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NOTE FROM THE CEO

Note From the CEO

The theme of this month’s Growing Bolder Magazine is SOAR. You’ll find stories that interpret the theme both literally and figuratively. And a couple that interpret it both ways.

As we age, we have an opportunity to soar in life. That doesn’t mean we have to go skydiving like those in our cover story. It doesn’t mean we have to do anything dangerous, heroic or even adventurous.

Soaring is a mindset. It’s about rising above the insignificant. It’s about claiming the rewards from the battles we’ve fought and the lessons we’ve learned. Those rewards are nothing more and nothing less than understanding what’s important.

We all get a little beat up as we age up. There is no easy path to our 50s, 70s, or 90s. But along the way we’ve gained perspective. We know that we can’t always be happy, and we can’t always be healthy. We’ve become resilient and learned that this too shall pass.

We become increasingly aware of the value of time. We know that life is precious, and every day is a blessing that holds within it the opportunity to rise above the trivial and insignificant. Every day is an opportunity to soar.

The challenge is ignoring a culture that thinks soaring is about money, fame, youth, and beauty and that, for us, it’s too late. But soaring isn’t about any of that. It’s about knowing, accepting, and loving who you are. It’s about living authentically and not being controlled or constrained by the expectations of others.

As we look forward to a new year, I encourage you to lean into life like never before. Now is not the time for fear, doubts, or anxieties. You be you, without apology. Soar in 2023.

Soaring is a mindset. It’s about rising above the insignificant. It’s about claiming the rewards from the battles we’ve fought and the lessons we’ve learned.

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