Marketing Strategy

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Marketing Signature STRATEGY

DAY

Photography

Our magazine quality photos that aim to capture the unique characteristics of your home and build an emotional connection with buyers.

Favouring natural bright light instead of over-saturation, this style communicates a sense of high quality and exclusivity.

Inspired by interior design magazines, our photography style focuses on visual clarity – with straightforward and engaging angles, making the impression of the spaces easier to comprehend and connect with.

Signboard

Our photo signboard, displaying agent and office contact details, will be strategically installed on the boundary of your Thisproperty.traditional

form of advertising still remains an essential tool for capturing those buyers who may have a connection to the neighbourhood. Our vertical signboard, land signboard and pointer signboard are alternative options that may suit certain properties.

STATISTICS

Stand out above standard ads while increasing exposure and engaement with your property.

ONLINE

Listing

Receive 60 days of premiere placement on Australia’s top real estate website, realestate. com.au, securing a position above all standard ads with ranking refreshment on day 15 and day 30.

Receive 42 days gold listing placement on Australia’s 2nd ranking real estate website, domain.com.au. Receive standard listings on all other major real estate websites.

Video

videographers capture the internal and external elements of your property through the use of video.

The statistics show that real estate video cuts through the market clutter like no other campaign tool. Video plays an integral role in building an emotional connection with your Letaudience.ourskilled

Social

STATISTICS

Example of standard $150 Facebook campaign reach MEDIA

Utilise our social media network and boost the visibility of your property online with a targeted Facebook and Instagram Wecampaign.willengage

with selective buyer demographics, behaviours and interests through Facebook parameters with the ability to provide results in real time.

Signature

WithHarcourts.youall the Way.

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