Positive Aging Sourcebook DC Winter/Spring 2020-21

Page 9

Positive Aging in the

Age of Coronavirus

Overcoming challenges and embracing change

By Christy Brudin

C

OVID-19 changed everything. The impact on the senior living industry has been profound, and it will be felt for decades—if not forever. While trying to protect a vulnerable population, the industry has had to navigate changing regulations and expectations, staffing and equipment shortages, and negative media coverage. There is no denying that this crisis highlighted areas where the industry can—and should—be improved. However, it is also important to celebrate the many successes derived from duress—from a smile or a laugh broadcast through cyberspace to a connection fortified during socially distant activities. Senior living employees at every level have worked tirelessly to keep a generation safe—and to generate happiness in the midst of a crisis.

Continued on page 8

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COVID-19 hit the senior living industry hard. Professionals at every level of the industry have fought back—working tirelessly to protect a vulnerable population.

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