How Colorado Media Group Works Business to Consumer
Business to Business PRINT/DIGITAL
RADIO
Business Digest W E E K LY
CONTENT DISTRIBUTION PARTNERS
CMG CUSTOM PUBLISHING
RADIO
CONTENT DISTRIBUTION PARTNERS
NORTH Magazine: Print/Digital • Most recent issue opened 67% among our 90.6K audiences • Average Unique visit time: 10M:18S for DEC/JAN edition • Nearly 174K impressions • KKTV’s Facebook page to over 400K “fans” • Printed copies 31,033 • Opt-out average: -12/month • New subscribers weekly trend last 16 weeks: 81/week average • Demo split: F 62.4% M 37.6% • Ave. HHI: $139,500 TrueNORTH Radio & Podcast • After airing: Podbean, Spotify, iHeart • Site/Guest list: 2023 Feature Stories Distribution Extension • Subsequent distribution: Apple News/ News+/ISSUU • https://ColoradoMediaGroup.com Geographic Coverage Reaching all of El Paso County, CO Zip Codes General Themes Lifestyle | Entertainment | People | Hospitality Wellness | What To Do/Where To Go | Retail | Home General Positioning Colorado Lifestyle, Refined, High Quality, Accessible
So. Colorado Business Forum & Digest • The Digest Monthly digital distribution: 43.1K • Open Rate: 69.28% • Top Business News Stories of the Week • Website: https://socodigest.com – launched 11/30 • 10x weekly radio updates • 1-hour drive time talk show on AM1460/101.1 FM • KKTV Wednesday on air at 6:20am and 9:20am + via https://KKTV.com • New subscribers weekly trend: 142/week ave. • Opt-out: 0.014% so far • Audiences: C-Suite-Manager level, small business owners/operators, professional service providers, retail, employers, educators, community leaders, regional/state elected officials, EDCs/Chambers, entrepreneurs, workforce leaders, business/ economic experts, site selectors, real estate Business Digest Weekly Radio & Podcast Geographic Coverage: So. Colorado Macro-economy Castle Rock to Trinidad/Canon City to Kansas General Themes Business | Workforce Development | Higher Ed Economic Development | Leadership & People Industry/Economic Sectors | Economics | Start-up Policy | Innovation | Banking, Finance & Tax | Private Equity/Venture Capital | Comm. Real Estate Manufacturing | Opportunities | Small Business General Positioning Expert Business Content | AP-Style News & Journalism Connectivity | Access | Visibility | Insights | Opportunity
• After airing: Podbean, Spotify, and iHeart • Audio file: The Digest in the Car Business Stories Distribution Extension • Subsequent distribution: Business Wire (national)
Key things to note for NORTH & TrueNORTH • • • • •
6 Monthly Editions Regional Exposure Active Website 42 Radio Shows and subsequent Podcasts Growing Social Media Presence
NEW RELEASES 2024 • NEW: Class Of Awards Events for 2024 • NEW: Business Featurettes: 2-3 Min HD Video Business Profiles for Consumers • NEW: The Arts Edition, Young Leader Profiles, The Education Edition (adult and youth) Content & Creative Deadlines • 10th of the month or following Monday (Next: Jan 10 for February 1 release) • Sponsored content word count: 325/page • Content goes to: LHarper@coloradomediagroup.com • Creative goes to: creative@coloradomediagroup.com • Contracts and CC authorization forms go to: SLerohl@ socodigest.com • +5.00% late fee past 30-days • Space reservation: Creative not turned in will result full charge, plus last advertisement run, or no appearance if space was reserved.
Key Contacts Sales: John Lerohl: JLerohl@coloradomediagroup.com Creative: Christopher Tombaugh: CTombaugh@coloradomediagroup.com Managing Editor: Lee Harper: LHarper@coloradomediagroup.com Payments & Scheduling: Stephanie Lerohl: SLerohl@socodigest.com Executive Publisher: Dirk Hobbs: DHobbs@coloradomediagroup.com
Key things to note for The So. Colorado Business Forum & Digest/Digest Radio • • • • • •
12 Monthly Editions 12 Monthly Audio Editions Regional & National Exposure Active Website 42 Weekly Top News Releases 42 Episodes of Business News/Spill the Tea on KKTV-11 News on Wednesday mornings • 42 Radio Shows and subsequent Podcasts • Events: 4 Quarterly Business Forums at Notes Bar or Boot Barn Hall NEW RELEASES 2024 • NEW: Awards Event for 2024 • NEW: Business Digest-Next Gen! - Business & Economic Development News and Education for students grades 7-12 • NEW: Business Featurettes: 2-3 Min HD Video Business Profiles • NEW: “The List” Edition Content & Creative Deadlines • 5th of the month or following Monday (Next: Jan 8 for January 30 release) • Sponsored content word count: 325/page • Press releases go to: newsdesk@coloradomediagroup. com • Creative goes to: creative@coloradomediagroup.com • Contracts and CC authorization forms go to: SLerohl@ socodigest.com • +5.00% late fee past 30-days • Space reservation: Creative not turned in will result full charge, plus last advertisement run, or no appearance if space was reserved.