Han Yin Lee's portfolio

Page 1

Han Yin Lee Protfolio

CIS POSTER LAYOUT PRODUCT ILLUSTRATION

Han Yin Lee Protfolio

1


Personal Logo Design

Design and fashion is my life. You will soon know that I am a girl expecting an amazing life through my work.

3

Han Yin Lee Protfolio

Han Yin Lee Protfolio

2


Duke Logo Design

Duke is a company which produces casino goods and cards. The principle of the horse chess-based design is to represent the corperate image as both powerful through its success as a leading brand and elegance for the quality of thier products.

CIS Design

Duke is a company which produces casino goods and cards. The principle of the horse chess-based design is to represent the corperate image as both powerful through its success as a leading brand and elegance for the quality of thier products.

5

Han Yin Lee Protfolio

Han Yin Lee Protfolio

4

Duke


Moon Star Sun Fashion

'

Shepherds House Hotel Logo Design

Logo Design

This concept is inspired by the moon, sun, star and universe. I designed four symbols with a different sense of vision, style, direction and creativeness. The logo conveys the essence itself from nature.

The swan creates the feeling of elegance and beauty which in turn makes the guests feel comfortable and special when visiting the hotel. The hotel is also located on a scenic riverside overlooking a lake populated with natural wildlife such as the swan, which inspired the S shape of the Shepherd's House Hotel's logo.

7

Han Yin Lee Protfolio

Han Yin Lee Protfolio

6


Lady 7 Café

Lady 7 Café

CIS Design

CIS Design

The concept of Lady 7 Café is using the temptation of food to substitute the beauty of fashion in 7 creative ways. Here, you are beingloved! Here, you are being worshiped! Here, you are irreplaceable! Lady 7 is the place for comfortable relaxation, spiritual joy and vision of beauty! My inspiration to create this logo spawned from the chic and sophisticated customers targeted by this luxury service.

9

Han Yin Lee Protfolio

Han Yin Lee Protfolio

8


Shen Hung Machinery Logo Design

The overall concept is inspired by the three processes recommended to the customer before purchasing the machinery; send work, see examples, buy with confidence. The colour theory and shape of the typography is influenced by the structure and visual appearence of the equipment. I feel the colour black represents strength and the sharp right angles embody the cutting edge technology.

Custom Logo Design

ASTIN is a reliable and powerful leader in customized suits. I created this logo for ASTIN Gallery to incorperate the manner and perfection it provides for its customers.

11

Han Yin Lee Protfolio

Han Yin Lee Protfolio

10

Astin Bespoke


Astin Bespoke CIS Design

cat책alog

13

Han Yin Lee Protfolio

Han Yin Lee Protfolio

12

Astin Bespoke


Save Home

Global warming is a threat to both the future of human life and the existence of animals living on the melting icebergs. The polar bear is used to communicate to us what is happening to our and their lives.

2008 The International Biennale of Poster in Mexico, Gold Prize 2008 International biennial of the poster in Poland Warszawa, Selected Participant 2008 Graphic And Advertising Design Young Gun Award, Bronze Prize

15

Han Yin Lee Protfolio

Han Yin Lee Protfolio

14


Life Continuing

Perhaps we could do more for our environment. Our hands can embrace the whole ecosystem and take care of its next generation instead of damaging it.

Nature Counter Attack

A peaceful world creates distorted values. Sometimes we need to take a step back to see the repercussions we are facing from ignoring the truth about the way we treat the world around us.

2008 The International Biennale of Poster in Mexico, Selected Participant

17

Han Yin Lee Protfolio

Han Yin Lee Protfolio

16


Concept of heartbeat tree

The heartbeat of the earth will gradually diminish as we continue to cut down more trees. At all costs we should find a way to maintain this already deteriorating heartbeat. What can we do to avoid this devastation?

Green Strength

Natural power cannot be replaced. The breeze that strokes our cheeks is supposed to be natural from the world around us, not produced from man-made machines. Our earth needs balance.

