Publisher’s Letter

What Just Happened?

Healthcare Sales & Marketing has been dedicated to providing you with the best in industry information, studies, marketing and sales case histories, and advice from the leaders in our industry. One other thing we’ve done—which hasn’t been as obvious—is feature late-breaking news about what just happened. If you look at the tabs to the left, you’ll see three for People, Products and Progress, which will take you to the hot stories of the moment.

CARI KRAFT This is updated continuously throughout the day. Now, to bridge the gap between these two services, HS&M is publishing a twice-monthly newsletter. It will provide you with headlines and details about the most important developments from our news feed. All you have to do to access this is click the link here. Who just got appointed CEO of a major company? What merger happened that will change things in your sector? Which bio company got acquired? What new product is coming out in competition with yours? What regulations will make things different this year? We’ll be sifting through the avalanche of stories to bring you the ones likely to have the most telling effect on what we do. And we welcome your feedback—because HS&M has always been focused on responding to reader input and requests. So let us know what you think—of the magazine, of the newsletter, and about what you want to see us cover. As you know, our content is primarily from your peers, so we’re always looking for a few good contributors to share their expertise and in-depth knowledge. HS&M is your source, now with even more coming your way.

And always, please keep the feedback coming. It all goes to making the magazine better for all of us.

Cari Kraft, Publisher

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