January / February 2020

Page 59

MARKETING

Former BD and J&J Exec on the Secrets of Building a Marketing Strategy That Gets Results By Rick Thomas, CEO, Innovation Health Resources

Rick Thomas started at the top of the industry, at Johnson & Johnson, and he credits this experience as contributing to the wisdom he brought to all his subsequent assignments. Primarily, he says that the J&J Credo was influential to him.

59 | HS&M JANUARY/FEBRUARY 2020

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Articles inside

Spotlight: Admedus COO David St. Denis on Courage, Commitment, Conversation

11min
pages 9-12

Industry Trends: By The Numbers

2min
pages 45-46

Vantage 2020 Preview: Biopharma’s Rocky Ride

15min
pages 33-44

Motivideos: To Use In Your Meetings

8min
pages 55-58

Former BD and J&J Exec on the Secrets of Building a Marketing Strategy That Gets Results

5min
pages 59-62

Editor’s Letter

2min
pages 5-6

Talent Trends: Take Advantage of the Gig Economy

4min
pages 47-50

Editorial Board

4min
pages 7-8
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