HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
Do You Sell
Party Supplies…
...
Halloween Merchandise… or Fantasy Costumes?
You Need to Exhibit at THE Global Industry Show! ®
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
Most Domestic & International Buyers
THE
Global Show
The Halloween & Party Expo presents you with global opportunities. It draws buyers from across the United States and around the world. In 2013, attendees traveled to Houston from more than 63 countries and territories from around the globe, including: • • • • • • • • • • • • • • • • • • • • •
Argentina Australia Austria The Bahamas Barbados Belgium Bermuda Brazil Canada Cayman Islands Chile China Colombia Costa Rica Dominican Republic Ecuador El Salvador France French Polynesia Georgia Germany
• • • • • • • • • • • • • • • • • • • • •
Greece Guadeloupe Guam Guatemala Haiti Honduras Hong Kong India Israel Italy Jamaica Japan Kuwait Lebanon Malaysia Mexico Netherlands Pakistan Panama Peru Poland
• Portugal • Puerto Rico • Republic of Ireland • Russian Federation • Saudi Arabia • Singapore • South Africa • Spain • St. Vincent & the Grenadines • Suriname • Sweden • Switzerland • Trinidad and Tobago • Turkey • United Kingdom • United States • Vanuatu • Venezuela • Virgin Islands
“We’ve been swamped the entire time. We’ve had a great turnout from both the U.S. and our overseas customers. There are a lot of countries that weren’t on our radar as potential major buyers until this show.” – Patrick Ward, Northstar Balloons
“The show has definitely expanded well in the International market; tons of foreign countries. We have created new customers in at least 6 new countries. This has been better than we’ve ever seen.” – Douglas Drake, Wolfe Face Art & FX
“We have seen people from all over the world. This is THE global show for the industry.” – Robert Berman, Rasta Imposta
Buyers from more than 63 countries.
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
All
Inclusive
Show
Most Industry Vendors Under One Roof By exhibiting, you’ll join the ranks of THE top companies in the Halloween, Costume, and Party Industry. You’ll boost your sales, obtain quality leads, and come face-to-face with serious buyers. Whether you sell products to independent store owners, retail chains, buying groups, or major non-profits, you need to exhibit at THE SHOW for the industry. Sample Product Categories: Adhesives / Tape Aisle Runners Amusement Games & Novelties Animal Costumes Animatronics Antique Clothing & Uniforms Arcade/Midway Games Art Supplies Artificial Flowers Artificial Trees & Fruits Awards Baby Themes Ball Gowns Balloon Accessories Balloon Kits Balloon Stuffing Machines Balloons Banners Beads Beards Birthday Items Boots Business Services Buttons Cake Decorating Kits Cake Trim Candles Candy / Candy Supplies Caps Cards for Every Occasion
Carnival Games Catering Supplies Celebrity Standups Christmas Merchandise Clown Props Clubwear / Rave Accessories Confetti Consumer Product Testing Corsets Costume Accessories Costume Jewelry Costume Kits Costumes Craft Supplies Crepe Paper Crowns Cup / Drink Coasters Custom Costumes Custom Imprinting Cut-Outs Decorations Disguises Display Fixtures & Hardware Displays Easter Bunny Costumes Easter Merchandise Education Ethnic Apparel Eyeglasses Fabrics False Faces Fasteners
Feather Goods Fireworks Flags Flowers Foil Wrap Fog Machine & Accessories Formalwear Fund Raising Items Furs Gags Games Garland Garment Racks Gift Bags Gift Boxes Gift Wrap Giftware Give-A-Ways Glassware Gloves Glow in the Dark Merchandise Glue Guns Greeting Cards Halloween Masks Halloween Merchandise Hands & Feet Hats, Caps & Headwear Haunted House Consultation Haunted House Props Helium Hosiery Imprinted Items Imprinting Machines
Inflatables Insurance Services Invitations Jewelry Jokes Karaoke Las Vegas Items Lawn Decorations Lawn Signs Leotards, Tights & Stockings Licensed Merchandise Lighting & Special Effects Lights / Lanterns Lingerie Magic Makeup & Appliances Mannequins Mardi Gras Mascot Costumes Masks Masquerade Masks Medieval Costumes Metallic Products Military Uniforms Mugs / Tins Music Mustaches Napkins New Year’s Eve Items Novelties Oriental Items Packaging Equipment Paper Products
