spring 2011 catalog
Contents april 2011 4
car and driver porsche Iconic Cars Series
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car and driver corvette Iconic Cars Series
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Help, It’s Broken! A Fix-It Bible for the Repair-Impaired
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Art & Soul Stars Unite to Celebrate and Advocate for the Arts
may 2011 8
The Woman’s Day Everyday Cookbook 365 Tasty Recipes and Monthly Menus for the Whole Year
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The Happy Home Project Simple Ways to Make Your House Feel Like a Home
Recently published & backlist titles 12 Metropolitan Home Design 100 The Last Word on Modern Interiors 13
Michael Jackson: The Making of “Thriller” 4 Days/1983
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I ❤ My Cat! The All-Around Guide to Choosing, Grooming, Raising and Caring for Your Feline Friend
15 I ❤ My Dog! The All-Around Guide to Choosing, Training, Grooming and Caring for Your Best Friend 16
Real-Life Decor 100 Easy DIY Projects to Brighten Your Home on a Budget
17 Money-wise Makeovers Modest Remodels and Affordable Room Redos 18 Guilt-Free Sweet Treats Delicious 300-Calorie-or-Less Desserts 18
Healthy Slow Cooking More Flavor, Fewer Calories
The Eat-Well Cookbook of Meals in a Hurry Series 19 friday Night is seafood night 19 weekend is for family meals 20 Thursday Night is Hearty Meat 20 Wednesday Night is Vegetarian 21 Tuesday Night is Pasta Night 21 Monday Night is Chicken Night
22 Staged to Sell (or Keep) Easy Ways to Improve the Value of Your Home 22 Green Living by Design The Practical Guide for Eco-Friendly Remodeling and Decorating 23 Glamour Making It Modern 24 Stylish Weddings for Less How to Plan Your Dream Wedding on a Budget 25 Store It! Where to Put All the Things You Need to Keep 26 Budget Celebrations The Hostess Guide to Year-Round Entertaining on a Dime 27 Christmas Cookies, Candies & Cakes 27 A ghostly good time The Family Halloween Handbook 28 So Chic Glamorous Lives, Stylish Spaces 29 Style and Substance The Best of ELLE DECOR 30 Contemporary Kitchen Style The Essential Handbook for an Innovative Design 30 Classic Kitchen Style The Essential Handbook for a Timeless Design 31
Beautiful Windows The Ultimate Window Treatment Design Book
32 Parisian Interiors 32 Surrealist Painters A Tribute to the Artists and Influence of Surrealism 33 The Woman’s Day Cookbook for Healthy Living 33 Living Fiscally Fit 1,000 Ways to Get Out of Debt and Build Financial Wealth 34 Car and Driver American Road Warriors Classic Muscle Cars 34 Daniel’s Dish Entertaining at Home with a Four-Star Chef 35 Ladies or Gentlemen A Pictorial History of Male Cross-Dressing in the Movies 35 The Secret Lives of Frames One Hundred Years of Art and Artistry
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New
New
ICONIC CARS
PORSCHE
April 2011 8½ x 11 in. 128 pages hardcover with jacket 50 color photographs 978-1-936297-50-4 $24.99 US/$27.99 Canada Transportation/Automotive Rights: World
MARKETING PLAN • advertising in Car and Driver and Road & Track magazines • promotion on carandcriver.com (with over 2.8 million unique visitors per month) • magazine subscriber newsletter and direct email marketing campaign • social media marketing including Facebook and Twitter promotion and giveaways • national print campaign • incremental co-op available
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Car and driver iconic cars series porsche
Car and driver iconic cars series corvette
by the editors of Car and Driver
by the editors of Car and Driver
It’s been called the best sports car money can buy and there’s no doubt about the power, beauty and prestige that the Porsche name implies. Iconic Cars: Porsche highlights this powerful brand through the decades, putting the reader right in the driver’s seat. Car and Driver has chronicled the German brand from its humble beginnings with the 356 Roadster to its modern lineup of supercars, super sedans and even super SUVs. For the first time, the magazine’s most important and most entertaining Porsche reviews and features are collected in one volume, spanning road tests and comparisons from the early 1950s to today. From the 356 model, to the lesser-known 914 and 928 of the 1970s, to the stunning new Panamera sedan, Cayenne SUV, and the awe-inducing 911 Turbo, the book celebrates every significant aspect of these well-muscled automotive warriors. Iconic Cars: Porsche is an essential installment in a new series of books by the editors of Car and Driver that bring together archival coverage of significant automobiles over the past fifty years. It is an exceptional gift for Porsche enthusiasts and all lovers of timeless, iconic automobiles.
