The St. Louis
Cardinals Most St. Louisans know the Cardinals as an 11-time World Champion baseball team with the “Sea of Red” filling Busch Stadium on those steamy St. Louis summer nights chanting “Yadi! Yadi! Yadi!”. But what most fans may not know is that behind the scenes there’s another team working hard to bring Cardinals baseball to our community. In recent years, the organization has become increasingly diligent and focused on making Cardinals baseball available and accessible to all members of our community, especially within our growing Hispanic fanbase. Here’s a peek inside some of those efforts.
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2022 2nd Edition HISPANIC CHAMBER OF COMMERCE
DIVERSITY, EQUITY, AND INCLUSION
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he St. Louis Cardinals are committed to cultivating an organization that embraces and respects all ethnic, cultural, and individual differences, and fosters mutual respect and open communication among all its members. The Cardinals celebrate diversity on and off the field, in the front office, and the community. Founded in late 2018, the employee led Diversity, Equity, and Inclusion (DEI) Committee is a group of diverse front office members, focused on leading internal and supporting external DEI efforts. The committee produces monthly and quarterly content including newsletters, podcasts, and Lunch & Learn presentations The focus of this educational content centers around various topics such as Black History Month, Juneteenth, Hispanic Heritage Month, Native American Heritage Month, gender equality, LGBTQIA+ community, and persons with disabilities. In addition to creating educational content, members of the DEI committee are challenged with fostering open, and sometimes difficult, conversations among the front office.
SPANISH LANGUAGE BROADCAST AND OUTREACH
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ardinals Nation is represented in St. Louis, the United States, and across the world. In 2016, the organization began its commitment to reach our Spanish-speaking fans across all platforms with the creation of our Spanish language play-by-play broadcast. Cardinals fans can