Paper Tablecloths Party Favors Party Goods Party Lights Party Packs Party Rentals Party Signs Pencils & Pens Pennants Period Costumes Pinatas Pirate Merchandise Plastic Tableware Plastic / Paper Table Linens Plastic / Paper Table Skirting Playing Cards Plush Toys Pneumatics Postcards Posters Practical Jokes Price Marking Equipment Props Publications Pumpkin Carving Kits Rentals Replica Weapons Retail Software Rhinestones Ribbon Ride Systems Roll Tickets Rosettes Rubber Stamps Santa Claus Costumes
Scenic Materials Sequins Sexy Costumes Shoes / Footwear Smoke Machines Sparklers Special Effects Stage Lighting Stationery Steamers & Press Mach. Stickers Streamers Styrofoam Suspenders T-Shirts Tattoos Teeth Theatrical Costumes Themes Tiaras Tickets & Wristbands Tissue Bells Toys Trade Associations Trick or Treat Bags Tricks Trimmings Tuxedos Undergarments Valentine’s Day Items Video / DVD Vintage Clothing Wedding Themes Wigs Wishing Wells Wrapping Paper
“We tripled the amount of money spent last year and we’ll be back next year. There’s a wide variety [of vendors] here. It’s a very good show, well laid out, easy to find everybody, good location, so it’s super. We wouldn’t go anywhere else for Halloween.” -Ben Baker, Sharon Quinn, Imagination Toys and Shoes (Buyers)
“Attending the Expo is the only way that we write orders. There’s nothing like being able to see the merchandise and touch it before you order it. This is the ONLY show for the party and costume industry for sure. This is the only show that I would go to.” -Joni Sorrels, J&M Seasonal (Buyer)
1,400+ Booths Covering over 600,000 square feet.
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
Most Product Introductions & Order Writing
#1 Order Writing Show
The Halloween & Party Expo will help you reach THE buyers in the Halloween, Costume, and Party Industry. Our attendees come to do business and they are decision makers. Attendees include: • Thousands of independent store owners; • Buying group members (PCA and NCA); • Major non-profit association purchasing officers; • National retail chain executives and buyers including: -Halloween Express -Party City -Garden Ridge -Party Land -Dollar Tree “We’ve had a lot a lot of -Spirit Halloween new customers. There are -Target serious buyers [here]. We’re -Walmart very pleased with the number of orders…more this year than last year and last year was more than the year before, so for us it’s growing very well.” -Douglas Drake, Wolfe Face Art & FX
“Everyone we’ve talked to has been a legitimate buyer. It seems like everyone who comes by is prepared and ready to buy and has been real serious about buying. We’ve seen International buyers from Australia, England, Germany… networking all around the world. This is our first time here, and it’s definitely panned out.” -Morgan Dowtin, Scary Peeper (First-Time Exhibitor)
“The show has been going fantastic. More serious buyers here versus other shows that we’ve attended. We weren’t expecting to take in that quantity of orders that we’ve taken. We’ve had a great show. This is definitely the place to be.” -David Levich, H2W (First-Time Exhibitor)
Thousands of Quality Buyers, Writing Thousands of Quality Orders
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
THE Show
with the
Most
FREE Marketing Materials We also provide you with the marketing tools to attract buyers. Order FREE materials to send to your customers. You are already mailing your customers catalogs and invoices, so why not include a promotional stuffer, attach an email flyer, or send a postcard inviting your customers to see you at the show? • FREE Emblems for Ads or Websites • FREE Promotional Mail Stuffers • FREE Customized Email Flyers • FREE Customized Postcards • Numerous Sponsorship Opportunities available for additional costs
“This show has become the industry standard. This is the only show that we go to every year and it’s been a success for us.” - Scott Smiledge, Vampfangs (Buyer)
Join Us In Houston to View
PHLEREE M SYOA UR INFO
www.JustForKicks.org
Visit Booth #1041
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8, 2014 Houston TX • Jan 25-2
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-2 8, 2014
“Sales have been up from last year. We’ve had meetings the whole entire time. This is THE show for the industry.” - Charlie Santilena, Charades
Join Us In Houston!