The editors and automotive experts from Car and Driver magazine have covered every major car brand and model to have been released since the magazine’s inception in the mid-1950s. Part of a new series on classic automobiles, Iconic Cars: Corvette is an indepth look at its style, performance and history, through the eyes and coverage of the trusted experts at Car and Driver. The Chevrolet Corvette is a treasured American icon and one of the world’s most popular sports cars. The experts at Car and Driver, who have tested nearly every version of this sleek machine, have now compiled and curated the best of the coverage these notable cars had originally received in the magazine. For the first time, Car and Driver has brought together more than fifty years of Corvette columns, reviews and news, from the pens of writers including Brock Yates, Pat Bedard, Jean Shepherd and David E. Davis, covering everything from the original 1953 ‘Vette to today’s $100,000, 197-mph Corvette ZR1. Corvette aficionados and lovers of classic sports cars will savor this collection of photographs and original articles that cover every significant aspect of these well-muscled machines.
ICONIC CARS
CORVETTE
April 2011 8½ x 11 in. 128 pages hardcover with jacket 50 color photographs 978-1-936297-49-8 $24.99 US/$27.99 Canada Transportation/Automotive Rights: World
MARKETING PLAN • advertising in Car and Driver and Road & Track magazines • promotion on carandcriver.com (with over 2.8 million unique visitors per month) • magazine subscriber newsletter and direct email marketing campaign • social media marketing including Facebook and Twitter promotion and giveaways • national print campaign • incremental co-op available
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New
New Cover Option #1
HELP, IT’S BROKEN! A FIX-IT BIBLE FOR THE REPAIR-IMPAIRED
ARIANNE COHEN
April 2011 7½ x 9 in. 244 pages paperback 100 color illustrations 978-1-936297-47-4 $14.99/$16.99 Canada House & Home Reference Rights: World
Help, It’s broken! A Fix-It Bible for the Repair-Impaired by Arianne Cohen No matter where you live and whether you rent or own, one day you’ll wake up in the morning and something will be broken. This book will be useful to avoid panic and home repair disasters because a good reference guide is just what you need when there’s a geyser in your living room. Count on this manual to tell you what to do or who to call to get the mess fixed. This accessible fix-it guide from Woman’s Day is written specifically for women and offers practical solutions to a multitude of household problems and emergencies, with chapters on: Walls, Doors, Windows and Floors; Electricity; Appliances; Plumbing; Heat and Ventilation; Pests; Frugal Fixing and more. Each section is illustrated and explains the basics of how things operate before detailing how to fix them in a few easy steps. It also teaches you not only how to fix things yourself but also how to get someone who knows what they’re doing to repair your problem and what questions to ask. This quick and informative guide can save you thousands of dollars and a lot of hassle. From unclogging drains to expelling rodents, from repairing stained carpet to fixing your dishwasher, you can depend on this book in any number of household catastrophes.
