AFRICAN INFLUENCERS
The diversity, talent, flair and flavour that define African style take shape on these upbeat Couture designs, led by four top local designers and printed on our popular wide-width viscose-linen base cloth.
Palesa Mokubung, Mareli van Zyl, Kay Abrahams of Envy & Co and Ivan McCarthy Peens of Meuble Fine Furniture bring their unique styles to this distinctive collection that’s inspired by personal passions and global trends, yet firmly rooted on the continent we call home.
PALESA MOKUBUNG
Internationally acclaimed fashion designer Palesa Mokubung has taken her signature style from the runway to the lifestyle space with four chic, custom-designed prints for the African Influencers collection, harnessing her edgy-yet-elegant aesthetic to craft a unique fabric range. “I set out to create superior prints that have African finesse and are inspired by everything that inspires me,” she says. “I’m hoping to bring some style and flair into people’s homes.”
Her eclectic designs feature everything from a dynamic monochrome inscription of her fashion label, Mantsho (Scribe), to a print that celebrates local jazz by detailing the Sowetan township houses that are home to this unique subgenre (Township Jazz). Also included are floral prints adorned with strelitzia and accentuated with African design elements (Crane Flower and Zinkwasi), and which represent Mantsho’s feminine lines and texture.
Palesa describes herself as a “lover of things” and orientates her work around her personal passions, yet always with an eye on the past, which is often sewn into her work. “I’m a sentimental person,” she says. “I keep beautiful memories with me and draw from them – that’s what makes my work authentic and makes it feel like it’s rooted in something.”
CRANE FLOWER
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Down-the-roll pattern. Dye-lot variations may occur.
Designer: Palesa Mokubung
CRANE FLOWER in SketchTOWNSHIP JAZZ
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Down-the-roll pattern. Dye-lot variations may occur.
Designer: Palesa Mokubung hEHUK
TOWNSHIP JAZZ in Coastal TOWNSHIP JAZZ in Sketch TOWNSHIP JAZZ in Sepia TOWNSHIP JAZZ in Tropico297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Down-the-roll pattern. Dye-lot variations may occur.
Designer: Palesa Mokubung
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Down-the-roll pattern. Dye-lot variations may occur.
Designer: Palesa Mokubung
IVAN McCARTHY PEENS
Softness, simplicity and serial patterning characterise Ivan McCarthy Peens’s sophisticated design Kitenge, a modern take on the tribal design trend that encapsulates his nuanced approach to minimalism. “I am a minimalist at heart, but there’s room for the style to be softer and warmer, rather than cold and clinical,” says Ivan, a former architect and the founder of Meuble Fine Furniture. For him, “less” can be both minimal and layered – and it’s an idea that he’s executed to artful effect with his contribution to the African Influencers range. By hooking into the global move towards tribal-style décor and tapping into his fascination with serial repetition – “taking one element and repeating it many times, then changing it to see how it can be something totally different” – Ivan has created an abstract rendering of a widely favoured, recognisable motif. “It feels familiar, but doesn’t have a particular intent or association with a specific place,” he says. “That makes it more relatable.”
KAY ABRAHAMS
Kay Abrahams of Envy & Co brings the drama, glamour and luxury that define the design house to two creations for the African Influencers collection. Mankind and Tankwa are both nature-inspired prints, but with a twist. “Instead of the designs being botanical, we looked at the land and how the organic shapes were formed – that was the inspiration for this range,” she says. “The designs are organic but have a modern feel to them.” Mankind in particular holds special significance, not just because it features Envy & Co’s signature malachite colourway, but because it was designed by the boutique design consultancy’s late creative director, Jaco Janse van Rensburg, who was fascinated by the landscape and resources of Africa. “Envy & Co has always been inspired by nature – not just the fauna and flora, but the minerals too, especially their rawness,” Kay says. “Our designs are elegant and smooth, yet always include a ‘rough’ element to give them texture.”
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Use railroaded. Dye-lot variations may occur.
Designer: Kay Abrahams of Envy & Co
MARELI VAN ZYL
Seemingly ordinary items often appear in the work of illustrator Mareli van Zyl, who doesn’t need to go far to kickstart her creative process. In fact, simply stepping into her garden opens up a world of watercolour wonder, as shown by her two leaf-themed contributions to the collection, Formation and Scatterling. “I pick up leaves, feathers, anything I find beautiful,” she says. “Often, it’s the intricacy and small details that most people don’t notice that interest me.” For the African Influencers range, she took a different approach in order to achieve a compelling effect with the repeat pattern. “I wanted to elevate the shape and simplicity of the leaves so that I could create a striking arrangement when the formations were put together,” Mareli explains. Using watercolours, she was able to produce designs that impart a sense of nature in motion.
“The medium itself is free,” she says. “Sometimes you don’t have control over it, and that often leads to better paintings.”
SCATTERLING
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Use railroaded. Dye-lot variations may occur.
Designer: Mareli van Zyl
SCATTERLING in CoastalFORMATION
297cm. 70% viscose, 30% linen. 20 000 rubs. Preshrunk and double washed. Down-the-roll pattern. Dye-lot variations may occur.
Designer: Mareli van Zyl
FORMATION in SepiaWAVECREST
WAVECREST in Coastal WAVECREST in SepiaWESTERN CAPE BELLVILLE
12 Bella Rosa Street, Bellville, 7530 tel +27 21 914 3390
CAPE TOWN
187 Upper Buitenkant Street, Gardens, 8001 tel +27 21 461 7420
CHELSEA VILLAGE, WYNBERG
1 Carr Hill Road, Chelsea Village, Wynberg, 7800 tel +27 21 761 7734
GEORGE
85 Meade Street, George, 6530 tel +27 44 884 1501
SOMERSET WEST
10 Bright Street, Somerset West, 7130 tel +27 21 852 8152
EASTERN CAPE
PORT ELIZABETH
129 Cape Road, Port Elizabeth, 6001 tel +27 41 373 2887
KWAZULU-NATAL
DURBAN
327 Florida Road, Morningside, 4001 tel +27 31 312 0632
UMHLANGA
13 Beacon Rock, 21 Lighthouse Road, Umhlanga, 4320 tel +27 31 561 8505
GAUTENG
KRAMERVILLE
16 Kramer Road, Kramerville, 2090 tel +27 11 262 4108
PARKHURST
74 6th Street, Parkhurst, 2193 tel +27 11 025 8483
FOURWAYS
Shop 5, Showrooms on Leslie, Cnr Leslie and William Nicol Drive, Fourways, 2191 tel +27 10 276 0100
PRETORIA
869 Justice Mahomed Street, Brooklyn, 0011 tel +27 12 346 4331
MPUMALANGA NELSPRUIT
Unit 2, Lifestyle Centre, 6 Amanzi Street, Riverside Park, 1226 tel +27 13 757 0556
FREE STATE BLOEMFONTEIN
11 Brill Street, Westdene, 9301 tel +27 51 430 2673
NAMIBIA WINDHOEK
Unit 2, City Plaza, Sam Nujoma Avenue, Klein Windhoek, 9000 tel +264 61 219 560
DISTRIBUTION CENTRES
MIDRAND
28 De Winnaar Street, Midrand, 1685 tel +27 11 805 3227
STIKLAND
17 Bell Street, Stikland, Bellville, 7530 tel +27 21 948 4764
TRADE ORDERS & ENQUIRIES
orders@hertex.co.za 066 462 8674