Taking The Path Less Travelled

THREE ENTREPRENEURS SHARE ABOUT THE MAGIC OF THE DIRECT SELLING INDUSTRY AND THE REWARDS IT OFFERED THEM WITH COLLABORATIVE EFFORTS AND HARD WORK.

1

my name is Azizuddin and my wife is Nurhayati. I was introduced to the direct selling industry in 2002 when I was 25 years old and working in a multinational company.

I was invited to attend a direct selling business function for the first time, and it was that event which filled my heart with passion as I could envisage a bright future if I were to venture into business. All the while before that I have been looking for opportunities to get involved in business but I found that the biggest challenge for me was the substantial capital required.

However, in the direct selling business, even with a small capital, I found that I could start doing business and at the same time receive guidance from really great mentors.

So in 2002, I started my direct selling business on a part-time basis and after a lot of hard work, it took only 6 months for me to decide to resign from being an employee at the age of 25, to plunge full-time into building my own direct selling business.

From then onwards, I went through a really enlightening business experience which enabled me to earn 5-star fully-paid overseas holidays annually.

My overseas trips enabled me to really see how much knowledge one can learn from countries that are more developed and advanced.

In the direct selling business, we do not run our business alone, but we have a team. Together, we need to help one another to ensure that our team members too can achieve their dreams.

The more people that we can help succeed in the business, the more successful we will be in our business.

I have already been building my direct selling business for 20 years now, and I have even become more excited and passionate because it not only provides me with financial independence but also the freedom of time that people out there can only dream of, because it is something that they cannot get from their businesses or careers.

And my most precious priority which gives me all the happiness, is being able to always be with my beloved family i.e. my wife and children.

For me, building a business is not solely for making money, but what we need to learn is to possess the knowledge in order to mould ourselves to become someone more trustworthy, honest, and full of integrity, in living our lives in the world of business.

In the direct selling business, everything is provided for us. It is a complete package and what we need to do is to grasp and equip ourselves with invaluable knowledge from real mentors and real company platforms.

I wish all my colleagues in the direct selling industry every success and urge them to strive further to help others out there who are searching for ways to make their dreams come true.

2

when my friend Danny from Singapore spoke to me about a new direct selling opportunity, I was not ready. It was not because I was against the ideology or business model of this industry, instead I always thought the business model of referrals is brilliant. However, my circumstances at that particular time did not allow me to be involved actively in the company.

I have been in the entrepreneurial scene for the past 20 years. I was seated on the board of 9 companies, my business interests in the tourism and hospitality industries, amongst other investments, was really thriving.

I knew from my experience almost 20 years ago that the direct selling industry has the ability to help any individual to achieve his or her dreams as well as achieve financial independence. However, after a short encountered with a direct selling company 20 years ago whereby the company eventually collapsed and ceased its business, I have never been involved in any other players in the direct selling industry since then.

When my friend Danny shared with me about a company providing breakthrough health science technology in the form of direct selling, I did not give it much thought at that moment.

However, due to my personal health situation, I agreed to start with a cellular health rejuvenation program as a consumer, suggested by my upline sponsor. I was surprised with how much better I felt after just a few weeks. That was when I decided to share more of the benefits that I experienced with my family members and friends, and the “duplication” process of the business naturally happened unexpectedly. Before long, I was able to receive some “thank you cheques” from the US-based company which has just started its presence here in Malaysia. Danny (my friend and upline sponsor) has started to connect me to the team support and eventually he exposed me to learn more about the company’s culture and philosophy. I was especially attracted with its philosophy of “People before Profit” and also the true meaning of sharing the direct selling. I learnt that it should be called the NLM - The “Next Level Marketing” since this industry truly provides ordinary people a chance to achieve an extraordinary life. More importantly, it fulfils all the requirements of a New Normal economy.

After a year consuming the products, I found myself actively sharing the business opportunity. Credit goes to the constant follow up by my friend/upline sponsor Danny and his support team who continuously invited me to various events online, and shared all the information about this industry.