2008 Graphic And Advertising Design Young Gun Award, Selected Participant

19

Han Yin Lee Protfolio

Han Yin Lee Protfolio

18


Ignoring the Truth

Global warming continues to be a threat to humanity surrounding us everyday. Like some people who are unfortunate enough to experience color blindness, in a way we are all blind as we cannot clearly see the truth that our actions are having on the world around us whether we choose to believe it or not.

her shoes

My university degree show poster.

21

Han Yin Lee Protfolio

Han Yin Lee Protfolio

20

Put myself in


Touch

Thinking about the environment and how we can take care of it makes us feel closer to nature. As ideas grow in our minds we can come up with more ideas to look after the world around us.

Please do not hurt the earth anymore since it is already covered in injuries. You may not feel the pain yourself but if you could feel the pain, would you do things differently? These symptoms can be avoided and we wont have to feel the pain if we are more careful.

23

Han Yin Lee Protfolio

Han Yin Lee Protfolio

22

Stop Injuring


Magazine layout Work

The following layout design for imperfect beauty is part of my final year work at the University of London.

25 25

Han Yin Lee Protfolio

Han Yin Lee Protfolio

24


Imperfect Beauty

Magazine inside pages

Magazine Cover

For my final project I explored the concept of imperfect beauty. I convey the idea by taking imperfect pictures of what I believe is beauty and transform them into perfect magazines. I stimulate people by finding the sense of imperfect beauty around us.

27

Han Yin Lee Protfolio

Han Yin Lee Protfolio

26


Brita image

Brita image

advertisement design

Everyone wants to be healthy. Water is very important to everyone and the filtration process can make water even more pure and healthy for us. As to this design, I focus on three expressions; pure, natural and smile. Water is essential and part of our lives, without thinking too much we can experience the true meaning of filtered water by

Concise arrangement is my key to perfection. This layout allows readers experience the natural feeling of the water at its purity and create a soothing feeling, through the swaying visuals of the water.

29

Han Yin Lee Protfolio

Han Yin Lee Protfolio

28

combining the concept of maintaining health and the complement of the spiritual language.

advertisement design


Cosmos

COSMOS means 'The universe' and is inspired by the god of the universe Zeus master of all things. In September, 2007 a group of young people sharing a common vision created COSMOS in the spirit of 'No compromise for low quality'. Working to intricate detail and pursuing a personalized service beyond peoples expectations and imagination; The teams ambition is to continuously enhance peoples sense of fashion. The things you buy is not just a commodity, but a dream from them. 'COSMOPOLITAN, FASHIONED BEING' you are the master of the universe.

31

Han Yin Lee Protfolio

Han Yin Lee Protfolio

30


Yamata no Orochi

Based on the Japanese mythical beast - Yamata no Orochi. Notice the sharp eyes as they stare at you and the lip of the cap that represents the beasts mouth.

To launch!!! Fighting through anything the sky throws at you, the product is both light and durable.

33

Han Yin Lee Protfolio

Han Yin Lee Protfolio

32

Cosmos


Black light

Chinalife 2001 yearbook design This is a calander design for the China Life Insurance company.

35

Han Yin Lee Protfolio

Han Yin Lee Protfolio

34


Chinalife 2001

yearbook design

Han Yin Lee Protfolio

37 Han Yin Lee Protfolio

36


Starbucks cap design Wherever you are, regardless of ethnic origin or race, The taste of Starbucks is something we can all enjoy. We go there following our mind and order an irreplaceable moment.

2005 Starbucks Tumbler Design Competition, Selected Participant

Beauty

The purpose of this experiment is to allow people to find natural beauty in different ways and how to find the sense of the imperfection of beauty. This experiment sets the direction for defining natural beauty and working practice in biology. I used the natural formation of cells through a microscope to find these natural shapes. Some forms are good and some forms are imperfect. I used watercolour to draw patterns in different ways with the aim of trying to define natural beauty through this practice.

39

Han Yin Lee Protfolio

Han Yin Lee Protfolio

38

Imperfect


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.