So. Co. Business Digest Media Kit 2024

Important message for Media and Corporate Comms leaders

Dear Media/Communications Professionals:

In September, 2023 The Southern Colorado Business Digest launched to more than 42K business and executive throughout the southern Colorado region.

The Digest is presently the only business and economic development new media outlet in southern Colorado with the largest distribution.

Please add us! NEWSDESK@COLORADOMEDIAGROUP.COM for all press/media releases you’d like to present to the greater business community.

Releases will be submitted directly to our Managing Editor, Lee Harper, who assigns a reporter to anything to be published. You can also contact Lee: LHarper@coloradomediagroup.com

Where would my release appear?

The Digest publishes a weekly Top News segment and a monthly edition. Our Top News stories also appear on our website: https: //socodigest.com. Our coverage is then submitted for consideration to the Business Wire for further distribution to industry leaders throughout the U S

Does it cost to place a media release in The Digest?

No. There is no cost for earned media We do have separate opportunities for advertising and/or sponsored content. However, advertising is not required to have earned media published.

Where else could my content appear?

The Digest appears in print/digital editions, website, radio, and in February 2024, on television as a business program in partnership with KKTV 11 NEWS, KKTV com and KKTV streaming (My KKTV).

To appear on The Digest radio or television programming: Please contact Stephanie Lerohl at SLerohl@ socodigest.com to schedule an appearance and topics.

Radio distribution: The Business Digest Weekly is on air regionally on AM1460/ 101 1FM - Salem Media’s news channel, on Fridays at 3PM (Drive time), then podcast on Spotify, Apple, iHeart and Podbean.

Links

• Business Digest Weekly Radio

• So. Colorado Business Digest website

• Business Digest Monthly Editions

• Business Digest Weekly News

• Business DigesTV on KKTV (FEB 2024)

Contact us:

info@coloradomediagroup.com

Distribution Partners

Positioning Southern Colorado as an industry, employer, and workforce destination.

Our region's industry sectors continue to build a worldclass economic ecosystem capable of attracting and developing the finest employers and workforce in the world.

The Digest is committed to showcasing southern Colorado's economic vitality and diversity as well as the inside story on the region's economic and industry landscapes, as one expects from a formal business news publication. We reach decision-makers — be where they get their information.

The Digest represents access, opportunity, connectivity, visibility, and insight.

How can we be of service to your business?

Reach Thousands of Decision Makers

Partner with Southern Colorado Business Forum & Digest today and receive up to 20% off standard rates. Some restrictions apply, contact 817-658-3631 or 719-301-3249 for details.

Full-Service Marketing Partnership for your Business

SEO, SEM/PPC

When they are searching, they need to find you. Our accredited professionals will grow your online visibility and drive conversions for your business.

• Fully managed campaigns

• Increased visibility, rankings and leads

• Constantly adapting to algorithm changes

TV, CTV/OTT & Radio

Reach the largest percentage of your audience, whether it is on Network TV, streaming TV/audio, cable, or radio with precision targeting.

• Premium placement and top programming

• Customized attribution

• 24/7 reporting with real-time insights

Social Media Marketing

Certified professionals in digital marketing and advertising will work to elevate your brand and grow your online presence.

• Multiple certifications in social media marketing

• Customized campaigns for content, outreach and engagement

• Exentensive social listening tools

Reputation Management

The voice of your brand defines your business. Interact with your loyal customers and proactively manage your online reputation.

• Personalized replies to online reviews

• Build brand loyalty

• Custom review campaigns

Full Page

$2495

$1995 3x Run

Back Page: $3995

Print & Digital Ad Prices

1/2 Page

$1500

$1250 3x Run

Inside Front Cover: $3000

Inside Back Cover: $3000

Circle Medallion on Cover: $3000

1/4 Page

$795

$795

$500 3x Run Banner Ad

Center Spread: $3000

$500 3x Run

Opposite Inside Front Cover: $2500

Opposite Inside Back Cover: $2500

Radio sponsorship: $1500/month includes two 15-second ad runs per show. Any client at $3000/month gets two 30-second ad runs per show, plus on-air callout twice per show, and promotion on podcasts.

Print & Digital Ad Sizes

Print Ad Specifications

FORMAT

• All completed ads should be submitted in Press Quality.

• Do NOT include bleed or trim marks, PDF should be built to finished size.

TOTAL INK DENSITY

• 200% TAC /TIL

COLOR

• CMYK converted Uncoated CMYK, and save the PDF files as Press Quality. No RGB, DCS, Spot, LAB or Duotone color spaces.

• Max black in the shadows should fall between 88% and 95%, to avoid imagery looking “flat”, the closer to 95%, the better.

LINE SCREEN

• Output 130 LPI

TYPE

• For clarity and readability, 10 point or larger type is recommended.

• Type reversed out of color image area should be a minimum of 12 points for San Serif fonts and 14 points for Serifs.

• Screened text should not be less than 24 points.

• Black text should be 100% K.

DOT GAIN

• At 50% (Mid-Tone) there is a 26-30% tone value increase.

• Quarter-Tones (25%) gaining 12-17% tone value increase.

• Three Quarter-Tones (75%) gaining 12-17% tone value increase.

DOT LOSS

• Dot percentages below 7% cannot be guaranteed to print. With gradations (vignettes) a hard edge from 7% to 0% may occur.

Weekly Email Ad Sizes

x 250

x 400

• JPG format in RBG color, with a minimum of 72dpi.

Website Ad Sizes

x 897

• JPG format in RBG color, with a minimum of 72dpi.

Beginning February 2024, the So. Colorado Business Digest & KKTV are bringing the local business and economic scene to life on KKTV.COM and MyKKTV.

With more than 400K Facebook followers, KKTV has emerged as the region’s top broadcast news networks for breaking news, breaking weather and now, regional Business & Economic news.

This in-demand coverage and content will further position southeast Colorado as a world-class business destination for a variety of industry sectors and employers.

Exclusive sponsorship opportunities now available for this insightful, first-in-region weekly coverage of our businesses, workforce, and economic development news and information program.

Contact our Director of Media Sales & Partnerships, Holley Johnson to learn more: HJohnson@coloradomediagroup.com

Mention “Business DigesTV”

Under Coming 2024

ACCEPTING NOMINATIONS for FALL 2024

The importance of recognizing and celebrating the achievements, contributions, and advancements of our young professionals is paramount to retention of great talent, and it offers organizations the opportunity to demonstrate support and commitment to them as employers and as a community.

Go to socodigest.com to nominate one or more of those in your organization who stand out as extraordinary based on criteria outlined within the nomination forms. Nominations are open from now until September 30, 2024. The Top 40 Under 40 Celebration will be in early November 2024.

on the Move

Want to get the word out about a new key hire, big promotion, special recognition, or new leadership?

The Southern Colorado Business Forum & Digest wants to help you recognize the contributors from your organization, their advancement and achievements. Managers, new ownership for small businesses, and director-level and above for corporations.

Send a high-resolution head shot and up to 20 words to showcase a luminary in your company. Send to: Newsdesk@coloradomediagroup.com and we’ll feature your submissions in the next available edition of the So. Colorado Business Forum & The Digest! Professionals on the Move will launch in the March 26th issue of The Digest.

Questions? Email Newsdesk@coloradomediagroup.com