Need A Product Idea … Do This

Over the next week or two, make a list of every time you wish there were a solution for something.

You wish you knew how to…

You wish there was someone who could…

You wish there was a way to…

Then go online and do your research. Are there other people who want that same problem solved? And what solutions already exist? Can you do it better? Differently? Faster or easier?

If so, you might have a great idea for a product.

Or Invent a Holiday

You want to have a sale but you need a reason.

You want to have an event but you can’t think of anything newsworthy.

You want to have some fun with your customers but your mind is a blank.

No problem… just invent a new holiday.

You don’t even have to make it official.

It could be something simple such as…

“I’m declaring May 13th to be National Purple Pants Day, and everyone who posts a picture of themselves wearing purple anything will get a free copy of my new book, Purple People Eater Does Marketing.”

Or you could make it a big event with several days of festivities, sales, events, contests and so forth.

Make your own holiday.

Create your own event.

Make a splash on the internet and let your customers have some fun, discounts and prizes, too.