MARKETING PLAN • print advertising and editorial mention in Woman’s Day and various Woman’s Day Special Interest Publications • advertising on womansday.com, a website with 1.5 million+ unique web visitors monthly • promotion on the Woman’s Day Facebook page, which has 41,000 fans • promotion on the author’s website www.ariannecohen. com with 12,000 subscribers and over 1 million unique visitors as of June 2010 • social media promotion on Twitter and Facebook • national print campaign • incremental co-op available
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Art & Soul Stars Unite to Celebrate and Advocate for the Arts edited by Robin Bronk, photographs by Brian Smith An exquisite collection of striking portraits of distinguished artists, Art & Soul features intimate photographs of celebrities from the entertainment industry including TV, music, film and stage. The stunning images, shot by Pulitzer prize-winning photographer Brian Smith, are accompanied by personal testimonials from each artist expressing the importance of the arts in our culture and the positive impact it has on our lives. The notes—in each artist’s own handwriting—range from whimsical to weighty, but all offer insight into the individual’s background and how their lives were shaped by art. Celebrities photographed for the book include such luminaries as: Adrien Brody, Zooey Deschanel, Adrian Grenier, Anne Hathaway, Samuel Jackson, Joe Mantegna, Amanda Peet, John Turturro, Kerri Washington and many more. The album is created in partnership with the Creative Coalition, the premier public advocacy charity of the entertainment industry. It is an important part of a campaign to focus national attention on the need to ensure that arts in America thrive and flourish. A terrific gift, Art & Soul also helps to support the arts, inspiring future generations of creative artists and improving our lives.
April 2011 10 x 13 in. 256 pages hardcover with jacket 150 color photographs 978-1-936297-46-7 $40/$45 Canada Art/Photography/Celebrity Rights: World
MARKETING PLAN • national television appearances by spokespeople Robin Bronk and Brian Smith, as well as possible tie-ins with celebrities featured in the book • 100K Testimonials Campaign: Nationwide movement to drive audience to create and submit, via social media, their own testimonials about art and its importance • photo galleries: large format, rich photo galleries featuring celebrity images from the book on HFM U.S. web sites • star-studded launch parties (East Coast & West Coast) to raise visibility of the project as well as smaller ‘pop-up’ galleries/receptions tied in with HFM U.S. events • gallery showings in Sony stores • banner advertising on elle.com and elledecor.com • print advertising in Elle and Elle Decor magazines • national print campaign • incremental co-op available
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New
The Woman’s Day Everyday Cookbook
the woman’s day everyday cookbook
The everyday Cookbook
365 tasty recipes and monthly menus for the whole year
365 Tasty Recipes and Monthly Menus for the Whole Year by the editors of Woman’s Day In this practical new collection, the trusty editors of Woman’s Day magazine have taken the effort out of planning your family’s meals with over 365 simple, never-repeating recipes, menu plans and shopping lists, organized by month. There’s a huge variety of delicious and healthy dishes for a different meal everyday for a whole year, many prepared in 30 minutes or less. A handy day-to-day meal planner with weekly grocery lists at the beginning of every month makes shopping super easy. Each week features a variety of dishes and spotlights seasonal ingredients, so you get the health benefits of eating a varied diet and never get bored with your dinners. For decades, the Woman’s Day test kitchen has been a trusted source of wholesome, time-saving recipes that appeal to cooks and diners alike. The recipes are easy-to-follow and include cooking time, serving size and nutritional information. There are also handy tips and helpful facts to make cooking easier, so you can spend your time enjoying your food, not preparing it.
jan
jan
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Ratatouille & White Beans 1 medium eggplant (1½ lb)
1 can (8 oz) tomato sauce
3 medium zucchini (1½ lb)
¼ cup golden raisins
2 bell peppers
2 tbsp olive oil
2 large leeks, chopped
1 tbsp garlic, minced
1 can (28 oz) fire-roasted
1 tsp dried oregano
diced tomatoes, drained
½ tsp each salt and pepper
yield 6 servings makes 10 cups active time 15 minutes cook time 4 to 5 hr on high or 6 to 8 hr on low
1 can (15 or 15.5 oz) cannellini beans, rinsed ¼ cup fresh basil leaves, sliced 2 tbsp red wine vinegar garnish: additional sliced basil
Cut eggplant, zucchini and peppers into 1-in. pieces; place in a 6-qt slow cooker. Add leeks, diced tomatoes, the tomato sauce, raisins, 1 Tbsp oil, garlic, oregano, salt and pepper. Toss until well mixed. Cover and cook on low 6 to 8 hours or on high 4 to 5 hours until vegetables are tender. Add beans; cook on high 15 minutes more. Stir in remaining 1 Tbsp oil, fresh basil and vinegar. Sprinkle with additional sliced basil, if using. Serve over polenta or with crusty bread.
