DAVID HERRERA
BrandStrategist Designer CreativeThinker
Case studies / 2003-2013
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
Website (2012) (www.jbminteriordesign.com) The website was designed to encourage the potential customers to have a glance at the style and experience of the firm.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website. The projects are shown in slide photo style, including the designer‘s information and the contact link. In short term the website will be used as the key connection to social networks to gain brand recognition.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
PHOTOGRAPHY (2012) I have been the photographer of the company’s projects. The pictures have been shown in the company’s website as well as in other media, such as e mail and Facebook.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
Logo and business cards (2012)
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
E commerce website
(2013)
The goal with the website is to gain brand recognition allowing the expansion of their market not only in Queens but in New York City. (www.nysweettreats.com) is planned to be launched in April 2013.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Exquisitely handmade to share your memorable celebrations.
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world.
Sweet Treats
I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
pastry shoppe
Ad banners (2013) This ad is part of several advertisements pieces, which will be used in different media such as their website, other internet sites, collaterals, e mail and social networks.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
Brochure (2012)
The brochure has been an important part in the process since this one has shown to the actual customers, the evolution implemented in the company.
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Logo and Business Cards (2003)
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Brochure (2003)
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Envelopes and Letterheads
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Product guide and Packaging.
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Logo and Business Cards (2005)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Packaging (2006)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Packaging (2006)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Product Catalog and Photography.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
ECOLOGICAL SOLUTIONS FOR CROP PROTECTION This company has developed through its investigation, innovative crop protection solutions based on biological modes of action as well as an extensive service backup for modern, sustainable agriculture. Since 2012, my contribution to this company was the design of their brand Identity. I designed the logo, the business cards, the brochure, technical sheets and labels for packaging among others.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
DAVID HERRERA
BrandStrategist Designer CreativeThinker
Thank you for your time and consideration. I welcome the opportunity to speak with you further and look forward to hearing from you soon. m herrerabranding@gmail.com
| 917 651 6298
DAVID HERRERA
BrandStrategist Designer CreativeThinker
Case studies / 2003-2013
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
Website (2012) (www.jbminteriordesign.com) The website was designed to encourage the potential customers to have a glance at the style and experience of the firm.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website. The projects are shown in slide photo style, including the designer‘s information and the contact link. In short term the website will be used as the key connection to social networks to gain brand recognition.
JBM INTERIOR DESIGN NEW YORK JBM is a startup interior design firm based in New York which has developed several projects especially in the residential area for beach, city houses and apartments. Since 2012, my contribution to this company has been designing the basics of their brand Identity to launch the company into the market and to promote brand recognition. As part of their identity, I designed the logo, the business cards, and the website.
PHOTOGRAPHY (2012) I have been the photographer of the company’s projects. The pictures have been shown in the company’s website as well as in other media, such as e mail and Facebook.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
Logo and business cards (2012)
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
E commerce website
(2013)
The goal with the website is to gain brand recognition allowing the expansion of their market not only in Queens but in New York City. (www.nysweettreats.com) is planned to be launched in 2013.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Exquisitely handmade to share your memorable celebrations.
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world.
Sweet Treats
I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
pastry shoppe
Ad banners (2013) This ad is part of several advertisements pieces, which will be used in different media such as their website, other internet sites, collaterals, e mail and social networks.
Sweet Treats pastry shoppe
SWEET TREATS NEW YORK
Sweet Treats New York is a small catering business which during 10 years has been located in Bayside (New York). Their specialty is the mix of pastry recipes from different parts of the world. I have made several proposals for this company to establish their brand identity, setting up several touch-points such as business cards, brochure, labels, and an e-commerce website to promote the business more efficiently. Furthermore, I have been the photographer of their products.
Brochure (2012)
The brochure has been an important part in the process since this one has shown to the actual customers, the evolution implemented in the company.
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Logo and Business Cards (2003)
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Brochure (2003)
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Envelopes and Letterheads
SAFYR FINANCIAL SOFTWARE This is a financial software development company located in Medellin, Colombia, which was launched into the market in 2003. I built the first brand Identity for this firm, promoting fast brand recognition and remarkable growth in the market. For this company I made the logo design, as well as several touch points up to 2007. Since 2010, the company has merged with Lintyk. A strong international firm who developes software for the financial market..
Product guide and Packaging.
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Logo and Business Cards (2005)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Packaging (2006)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Packaging (2006)
THOR
INDUSTRIAL EGINEERING This company was established in Medellin, Colombia in 2005. Their main goal has been tool design and tool making for industrial machining companies. Since 2005, the company has had a remarkable growth, developing new products and services for new markets such as aviation and other industrial sectors.
Product Catalog and Photography.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
BEAUTY PRODUCTS FOR HAIR CARE. This company produces several products for hair care. It’s well known in Colombia and is expanding their products to south and Central America. Since 2004, my contribution to this company was the redesign of their brand Identity including the logo, business cards, Packaging, brochures, promotional direct mail, POP designs, technical sheets and beauty photography of models among others.
ECOLOGICAL SOLUTIONS FOR CROP PROTECTION This company has developed through its investigation, innovative crop protection solutions based on biological modes of action as well as an extensive service backup for modern, sustainable agriculture. Since 2012, my contribution to this company was the design of their brand Identity. I designed the logo, the business cards, the brochure, technical sheets and labels for packaging among others.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
By David Herrera Using my skills as a photographer, I have made the pictures for most of the projects that I had with my clients. We have used the pictures in posters, packaging, catalogs, and promotional graphic pieces, among others. The combination of graphic design skills and photography skills has made me an integral prospect to work with several companies in a successful manner.
DAVID HERRERA
BrandStrategist Designer CreativeThinker
Thank you for your time and consideration. I welcome the opportunity to speak with you further and look forward to hearing from you soon. m herrerabranding@gmail.com
| 917 651 6298