HENG_ Portfolio

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Heng Lin

# Design is the bridge that exists in every aspect.

Current occupation #In house eyewear designer #Half freelancer

Ability # Product design # Brand design # Graphic design # Marketing


Eyewear Design The products mentioned in the following content have been available for sale since 2018 and are still on the market today.


Eyewear Design mode Private Brand analysis Marketing Design Direction Idea generation Product definition Prototyping Initial design Validation and testing Moldmaking support


MILITARY EYEWEAR #SINCE 2018 #ARMY #SAFETY #Light


MILITARY EYEWEAR Design experience

Challenge

1.Develop new product line 2.Entering the military supplies market

Difficulty point

1.More intense security testing 2.More severe use environment 3.Need a clean and unobtrusive design

Result

1.The brand expands new TA 2.Create new structural patents 3.Quick release lens frameless eyewear


Design direction Eyewear for Army

Strength test

Impact resistant glasses

Protect eyes


Design Sketch Eyewear for Army

#hashtag Survival gamer Soldier Lightweight Wide sight Easy to change Lens Strong and stable


Military Eyewear Eyewear design details

Impact resistant lenses

Quick release design

Anti-slip design

Nose pad adjustment

Pass military shooting specifications (ANSI Z87.1,EN 166)

Nose pad adjustment

Press the button to pull out the temples


Military Eyewear Pass military shooting specifications


SPORT EYEWEAR #SINCE 2019 #SPORT #SAFETY #Broad vision #large mirror


SPORT EYEWEAR Design experience

Challenge

1.Special eyewear for archery players 2.Vision without blind spots

Difficulty point

1.Learn about archery 2.Observing and simulating athletes' eye usage habits through visits and observations.

Result

1.The final results are not applicable to archers. 2.The design elements of cylindrical lenses and large mirror surfaces happen to align with the current trends in the sports eyewear market in recent years.


科技感

Sense of technology

更廣域的視野

Broader field of vision

更穩固的人因設計

More conforming to the face shape


Sport Eyewear Eyewear design details

Broader field of vision Hidden Nose Design

Temple adjustment

Broader field of vision

Hidden Nose Design

Temple adjustment


SPORT EYEWEAR #SPORT #SAFETY #SPORT̲RX #IF DESIGN


SPORT EYEWEAR Design experience

Challenge

1.Designing a new patented quick-release structure in line with the company's lens technology. 2.Continuing the brand style to create a follow-up project to the previous generation's best-selling item.

Difficulty point

1.The design output of the new structure needs to be compatible with both regular lenses and prescription lenses. 2.The design of the first pair of glasses, transitioning from non-existent to substantial, in my life.

Result

1.Sporting eyewear with a newly patented innovative structure, popular design, and high versatility. 2.2018 IF DESIGN AWARD


速度感

Sense of speed

更廣域的視野

Broader field of vision for RX

更穩固的人因設計

More conforming to the face shape


Design direction Eyewear for Ironman Triathlon

finish

running

swimming

bicycle

Analyze usage experience during sports events


Design direction Eyewear for Ironman Triathlon

#hashtag Athletes with myopia Contact lenses Blowing air on the eyes for an extended period can lead to dryness. Eyes exposed to wind for a long time The visual area of myopia sports glasses is small

finish

running

swimming

bicycle

Myopic sports glasses look too functional Easy to change Lens

Analyze usage experience during sports events


Sport Eyewear Eyewear design details

Product patent structural design

Lens quick release design

Temple adjustment

Lens quick release design

Nose pad adjustment

Custom lenses

Nose pad adjustment

LENS TYPE

SPORT EYEWEAR-RX Utilizing the company's lens cutting technology, a prescription sunglasses with a goggle-like design has been created.

Ordinary lenses

RX lenses


MAX-RX 2018


Eyewear Skill Practice ( not my design )







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