serve with polenta or crusty bread
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nutrition facts per serving calories 241 total fat 6g saturated fat 1g cholesterol 0mg sodium 718mg total carbohydrates 40g dietary fiber 10g protein 9g
May 2011 7½ x 9¼ in. 496 pages hardcover with jacket 350 color photographs 978-1-936297-45-0 $24.99/$27.99 Canada Cooking/Entertaining Rights: World
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MARKETING PLAN • print advertising in Woman’s Day and various Woman’s Day Special Interest Publications • advertising on womansday.com, a website with 1.5 million+ unique web visitors monthly • review on the Dinner Diary Blog on womansday.com • promotion on the Woman’s Day Facebook page, which has 41,000 fans • social media marketing including Facebook and Twitter promotions and giveaways and blogger outreach with reviews and giveaways • national print campaign • incremental co-op available
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The Happy Home Project
New
The Happy Home Project*
the happy home project Simple Ways to Make Your House Feel Like a Home by Jean Nayar The Happy Home Project not only highlights the elements that make a home look good, but also aims to uncover the secrets that make a dwelling feel good and positively affect how we live and who we become. The first part of the book is dedicated to discussing the four pillars of a happy home—Style, Sustainability, Spirit & Substance. These sections explore how to create spaces that reflect your tastes, lifestyle and personality and how to integrate cultural and spiritual influences to build a soulful home. The books also investigates how to make choices about what’s of value and how to add value to your home. The second half focuses on how these elements apply to Social Spaces, Private Spaces and Outdoor Spaces, examining every room in the house from the den to the porch and everything in between. Additional sections cover the following topics: Renovate, Decorate, Cultivate, Create, Celebrate, Meditate, and Domestic Art & Science. Quizzes, checklists and easy projects throughout make this practical guidebook indispensable for turning any house into a happy home.
*Simple Ways to Make Your House Feel Like a Home May 2011 9 in X 9¾ in 144 pages paperback 200 color photographs 978-1-936297-48-1 $21.99/$24.99 Canada House & Home/Decorating Rights: World
T ✱
he team’s first step was to craft a structure that
would be eco-friendly top to bottom. According
to architect Todd Young, the team designed “a one-story, U-shaped structure whose center-placed entry led to a sleeping wing on one side and an activity/living area on the other.” Even the floor plan was environmentally sensitive. “The power-saving layout allowed more daylight to reach the rooms, and also increased the opportunity for crossventilation, which would decrease the need for artificial cooling,” says Young, adding that the energy-efficient heating/cooling system was designed to supply a continuous flow of clean air. From a materials perspective, builder Dean Spratt notes that from rooftop to paving stones, and from wood studs to paint, the team’s focus was on energy-efficient, eco-friendly products that could either be reused or recycled in some other form over time. One great feature was galvanized metal roofing: It may get hot under the summer sun but, because of its composition and light color, it doesn’t transmit much heat. “It’s also a long-term product,” Young says. “It can last for 50 years or more.” And, he adds, “much of today’s metal roofing contains recycled material.” Outdoors, the fireplace and adjacent walls were faced with faux-stone veneer, a recyclable man-made product. Exterior walls were framed
MARKETING PLAN • advertising on womansday.com, a website with 1.5 million+ unique visitors monthly • print advertising in Woman’s Day and various Woman’s Day Special Interest Publications • promotion on the author’s blog: www.thehappyhomeworkshop.com • social media promotion on Twitter and Facebook • national print campaign • incremental co-op available
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