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MR D.I.Y, MR DOLLAR and MR TOY Storm The Market with 1,000 Stores Nationwide
Market Info
MR D.I.Y, MR DOLLAR And MR TOY Storm The Market with 1,000 Stores Nationwide
With more consumer resorting to D-I-Y options, a homegrown Malaysian Group is riding this wave to deliver unparalleled experiences and products to consumers.
M
R D.I.Y Group, Malaysia’s largest home improvement retailer and the owner of MR DOLLAR as well as MR TOY stores, hit a major milestone having opened 1,000 stores nationwide. In a grand celebration of this milestone, the retailer is o ering customers from all walks of life great deals on its wide range of products. With a tagline “Always Low Prices”, MR D.I.Y. continues to draw consumers to its three brands.
Group Head of Marketing, Alex Goh said, “This is a red-letter day for MR D.I.Y. and one that we are immensely proud of. We opened our rst store in Jalan Tuanku Abdul Rahman in 2005, and we never imagined then that we would one day be present in 1,000 locations nationwide, delivering on our promise of “Always Low Prices” and with a breadth of brands – MR D.I.Y., MR DOLLAR and MR TOY.”
He added that this milestone would not have been achieved without the dedication of the Group’s 13,000 employees across the country, the strong relationships with its business partners, and the loyal support of Malaysians.
“We owe our success to all of you,” proclaims Alex.
The Group, with its prominent yellow corporate colour, started out in the Malaysian market 17 years ago with the opening of a traditional hardware store. First located in Kuala Lumpur’s renowned shopping district, the Group grew steadily over the years. Committed to delivering value and quality, the Group o ers discerning shoppers not only the best D-I-Y options but also a remarkably wide array of products.
Today, MR D.I.Y. boasts more than 18,000 products in all its stores as well as its online e-commerce platform. In addressing market needs and delivering value-add to consumers, MR D.I.Y. expanded its stable of brands to include MR DOLLAR and MR TOY.
Sharing about the company’s future plans, Alex said, “We don’t plan to rest on our laurels. To us, this milestone is an inspiration to keep growing and to keep innovating. We will continue to serve our customers’ needs by bringing them relevant and useful products at great value, in innovative store formats, in convenient locations.”
He continued, “We are also committed to keeping things interesting by introducing interesting experiences, as well as exciting promotions and partnerships; and, we will reach out to more Malaysians, staying on track with our plans to open 180 more stores in 2022.” Over the last 17 years, the Group has been immensely busy building a strong track record and foundation which include being inducted into the FTSE4Good Index; achieving recognition as Malaysia’s Brand of the Year for four consecutive years; winning the Frost & Sullivan Best Practices Award for the Home Improvement Retail/ Company of the Year Award 2020 & 2021; as well as bagging the Deloitte Malaysia Best Managed Companies Awards 2021 and Putra Brand Awards – Gold Award 2021 in Retail Category.
Celebrating this milestone with its customers, the Group o ered attractive discounts of up to 40% across more than 60 product lines at MR D.I.Y. stores. The Group also gave out fantastic deals on F&B goods and toys at MR DOLLAR and MR TOY stores from 1 to 31 August 2022.
In doing its part in keeping Malaysians safe, MR D.I.Y. is o ering medical face masks at just RM8 for a box of 50 masks in conjunction with its 1,000 Stores Celebration, available at MR D.I.Y., MR DOLLAR, and MR TOY stores across Malaysia.
Alex Goh, Group Head of Marketing.