When the pandemic hit the world in 2020, my tourism and hotel industry was devasted. We had to let go of many staff, as survival was the only objective for that entire year and all my fees and income from these companies were terminated unexpectedly. Fortunately, it was also during the same time that my network marketing account with this company started to thrive. We managed to attract more and more leaders and entrepreneurs with the same vision, and I am forever grateful that the income which was derived from direct selling venture in fact, equivalent and surpassed my previous income.

I attribute this amazing success not to myself but to my marvelous team, where everybody contributed small efforts in bringing the message of health and financial freedom to their friends and family members, and especially our business associates who believe in the destiny and vision that our team set forth for them to accomplish.

Today, after 3 years in the industry, I am among the top 1% income earners of the company and achieved the highest rank so far in Malaysia. The achievement does not mean that I am super smart as I was actually a total “newbie” in the direct selling industry previously. Hence, I truly believe that all those who are willing to improve, and achieve extraordinary success through helping others as part of their core values, then the direct selling industry is the Next Level in their life that they should really consider and learn about.

Today in the year 2022, I am forever grateful because of those amazing people on my team and company, and the direct selling industry which will empower the potential of millions of future network entrepreneurs here in Malaysia.

About: Tony Ch’ng lives in Penang with his wife and family. He is an Investor and Network Entrepreneur. He is currently actively helping more than 3000 of his team associates expand the network marketing business in South East Asia.

3

lizaimi Lihin is recognised as one of the elite players in Malaysia’s direct selling industry. He always works his way up to the category of top income earners in the companies he is involved with, including the current one. However, his success did not happen overnight. Instead, it was a 20-year journey that began with full of scepticism towards this industry at that time.

In 1997, I graduated in Mechanical Engineering from a local university. I was introduced to direct selling in 2002 by one of my closest friends. Even though I was sceptical about the business model, the people in the business attracted me to explore the opportunity. Moreover, the potential to a earn passive residual income stream and financial freedom, motivated me to get started as well as to stay focused in the business.

Nevertheless, it was actually not an easy journey for me. The first eight years were really a disaster. Initially, the situation was so hard, especially when I did not have any skills and experience in this industry. I can’t remember how many times I wanted to quit the business, but my dream of financial freedom kept me moving. I am glad that I went through all the struggles because it helped me to understand more about the business and how to work with my team, especially for those who experienced the same challenges when they started their journey in this industry.

I made my first breakthrough in 2011 in my direct selling business. The system and the mentorship helped me to build a big team all over Malaysia. It was a huge success. I have discovered the importance of a duplicatable system in building a successful business that is able to provide a steady stream of income eventually.

This industry has grown and helped me to become a better person as well as a leader of my team. However, it is not an easy task. The most challenging part of this journey is ourself. Most people have stopped before they really started a business. This is because, most of them do not want to humble themselves by learning something new or to start from scratch. They hesitate to get out of their comfort zone which might challenge their ego. As a result, they would stop before they are able to tap into their potential.

The direct selling business is proven to be a recession-proof business. I have been going through a couple of economic recessions while building my business, which did not affect my business and income at all. In fact, during this COVID-19 pandemic, by using these technology gadgets such as zoom meeting, Facebook messenger and Whatsapp application, we are still able to build the business effectively and successfully. Our income has doubled if compared to the time before the pandemic. This is further proof of direct selling as a recession-proof business as well as a pandemic-proof business where you can still reach out to your team and customers effectively by using this amazing technology.

I believe this business model is just brilliant! We can move products or services effectively all over the globe without having any of those struggles like a conventional business. The economic potential is so huge, and I am glad that I made the right decision to get involved in this industry 20 years ago. For the past 20 years, it has been worth my time and effort, and it could not be any better than this. I am always excited about this industry’s opportunities, and I am looking forward to impacting more people’s lives with my current business venture.