP ‘SoftNAS’ NEEDED A SOLUTION TO KEEP THEIR RESOURCES FOCUSED AND ON-TRACK. SoftNAS, an innovative Texas-based startup , prides itself as being the number one provider of network attached cloud storage. As at most startups, resources (be they people or financial) are never more precious than in the first few years of a company’s existence. SoftNAS therefore identified that without a high degree of focus, their ambitious growth plans were unlikely to be realised. The challenge was even more acute as a result of the flexible ‘virtual’ working options afforded to employees, who were spread across geographies and timezones. To mitigate this, SoftNAS chose to deploy Cascade, which is 100% cloudbased. This meant that they could include everyone from contractors to partners in the implementation of their strategy. It also allowed them to hold everyone accountable to their deliverables, even if they weren’t a full-time employee. Within days of the implementation, the management team had a clear visualisation

CASC DE

of how their strategy would be realised, and what changes were needed to ensure success. Cascade’s detailed goal-tracking capability also helped SoftNAS to stay on-top of critical projects and tasks, by automatically alerting them to which ones were starting to fall behind.

“We knew that keeping everyone on the same page as we grew the company was critical. Cascade was the perfect solution for this, and the flexible monthly pricing made it an easy choice.” Rick Braddy, CEO, SoftNAS Cascade has no setup fees, no minimum contracts, and includes free training for all users. The platform supports unlimited scaling and is being used by organisations with ten to tens of thousands of employees.

executestrategy.net


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