KUBODA/ MAHINDRA/ JOHN DEERE DEALERSHIP 8 . 1 8 . 2 0 1 6
KUBODA Dealers: The Broader Social Conversation 3385 total posts over 12 months (August 17, 2015-August 16, 2016) 33% positive 33% negative 34% neutral
KUBODA DEALERSHIP: NEUTRAL/ POSITIVE WORD CLOUD
Good: Word of mouth benefits Kuboda a lot, many consumers get good feedback from their friends who use a lot of it. Miles: less than 10 miles away and good service from dealer are the main reasons that consumers like Kuboda.
KUBODA DEALERSHIP: NEGATIVE WORD CLOUD
Parts/ installed: Kubota parts are having frequent problems with the self propelled function, but dealers don’t know how to fix it. Stopped: “The kubota dealer was kind of "they are out there, go look" attitude.” Wrong: “kubota dealer says the lift capacities on the Kubota website are just wrong.” Bad: “If you have a Kubota, your Kubota dealer does nothing but work on small tractors.”
MAHINDRAÂ Dealers: The Broader Social Conversation 837 total posts over 12 months (August 17, 2015-August 16, 2016) 25% positive 13% negative 62% neutral
MAHINDRA DEALERSHIP: NEUTRAL/ POSITIVE WORD CLOUD Good: "Although we are both Deere guys for tractors, my father and I have each had good experiences with your local Batavia Mahindra dealer with other equipment.â€? Max: Mahindra dealer offer the Max series, a lot of sales and a real good reputation. Global: Mahindra North America introduces its 2016 Mahindra Dealer Advisory Council, which operates as a strategic partner by providing the "Voice of the Dealer" and market level feedback for Mahindra across all aspects of the business.Â
MAHINDRA DEALERSHIP: NEGATIVE WORD CLOUD Change: Mahindra dealer can't change part when consumers encounter problems. Worst: consumers complained that Mahindra provided the worst service because they don't know how to speak with customer. Bad: “All major service stations of Mahindra are fraud they only think and calculate how to make money from customers.”
JOHN DEEREÂ Dealers: The Broader Social Conversation 3668 total posts over 12 months (August 17, 2015-August 16, 2016) 20% positive 26% negative 55% neutral
JOHN DEERE DEALERSHIP: NEUTRAL/ POSITIVE WORD CLOUD
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Experience: “I got mine at a John Deere dealership which has been pretty good.”
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Equipment: I have cultivated good relationships with dealerships in this area that sell tools and equipment I need.
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Maintenance: The replacement doesn't necessarily have to be Green, but we have a good relationship with our John Deere dealer.
JOHN DEERE DEALERSHIP: NEGATIVE WORD CLOUD •
Local: local dealer’s service standard changed depending on different people or places. “two years ago I could call up my local John Deere dealer with a part number for my 290 corn planter, and they'd hook me up with a dealer somewhere that had the parts. Now, do the same thing, and they don't find anything at all.”
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Repair: dealers lack of knowledge to deal with consumer’s problems. “I have no repair manual for 2010, and my John Deere dealer has not really idea”
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Parts: dealers delivered negative message to consumers. “The guy at the John Deere dealer parts dept. told me all of the old ones like mine are just as bad, and he himself had the same mower with no hood like mine.”
Skid Steer Loader 6832 total posts over 12 months (August 17, 2015-August 16, 2016)
Compact Track Loader 656 total posts over 12 months (August 17, 2015-August 16, 2016)