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TikTok Provides Insights and Tips to Help Brands Connect with Female Users

With a revolutionary format that inspires comeas-you-are creativity, TikTok is changing the way that women portray themselves online. Women are building new communities and finding opportunities for self-expression on our platform—and brands are discovering new ways to reach this powerful global audience.

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TikTok’s unique ad solutions and creative tools make it easy for brands to engage with female users and build authentic, lasting relationships. But what makes women on TikTok tick? Let’s explore how women perceive themselves, communicate with others, and spend time on TikTok—and how brands can use our platform to connect with this influential community.

https://www.tiktok.com/business/enUS/blog/reaching-women-bold-active-authentic

With a revolutionary format that inspires comeas-you-are creativity, TikTok is changing the way that women portray themselves online. Women are building new communities and finding opportunities for self-expression on our platform—and brands are discovering new ways to reach this powerful global audience.

TikTok’s unique ad solutions and creative tools make it easy for brands to engage with female users and build authentic, lasting relationships. But what makes women on TikTok tick? Let’s explore how women perceive themselves, communicate with others, and spend time on TikTok—and how brands can use our platform to connect with this influential community.

https://www.tiktok.com/business/enUS/blog/reaching-women-bold-active-authentic

Facebook, Twitter, YouTube Crack Down on Ads During Ukraine Crisis

Facebook parent Meta and social media giant Twitter reacted to Russia's invasion of Ukraine with pronouncements Friday about ads on their respective platforms. Meta said Russian state media would no longer be allowed to run ads, and Twitter said that it's halting ads in Ukraine and Russia for now. On Saturday, Google-owned YouTube reportedly made its own move, prohibiting Russian stateowned media outlet RT and other Russian channels from making money off of ads.

https://www.cnet.com/news/facebook-twitter-limit-ads-duringrussian-invasion-of-ukraine/

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