Stand Alone Havaianas - Environment Design 2

Page 1

ENVIRONMENTALLY RESPONSIBLE MATERIALS AND TECHNOLOGIES IN RETAIL SPACES. ASSESSMENT 2A | STAND ALONE Hallan Moulin 33434T Branded Environment Billy Blue 2012


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Sustainable Material Rattan, or Cane, is a spiny climbing palm that grows in degraded tropical forests and marginal soil, what makes it possible to introduce cane to other forests without disturbing its existing structure and balance. Cane can attain lengths of over 185 metres. There are 13 rattan genera with 700 known species. Due to its strength and flexibility, the stem of rattan is used extensively in the manufacture of cane furniture and in matting. Its processing requires only simple tools and low-cost machines. It is environmentally friendly and biodegradable. A sixty foot tree cut for market takes 60 years to replace. A sixty foot bamboo/rattan cut for market takes 59 days to replace. Handmade process would be the ideal tool to manufacture this stand alone. Handmade enhances the concept of fresh, new and exclusive, what totally relates to the brand essence.

Different ways Cane can be manipulated.


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Perspective


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Perspective with human ďŹ gure


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Perspective


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Close perspective view on Baskets


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Top view


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Side view (elevation)


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Side view (elevation) with human ďŹ gure


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Front view


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Front view with human ďŹ gure


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Back view


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e l b r u i e o t s y r m e e e o m e v u t n s Fr o r s c u y o a a y w n l i e A e e v s r i e r o F t r u r o e y e m e m Fr u s e s l y b i a t r w l e v A n o c e a m n m i u s e v s i y r a r w a s Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

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e l b r u i e o t s y r m e e e o m e v u t n s Fr o r s c u y o a a y w n l i e A e e v s r i e r o F R t E r u r o e M y e m e M r m F U u s S e s l y b S i a t Y r w l e A v A n W o L c e A a m s n m ’ i u t s e I v s i y r a r w a s Billy Blue | Branded Environment | 2012

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BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

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Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Close perspective view featuring fruits


Billy Blue | Branded Environment | 2012

BE 204 Environment Design 2 - Retail | Assessment 02A | Hallan Moulin (33434T)

Close perspective view featuring fruits


ENVIRONMENTALLY RESPONSIBLE MATERIALS AND TECHNOLOGIES IN RETAIL SPACES. ASSESSMENT 2A | STAND ALONE Hallan Moulin 33434T Branded Environment Billy Blue 2012


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