2014 February Newsletter

Page 1

Hawaiian South Shore Your Surf Authority Expert Advice & Friendly Staff Since 1996

Your Royalty Reward Member Newsletter Feb 2013 Page 1 Thinking Positive Page 2 Finding the Right Size Wetsuit Page 3 New Lower Prices

Thinking Positive Helps We’ve been selling “Core,” the silicone bracelet that emits Ion for the past 6 months. It’s suppose give you a higher alertness, decreased drowsiness, and more mental energy. We have people that don’t believe in it and tell us it’s just a placebo effect, and we have several people that actually tried “Core” and gave us tremendous positive feedback. To be honest, I really don’t know how it works, but even if it’s a placebo effect, “Why not use it?” is what I tell people when they ask me about it. My belief is, if you believe in something and it works, more power to you. Listening to the negative from yourself or others won’t help you at all. I read an interesting article recently in the Star Advertiser about a positive feedback. Check out the excerpt I included below.

Hours Mon - Sat “Talk about mind over matter: A quirky new study suggests patients' expectations can make a big difference in how they feel after treatment for a migraine. 10:30-7:00 Sun Boston researchers recruited 66 migraine patients in an attempt to quantify how much of their pain relief came from a medication and how much was due to 10:00-6:00 Closed Christmas New Year Day Telephone 808 597-9055 Email sales@ hawaiian southshore. com

what's called the placebo effect, the healing power of positive belief.

More than 450 headaches later, they reported that it's important for doctors to carefully choose what they tell patients about a powerful medicine—because the message could help enhance its benefits, or blunt them. ‘Every word you say counts, not only every gram of the medication,’ said Harvard professor Ted Kaptchuk, who led the new study with a team at Boston's Beth Israel Deaconess Hospital. The surprise: Patients' reports of pain relief more than doubled when they were told the migraine drug was real than when they were told, falsely, that it was a fake, the team reported Wednesday in the journal Science Translational Medicine. In fact, people reported nearly as much pain relief when they took a placebo that they thought was the real drug as they did when they took the migraine drug while believing it was a fake.

Parking Located on ‘The more we gave a positive message to the patient, the bigger the placebo effect was,’ Kaptchuk the Makai said.” (By Lauran Neergaard AP Medical Writer) side of the Just be optimistic in whatever you take or wear to help enhance yourself. store

Keep the Negative BS out of your life.

320 Ward Ave Tel (808) 597-9055 Open: Mon - Sat 10:30-7:00 / Sun 10-6

www.hawaiiansouthshore.com


Hawaiian South Shore Your Surf Authority Expert Advice & Friendly Staff Since 1996 Finding the Right Size Wetsuit

The purpose of this article is to help you find the proper fitting wetsuit. Most wetsuits are designed to trap the water inside your suit. If it’s too big and baggy, the warm water trapped in the suit will flush out, and fresh cold water will enter. The goal is to have a suit that fits snug, but if the suit is too small, then comfort is compromised. Finding the right size is actually easy if you know what to look for.

If you spend a large amount of cash, you can have a specialist measure every dimension of your body and build you a custom wetsuit. Although there is nothing wrong with having a custom suit made, I believe it’s totally unnecessary for most body shapes and sizes. Having a wetsuit with too long of a sleeve isn't an issue. Most wetsuit manufactures err on the side of being too long, so it’s normal for the legs and sleeves to be a bit scrunched up when you wear a wetsuit dry. The small wrinkles in the limbs don’t alter warmth or comfort. When you get in the water, the suit tends to position itself on your body. When wearing a Full, or Spring suit, the torso length is important. If the suit is a bit long on you, you’ll never notice it. But if it’s too short, the suit will be uncomfortable and stiff—plus, as soon as you zip your suit up, you will feel uncomfortable. If the shoulders feel way tighter then the rest of the wetsuit, most likely you’ll need a different size. The most important thing is that the wetsuit is comfortable and snug. Getting in and out of a wetsuit takes some practice. Wearing Your Suit the Easy Way

One of the easiest ways to get into your wetsuit is to use a plastic grocery bag. Just

place the bag over your foot or hands, slip the suit on, then pull the bag off. This is one of the best ways to wear your suit, especially if you want the seams to last. Important Note: Avoid over-stretching fabric and seams. When pulling the suit, use your fingers like you’re pinching the suit. Avoid using your fingernails.

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320 Ward Ave Tel (808) 597-9055 Open: Mon - Sat 10:30-7:00 / Sun 10-6

www.hawaiiansouthshore.com


Hawaiian South Shore Your Surf Authority Expert Advice & Friendly Staff Since 1996 Just about all the surfboard companies we deal with are made in the U.S. The only one that’s not is Surftech; Surftech’s suits are made in Thailand. As you now making things in the U.S. is way more costly because of a number of reasons. With that said, for the past 6 to 8 months we’ve been working hard with our U.S. Surfboard manufactures to get a better deal so we can pass that down to you. I’m more than stoked to say that we were able to lower the prices with out lowering the quality of the boards! Now you’re able to get boards from Stewart at $50 to about $80 less. Hydroflex, Lost, and Channel Island are about $30 to $50 less. And with our Hawaiian South Shore credit card that has a 6 month, no interest payment plan, getting your next board from us is no problem. Come down and check out the new lower prices and ask about your 6 months interest-free payment plan! -Cont. Finding the Right Size Wetsuit After Your Surf Session You need to care for your suit or it won’t last. Rinse with fresh cool water after every use. Do not use hot water as it will cause the neoprene to lose its flexibility. Hang dry in the shade and not in direct sunlight. UV breaks down the neoprene and causes it to dry and age quicker. The best way to hang dry is not by the shoulders like you would hang a jacket, but to place the suit through the hanger and let it hang folded in half. Not only does it dry faster, but it also places less stress on the shoulders. If at all possible, store in a cool dry place and not in your car, where the heat will cook and bake the stretching properties of the suit. Fast Drying Techniques I’m sure you’ll have friends that will give you all kinds of advice on how to speed dry your suit. I found one of the best ways—and the safest way—to dry your suit up to 80% before hang drying it is to use your beach towel. Spread your beach towel flat on the ground and lay the wetsuit on top. Then, take the excess towel and fold it over the suit. Starting from the top, roll the towel and wetsuit up like a burrito. As you’re rolling, squash the moisture out with your knees by bouncing on the roll. Smash the towel as much as possible. It will absorb the water. Unroll the wetsuit burrito and hang dry, remembering to hang it through the hanger folded in half for a faster dry time. 320 Ward Ave Tel (808) 597-9055 Open: Mon - Sat 10:30-7:00 / Sun 10-6

www.hawaiiansouthshore.com


Hawaiian South Shore Your Surf Authority Expert Advice & Friendly Staff Since 1996

Get your “CORE” Bracelet and feel the difference.

7 natural minerals and gemstones including Germanium and Tourmaline are unique in their ability to generate anions (negative ions) without an external power source. Now with a 30 day month back Guarantee you can’t go wrong, Ask for “Core”, it has 4X more Ion than other bracelets on the market, exclusive in Hawaii at Hawaiian South Shore. Want one and can’t make it to the store? Call us at 808-597-9055 Mon-Sat 10:30-7:00 Sun 10-6 or go on line www.hawaiiansouthshore.com and get free shipping use coupon code “ShipFree” 320 Ward Ave Tel (808) 597-9055 Open: Mon - Sat 10:30-7:00 / Sun 10-6

www.hawaiiansouthshore.com


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