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our Latest Products!
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View Additional Advertising and Sponsorship Opportunities Online at www.HalloweenPartyExpo.com
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
Increased Interest… Heading to New Orleans In 2014, the Haunted Attractions National Tradeshow and Conference (HAuNTcon) will move to Houston to be co-located alongside the H&P Expo.
THE Growing Show
Organizers of the FLOAT Balloon Convention are scheduling special workshops during the expo. The Halloween & Party Expo will move to New Orleans in 2015. The Big Easy, one of the world’s great party and costuming cities, famous for its music and food festivals, and—of course— for Mardi Gras, will be the perfect location for the show. Grab your spot today to receive priority placement for future years. H&P Expo is THE industry standard and you don’t want to miss your opportunity to get your piece of the multibillion dollar – AND GROWING – Industry.
Statistics Prove the Industry Continues to Grow: • 71.5% of consumers celebrate Halloween, up from 52.5% in 2005 • In the UK, Halloween sales exceeded $549 million in 2012; In Great Britain alone, there has been an almost 700% increase in adult costume sales since 2009 • U.S. Halloween spending hit a record $8 billion in 2012
• Retailers are capitalizing on the party mood and responding to the demand for theatrical dress-up year round • The Expo’s International attendance has increased by 200% since 2009 • 34% of registered attendees in 2013 were NEW and had not attended in the past
Trade Shows Hit the Market: In its annual survey, Party and Paper Retailer asked retailers how they select merchandise. The response:
*Trade Shows - 32% Trade Magazines - 26%
Reps - 23% Online - 19%
Don’t Forget!
Buyers will be purchasing for a Friday Halloween at the January 2014 Expo.
Space is going fast!
HALLOWEEN
& PARTY EXPO
Houston TX • Jan 25-28, 2014
Sign Up Today
The Best Exposure:
Exhibitor Package:
The Halloween & Party Expo will provide excellent exposure in the market through numerous promotional campaigns. We also provide YOU with the marketing tools to attract buyers.
Included with the purchase of each 10 by 10: • Standard sign • Side and back drapes • One (1) 6’ black-skirted table • Two (2) chairs • One (1) basket w/ trash removal • Listing in Expo Directory & Map • Online listing on interactive map • Access to FREE promotional marketing
FREE Pre-Show Marketing Materials: • • •
FREE Promotional Mail Stuffers FREE Customized Email Flyers FREE Customized Postcards. Note, postage is not included.
How to Exhibit:
The Fees: Price per booth is $1,995. Corner booths incur an additional charge of $200 per corner. Exhibitors must arrange for carpet and utilities separately through contracted suppliers. All services and detailed information are available in the Exhibitor Service Manual, which the Expo will provide to contracted exhibitors.
1. Visit HalloweenPartyExpo.com and confirm your desired booth number(s) by clicking the top right button “See Floorplan.” Once you click to view H&P Expo floorplan, then scroll down to click “View Available Booths.” 2. Next, use the online link to purchase your booth online. If you have questions during the process, please call for assistance. 3. Lastly, pay deposit as indicated in the contract to secure your booth.
Questions? Call: 1-877-347-EXPO (3976) International: +1-512-291-8011 www.HalloweenPartyExpo.com
The global show, providing... * * * *
Most Most Most Most
Order Writing & Serious Buyers Industry Buyers & International Attendees Industry Vendors Under One Roof Networking, Education & Entertainment