The Group Travel Leader September 2021

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FAMILY M AT T E R S

B E A L E A D E R I N R E S TA R T I N G T R AV E L I N YO U R C O M M U N I T Y SALEM, Ohio — Your group travelers are looking to you for leadership to get back to normal and to provide them with the travel and camaraderie that is so important in their lives. As their travel leader, you have the opportunity to increase their quality of life. That’s a lot more than just a tour group. The Group Travel Family’s mission has been to give group travel planners the networking and tools needed to better serve their community and legion of followers. “We have spent 25 years helping people enjoy the human interaction that only group travel delivers,” said Charlie Presley of The Group Travel Family. The organization currently serves 25,000 group travel planners who take over 5 million people on tour annually. Research has shown that the No. 1 reason people travel as a group is the human interaction that travel offers, surpassing other factors such as destination appeal, value and even safety. A Small Market Meetings “That alone is why I encourConference city tour age anyone reading this article to get their travel program back on track,” said Presley. “Your community needs it.” Getting your travel program back on track delivers the unspoken value of human interaction that has been lost during the past two years, and you as the travel planner can make it happen. Your first step is to commit to attending a gathering of group travel leaders and planners like yourself. “You gain the confidence and motivation at our conferences,” Presley said.

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SEPTEMBER 2021

Giveaways at Small Market Meetings Conference ALL PHOTOS BY DAN DICKSON

A business appointment at Going On Faith Conference

GROUP THE

TR AVEL LE ADER


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