2 minute read
Letter from the President
from ABODE July 2023
By STEPHANIE GRAVES, CAPS, CAM, IROP, 2023 HAA President
WHAT IN THE AI? LET’S TALK ABOUT ARTIFICIAL INTELLIGENCE HEATING UP IN THE MULTIFAMILY INDUSTRY.
It’s no secret that apartment companies are beginning to leverage AI tools to enhance their operations and provide faster services to their residents. Now they can streamline lease management, rent collection and maintenance requests, there are even new AI algorithms that analyze applicant data to predict a resident’s reliability. Yes, seriously!
But there are certain roles in our industry that humans are way better suited for. As we all know, human interaction plays a vital role in providing personalized customer service to our residents, customers and coworkers. Building relationships, empathizing with residents’ concerns and sensitive issues requires something artificial intelligence does not have, emotional intelligence. While this new technology has the potential to do certain tasks and make basic operations a little faster in the multifamily industry, we cannot be replaced!
I think during this new AI era we should all keep in mind that the cream will rise to the top. So learning, engaging, and mastering these new resources is what we need to do. This industry can utilize these tools in a positive way to enhance what we do, not replace what we do. You can read more about the discussion on ChatGPT and the concerns starting on Page 42.
Let’s Super NintenBOWL!
Another thing artificial intelligence can’t do is bowl a strike, but your creativity on the video game world can! HAA’s Annual Bowling Tournament is coming up on August 4 and you do not want to miss out. Grab your teams and come compete against your multifamily friends for top scores and best costume. I will be there and I want to see packed lanes and no gutter balls! Game On! Early bird pricing ends July 14, so go register now! You can find more information on Page 16.
