DinosaurEgg styleguide

Page 1

Guideline


Mission Statement

D

inosaurs were extinct a long time ago, and no one can imagine what is going to be like inside the dinosaur egg. Therefore, we want to be a creative, unique and everything will be limited edition. The same style will only manufacture again if there is enough requests from our customers. Therefore, we will establish a close relationship with our customers through social medias. We will also update our information on different platforms regularly. We operating only online and in some marketplaces in certrain locations.

Our price is reasonable, so everyone can afford.


Our

Logo

is a important asset

to our company. It is important to keep it consistent. Therefore, there are a lot restrictions when using our logo.

Please read them carefully and follow the rules.


Colors:

black, white, grey

R=129, G=130, B-133

For the egg, it can only be grey or white.

Background color

R=231, G=233, B=232

R=220, G=222, B=221

Inner and buttom hadow of the white egg.

Color on the egg C=0, M=0, Y=0, K=48 R=210, G=209, B=209

Black background logo is

Only for publications.

For DinosaurEgg Products, use different logo is possible.



No other

colors

are allowed for the background!

Only exception is on products from the DinosaurEgg. Cannot be placed on any other products.

Only on DinosaurEgg products.

Or on DinosaurEgg authorized products.

No outside background photo can be used.

Background must be rectangular.



No tilted logos!

The only position is straight!



No different crack pattern on the the egg.

They all must be the same!



No different shape of eggs!!! No square! No round! No oval! No other shapes! They all must be the egg shape!



Font

Poplar standard Only

No spaces in between the two words.

DinosaurEgg.

only

The name can be on the bottum of the egg. Space must be the same.


Dinosaur Egg Dinosaur Egg Dinosaur Egg


No

drop shadow can be added to the logo and the fonts.

No other effects!

No strokes!


Logo image

Cannot be smaller than 2cm x 1cm.

cannot be larger than 9cm x 8cm.


Jiahui Zhang


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.